2. 19 Years Old
Compared to Enrique/Robbie
Attractive and Young
Writes his own songs
Laid back pop – almost hippy, slacker music
style
From Bristol
3. Heartthrob image
Copy the typical image of other artists such as
Michael Buble.
Put on reality chat shows where the audience
can see the “real” personality of the artist.
Smart and slick but make it look natural during
public events and signings.
4.
5. Social sites will be used for fans to listen to his
music such as:
Facebook
MySpace
Bebo
Other social sites will be used for Reuben to interact
with fans such as:
Twitter
UStream
6. Reuben will have his official website too, which
will include
General Info
Pictures
Forum
Videos
Links to Social Sites
Gigs/Events
Competitions
7. Include posters within his albums as exclusive
material
Competition where fans can win a dinner with
him which is mainly for a female audience.
Whereas for the male audience Reuben can
join in with a charity event that will be
broadcasted on national television like “Soccer
Aid”.
8. HMV in Bristol and in London where he can
perform his new single.
Can act as a support artist for an already
popular artist (Portishead)
Lots of chances of popularity as he has a
consultant manager that can organise his
publicity.
9. Friends with Portishead
Be able to do collaborations with them
Be their supporting act
They are signed to Universal Records who are
part of the major four companies
10. Reuben is a young single man and we want to
show everybody that.
We want him to have good publicity.
Make him be seen being very innocent.
Say that he is dating and he wouldn’t mind
dating a fan to give him good publicity.
11. Females aged 13-30
Materialistic
General Males (Not target but included)
