This document discusses conducting moderated user research remotely using the UserZoom platform. It covers common challenges with moderated research, how UserZoom addresses these challenges, and an overview of its moderated testing solution. UserZoom allows moderators to interact with users via integrated video conferencing, capture session recordings and data, schedule sessions, and analyze results all in one platform. The presentation aims to demonstrate how UserZoom's new moderated features help researchers more easily conduct moderated sessions at scale from any location.
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Conducting Remote Moderated Research With UserZoom
1. Conducting Remote Moderated
Research With UserZoom
Paresh Vakhariya, Product Management
Martina Yonushonis, Product Marketing
Sarah Tannehill, Product Management
February 15th, 2018
2. What we’ll be covering today
Common challenges with Moderated research
Conducting sessions using integrated video conferencing
Creating a Moderated project in UserZoom
UserZoom’s brand new Moderated testing solution
An overview of results: session recordings and data
Q&A
3. UserZoom is your one-stop-shop for UX insights
All-in-one UX research platform
The platform is sophisticated yet easy to use,
enabling you to get actionable UX insights
throughout the entire product lifecycle
Leverage our team of experts
Automate the collection of data and
uncover valuable insights quickly, with the
right UX research method for your needs
Access the right participants
Quickly and easily source the most qualified
representative users for your research, through
several flexible recruiting options
4. UX METRICS USER VIDEOS
Get the complete story behind your users’ experiences
7. Moderated research remains a major part of UX research for our
customers*
*percentages based on UserZoom research
60%
40% 40%
30%
30%
8. Common Challenges
In-Lab & Remote Moderated
LAB EQUIPMENT
Cost of initial investment in and
maintenance of lab equipment is
high
SCHEDULING
Scheduling sessions, managing calendars
and participant invitations can be a hassle
PARTICIPANT SOURCING
Sourcing the right user is expensive and for in-
lab research is often limited to local area
DATA COLLECTION & NOTES
Capturing data and taking notes during the
session is often manual and disjoint
LAB FACILITIES
Cost of research facilities and travel is
high, limits recruiting to region
SCALING RESEARCH EFFORTS
Conducting research at scale is a challenge
and in the case of in-lab, very costly
VIDEO STORAGE & ACCESS
Recording, storing, processing and
sharing videos is time consuming
TOOLS, TOOLS, TOOLS
Too many disparate tools cause an
unpleasant experience for all
VIDEO PROCESSING
Managing videos, creating clips and
sharing them is manual and requires
several tools
9. What are your top two challenges
when conducting remote Moderated
testing?
10. What are your top two challenges
when conducting in-lab Moderated
testing?
12. All-in-one platform now enables you to
do moderated research too
What’s possible with this initial release of Moderated
1
2
3
Interact with your users live with
integrated video conferencing
Capture face, audio and
screen recordings
4
Store & manage videos
within UserZoom
Leverage UserZoom for your
in-lab testing efforts
6
5
Create video clips and marks to
highlight key moments
7
Get success metrics &
questionnaire responses8
Schedule & track your sessions
within UserZoom
14. How do you currently source
participants for your Moderated
research projects?
15. Test with UserZoom for
ease, efficiency and scale
LAB EQUIPMENT
Save on the cost of expensive lab
equipment by leveraging UserZoom in-lab
SCHEDULING*
Schedule, manage and track Moderated
sessions directly within your project
PARTICIPANT SOURCING*
Easily source your own users all over the world,
inviting participants using email templates and
unique links
DATA COLLECTION & NOTES*
Get reporting on success metrics, statistical
data, and supporting questionnaire responses
LAB FACILITIES
Save on facilities and test with users
anywhere using integrated video
conferencing
SCALING RESEARCH EFFORTS
Do more research with fewer resources and
scale your moderated research efforts
VIDEO STORAGE & ACCESS
Record and store session recordings in the
cloud, accessible any time from your project
TOOLS, TOOLS, TOOLS
Consistent, reliable, secure and easy-to-use conferencing
solution integrated with UserZoom Manager
VIDEO PROCESSING
Manage videos, create clips and share videos
all from one place, directly within UserZoom