R.Vaishnavi has over 1.7 years of experience in marketing automation, email marketing, and campaign management. She currently works as a Product Consultant at Verticurl Marketing Pvt Ltd, where she builds, tests, and launches email campaigns and programs using Eloqua. Previously, she worked as a System Operator at TCI XPS. She has expertise in email development, web page development, campaign QA and testing, and customer service. Vaishnavi holds a BE from PSG College of Technology and is certified in Eloqua E10 and E9.

1. R.Vaishnavi
(Marketing Automation Consultant)
Telephone: +91 7708683237 | E-mail:vaishupradi@gmail.com
PROFESSIONAL EXPERIENCE
Verticurl Marketing Pvt Ltd July 2014 – Till date
Product Consultant
TCI XPS
System Operator August 2013 – May 2014
PROFESSIONAL SUMMARY
 A dynamic professional with 1.7 years of rich experience in email Marketing, Campaign management, Demand
Generation Programmes, Digital Marketing,Marketing Automation and 10 months experience as system Operator.
 E-Mail Marketing Specialist - Spearhead, develop and implement processes in line with the pre-set guidelines. Focus
on planning, testing and reporting results of e-mail campaign.
 Gained rich domain, market and business experience in all upgrades, implementations of the product.
 Rich Experience in Client Services, Process Management, capturing Client Requirement, Project Management, Time
Management, Account Management, Presentations and Workflow.
 Campaign QA, Email testing & analysis like (Deliverability)
 Expertise in analysing & determining the requirements in real-time environments.
 Possesses leadership skills in driving & managing projects & campaigns by handling teams of specialists.
 Personal attributes include: Quick learner, team player, flexible and process oriented.
 Certified in Eloqua® E10,E9,Exact target
COMPETENCIES
Campaign Management ■ Email Marketing ■ Marketing Automation ■ Team Training and Development
PROJECTS
Verticurl Marketing Pvt Ltd, Coimbatore, India
Project : Eloqua (E9/E10) for Dell Company
Role &
Responsibilities
: Product Consultant
 Build, test and launch simple to highly advanced email campaigns and interactive programs
using the Eloqua® platform.
 Review project requests from clients to determine how to implement using established.
 Work closely with project manager to plan and schedule deployment of new campaigns.
 Delivering campaigns on-time and with zero errors.
 Quality check and analysis & Processes & best practices.
 Campaign QA and testing in eloqua and Email testing.
 Provide solutions for problems by identifying, evaluating and implementing alternatives in a
professional manner.
 Monitor campaign deployments / system and reporting.
 Email development (Creative development) using HTML.
 Web page development (Creative development) using HTML, CSS, JavaScript
 Knowledge transfer and transaction for new resource in the Team.
 Customization and personalisation of emails as per the market trends.

2.  Undergoing various training programmes from eloqua university.
 Worked on SFDC integration and Cloud connector.
TCI XPS, Coimbatore, India
Role &
Responsibilities
: System Operator
 Resolves user problems by answering questions and requests.
 Documents problems and actions by completing production logs.
 Maintains client confidence and protects operations by keeping information confidential.
 Contributes to team effort by accomplishing related results as needed.
 Determines sequence of operations by studying production schedule.
EDUCATION
Qualifications Institute CGPA Year
BE
HSC
PSG College of Tehnology, Coimbatore
Sri Vijay Vidyalaya Mt. Hr. Sec. School, Dharmapuri
78%
92%
2013
2009
SSC Sri Vijay Vidyalaya Mt. Hr. Sec. School. 91% 2007
PERSONAL DETAILS
 Date of Birth: 27th October 1991.
 Languages Known: English, Tamil.
Address:
VAISHNAVI R
D/0 Mr.A.Ravichandran
3/815,Govinda Dass Nagar
Manthoppu Pidamaneri Post
Dharmapuri-636705
Mobile:7708683237,8903632725
E-mail: vaishupradi@gmail.com
DECLARATION
I, VAISHNAVI R Confirm that the information given above is true to the best of my knowledge.
Place: Coimbatore
Date:
SIGNATURE