Data from Black Friday 2013 is in! At Wishpond, we wanted you to be the first to know!
Here’s a few tasters from our latest holiday shopping slideshare:
We’re shopping from our phones - Black Friday 2013 saw a huge jump in online sales.
Our sleepy turkey tryptophan didn’t stop us from shopping - sales on Thanksgiving day grew to make combined Black Friday and Thanksgiving foot traffic sales over $12 billion this year.
Check out more of our holiday slideshares:
Cyber Monday: 10 Tweetable Stats
Black Friday: 10 Tweetable Stats
Read more at: blog.wishpond.com
8. 5
6
But… 4 to 1 those Walmart mentions
were negative (with words like “fight”
“fought” and “fighting”) (source:
Forbes)
9. Pinterest vs. Facebook
7
Pinterest dominates in direct sales.
Referrals from the site spent 77% more
than those from Facebook:
$92.51 - average Pinterest order
$52.30 - average Facebook order
(source: Forbes)
10. Pinterest vs. Facebook
8
But... Facebook referrals converted
sales at nearly 4x’s the rate of Pinterest
(source: TechCrunch)
11. 9
Mobile traffic: Grew to 39.7% of all
online traffic - that’s an increase of 34%
over Black Friday 2012 (source:
TechCrunch)
12. 10
Mobile sales: reached 21.8% of total
online sales - that’s an increase of
nearly 43% from last year (source:
TechCrunch)
13. 11
24.9% of all online traffic on Black
Friday came from smartphones - that
compares to tablets at 14.2% (source:
TechCrunch)
14. 12
How do you pay? PayPal reported a
121% increase in global mobile
payments compared to Black Friday
2012 (source: TechCrunch)
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