The difference between content curation and content creation

Which & How to do…
Content Creation and Using CDPs
Content Curation for Company
Processes, Safety and Compliance
Training
1
www.safeworkday.com
Best Use & Practices for SafeWorkday Training Courseware

Introduction
The Difference Between Content Curation and Content Creation
To curate or create?
It’s a question that many marketers ask themselves when planning their strategy.
Luckily, the answer isn’t one or the other. It’s a combination of both curation and
creation that can help trainers achieve great results.
For years, training content creation has been pointed to as the holy grail for training.
From ebooks and infographics to blog posts and presentations, the idea that content is
king has resulted in a content boom.
One of the best content platforms in the world is Netflix. Trainers can learn a lot from
Netflix as it relates to both content acquisition and data driven decisions. It’s an entity
that has perfected both the creation and curation of content. Content creation is the
act of taking an idea and turning it into an actual piece of content. Content curation is
the act of finding great content, modifying it to meet your training needs and then
distributing it across your own training channels.
These are two things that Netflix does better than anyone.
Netflix leverages content creation when they take an idea and turn it into original
programming. The Netflix series House of Cards or the documentary, Making A
Murderer are both great examples of content created by Netflix. .
Research from found that 23% of Netflix subscribers subscribe because of the original
programming.
Netflix also specializes in content curation by finding and licensing great content that
was developed by other production studios. For example, Hartswood Films, BBC
Wales and WGBH are the production studios behind the hit series, Sherlock, but
anyone can watch if they have a Netflix account..
Why You Should Create Content
If you’re able to create work and site-specific content consistently and deliver training
value, your trainees will keep coming back to use. Here you focus on topics unique to
your business and work environment.
Why You Should Curate Content
Training content curation is when you take the content created by others and filter
through it to identify content your audience should be consuming for regulatory and
compliance training.
Should You Curate or Create Content?
Let’s go with both. Netflix is a great example of the perfect curation and creation mix.
You should strive to have some training channels in which you’re acting as a content
curator and others in which you’re the creator. For example, if you’re the owner of a
manufacturing plant; you want to create training unique to your process and curate an
off-the-shelf Lockout Tagout to fit energy isolation for that process.
2
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
:

Creating Online Lectures with Microsoft PowerPoint
Creating Online/Classroom/Individual HSE Training with
Microsoft PowerPoint
Introduction
PowerPoint with voiceover can be a very good choice for creating an online safety
lecture. It adds a human touch to your slides and allows you to provide information in
addition to the visuals on the slides, such as voice explanations of a graphic, definitions,
facts, and examples. You can easily create a narrated slide presentation using the
voiceover feature in PowerPoint for Windows, or PowerPoint for Mac in combination
with QuickTime.
After recording your presentation, you may notice that the file size is very large
(because of the embedded audio) and wonder how to provide such a file to your
students. The answer is that, to reduce file size, you must convert your file to
video. After doing so, you can upload your video to a media storage/sharing site and
post a link to a training page created for your website HSE pages. (1)
Research has shown that students learn as much with online/web lectures with
voiceover as they do in a traditional in-class lecture (Lents & Cifuentes, 2009). Students
have indicated a preference for simultaneous display of visual and audio content (i.e.
video/lecture and voice together) rather than separate (Griffin, Mitchell, & Thompson,
2009).
Limitations
A possible downside to PowerPoint with voiceover is that the quality of your
presentation can be limited by the quality of the equipment to which you have access
and the area in which you record the voiceover. (2)
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
:
…for custom
company and
site- specific
training
content…
FIRMS HAVE SAVED MORE THAN $10,000,000+ IN TRAINING AND
DEVELOPMENT COSTS WITH SAFEWORKDAY SAFETYPOINTS MATERIALS
AND SERVICES..GET STARTED TODAY WITH AN INITIAL $4,500 OF SAVINGS!
For most, safety training is stressful and time consuming. Developing a single
course that meets compliance needs and is relevant to your employees can take
more than 40 hours of work at an average of $3500 cost per training program.
This is valuable time (and $s) you can use... and that's were we help...with
programs to give you a head-start on your safety training library that you own!
DOWNLOAD - FREE Safety Courses & Procedures!
Start your safety training today with our direct download options for...
•Training PowerPoints and Quizzes for the classroom or home study....
•OSHA 10/30 HR General Industry & Construction Training PowerPoints...
•Safety Games and Micro-Learning courses...
•Professional audio for programs...
•SCORM Course zips with narration for immediate Learning Management
System (LMS) installation. Includes Articulate 360 Presenter / Quizmaker template
with the raw PPT, Quiz and Audio for editing...
•Make any training programs work and site specific
COVID Company & classroom reopening procedures
Our
Offerings
3

