Aesthetic consulting project..

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AESTHE
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4. PROJECT &
STRATEGY
CONSULTING
PROPOSAL
IMPLEMENTING
CHANGES
CHANGE
MANAGEMENT
TABLE OF CONTENTS
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5. —SOMEONE
FAMOUS
“This is a quote, words full of
wisdom that someone
important said and can make
the reader get inspired.”

6. PROJECT &
STRATEGY
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7. PROJECT &
STRATEGY
DEFINITION
You can give a brief description of the topic you
want to talk about here. For example, if you want
to talk about Mercury, you can say that it’s the
smallest planet in the entire Solar System

8. STRATEGIC PLANNING
PROJECT PLAN
STEPS
WE
EK
1 2 3 4 5 6 7 8 9 10 11 12
1. KICK-OFF
2. BUSINESS
INSIGHTS
3. MISSION AND
VISION
4. KEY STRATEGIC
OBJECTIVES
5. STRATEGY MAP
6. BALANCED
SCORECARD
7. STRATEGIC
OBJECTIVES
Workshop #1
Workshop #2

9. STRATEGIC PLANNING
PROJECT PLAN
MISSION VISION
Venus has a beautiful name and
very high temperatures
Jupiter is a gas giant and the
biggest planet of them all
OBJECTIVES
KEY
INITIATIVES
Despite being red, Mars is
actually a very cold place
Saturn is a gas giant composed
of hydrogen and helium

10. STRATEGY MAP &
BALANCED SCORECARD
PERSPEC
TIVES
STRATEGIC OBJECTIVES
FINANCIAL
F1 - Insert your
own text
F2 - Insert your
own text
F3 - Insert your
own text
F4 - Insert your
own text
CUSTOMER
C1 - Insert your
own text
C2 - Insert your
own text
C3 - Insert your
own text
C4 - Insert your
own text
INTERNAL
PROCESS
I1 - Insert your
own text
I2 - Insert your
own text
I3 - Insert your
own text
I4 - Insert your
own text
LEARNING &
GROWTH
L1 - Insert your
own text
L2 - Insert your
own text
L3 - Insert your
own text
L4 - Insert your
own text

11. STRATEGIC OPTIONS: RISKS
MARKET
DEVELOPMENT
STRATEGY
DIVERSIFICATION
STRATEGY
MARKET
PENETRATION
STRATEGY
PRODUCT
DEVELOPMENT
STRATEGY
New
Current
New
Current
MARKE
T
PRODU
CTS
Use a different color
for the strategic
option you
recommend the
company to choose

12. IMPACT OF THE RISKS
VENUS
Venus is the second
planet from the Sun
MARS
Despite being red,
Mars is a cold place
JUPITER
Jupiter is a gas giant
and the biggest planet
SATURN
Saturn is a gas giant
and has several rings
Follow the link in the graph to modify its data and then paste the new one here. For more info, click
here

13. CORPORATE STRATEGIES
Despite being red, Mars is
actually a cold place. It’s full
of iron oxide dust
Venus has a beautiful name
and is the second planet
from the Sun
It is the closest planet to the
Sun and the smallest in the
Solar System
MERCURY
VENUS
MARS

14. KEY DRIVERS OF THE
PROFIT
DESCRIPTION EXAMPLE
THE
SITUATION
You need to provide a neutral
description with facts that you know
your audience will agree on
Our company has been selling
its products in the US for 10
years, with an annual profit
growth above 10%
THE
COMPLICATI
ON
The complication is a desired
change of the current situation
With a market share already
above 40%, profit growth will
be limited in the US
THE
QUESTION
The question that implicitly results
from the complication
Should we enter the
European market?

15. DECISIONS: NEW MARKET &
PRODUCT
What will be the
profitability of this
strategic initiative?
What is the
feasibility to enter
this new market?
What is the potential
demand for our product
in this new market?
DESIRAB
ILITY
FEASIBIL
ITY
PROFITA
BILITY
SWEET
SPOT

16. JUPITER MARS
VENUS MERCURY
STRATEGIC PERSPECTIVES
Jupiter is a gas giant and
the biggest planet
Despite being red, Mars is
actually a very cold place
It has a beautiful name and
is the second planet
It is the closest planet to
the Sun and the smallest

17. AWESO
ME
WORDS

18. INITIATIVE PRIORITIZATION
MATRIX
IMPACT EFFORT
An initiative with a high impact would mean
one of the following:
● The initiative needs to happen in order
to achieve the desired future state
● The initiative will significantly reduce the
cost or increase our revenue
The “effort” criteria is assessed based on the
following concepts:
● Ease of implementation
● Time frame required
● Resources required (number of people,
capital investment, etc.)

