For newcomers to the #pedsICU community.

1. Mastering the Art of
#PedsICU
Social
Media
TRICIA PENDERGRAST
@TRAEPENDERGRAST

2. Building a Bio
KEY ELEMENTS TO INCLUDE
Clinical Affiliation
Teaching Affiliation
Other Affiliation
Research/MedED Interests
Fun fact (if you have room)
#pedsICU
Location
Friendly picture (does not need to be your
professional headshot)
Somewhere on your profile, something along the lines of "tweets do not
reflect the views of my employer, are not medical advice"

3. CLINICAL AFFILIATIONCLINICAL AFFILIATIONS
OTHER
AFFILIATION
RESEARCH
AFFILIATION
INTERESTS

4. Disseminating
Research
KEY ELEMENTS TO INCLUDE
Journal/Website
Pertinent Findings
Link to article
Key themes
At least one image
Stakeholders (tagged in the image, do not list
them in the tweet)
Author affiliations/countries

5. EXAMPLE #1
1. Tag the publishing entity
2. Describe MOST PERTINENT findings.
3. Link the article (!! this is how it
affects the altmetric score)
4. Hashtag the key THEMES
6. Tag relevant
institutions, authors,
experts, journals,
colleagues
5. Include at least ONE picture
1. Tag the publishing entity
2. Describe the
findings/goal of the article
3. Link the article
4. Hashtag key themes
5. Include at least one
picture
6. Tag authors, institutions,
etc in the pictures

6. EXAMPLE #2
1. Tag the publishing entity
2. Describe MOST PERTINENT findings.
3. Link the article (!! this is how it
affects the altmetric score)
5. Include at least ONE picture
6. Tag relevant
institutions, authors,
experts, journals,
colleagues
4. Hashtag the key THEMES
1. Tag the publishing entity
2. Describe the
findings/goal of the article
3. Link the article
4. Hashtag key themes
5. Include at least one
picture
6. Tag authors, institutions,
etc in the pictures

7. EXAMPLE #3
1. Tag the publishing
entity
3. Link the article (!! this is how it
affects the altmetric score)
4. Hashtag the key
THEMES
1. Tag the publishing entity
2. Describe the
findings/goal of the article
3. Link the article
4. Hashtag key themes
5. Include at least one
picture
6. Tag authors, institutions,
etc in the pictures
6. Tag relevant
institutions, authors,
experts, journals,
colleagues
2. Describe
goals
of article

8. Hashtags
Treat hashtags like the "conditions or focus
of study" section of a grant application
Hashtags should represent themes. Do not
#just #hashtag random #words.
Choosing the correct hashtag may
positively impact the exposure of the tweet.
Common hashtags in PICU Twitter are:
#PedsICU, #PedsAnes, #SurvivingSepsis
Common hashtags in general medtwitter
are: #HeforShe, #FOAMed, #MedED,
#WomeninMedicine,

9. CASE PRESENTATIONS
De-identified case studies are excellent
ways to up your impact on Twitter
THE EXPERIENCE OF
EDUCATION
The community is interested in what the
next generation is up to
ADVOCACY
Twitter is a means to organize and
advocate on behalf of our patients
YOUR EXPERIENCE
Having a tough day? Have a joke about
PEEP? Climbed a mountain? Your friends
and colleagues on Twitter want to know!
Outside of Research, what else should I tweet about?

10. CASE PRESENTATIONS

11. THE EXPERIENCE OF
EDUCATION
Make sure to tag all of the
relevant stakeholders.
Tagged here: Department
of Pediatrics, Hospital
where this took place,
Fellows pictured, Graduate
Medical Education account,
PICU Nurses account

12. THE EXPERIENCE OF
EDUCATION
Note that everyone is
tagged in the picture, not
listed in the body of the
tweet. This makes the tweet
appear cleaner, and is
more pleasing to the eye.
Focus is grabbed by the
image, rather than an
abundance of blue text.

13. ADVOCACY

14. YOUR EXPERIENCE
Remember to keep it
appropriate and
professional (the internet is
FOREVER), but not
everything has to be
related to medicine! Food,
vacations, jokes, and pets
are all great content!