1. Vivo to Invest Rs 4000Crore
for New Plant in UP
Source : Economic Times
Date : Dec 13 2018
Name : Arun J

2. Content:
 Introduction
 About the News
 Reason for
 Graph
 SWOC
 Media
 Conclusion
 Bibliography

3. Introduction to VIVO :
 VIVO founded in - 2009
 VIVO founder - Shen Wei
 VIVO H.Q. - Dongguan, Guangdong, China
 VIVO Estimated -annual Revenue- $25M
 VIVO Products - Mobile phones

4. About the NEWS:
 VIVO invests 4000 crores in UP
 VIVO is opening new manufacturing plant
 169-acre land acquired for the construction
 VIVO expands its manufacturing capabilities
 Generates 5,000 jobs in its first phase of expansion.

5. Reason for investing :
 VIVO entering next phase of growth in India
 VIVO promotes training and job opportunities
 VIVO aims to double the production capacity
 VIVO planning to introduce new innovative tech

6. SWOC
STRENGTH
High Financial position
1,600 R&D Personnel
WEAKNESSES
Low market value
Less promotion strategy
OPPORTUNITIES
innovative tech
Market
challenges
Huge competitors
Less mobility

7. Conclusion:
 •Promotes high employment opportunities
 •Large manufacturing sector units
 •Brings innovative technology
 •Preferred brands for young people
 •Creates Revenue by Make in India progress