Creating Online HSE Lectures with Microsoft PowerPoint
When to Use PowerPoint with Voiceover
Below are examples of situations in which the use of PowerPoint with voiceover would
be advantageous.
Examples of PowerPoint with Voiceover Videos
Ease of Use
Using PowerPoint and applying voice narration is typically one of the easiest ways to
create an online lecture and to repurpose existing PowerPoint slides. Once you have
your slides, you have only to add your narrative.
Cost and Storage
Price
If you already have PowerPoint on your computer, the only costs you may incur is the
purchase of a microphone.
Storage
CDP encourages you to discuss with its staff how to provide your students access to
your videos. Possible solutions for storing your videos include:
• YouTube
• Google Drive
• Office 365 Video Channel (see the “Office 365 Video” section)
• Digital Media Services
Contact CDP for assistance.
The Situation PPT with voiceover will allow you to…
You are already familiar with
PowerPoint.
record and add audio to your
slideshow.
Your existing PowerPoint slides
contain animations and transitions.
sync your narration to each animation.
After recording your PowerPoint with
voiceover, you noticed instances
where you wish you had worded
things differently.
re-record narration on individual
slides.
You need a stand-alone, self-running
presentation that students can watch
to learn on their own.
convert to self-contained video.
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
:
4

Is PowerPoint with Voiceover Right for Me?
Only you can evaluate whether or not PowerPoint with voiceover can meet your needs
for creating online lectures, but the questions below may help you think it through.
If you’re sending out your presentation instead of giving
it in front of an audience, but you feel adding a vocal
explanation would better help to deliver the message,
record a voiceover narration. Here’s how to do it.
Preparation
Before you begin your PowerPoint narration, you’ll need to make sure you’ve made the
proper preparations.
Set Up Your Mic
First, you’ll need a microphone. Most modern computers have a built-in microphone that
gets the job done but investing in a USB microphone will increase the audio quality of the
narration by quite a bit.
The built-in microphone will be set as your input device by default, so if you plan on using
it for the PowerPoint narration, you don’t need to take any additional steps in setting it
up. However, if you plan to use a USB microphone for the narration, be sure to set it as
the input device.
To do this on Windows, right-click the volume icon found on the right of the taskbar. In
the menu that appears, select “Open Sound Settings.”
The Situation Feedback
Want to quickly add narration to
your slides?
Consider using PPT with voiceover.
Want to include elements that
require interaction between
students and the video?
Another method may be preferred.
Require basic editing features? Consider using PPT with voiceover.
Could require closed captions? Consider using PPT with voiceover.
See Appendix
for
microphones
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
:
5

The “Sound Settings” window will appear. Here, scroll down to the “Input” section and
click the box under “Choose your input device.”
If you’re using a USB microphone, it will appear here. Select it to set it as the input
device.
The steps for Mac users are extremely similar. The only difference is you should go to
“System Settings” and select “Sound” instead of right-clicking the volume icon like on
Windows. From there, the steps are the same.
Take Notes and Rehearse
With your mic set up, you’re ready to start recording, right? Well, not quite. While you
may not be physically standing in front of the audience delivering this presentation, you
still need to treat it as though you are. This means going through the basics—taking
notes and rehearsing your delivery.
One thing you can do to help you record a successful narration is to write out a script. As
with a live presentation, though, you don’t want to sound like you’re reading straight
from your notecards. Practice reading through the script a few times so that it sounds
natural and fluid.
Once you’re confident in your delivery, it’s time to start recording.
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
:
Purchase programs with Full Ownership! ... with no-add-on fees ever!
The training PowerPoint, quiz and audio above gives you all the raw materials to
build an online course using any of these tools; Articulate Storyline,
Captivate, Articulate Presenter Pro, Ispring, Articulate 360, EasyGenerator,
FlexTraining, Tovuti, GOMO, Academy of Mine, Thought Industries, Top Hat,
domainKnow|One, Active Presenter, Lectora Online, Slide Presenter, CourseLab and
30+ more development tools!
Our
Offerings
6

Record a Voiceover for Your Presentation
Open the PowerPoint presentation in which you would like to record a voiceover
narration. Head over to the “Slide Show” tab and, in the “Set Up” group, select “Record
Slide Show.” Once selected, a drop-down menu will appear. Here, you can choose to
start the narration from the beginning or from the current slide. If you choose to start
recording from the current slide, make sure that you’re on the slide you’d like to start
recording from.
If you need to record your screen to demonstrate a process as part of your PowerPoint
presentation, you can use the built-in tools to do so. Here’s how to record your screen
using PowerPoint.
Using PowerPoint’s Screen Recorder
PowerPoint comes with a built-in, no-nonsense screen recorder. There are a lot of things
that PowerPoint’s screen recorder can’t do that more full-featured screen recording
software can, but that’s the beauty of it—it’s great for a quick, no-fuss recording.
First, open PowerPoint, head to the “Insert” tab, and then click “Screen Recording.”
PowerPoint will minimize, and the screen recording dock will appear at the top of your
screen. Here’s where the “simplicity” of PowerPoint’s screen recording feature comes
in—you only have five options. By default, PowerPoint will record audio and your cursor.
Toggle these options to disable them if you want. When you’re ready to move on, click
“Select Area.”
Your pointer will turn into a crosshair. Click and drag to select the area of your screen you
want to record. (next page)
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
7