19. STRONG BUSINESS PLAN
PESTLE
POLITICAL
ECONOMIC
AL
SOCIAL
TECHNOLO
GICAL
LEGAL
ENVIRONM
ENTAL
Replace the text with
your own text
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your own text
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your own text
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your own text
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your own text
Replace the text with
your own text
T
L
E
S
E
P

20. CASH FLOW (US$ million)
STRONG BUSINESS CASE
INTANGIBLE
BENEFITS
Insert your own text here
STRATEGIC
ALIGNMENT
Insert your own text here
RESOURCES
* Follow the link in the graph
to modify its data and then
paste the new one here. For
more info, click here
TANGIBLE
BENEFITS
$14M
NET PRESENT
VALUE
$8M
PROJECT
COSTS
$4M
CHANGE IMPACT
X
Low Medium High
SPONS
OR
Sponsor name
MANAG
ER
PM name

21. FINANCIAL MODEL
HISTORICAL RESULTS FORECAST PERIOD
INC MODEL 2014 2015 2016 2017 2018 2019 2020 2021 2022
BALANCE SHEET
ASSETS
CASH xx xx xx xx xx xx xx xx xx
ACCOUNTS xx xx xx xx xx xx xx xx xx
INVENTORY xx xx xx xx xx xx xx xx xx
CURRENT
ASSETS
xx xx xx xx xx xx xx xx xx
PROPERTY xx xx xx xx xx xx xx xx xx
GOODWILL xx xx xx xx xx xx xx xx xx
TOTAL xx xx xx xx xx xx xx xx xx

22. FINANCIAL MODEL
VENU
S MARS
Venus is the
second planet
from the Sun
Despite being
red, Mars is a
cold place
* Follow the link in the graph to modify its data and then
paste the new one here. For more info, click here

23. PRICING STRATEGY
LEVEL 1 2 3 4
PERCENT
AGE
20% 70% 10% <1%
DESCRIPTI
ON
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
BASIC
STANDAR
D
ADVANCE
D
LEADING

24. CONSULTING
PROPOSAL
You can enter a subtitle here if you need it

25. CONSULTING PROPOSAL
SERVICES FEES
Mercury is the closest
planet to the Sun
INVOICES
Venus is the second
planet from the Sun
EXPENSES
MATERIAL
S
Jupiter is the biggest
planet of them all
Saturn is composed of
hydrogen and helium
Despite being red, Mars is
actually a cold place
TERMS
Neptune is the farthest
planet from the Sun

26. A PICTURE IS WORTH A
THOUSAND WORDS

27. A PICTURE
ALWAYS
REINFORCES
THE
CONCEPT
Images reveal large amounts of data, so
remember: use an image instead of a long
text. Your audience will appreciate it

28. ANSWERS AND
SUPPORTING ARGUMENTS
REDUCE COSTS BY $5 MILLION THROUGH OPERATIONAL
IMPROVEMENTS
Select non-core functions
Evaluate cost and service
level of potential partners
Choose one partner for each
function
Design current processes
Compare current process to
best-in-class benchmarks
Adopt best practices based
on benchmarks
Select and review current
supplier costs
Evaluate cost of potential
alternative suppliers
Outsource non-core
functions to save $3 million
Simplify core functions
processes to save $1 million
Review supplier cost to save
$1 million
Negotiate supplier
contracts/choose options
HOW CAN THE COMPANY
REDUCE ITS COST BY 10%?

29. PRIORITIZATION MATRIX
INITIATIVE IMPACT EFFORT
01 List all your potential initiatives X Very high
02 List all your potential initiatives High
03 List all your potential initiatives Low
04 List all your potential initiatives High
05 List all your potential initiatives Very high
06 List all your potential initiatives Low

30. CHANGE
MANAGEME
NT
You can enter a subtitle here if you need
it

31. CHANGE MANAGEMENT
APPROACH
Do you know what helps you make your point clear?
Lists like this one:
● They’re simple
● You can organize your ideas clearly
● You’ll never forget to buy milk!
And the most important thing: the audience won’t
miss the point of your presentation

32. BUSINESS CASE
Mercury is the closest
planet to the Sun
Jupiter is the biggest
planet of them all
Venus is the second
planet from the Sun
Saturn is composed of
hydrogen and helium
Mars is actually a very
cold place
Neptune is the farthest
planet from the Sun
COMPAN
Y
LOGO
HERE
BUSINESS
NAME
XX/XX/XX

33. COMPETITOR COMPARISON
TABLE
ATTRIBUTES
COMPETITOR
A
COMPETITOR
B
MY BUSINESS
PRICE $360 $320 $300
QUALITY Low Medium High
CUSTOMER
AGE
20-40 18-45 18-50
REPUTATION Bad Average Good
LOCATION Spain Italy USA

34. TARGET
SPO
RT
DAN
CE
MUSI
C
GAMI
NG
90%
40%
50%
80%
MARS
MERCURY
Mercury is the
smallest planet
Mars is actually
a cold place
NAME Anna Wilson
Venus has a beautiful name
and is the second planet
from the Sun
AGE XX years old
OCCUPATI
ON
Lawyer

