6. Business model
Monthly Parking
SpotHero take 15%
+ $0.99
Event or Hourly
Parking
(Reservations less than
$10)
SpotHero take 20%
Event or Hourly
Parking
(Reservations more than
$10)
SpotHero take 20%
+ $0.99
*Users must pay in advance to ensure reservation.
*App is free to download and no in app adds
7. Stats
• 5 million+ users
• Helped park 20 million+ cars in over 5,000 parking garages
• ~200,000 monthly app downloads
8. Timeline
July 2011
SpotHero
Founded
Dec 2012
Served two cities.
Venture round
funding.
Jun 2014
Series A funding
Oct 2015
Zipcar exec John
Horton joins
SpotHero
Aug 2015
Series B funding
July 2017
Series C funding
April 2015
Acquire Park
Please
(residential garage
parking)
May 2017
Acquire Parking
Panda
(event parking)
March 2017
SpotHero for
Business
(parking expense
management tool)
2018
Serves ~50 cities
in North
America
Feb 2017
Launch developer
platform
(expand parking inventory
to 3rd party apps)
11. Prediction
• Succeed, if they
• Expand to new cities quickly
• Continue to grow number of parking garages
• Expand event parking business and new rental car company reserved spots
project