Next, click the “Record” button in the screen recorder dock.
A three-second countdown will begin. Once it reaches zero, your recording will begin.
When you’ve finished recording everything, move your cursor back to the top of the
screen where the dock was, and the dock will reappear. Click “Stop.”
Your screen recording will now appear in your PowerPoint slide
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Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
Area you wish to record…
8

Customizing Your Recording
Now that you’ve successfully embedded the recording in your presentation, you might
want to adjust a few of the settings. There are a few things you can do here, including
trimming the video, setting how the video plays during the presentation, or applying a
style to the video’s frame.
Trimming Your Video
There may be a few seconds of your video that you’d like to remove. You can trim these
parts out directly in PowerPoint. Right-click the video and select “Trim.”
The “Trim Video” window will appear. Here, click and drag the green and red bars to
adjust the start and stop time, respectively. Once you’ve set this up, click “OK.”
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
Your video will now
be trimmed.
9

Setting Video Playback Rules
You can tell PowerPoint how to play your video during the presentation. To do this, right-
click the video and select “Start” from the menu.
A sub-menu will appear, presenting three different playback options:
• In Click Sequence: The video will play in the appropriate order you’ve set in terms
of actionable sequences (such as animations).
• Automatically: The video will automatically play when it appears.
• When Clicked On: The video will play when you click on it.
Select the one that works best for you.
Applying Frame Styles
If you want to make your video more visually appealing, you can apply a frame to it. To
do so, right-click the video and select “Style” from the menu.
If you want to make your
video more visually appealing,
you can apply a frame to it.
To do so, right-click the video
and select “Style” from the
menu.
A sub-menu will appear,
presenting a large library of
frames for your video.
Hovering over each one will
show a live preview of how
the frame will look.
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Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
10

Select the one you like, and
it will be applied to your
video.
That’s all there is to it!
.
Another Example
In this example, we’ll choose “Record from Beginning.”
Now, you’ll be in full-screen mode. You’ll notice a few extra tools appear, including a
record button at the top-left corner of the screen. When you’re ready to start recording,
click this button.
When you select
the record button,
a countdown timer
will appear, giving
you a three-second
delay between
clicking the button
and starting your
recording.
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
3…2…1…Record
11

You can now start recording your voiceover narration! Continue through the
presentation by clicking the right arrow to go to the next slide.
You can pause the recording at any time by pressing the pause button in the top-left
corner of the window. The recording will automatically end when you make it to the last
slide. Alternatively, you can press the stop button, also located at the top-left corner of
the screen.
If you want to play your narration back, you can select the replay button.
A speaker icon will appear at the bottom-right corner of each slide that has a recorded
narration. You can also play your narration back on each slide by hovering over the icon
and pressing the play button.
If you’re not satisfied with the narration, simply repeat
these steps to re-record.
Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
3…2…1…Record
12

FIRMS HAVE SAVED MORE THAN $10,000,000+ IN TRAINING AND
DEVELOPMENT COSTS WITH SAFEWORKDAY SAFETYPOINTS MATERIALS
AND SERVICES..GET STARTED TODAY WITH AN INITIAL $4,500 OF SAVINGS!
For most, safety training is stressful and time consuming. Developing a single
course that meets compliance needs and is relevant to your employees can take
more than 40 hours of work at an average of $3500 cost per training program.
This is valuable time (and $s) you can use... and that's were we help...with
programs to give you a head-start on your safety training library that you own!
DOWNLOAD - FREE Safety Courses & Procedures!
Start your safety training today with our direct download options for...
•Training PowerPoints and Quizzes for the classroom or home study....
•OSHA 10/30 HR General Industry & Construction Training PowerPoints...
•Safety Games and Micro-Learning courses...
•Professional audio for programs...
•SCORM Course zips with narration for immediate Learning Management
System (LMS) installation. Includes Articulate 360 Presenter / Quizmaker template
with the raw PPT, Quiz and Audio for editing...
•Make any training programs work and site specific
COVID Company & classroom reopening procedures
Purchase programs with Full Ownership! ... with no-add-on fees ever!
The training PowerPoint, quiz and audio above gives you all the raw materials to
build an online course using any of these tools; Articulate Storyline,
domainKnow|One, Active Presenter, Lectora Online, Slide Presenter, CourseLab and
30+ more development tools!
FOR A LIMITED TIME!
$4,500+ FREE Training materials for
you!
Includes COVID 19 company &
classroom training reopening
procedures!
To download…go to:
www.safeworkday.com
Consolidated Digital Publishing Inc
713.305.7648 / troyh@safeworkday.com
Our
Offerings
Hey, we also
have safety
games &
Microlearning
videos to use
as a training
session
icebreakers or
to supplement
your training…
$15.00 ea.
13
Some Users:
Bp, Total, NOV,
Chevron, Grant
Prideco, Crosby Oil
& Gas, Lofton
Energy, Walter
Energy, GulfMark,
JDL Cable, Delta of
GA, ECS-Conecsus,
Standard Aero,AIM
Directional, BASS
Fishing & Rental,
Shoremet, Afirm,
Powell Electric, E2
Optics, State Auto,
Berkley Oil & Gas,
Seamans Church
Institute, AET
Environmental,
Rapid Drilling plus
many more…

