BUS 1010 Civic Learning Project
Think about who you will be in 2030, what problem you will be solving to contribute to the public
good, describe the significance of the problem, How you will resolve this problem, what data you will
be collecting, How you will collect the data, etc.
The project in Bus 1010 is meant to give you the understanding and an opportunity to apply
business concepts to solving a problem in your community. The project consists of three major
parts: research, evidence gathering and presentation. A paper assignment and a class presentation
are required to complete the project. Students who successfully complete this assignment will be able
to demonstrate the following civic learning objectives (CLO):
● CLO 1: Identify problems in a community that would benefit from statistical analysis. (Civic
knowledge)
● CLO 2: Identify statistics from published research that show causes or degree of a real-world
problem. (Civic skills)
● CLO 3: Conduct a basic statistical study (survey) in the workplace or community. (Civic
skills)
● CLO 4: Effectively communicate statistical data through charts and graphs(infographic) in a
manner that a member of the general public could understand. (Civic skills)
Please note the following steps to complete the assignment:
1. Define a problem in the community
It might be useful to look for articles in business journals/publications to define a problem in the
community. Consider the following questions when you find the problem and be prepared to discuss
in class:
a) Explain the problem's significance to you? Why do you consider it a problem?
b) What are the consequences of the problem if it is not addressed?
c) Why do you see this problem interfering with public good?
Please use your definition of civic engagement when answering these questions.
2. Evidence Gathering
Part 1: Academic and Statistical Research
Find 1-2 academic sources (e.g., journal articles) and at least 2 articles in business journals or
magazines that provide insight into why this problem is important in your community. For each
article:
a) Summarize the findings.
b) State any statistics that are important to your problem.
c) Explain how this article relates to your problem.
Be prepared to discuss your findings in class, in a group setting or with the whole class.
BUS 1010 Civic Learning Project
Part 2: Determine what additional information you should compile. through a survey
Conduct a survey of at least 10 members of your community that helps provide insight into the
problem. You could ask friends and family to complete your survey. When designing your survey keep
in mind that the following elements will be required for your presentation: at least 1 question that
requires qualitative or a quantitative answer, and at least 1 graph displaying the results. Therefore:
Ask at least one question with an answer that is a qualitative or a quantitative variable. We will
discuss more in class.
Most importantly, you mu ...
BUS 1010 Civic Learning ProjectThink about who you will be i
1. BUS 1010 Civic Learning Project
Think about who you will be in 2030, what problem you will be
solving to contribute to the public
good, describe the significance of the problem, How you will
resolve this problem, what data you will
be collecting, How you will collect the data, etc.
The project in Bus 1010 is meant to give you the understanding
and an opportunity to apply
business concepts to solving a problem in your community. The
project consists of three major
parts: research, evidence gathering and presentation. A paper
assignment and a class presentation
are required to complete the project. Students who successfully
complete this assignment will be able
to demonstrate the following civic learning objectives (CLO):
● CLO 1: Identify problems in a community that would benefit
from statistical analysis. (Civic
knowledge)
● CLO 2: Identify statistics from published research that show
causes or degree of a real-world
problem. (Civic skills)
● CLO 3: Conduct a basic statistical study (survey) in the
workplace or community. (Civic
skills)
● CLO 4: Effectively communicate statistical data through
charts and graphs(infographic) in a
manner that a member of the general public could understand.
2. (Civic skills)
Please note the following steps to complete the assignment:
1. Define a problem in the community
It might be useful to look for articles in business
journals/publications to define a problem in the
community. Consider the following questions when you find the
problem and be prepared to discuss
in class:
a) Explain the problem's significance to you? Why do you
consider it a problem?
b) What are the consequences of the problem if it is not
addressed?
c) Why do you see this problem interfering with public good?
Please use your definition of civic engagement when answering
these questions.