35. IMPLEMENT, TRACK &
MANAGE PROGRESS
MANAGE PROGRESS
PROGRESS STATUS LINK
Venus 40% X www.yourlinkhere.com
Mars 35% X www.yourlinkhere.com
Neptune 70% X www.yourlinkhere.com
Jupiter 15% X www.yourlinkhere.com
Earth 99% X www.yourlinkhere.com
On track
On hold Done
STATUS
REFERENCES:

36. CHANGE MANAGEMENT
STRATEGY & PLAN
SIZE OF THE CHANGE
EXTRE
ME
Insert name of
the change
Insert name of
the change
Insert name of
the change
HIGH
Insert name of
the change
Insert name of
the change
Insert name
of the change
MEDIU
M
Insert name of
the change
MODE
RATE
LOW
1 TEAM
IMPACTED
1
BUSINESS
UNIT
1 DIVISION
HALF
COMPANY
EXTREME
COMPLEXITY
OF
THE
CHANGE

37. IMPLEMENTING
CHANGES
You can enter a subtitle here if you need it

38. SALES AND STRATEGY
PLAN
INTERNAL
ANALYSIS
EXTERNAL
ANALYSIS
SALES
STRATEGY
SALES PLAN
IMPLEMENTATI
ON

39. $489,30
0
Big numbers catch your audience’s attention

40. ABOUT THE TERMS OF THE
AGREEMENT
* Follow the link in the graph to
modify its data and then paste the
new one here. For more info, click
here
Venus is the second planet
from the Sun
VENUS
Despite being red, Mars is
actually a cold place
MARS

41. $20,00
0
Mars is actually a cold place
$15,00
0
Venus has a beautiful name
$45,00
0
Saturn has several rings
$10,00
0
Mercury is the smallest planet

42. MANAGEMENT APPROACH
JANUA
RY
FEBRU
ARY
MARC
H
APRIL
Despite being
red, Mars is
actually cold
Mercury is the
smallest planet
of them all
Saturn is a gas
giant and has
several rings
Venus is the
second planet
from the Sun

43. STRATEGIC ALLIANCES
Venus is the second
planet from the Sun and
has very high
temperatures
VENUS

44. ANSWERS AND
ARGUMENTS
WRITE YOUR
QUESTION
SATURN VENUS MARS
Saturn is a gas giant and
has several rings. It's
composed of hydrogen
and helium. It was
named after the Roman
god
Venus has a beautiful
name and is the second
planet from the Sun. It’s
terribly hot, even hotter
than Mercury
Despite being red, Mars
is actually a very cold
place, not hot. It's full of
iron oxide dust, which
gives the planet its
reddish cast
WRITE YOUR ANSWER

45. WATERFALL MANAGEMENT
PLAN
REQUIREMENTS
DESIGN
IMPLEMENTATIO
N
VERIFICATION
MAINTENANCE
Mercury is the closest
planet to the Sun
Venus is the second
planet from the Sun
Jupiter is the biggest
planet of them all
Saturn is composed of
hydrogen and helium
Despite being red,
Mars is actually a cold
place

46. MATURITY MODEL
ADVANCED
STANDARD
Mercury is the closest
planet to the Sun and the
smallest in the System
Venus has a beautiful name
and is the second planet
from the Sun
BASIC
Despite being red, Mars is
actually a cold place. It’s full
of iron oxide dust

47. PROFITABILITY RATIOS
RETURN ON SALES
(%)
RETURN ON EQUITY
(%)
RETURN ON NET
ASSETS(%)
RETURN CAPITAL
EMPLOYED (%)
RETURN FUNDS
EMPLOYED (%)
WORST
PEER
BEST
PEER
% % %
%
%
%
%
% %
Company 1 Company 2 Company 3

48. What is your vision?
How to reach your vision?
What do you offer?
How big is the market?
TOP 10 QUESTIONS OF
BUSINESS PLANS
What is your situation?
How to make a difference?
What is your marketing plan?
What are your economics?
What do you need to start?
Who are the key players?

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APP
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TIMMY
JIMMY
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OUR TEAM

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2016 2017 2018 2019 2020
“Despite being red,
Mars is actually a
very cold place”
“Mercury is the
smallest planet in
the Solar System”
“Neptune is the
farthest planet from
the Sun”
“Saturn is a gas
giant and has
several rings”
“Venus is the
second planet from
the Sun and is
terribly hot”
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72. “Despite being red,
Mars is actually a
very cold place”
“Jupiter is the
biggest planet in the
entire Solar System”
“Saturn is a gas
giant and has
several rings”
75%
Premium infographics
“Mercury is the
smallest planet in the
Solar System”
TITLE 1
75%

73. Digital Marketing
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75. Laboratory
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