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate courseware
LMS &/or Links
Appendix:
…for curated
company and
site- specific
training
content…
Creating Online/Classroom/Individual HSE Training with CDPs
Curated Microsoft PowerPoint
Introduction
As previously mentioned, PowerPoint with voiceover can be a very good choice for
creating an online safety lecture. It adds a human touch to your slides and allows you
to provide information in addition to the visuals on the slides, such as voice
explanations of a graphic, definitions, facts, and examples. You can easily create a
narrated slide presentation using the voiceover feature in PowerPoint for Windows, or
PowerPoint for Mac in combination with QuickTime.
But why start from scratch on topics which lend themselves for curation. By using our
training product which are specifically developed for you to use to curate into your own
training content you will save both development time and money.
First let’s give examples of what you may purchase and download for your training
curation and use.
A course is divided into three products:
1. Professionally developed PowerPoint and Quizzes… $20.00 ea.
2. Professional Narrations for PowerPoint presentation…$150.00 ea.
3. Professionally developed SCORM 1.2 (HTML5) white-labeled versions developed
with Articulate 360** with all the source files for your editing. This include a SCORM
1.2 zip which you can install to your LMS to start training immediately…$899.00 ea.
** BEST VALUE
if you use a tool other that Articulate 360 such as Captivate, iSpring or other it
is recommended the purchase of the PowerPoint/quizzes & narration for course
curation.
$170.00 per course provides all you need to do a build.
14
Some Users:
Bp, Total, NOV,
Chevron, Grant
Prideco, Crosby Oil
& Gas, Lofton
Energy, Walter
Energy, GulfMark,
JDL Cable, Delta of
GA, ECS-Conecsus,
Standard Aero,AIM
Directional, BASS
Fishing & Rental,
Shoremet, Afirm,
Powell Electric, E2
Optics, State Auto,
Berkley Oil & Gas,
Seamans Church
Institute, AET
Environmental,
Rapid Drilling plus
many more…

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
Creating Online/Classroom/Individual HSE Training Using CDPs
PowerPoints for Curation
Professionally developed PowerPoint and Quizzes… $20.00 ea. Let’s look how you can
use just the PowerPoint course and quiz.
Most folks use the PowerPoint and quiz (no audio) for classroom lecture and testing.
Below is a CDP course (Accident Investigation_VID.pptx) opened with callouts showing
potential site and company edits…Use of
Professionally
developed
PowerPoint
and Quizzes…
$20.00 ea.
Add lecture notes (or
narration text if
intended) for each slide
as desired.
Modify each side with
site specific pictures
and information.
Place your logo and
change the slide
template scheme
(see HINT below)
HINT: For global presentation modifications edit the slide Master…Click “View” then
“Slide Master” and the “Edit Master” slides appear in left column
Click on top slide in left column and edit color scheme, place logo etc. All edits will be
reflected throughout each slide of the presentation.
Once completed, click “Close Master View” to return to presentation.
15

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
PowerPoints for Curation
Once you have the presentation edited as desired you have some options for its use.
1. Use “as is” for classroom training
2. Create MP4 video of presentation as explained in Section Methods > PowerPoint >
Screen Recording (Pages 6-12)
a. Without narration
b. Narrate in-house and add to presentation then use “as-is” or export to
movie (MP4) for other use options.
Use of
Professionally
developed
PowerPoint
and Quizzes…
$20.00 ea.
Word quiz is
included for
testing and
training
documentation
Suggestions:
a. Go over quiz
before lecture.
b. Let trainees take
quiz during lecture
then re-quiz.
c. Have “Group”
quiz with show of
hands then trainee
quiz.
*
*Place cursor over each for reminder of what each aspect of the tool and
review Section Screen Recording for instructions
16
Edit Hints:
1.Brand to your firm
with LOGO and
company colors
2. Add additional
pictures relating to
slide information
3. Add additional
information relating
to company policies,
forms, etc. as
pertains to program.
4. Stage pictures with
employees and work
location for trainee
buy-in to program
5. Make work and
site-specific.

