about Strategy and Features of Strategy

1. Done by
A. Sandesh
Reg no 190209120001
Pkd campus
What is Strategy and Features of Strategy

2. Strategy is an action that managers take to attain one or more of the
organization’s goals. Strategy can also be defined as “A general
direction set for the company and its various components to achieve a
desired state in the future. Strategy results from the detailed strategic
planning process”.
Strategy can also be defined as knowledge of the goals, the
uncertainty of events and the need to take into consideration the likely
or actual behavior of others.
Strategy

3. Features of Strategy
.Specialized plan to outperform the competitors.
 Details about how managers must respond to any change in the business
environment.
 Redefines direction towards common goals.
 Reflects the concern to effectively mobilize resources.
 Maximizes the organization’s chances to achieve the set objectives.

4. 1. Strategy relates the firm to it environment , particularly the external
environment in all actions whether objective setting or actions and resources
required for its achievement.
2. Strategy is the right combination of factors both external and internal. In
relating an organization to its environment the management must also
consider the internal factors too particularly its strengths and weaknesses to
take various courses of action.
3. Strategy is relative combination of actions. The combination is to meet a
particular condition, to solve certain problems, or to attain a desirable objective. It
may take any form; for every situation varies and, therefore, requires a somewhat
different approach.

5. Thank you