2. KEY ROLES IN ORGANIZATIONAL CHANGE
Inventor
Develops and understands technical aspects of ideas
Does not know how to win support for the idea or
make a business of it
2
3. Contd…
Champion
Believes in idea
Visualizes benefits
Confronts organization realities of cost, benefits
Obtains financial & political support
Overcomes obstacles
3
4. Contd…
Sponsor
High-level manager who removes organizational
barriers
Approves and protects idea within organization
4
5. Contd…
Critic
Provides reality test
Looks for short-comings
Defines hard-nosed criteria that idea must pass
5
6. STEPS IN MANAGING CHANGE
Diagnose the problem
Develop new goals and objectives
Select an agent for change
Select methodology
Strategy for implementation of the plan
Implementation of the plan
Receive and evaluate feedback
6
7. STEPS IN MANAGING CHANGE
Diagnose the problem
Develop new goals and objectives
Select an agent for change
Select methodology
Strategy for implementation of the plan
Implementation of the plan
Receive and evaluate feedback
6