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
17
PowerPoints & Professional Narration for Curation
Once you have the presentation edited as desired can purchase professional narration
and attached to slides in the program.
1. Copy the narration into the folder containing the course PowerPoint and quiz.
2. Open the PowerPoint training presentation.
3. Click the “Recording” link and those tools appear.
4. Click the audio icon in the tools and select “Audio on My PC…”
5. Browse to the folder which contains the presentation and narration.
Use of
Professionally
developed
PowerPoint
and Quizzes…
$20.00 ea.
Add
Professional
Narration for
$150.00

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
18
Once you have the presentation edited as desired can purchase professional narration
and attached to slides in the program.
6. Select the audio for the active presentation slide. And click “Insert”…lower right of
window…(Note: Narration are named for slide number i.e. Slide 1 = Slide 1)
7. Audio icon appears in center of slide…at the top you may preview and change the
attributes of the slide's audio. Modify as desired…such as “Hide During Show” etc.
8. Repeat for all slides.
Use of
Professionally
developed
PowerPoint
and Quizzes…
$20.00 ea.
Add
Professional
Narration for
$150.00
The Narr.pdf gives
you additional
information about
narration options.
REMEMBER : You
can add slides with
their own in-house
narrations or edit
the acquired
narration with add-
on or deletions…
it’s up to you

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
19
Once you have the presentation edited as desired with the professional narration and
attached to slides in the program preview the show using the Slide Show > From
Beginning…
Preview the show and make any show attribute changes desired with the Slide Show
options. (Remember you can place the cursor over an option and an explanation of the
option will appear)
Once you have your show synced to your specs you may…
a. Use the show for classroom training
b. Create the show in different formats (name.ppsx, mp4 etc.) for other delivery
methods.
Accident Investigation_VID.ppsx file – Click File>Save As…then in the dropdown menu
select PowePoint Show (*.ppsx) and click the “Save” button.
Now open the folder which the Accident Investigation_VID.ppsx file was saved and
open to preview.

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
20
Another method to use once you have synced your show’s timing to your likings is to use
the Recording Menu options…
Here you may make your Accident Investigation_VID.ppsx file or click the “Export to
Video” for video output…
Let's click the “Export to Video” and see our Export options with their settings…
1. 2.
1. Your Export options and based on selection the option settings appear… 2.
The Export options may be of additional use for creating documents and/or packaging
your program for CD/USB delivery…Course Handouts…pdf etc.

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
21
Let's Create a Video…. First let’s make our video setting selections
The setting used are:
Select ….HD (720p)
Select…Use Recorded Timings and Narrations
Now, Click the “Create Video” button.

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Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
22
Now, Click the “Create Video” button.
When the Save As window appears. Click the Save button
Next click “Continue without media (if window appears) Video output progress is
showed at bottom of PPT screen.
Now open folder were video is saved and open to review….

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
23
The training PowerPoint, quiz and audio above gives you all the raw materials
to build an online course using any of these tools; Articulate Storyline,
domainKnow|One, Active Presenter, Lectora Online, Slide Presenter,
CourseLab and 30+ more development tools!
Many of the tools listed above allow for the development of programs with quiz
which can be delivered online or CD/USB that will automatically email to your
mailbox and/or save testing results for remote training (trainee internet
connection require) as well as Learning Management System (LMS) use,
Additionally you can purchase our Ready-to-install SCORM 1.2 version built
from our raw materials with Articulate 360 for LMS install.Completed
SCORM 1.2
course ready
for LMS install
$899.00 ea.
Creating Online/Classroom/Individual HSE
Training Using CDPs PowerPoints & Professional
Narration for Curation and LMS Installation or
CD/USB Delivery
** BEST VALUE
if you use a tool other that Articulate 360 such as Captivate, iSpring or
other it is recommended the purchase of the PowerPoint/quizzes &
narration for course curation.
$170.00 per course provides all you need to do a build.