2. Evidence Gathering
Part 1: Academic and Statistical Research
Find 1-2 academic sources (e.g., journal articles) and at least 2
articles in business journals or
magazines that provide insight into why this problem is
important in your community. For each
article:
a) Summarize the findings.
b) State any statistics that are important to your problem.
c) Explain how this article relates to your problem.
Be prepared to discuss your findings in class, in a group setting
3. or with the whole class.
BUS 1010 Civic Learning Project
Part 2: Determine what additional information you should
compile. through a survey
Conduct a survey of at least 10 members of your community
that helps provide insight into the
problem. You could ask friends and family to complete your
survey. When designing your survey keep
in mind that the following elements will be required for your
presentation: at least 1 question that
requires qualitative or a quantitative answer, and at least 1
graph displaying the results. Therefore:
Ask at least one question with an answer that is a qualitative or
a quantitative variable. We will
discuss more in class.
Most importantly, you must ask questions that will give you
insight into why this problem exists and
will suggest ways to alleviate the problem. Determine
appropriate questions to ask to pinpoint the
problem, and include questions asking your interviewees for
possible solutions.
3. Project Report (Due at beginning of 10th week):
Write 3-4 pages report, APA format to answer the above
questions,
1. Background on the topic: what is the problem, why is it a
problem, etc.
2. Published research: a brief review of your collected research
3. Your research: key findings and quotes from your survey /
4. interviews
4. An analysis of your findings:
a. What are the implications of your research?
b. You should think about how your evidence can make the most
impact.
c. Will it persuade public officials to do something about the
problem?
d. Would your evidence be more useful for residents of the
community?
e. Could this evidence motivate community residents to contact
public officials?
5. A call to civic action: What should be done to address the
issue?
A very important part of civic engagement is the ability to
disseminate collected information out to
the community members, the media, and elected officials
impacted by the problem. This is how you
convert civic research into civic action (this is how your hard
work will produce a positive outcome;
what could and should be the outcome? – we’ll discuss in
class).
4. Reflection
Now that you have identified a local problem, conducted
research, analyzed your results, and
presented your findings to a public audience, you will have the
opportunity to reflect on the process
and how this project changed your vision of civic engagement.
Briefly write down the answers to the below questions. In a
group setting, your answers will be
submitted and we will discuss your answers in class.
5. 1. Compared to your initial definition of civic engagement, did
your definition of civic
engagement change as you researched your problem, developed
your survey, analyzed your
findings, or presented to an audience? If so, how? If not,
identify parts of the process that
confirmed the accuracy of your definition.
2. What challenges did you experience in completing this
assignment?
3. What types of questions or feedback did your audience
provide during or after your
presentation? Did any of the questions or feedback influence
your perception of the problem
or suggestions to address it?
BUS 1010 Civic Learning Project
4. Do you believe your audience was persuaded to take action
based on your presentation?
Why/why not? What is the ideal action you would want
audience members to take? What
impact would these actions have on the community?
5. PowerPoint Presentation & oral video or voiceover:
Prepare a 15-20 minutes presentation on what problem you will
be solving to contribute to the public
good. You may choose to present your results in any way you
see fit: video, PowerPoint,
speech-based presentation. Your presentation may be divided
into 4 main sections:
6. I. Definition of the problem with reference to scholarly sources
or the evidence generated from
your survey
II. Analysis of the degree, scope, or scale of your evidence and
the consequences of the problem
if it is not addressed
III. Suggestions (based on evidence from your scholarly sources
or your statistical survey
research) about how the problem might be addressed
IV. A reflection about completing the civic learning assignment
Documentation: Use APA in-text citations in the slides with
full-text citations in the footer. A separate
References slide is optional.
Tone: Formal, with language accessible to those unfamiliar with
disciplinary jargon.
On the day you present, you will have a “public” audience.
Depending on who is able to attend, you
might present to:
✔ Students from your class or other Business courses
✔ Guests from some of the communities where you conducted
surveys. This might include
community residents, public officials, teachers, or principals
from local schools, etc.
✔ The audience will be invited to ask 1-2 questions after each
presentation, so be prepared to
answer questions.