Business of Music - Class 6

1. Print License Request
1.) You arrange a song
2.) someone wants to buy it
3.) They have to pay you first ($100)
4.) Then you go to the publisher and
buy a license for $50
5.) You send the PDF / book to buyer

2. Licensing music from Kobalt
Example [URL]
Licensing music from Wixem
Example: licensing@wixenmusic.com

3. 6 types of music licenses
[URL] and [URL]
1.) Synchronization License (Movies)
2.) Mechanical License (iTunes)
3.) Master License (Recording / Remix)
4.) Public Performance (ASCAP / BMI)
5.) Print Rights License (Sheet Music)
6.) Theatrical License (Broadway / School)

4. Finding Licensing Information
1.) Sheet Music Plus [URL]
2.) It's Imagen Music
3.) Then go to their website [URL]
Selling sheet music is based on the
honor system but if you get busted
then you're done
Stockpiling before term ends (PG 284)

5. Sheet Music Publishers
National Music Publishers Association
NMPA [URL]
Association of Independent Music Pub
AIMP [URL]

6. Multi Channel Networks MCNs (me)
Maker [URL]
Bought by Disney $1 B
Fullscreen [URL]
Bought by ATT $400 M
Big Frame [URL]
bought by Awesomeness $20 M
Studio 71 / Collective Digital [URL]
bought by German Company

7. Disney quickly found out that Maker
Studios was nothing more than a
glorified excel spreadsheet with no
actual intellectual property
List of MCNs [URL]
Think of MCNs are publishers for
Youtube and Snapchat personalities

8. Maker Studios was signing up to
5,000 channels to have huge numbers
and negotiating power with sponsors
Smaller boutique MCNs, like Big
Frame, decided to only sign exclusive
channels

9. MCNs don't always make financial sense
Rather than calling Pepsi for a
sponsorship, the MCN does it. Plus there
are collab opportunities and more.
Toby Turner signs to Maker [URL]
Pewdiepie loses Disney [URL]
Miranda Sings on CCC [Watch URL]
Tubefilter [URL]
Best resource for internet news

10. Culver City, Los Angeles
Culver Studios [URL]
Youtube Space LA [URL]
Vista Studios [URL]
Fullscreen [URL]
Tosho
QYou [URL]
The Young Turks
Clevver TV [URL]
Frederator Studios reaches billion [URL]

11. Apple fights Amazon for studio [URL]
Amazon wins the bidding war [URL]
How much money Youtubers make [URL]
Podcasts are making more money
Authentic Shows [URL]
Podtrac (for data) [URL]
5by5 [URL]
Castbox FM - Yo Mama [URL]

12. Page 284 - between ringtones, greeting cards,
repurposing lyrics on clothes, etc.
Hotdogs are parts that companies don't want
to throw away
Dunkin Donuts uses the hole to repurpose as
munchkins
All of these side businesses are why owning
the content is so important. Because
companies monetize every piece.

13. PAGE 291
Avoid anyone from owning your song or
accepting royalties. Translate by yourself - use
Fiverr, or find someone online who will do it.
Sometimes fans will do it for free
At Source - monies have to be collected in the
territory that it was earned.