Menu
Introduction
Methods
PowerPoint
Screen Recording
Curate recording
LMS &/or Links
Appendix:
Appendix:
24

Appendix Appendix: Recording Equipment
Considerations
Camera-only view (no screen visuals)
Audio Only: Hardware / Software
Video Only: Hardware / Software
Screen-only view (screencast / narrated slideshow)
needs external microphone audio editing software
$0–50
$0: smartphone microphone;
$0: laptop microphone (least-best option)
$50: Blue Snowball Ice USB Condenser Microphone
$0: Audacity (open source, cross-platform)
$0: Garageband (MacOS, iOS)
$0: Built-in smartphone app
$50–
100
$80: Rode smartLav+ Lavalier Condenser Microphone
for Smartphones + $9 adaptor
Lightning to 3.5 mm Headphone Jack Adapter
(needed for some iPhones & iPads)
$100: Shure MV5 Condensor Microphone for BOTH
smartphones and computer
$0: Adobe Audition (free to UMich faculty and
staff, $20-30/month for others)
$100–
300
$145: Shure SM58) + Roland Black Series USB Type-A
Male to XLR Female Cable +
Auray TT-6220 Tabletop Microphone Stand
$199: Apogee Electronics ClipMic digital Lavalier
Microphone for iOS Mobile Devices
$199: Apple ProApps Bundle (Audio and video
editing - Education pricing)
needs
external mic smartphone / tablet
tripod / other
webcam
$0–50
(see above: Audio-only) support for
smartphone/tablet such as:
tripod
adjustable arm
$0: smartphone
$0: laptop camera (least-best option)
$8: upgrade your laptop webcam by using an
app on your phone such as EpocCam
$50–
100
(see above: Audio-only) variable costs: lighting $70: Logitech C920s HD Pro Webcam
$100–
500
$260: Scarlett 2i2
preamp + Shure SM58
variable costs: lighting $200: Logitech Brio 4K webcam
needs external mic capture / editing software
$0–50
(see above: Audio-
only)
QuickTime on a Mac (screen capture OR camera capture, basic trimming), GameBar on a
PC, Keynote (MacOS/iOS - Presentation), PowerPoint etc.
$50–
500
(see above: Video-
only)
Camtasia, PowerPoint, ScreenFlow, etc.
25

Appendix Appendix: Recording Equipment
Considerations
Camera-only view (no screen visuals)
Screencast + “video bookends”
Edited Lecture + intercut Slides
needs
external
mic
webcam capture / editing software
$0–50
(see above:
Audio-only)
(see above:
Video-only)
Remember that “not merging” the screencast and bookends together is an
option! Simply provide the intro and slideshow separately in your LMS.
Mac: QuickTime can capture the screen, and has simple editing functions.
PC: GameBar app can capture your screen.
$50–
500
(see above:
Audio-only)
(see above:
Video-only)
$169: Camtasia
needs
external
mic
camera capture / editing
software
additional
$50–
500
(see above:
Audio-only)
$0: smartphone
$0: laptop camera (least-best option)
$8: upgrade your laptop webcam by using
an app on your phone such as EpocCam;
or an available DSLR / other camera
$0: QuickTime on Mac
$0: GameBar on PC
$169: Camtasia
Adobe Premiere (free to
UMich instructors)
$199: Final Cut Pro
lighting
backdrop
$500–
3000
(see above:
Audio-only)
$200: Logitech Brio 4K webcam
$500: Canon EOS M50
lighting;
teleprompter
display;
backdrop
What we use….
B910 HD Webcam
26

Appendix
Recording Accessibility Considerations
Based on the scenarios introduced in this document, we created a list of accessibility
considerations for each home recording option. We suggest that instructors should
read through and reflect on these accessibility considerations prior to the recording.
Text & Images
Text is an often overlooked option for providing content and
context. Not a “recording” per se, but an alternative for many
presentations.
Examples: illustrated textbooks, blogs, pdf, digital materials
Talking/Showing without
screen visuals
The focus of the “talking” approach is the presenter and their
“performance” of the material, while “showing” is recording an
event.
Examples: podcasts, many YouTube videos, newscasts; a
dance demo
Screencast/Slideshow
A method for sharing the full-screen; often used to show
software demonstrations, slides with (or without) annotations,
with audio/voice.
Examples: software tutorials, slide presentations
Screencast with video
“bookends”
A combination of the “talking/showing” approach and a
screencast, where the presenter opens and closes with
unscripted video, but the main content is a screencast.
Examples: software tutorials with intros
Lecture+Screen, edited
lecture
This is the classic video lecture format, where the slide
presentation is intercut with video of the presenter lecturing
with, or without, a script.
Examples: many many online lectures
27
What would it cost you to develop these programs from scratch?
Level I - Basic Presentation. The courseware development in that of Level I lessons which are linear (one idea
after another) and are used primarily for introducing an idea or concept (Awareness training). There is little
interaction, other than the student (or trainer) touching the screen or using a keystroke or mouse click to
continue and the use of supplied quizzes (MS Word) for training validation and documentation. The media
used are topic information text and graphics using PowerPoint as the development tool for ease of
customization and keeping courseware evergreen.
These also serve as the core content for conversion to higher levels of development(Level II,III) using tools
such as Articulate 360, ISpring, Lectora, Camtasia etc. Estimated Average Cost per Hour Of Instruction:
$1,900.00 to $2,170.00*.
Being conservative and giving a development cost of $1,000.00 each; the price to develop the entire catalog
would be in excess of $185,000.00 plus thousands of hours of work!
WE CHARGE A FRACTION OF WHAT IT WOULD COST YOU.
*Source Information: Click Estimating Costs and Time in Instructional Design (opens in new window)
Interactive Courseware (ICW) Development Costs for Multimedia and Computer Based Training (CBT): (U.S.
Navy Estimate - Klein, Mallory, Safstrom)

