1. A STUDY ON SEGMENTATION IN
RECRUITMENT BY CONSULTANTS WITH
RESPECT TO CANDIDATE & CONSULTANT
A PROJECT VIVA VOCE PRESENTATION
Prepared By,
Vignesh.V
(108001166055)
SVS Institute of Management Studies
Arasampalayam,
Coimbatore - 642109
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

2. SNAP SHOT
• Introduction
• About the Company
• Objective
• Scope
• Limitation
• Findings
• Conclusion
• Queries
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

3. INTRODUCTION
• What’s the Project ?
• What’s the Industry & Field ?
• Why Recruitment ?
• What’s the Goal ?
“Human Resource is the basic need for
any work to be done” – Arthur Lewis
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

4. ABOUT THE COMPANY
• Why this Company?
• What they do?
• What’s my Job?
• How it helps them?
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

5. ABOUT THE COMPANY contd.,
Job Giver
Consultant The Catalyst
Job Seeker
“If right person is appointed at the right place, half the
work is done”
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

6. OBJECTIVE
• To check the possibilities for segmentation
• To find the target People, Population, & Type
• To identify methods
• To find the ways of implementation
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

7. OBJECTIVE contd.,
Gender
Age
Experience
Primary
Qualification Factors
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

8. OBJECTIVE contd.,
Monetary
Proximity
Role
Secondary
Factors
Career Growth
A Project Viva Voce Presentation © Vignesh Viswanathan
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9. SCOPE
• To know the latest Recruitment Process in the Industry
• To know the good performing companies in the industry
• To structure the Recruitment policy of company for different categories
of employees.
• To analyze the recruitment policy of the organization.
• To compare the Recruitment policy with general policy.
• To provide a systematic recruitment process.
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

10. LIMITATIONS
“If everything seems to be going well, you have obviously
overlooked something”
• There may be personal bias of the respondents which will affect the
results of the study.
• As it is dealing with people (Candidates), the perception towards the
industries and outlook will differs from each other.
• Due to the confidential policy of 24x7 Corporate Solutions, their client’s
(Companies) can’t be added as the respondents in order to know their
opinion.
A Project Viva Voce Presentation © Vignesh Viswanathan
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26-Jun-12

11. FINDINGS
• Job satisfaction | Male
• Brand Image is more Important | An universal thought
• Fast Track career growth with experience is necessary | An universal taught
• Monetary is important | Male | Family
• My Job Role is more important – says >20 years of experience
• What’s my salary? I wanna know ! | Male
• We shift our job ‘cause of monetary & proximity | Male & Female
• We contribute 40% of work force | Consultants
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A Project Viva Voce Presentation © Vignesh Viswanathan 26-Jun-12

12. CONCLUSION
• It’s a rapid changing environment & it must have a well defined
recruitment policy.
• “Don’t leave the right person; don’t select the wrong person” – if
the MANTRA is not followed “THE PIT FALL”.
• The possibilities of segmentation shown positivity in the mid of difficulty
‘cause we are not segmenting the products, it’s people !
• “Recruitment – the life blood process of Human Resource”, which
needs to be purified and stimulated by the He(art) of HUMAN
RESOURCE..
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A Project Viva Voce Presentation © Vignesh Viswanathan 26-Jun-12

13. QUIERIES
Come, Let’s have a Chit Chat !!
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A Project Viva Voce Presentation © Vignesh Viswanathan 26-Jun-12