1. William D. Wesley
“Providing Support through Connecting, Collaborating, and Executing Headline Assignments”
Atlanta, GA 30317
Email: techdad404@gmail.com Phone: (773) 366- 9790
PROCESS MANAGEMENT PROFILE
Marketing and project management professional with 15+ years of experience in relationship
management, brand management, technological support, and client services in the areas of
banking, event planning, and sales. Strong consulting skills and ability to meet deadlines,
serving as a liaison in more than 9 markets nationally to provide staff and client support to
exceed project deadlines and achieve goals. Seeking an opportunity to contribute my execution
skills in a company dedicated to excellence follow through in vendor and client support for large
company initiatives.
Project & Relationship Building Skills
Management- Trained and managed 500+ staff and 350+ campaigns in 48 states nationwide
for diverse corporate clientele. Coordinated 9 markets, 71 bars, and 6,000 consumers.
Organization- Planned and projected funding needs, raising over $5,000 using online crowd-
funding and increased donor rolls by 50% for tech start-up.
Communication- Collaborated with stakeholders at multiple organizational levels,
synthesizing and summarizing project specific concepts into layman’s terms.
PROFESSIONAL EXPERIENCE
Havas Impact Chicago, IL
Brand Activation Manager July 2014- June 2016
Exceeded event activation goal by consistently executing projects and brand management
campaigns at 15% below budget. Performed brand campaign management live events, and
marketing campaign events for Keurig-Green, 3M Scotchgard, and Amope
 Managed 40 + events per quarter with budgets totaling more than $300,000.
 Trained and managed 3 part-time employees and 50 brand ambassadors on proper
quality consumer engagement, messaging, data collection
 Increased consumer engagement 10% by implementing diverse field strategies
Ignition, Inc. Atlanta, GA
Market Manager January 2011- June 2016
Earned the EX award with BP for facilitating the biggest campaign tour in 2012, delivering the
“Campaign of the Year.” Managed three accounts including BP Global, Delta Airlines, and
Mitsubishi.
 Increased Mitsubishi branding for new electric cars by 14%
 Created brand awareness and managed meet and greets for 3 U.S. Olympic athletes
 Directed and mentored team of 5 assistant managers in the events department to perform
project marketing and promotion initiatives
 Led operations for 100 events in 45 cities and achieved a 96% success rate
 Increased consumer engagement by 14% through expanding Mitsubishi’s marketing
program

2. William Wesley page 2
The Marketing Arm Los Angeles, CA
Marketing Consultant February 2010- December 2015
Directed logistics and staff implementation for 3 markets including Chicago, Orlando, & Boston,
achieving a 91% success rate and bringing 60 staff and 75 events. Recognized for outstanding
communication with stakeholders and client interface at all levels. Clients included Nintendo
and the U.S. Air Force.
 Hired, trained staff, and onboarded staff to manage events
 Administered on-site tech support and problem solving strategies 100+ devices
 Managed full service marketing campaigns including project timeline, launch date,
budget, and staffing
 Produced weekly detailed consumer engagement, expense tracking, and asset allocation
reports for clients
4.0 EMC Los Angeles, CA
Owner January 2005- January 2010
Provided project direction including event planning, marketing execution, campaign
management, and market research for self-run events at marketing company. Clients included
Toyota Scion, University of Southern California, US Navy. Developed internship program for 10
University of Southern California students from the business, engineering, and communication
departments to enhance learning and promote application development.
 Managed 300+ national branding and advertising campaign events in California, New
York, and Miami
 Secured 2-year marketing research contract with USC to address public safety issues on
campus and community
 Deployed research software, Survey Monkey, to obtain data from key stakeholders
 Analyzed research data to drive business decisions and deliver strategic communication
 Utilized surveys, focus groups, and social media questionnaires to delivered a strategic
communication plan to help address the issues
Chase Bank Chicago, IL
Network Support Specialist January 1998- March 2002
Promoted twice and nominated for the prestigious, nationally recognized Chairman’s
Leadership Award for outstanding service, as a result of work performance, excellent follow
through, expertise, customer service and demeanor.
 Trained 10 employees in the IT department to provide direct customer service
 Deployed project rollout of information transfer and mobility of 600 new staff computers
 Maintained the active directory, ticket system, and ensured users login credentials
 Diagnosed and resolved LAN malfunctions in Novell Netware environment, managing
70% of network issues remotely and 30% onsite
EDUCATION
DePaul University Chicago, IL
Human-Computer Interaction December 2017
 Related coursework: Computer Science, Communications, Business, Public Relations and
Marketing
Certifications in Progress: Project Management (PMI-PMP), ITIL Foundations