Appendix
1. Text and Images
• Avoid using non-searchable documents such as non-OCRd PDF documents. If
a document is not searchable, it prevents screen readers from recognizing the
text in the document. For example, if you scan a book without applying OCR
(Optical Character Recognition), the scanned copy will turn out to be simply a
set of images instead of searchable PDFs. If you plan on assigning digital
documents for learners to read, the order of preferred formats (from the most
desirable to the least) from an accessibility perspective is: Electronic
publication (Epub) > HTML > PDF > OOXML (Word doc).
• Select easily readable fonts for body text. When you create text documents
by yourself, it is reasonable that sometimes you want to be creative in font
choices to meet certain visual design goals. However, please make sure that
the body text, which occupies the majority of your document content, is
written in an easily readable font. Imagine the body text in your document
which is pages long is written like this in fonts such as Caveat, how challenging
it would be for people especially those who have low vision or whose first
language is not English to read.
• Avoid small font sizes. While there is no official minimum font size for
document creation, it is generally agreed upon that the smallest font size in
your document should be larger than 10 points. However, considering that
different typefaces would look different even in the same font sizes and there
are also other factors such as spacing and the amount of text on one page that
would contribute to the readability of a document, instead of proposing a
suggested font size, we suggest that you can test if the font size is acceptable
by resizing the whole document into 50% of its current size. If the text is still
readable in its 50% view, then the font size should be good.
• Use sufficient contrast of colors between text and background. We
recommend two easy to use free online tools:
o Color Safe can generate accessible color palettes if you need a whole
color palette to design your document.
o Contrast Checker produced by WebAIM is a tool to check color contrast
ratio. What you need to do is to type in the color codes of the text
color and background color. You should be able to get the color code in
the color choice pane in the text writing software you are using. If not,
consider using an online color eyedropper to get the color code.
28

Appendix
1. Text and Images (continued)
• Make visual content accessible by providing textual descriptions. Visual
content such as images and graphs should be accompanied with textual
descriptions to make sure that learners who use screen readers can have
equal access to the information. See some examples in this Image Description
Handbook.
o If the external resources you assign to learners do not have textual
descriptions to its visual content, consider drafting a supplemental
document by yourself that includes descriptions to important visuals.
o If you are creating documents by yourself, there are two ways to
describe visuals in your document:
 1) Adding alternative text. Alternative text is a textual
description that you embed the image so that screen reader
users can read.
 2) Add captions underneath the image. If you are not familiar
with how to add alternative text to images, you can write
detailed captions to your images and put the caption
underneath the image. You can also do this if you think the
caption would benefit other learners as well besides screen
reader users.
• Use Style Pane to make sure document elements are correctly tagged.
Elements in a document primarily include the title, different heading levels,
and body text. These different elements are usually differentiated by font sizes
and colors. However, it is crucial to make sure that they are differentiated by
tags as well, so that screen readers will be able to identify different tags of
elements for people who are not able to see the appearance of different font
sizes and colors. The easiest way to ensure your text elements are correctly
tagged is to use the Style Pane in the software you are creating documents
with. For example, the screenshot below is the Style Pane in Google doc. Other
text writing software such as Word Doc have similar Style Pane. Note: If the
default font choices or colors in Style Pane do not match your ideal choices,
you can always replace them with the ones you want, as long as you
remember to “update to match” as the screenshot indicates. A correctly
tagged document allows users to transfer the document to a different format
more easily as well (e.g., from Doc to PDF).
• Do not skip heading levels. A set of logical heading levels, i.e., heading level 1
followed by heading level 2, is important for screen reader users who rely on
the heading level tags to understand the structure of the document. The more
complex the structure (e.g., contains nested headings), the more important it
is to maintain a logical reading order.
29

