Adventures in Recruiting: Hiring for an Industry That Didn't Exist in 2007
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When MediaMath was founded in 2007, it established a completely new platform for marketers. In the 8 years since, we've grown to a 700+ person company, but we've had to find new ways to find or create the experts to lead the charge on building and using our platform– experts in a brand new field. At the Glassdoor Rebels of Recruiting Roadshow, Peter Phelan– Chief People Officer at MediaMath– describes how we've kept pace with our relentless need for talent with data-driven recruiting methods and by creating experts where none existed.
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Adventures in Recruiting: Hiring for an Industry That Didn't Exist in 2007
- 1. Hiring for an industry that didn’t exist in 2007 Inventing a Talent Pool Peter Phelan, Chief People Officer, MediaMath
- 3. A Thirsty Industry 800,000 unfilled hi-tech jobs 1 Million unfilled hi-tech jobs 77,000 hi tech jobs unfilled 2008 2018 2020
- 5. The Gap Responsibilities • Manage a team of software engineers, including task planning and code reviews. • Drive technical projects and provide leadership in an innovative and fast-paced environment. • Take responsibility for the overall planning, execution and success of complex technical projects. • Contribute technically to projects. • Work closely with product management team to ensure we’re building the best products. Minimum Qualifications • BA/BS in Computer Science or closely related degree or equivalent practical experience. • 3 years of hands-on technical leadership and people management experience. • Hands-on programming capabilities in C++ and/or Java. Preferred Qualifications • MS or PhD in Computer Science or closely related degree. • 10 years of relevant industry experience, with 5 years of hands-on technical leadership and people management experience (managing teams of 8+ developers). • Transaction processing, payments, and/or commerce experience. • Strong distributed systems and architecture knowledge and experience. • Strong leader capable of motivating and energizing the very best software engineers, as well as gaining their respect. • Experience shipping successful products.
- 6. Minding the Gap Finding experts in hiding Making experts where there are none
- 7. Finding Experts in Hiding
- 8. Google Searches Data Scientist New York “or” New Jersey area….
- 9. Google Searches intitle:resume OR inurl:resume machine learning natural language processing data visualization python (646 OR 917 OR 212 OR 516 OR 732 OR 908 OR 201)
- 12. Asking Employees About New Skills
- 13. Data Scraping Evolving Employee Skills
- 14. Identify Leaders in Our Midst
- 15. Online Matchmaking – LinkedIn Recruiter
- 16. Matchmaking Services and Tools
- 17. Building Experts Where None Existed
- 18. Success by Internship Standards
- 20. Data Mining for Perfect Fit SCORE 33 Percentile in Total Population: 96th IQ Equivalent: 125 Strong Fit Moderate Fit Weak Fit 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50
- 21. Looking for Culture Fit, Too
- 22. teach height. — Red Auerbach You can’t
- 23. The Pipeline Is Working Can fill 100% of Platform Solutions positions 100% job placement Decreases onboarding time and increases “experience-level” that we can hire for 50% increase in overall applications
- 24. Employee Evangelism Keeps Great People Coming 2014 & 2015 #12 in the US #2 in NYC
- 25. 0 200 400 600 800 1000 1200 1400 1600 1800 LinkedIn & Glassdoor Employee Referral Company Website Worked with Us HR Active Applicant Sources Total Apps Engineering Apps …and They’re Coming
- 26. Peter Phelan, Chief People Officer Thank you!
Editor's Notes
- What is MediaMath? We are a software company that uses machine learning algirithms to automate the process through which advertisers buy the right ad, at the right time, for the right person, at the best price.
- In 2008, there were only 77,000 high tech jobs By 2018, there will be 800,000 new technology jobs By 2020, 1 Million technology jobs will go unfilled From 2008 until 2018, stem jobs are expected to grow by 17%, compared to just 9.8% for non-stem work The number has been revised up to 22% in a recent BLS update Citations: http://www.areadevelopment.com/specialPub/southerntech09/southern-high-tech-job-creation9.shtml?Page=1 and Bureau of Labor Statistics
- This is how crowded our space is—little company of 700 occupies just a tiny corner
- We are competing for an inadequate talent pool, but we are limiting ourselves by LOOK for better job spec RATHER THAN COMPROMISE FROM OUR PREFERRED goals to the minimum goals, we would like to bridge that gap
- Photo: http://www.istockphoto.com/photo/mind-the-gap-2796270?st=a73a365
- Substitute with older google logo
- Data Scient in NY or NJ area
- Photo: http://www.istockphoto.com/photo/diverse-team-representing-company-at-job-fair-exchanging-business-cards-21494311?st=3475a30 Finding communities where your candidate shares interests—book events, schools, etc.
- Photo: http://www.istockphoto.com/photo/raised-arm-on-seminar-51911996?st=f0ac3ac Finding high performing individuals on your teams with under-utilized skills. You have to manually update skills in ADP through HR
- LinkedIn Lookup
- Prasanna’s Story: Started in 2011 as a Media Operations Associate Began a rapid ascent, almost always within a year Became the Director of a brand-new team when he reached the top of his other team Now heads Developer Relations, a group at the forefront
- Photo: http://www.istockphoto.com/photo/be-another-20234310?st=42e98c1 More corporate than the shorts wearing tattoo’ed engineer type
- Connectify- scrapes data from social networks like Github, Strack Overflow, etc. Entelo- predictive candidate matchmaking Gild- engineer-focused matchmaking HIRED- two-sided marketplace, like a dating site for job job seekers
- Our internship hire rate is awesome. But it’s not enough to fill the constant need for professionals ready to jump into platform solutions positions but we can do better TAKE OUT NUMBERS ON THIS!
- MEPs come from a huge variety of backgrounds Alyssa: who started out in the fashion industry for several years—joined MEP and ended up on our product team, developing our upcoming products. With no coding experience at all!
- We know that certain traits will let people success, and experience can just be a proxy for those traits. We found some ways to engineer our talent pool to sort for those traits Engineering our talent pool Wonderlic test to find if they have the raw materials to succeed What other stories can we tell here? Video resumes and cover letters WORD CLOUD from Shannon
- This is the attitude: You can’t teach height. Mugsby bowles proves, you can
- Chart Employee referral rate extremely high Finding people in lots of different places Data aware We know where people are coming from