Raghu Gaddam is a digital marketing expert and consultant who provides training on digital marketing and social media marketing. His training helps companies establish effective digital marketing campaigns to enhance revenue through search engines and social media platforms. He leads a team of specialists with skills in various areas of digital marketing who develop customized campaigns using analytics tools to optimize efforts and measure results. The document then provides examples of different types of content marketing and channels that can be used, as well as outlines for creating a content marketing strategy and plan that includes defining goals, personas, and research.

1. Content Marketing
https://raghugaddam.com/

2. Raghu Gaddam is an entrepreneur and one of the
leading experts in digital marketing and social media
marketing. He is also an accomplished digital marketing
consultant, trainer, and Public speaker. For anyone
trying to establish appealing digital Marketing
campaigns, his training in Digital Marketing to enhance
the company's revenue through Search Engine
platforms and social media platforms is well for it.
About Com pany
https://raghugaddam.com/

3. We have more than 5
years experience
Best service in
the field
Very fast and very
customer oriented
We have a team of experts with specialized skills
and knowledge in various areas of digital marketing.
we stay up-to-date with the latest trends, strategies,
and best practices, allowing them to develop
effective and innovative campaigns tailored to your
specific business goals. We have access to
advanced tools and technologies that can help
optimize your marketing efforts. we utilize analytics
and tracking tools to monitor campaign
performance, measure results, and make data-
driven decisions.
Why Choose Us?
https://raghugaddam.com/

4. 1
. Faster Sales
3. More Referral
Traffic
2. More On- Site
Content 4. Universal Utility
Benefits Of Content
Marketing
https://raghugaddam.com/

5. Content Marketing Types Examples
Blog Post
A blog post is an article or piece of content
published on a blog. It is typically written in
a casual, conversational style and is often
used to share information, express
opinions, or provide valuable insights on a
specific topic.
Webinars
A webinar is a live or pre-recorded online
seminar or presentation that allows
individuals or businesses to share
information, knowledge, or expertise with a
virtual audience. The term "webinar" is a
combination of "web" and "seminar."
https://raghugaddam.com/
Testimonials
Testimonials are statements or
endorsements given by customers,
clients, or users of a product, service,
or experience, expressing their
satisfaction, positive feedback, or
personal experiences.
Explainers Videos
Explainer videos are short animated or
live-action videos that aim to explain a
concept, product, service, or idea in a
concise and engaging manner. They
typically use visual storytelling, clear
narration, and appealing visuals to
simplify complex information and make
it easier for the audience to understand.

6. Type Of Content
Written
Videos Graphic
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Social Audios

7. Content M arketing Channels
Email Marketing
Link Building
Paid Search Traffic
Organic Traffic
Podcasting
Display Advertising
https://raghugaddam.com/

8. How To Create A Content M arketing
Start with a goal Outline techniques
Set a budget
Create a
marketing plan
Know your customers
Further define your
objectives
https://raghugaddam.com/

9. Content Marketing Strategy Plan
Business Goals
Business goals are the
particular objectives and
ambitions that a corporation
wishes to attain within a specific
time range.
Buyer Personas Content Calendar
Buyer personas, also known as
customer personas or
marketing personas, are
fictitious depictions of the ideal
customers that a company
wishes to pursue.
Buyer personas, also known as
customer personas or
marketing personas, are
imaginary representations of
the ideal clients that a business
desires to seek
Content Map
A content map, also known as a
content matrix or content inventory,
is a visual representation or
spreadsheet that details a website's
or digital platform's existing and
planned content assets.
https://raghugaddam.com/

10. Targ et Audience
Top Influencer Top decision
maker
The target audience is the specified set of
people or consumers that a company or
organization wishes to reach through its
products, services, or marketing efforts. It
is the identified group of people who are
most likely to be interested in and benefit
from the company's offerings. It is critical
for effective marketing and
communication strategies to identify and
understand the target audience.
Businesses can improve their chances of
success by defining their target audience
and tailoring their messaging, products,
and services to better fit the
requirements and preferences of that
specific group.
https://raghugaddam.com/

11. Research the M arket
The process of acquiring information and
insights regarding the target market or
industry in which a business works is
referred to as market research. It entails
traits, trends,
researching the
preferences, and behaviours of
consumers, competitors, and other
pertinent aspects that may have an
impact on the business.
https://raghugaddam.com/

12. https://raghugaddam.com/
Thank You