Appendix
2. Talking/Showing without screen visuals
• Provide textual alternatives to your audio content. In this scenario,
your talk is the only source that learners receive information from. So, it
is important to offer textual alternatives to audio so that those who
have difficulty in accessing audio information won’t be excluded.
o If you are creating an audio-only file (e.g., podcasts and
audiobooks), you can provide a downloadable file that has a
transcript of your audio. You can use transcribe services, or
write a transcript by expanding your script if you have any.
o If you are creating a video, please caption your video. There are
free tools to caption your video such as YouTube, there are also
paid services such as KAPWING.
• Verbally describe body movements/gestures if they are required to
understand course content. If you are creating a video, keep in mind
that learners who are visually impaired would not be able to see what’s
happening on the screen without your verbal description. If you use any
body movements or gestures that are expected learners to watch to be
able to understand certain content, please make sure that you verbally
describe your gestures and movements.
• Use plain language to explain complex concepts. Since the focus of this
“talking/showing” approach is the presenter verbally delivering content
without any visuals on screen, it would be helpful for the presenter to
use plain language to ease the comprehension challenge of complex
concepts. Plain language is not only about word choices, but also can be
embodied by several techniques, including analogies, comparisons,
metaphors, and synonyms.
30

Appendix
3. Screencast / Slideshow
• Verbally describe images when you talk about them. Keep in mind that
there might be learners who are visually impaired in your course and it
is challenging or even impossible for them to see the visual content in
videos. So, when you talk about visual content such as pictures and
diagrams in videos, do not assume that everyone is able to visually see
them. It is very important for you to verbally explain pertinent details so
that learners with visual impairments are able to follow the content.
• Verbally describe what’s active on the screen. If you are doing a demo
and learners are expected to observe what’s happening on the screen,
please try your best to speak out loud the key points on the screen. For
example, instead of saying “look at here”, it’d be better to say “look at
this Fujita Scale, it estimated wind speeds: 261 to 318 mph”. If it’s
helpful, you can provide a textual narrative to the demo afterward so
that learners who have difficulty following the video demo won’t be left
behind.
• Highlight cursor movements while recording your screen. When you
have documents such as slides open on your screen and you expect
learners to follow where your cursor points at, you should be aware
that the cursor movement could be hard for learners with low vision to
follow, if you just use the default cursor size. Here are two options you
can consider to amplify your mouse action:
o 1) Highlight the text in slides or documents that you are talking
about at that moment
o 2) Use annotate tools such as pen in PowerPoint to mark the
text you are talking about.
o 3) Adjust cursor sizes in your device system settings
31

Appendix
4. Screencast with Video Bookends
• The three points mentioned in Screencast/Slideshow can be applied
here.
o Verbally describe images when you talk about them. Keep in
mind that there might be learners who are visually impaired in
your course and it is challenging or even impossible for them to
see the visual content in videos. So, when you talk about visual
content such as pictures and diagrams in videos, do not assume
that everyone is able to visually see them. It is very important
for you to verbally explain pertinent details so that learners with
visual impairments are able to follow the content.
o Verbally describe what’s active on the screen. If you are doing a
demo and learners are expected to observe what’s happening
on the screen, please try your best to speak out loud the key
points on the screen. For example, instead of saying “look at
here”, it’d be better to say “look at this Fujita Scale, it estimated
wind speeds: 261 to 318 mph”. If it’s helpful, you can provide a
textual narrative to the demo afterward so that learners who
have difficulty following the video demo won’t be left behind.
o Highlight cursor movements while recording your screen.
When you have documents such as slides open on your screen
and you expect learners to follow where your cursor points at,
you should be aware that the cursor movement could be hard
for learners with low vision to follow, if you just use the default
cursor size. Here are two options you can consider to amplify
your mouse action:
 1) Highlight the text in slides or documents that you are
talking about at that moment
 2) Use annotate tools such as pen in PowerPoint to mark
the text you are talking about.
 3) Adjust cursor sizes in your device system settings
32

Appendix
5. Lecture + Screen, edited lecture
• The three points mentioned in Screencast/Slideshow can be applied
here.
o Verbally describe images when you talk about them. Keep in
mind that there might be learners who are visually impaired in
your course and it is challenging or even impossible for them to
see the visual content in videos. So, when you talk about visual
content such as pictures and diagrams in videos, do not assume
that everyone is able to visually see them. It is very important
for you to verbally explain pertinent details so that learners with
visual impairments are able to follow the content.
o Verbally describe what’s active on the screen. If you are doing a
demo and learners are expected to observe what’s happening
on the screen, please try your best to speak out loud the key
points on the screen. For example, instead of saying “look at
here”, it’d be better to say “look at this Fujita Scale, it estimated
wind speeds: 261 to 318 mph”. If it’s helpful, you can provide a
textual narrative to the demo afterward so that learners who
have difficulty following the video demo won’t be left behind.
o Highlight cursor movements while recording your screen.
When you have documents such as slides open on your screen
and you expect learners to follow where your cursor points at,
you should be aware that the cursor movement could be hard
for learners with low vision to follow, if you just use the default
cursor size. Here are two options you can consider to amplify
your mouse action:
 1) Highlight the text in slides or documents that you are
talking about at that moment
 2) Use annotate tools such as pen in PowerPoint to mark
the text you are talking about.
3) Adjust cursor sizes in your device system settings
33

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