How are local historical societies using social media? Find out in this 2/20/14 presentation for the Historical Society of Cheshire County, NH. To learn more about each featured resource, click on the slide image to visit a related site.
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Social media for historians
1. Social Media
for Historians
the future of history
Download this presentation from: http://tinyurl.com/m3javl2
Roundtable Forum
Historical Society of Cheshire County
Keene, New Hampshire
Tracy Messer
February 20, 2014
Rick Swanson
4. What is “social media”?
“Content distributed through social interaction.”
John Herman
1. Cultivating Relationships
2. Sharing Collections
3. Generating Revenue
5. What is “social media”?
“Technological
advances are not
inherently amazing.
What is amazing is
how you use them.”
John Herman
11. Best Practices in Social Media:
Cultivating Relationships
Social Networking
Telecommunications
“A Conference Call in Real Life” (4:00)
I Antique Online
Edu-tainment
Collaborations
12. Best Practices in Social Media:
Cultivating Relationships
Social Networking
Telecommunications
“A Conference Call in Real Life” (4:00)
I Antique Online
Edu-tainment
Collaborations
13. Best Practices in Social Media:
Cultivating Relationships
Social Networking
Telecommunications
“A Conference Call in Real Life” (4:00)
I Antique Online
Edu-tainment
Collaborations
14. Best Practices in Social Media:
Cultivating Relationships
Social Networking
Telecommunications
“A Conference Call in Real Life” (4:00)
I Antique Online
Edu-tainment
Collaborations
15. Best Practices in Social Media:
Cultivating Relationships
Social Networking
Telecommunications
“A Conference Call in Real Life” (4:00)
I Antique Online
Edu-tainment
Collaborations
16. Best Practices in Social Media:
Sharing Collections
Photos
Videos
Slides
Audio
News
Information
17. Best Practices in Social Media:
Sharing Collections
Photos
Videos
Slides
Audio
News
Information
18. Best Practices in Social Media:
Sharing Collections
Photos
Videos
Slides
Audio
News
Information
19. Best Practices in Social Media:
Sharing Collections
Photos
Videos
Slides
Audio
News
Information
20. Best Practices in Social Media:
Sharing Collections
Photos
Videos
Slides
Audio
News
Information
21. Best Practices in Social Media:
Sharing Collections
Photos
Videos
Slides
Audio
News
Information
22. Best Practices in Social Media:
Sharing Collections
Photos
Videos
Slides
Audio
News
Information
23. Best Practices in Social Media:
Generating Revenue
Sales
Philanthropy
Investment
24. Best Practices in Social Media:
Generating Revenue
Sales
Philanthropy
Investment
25. Best Practices in Social Media:
Generating Revenue
Sales
Philanthropy
Investment
26. Best Practices in Social Media:
Generating Revenue
Sales
Philanthropy
Investment
27. Roundtable use of social media
WEBSITE
ACWORTH (AHSNH)
ALSTEAD (HSCC)
ANTRIM
BENNINGTON (TOWN)
CHESTERFIELD: FOP
CHESTERFIELD (HSCC)
DUBLIN
FITZWILLIAM
FRANCESTOWN
GILSUM (AHSNH)
GREENFIELD (TOWN)
HANCOCK
HARRISVILLE
HILLSBOROUGH
NETWORKING
BLOGGING
VIDEO
PHOTOS
E-COMMERCE
28. Roundtable use of social media
WEBSITE
NETWORKING
BLOGGING
VIDEO
HINSDALE
JAFFREY: HDC
JAFFREY CENTER: VIS
KEENE: HCHMP
KEENE: HSCC
KEENE: KSC
LEMPSTER (TOWN)
MARLBOROUGH (TOWN)
MARLOW
NELSON (TOWN)
NEW IPSWICH
PETERBOROUGH: MCHC
RICHMOND (AHSNH)
RICHMOND: ARCHIVES (HSCC)
(OTHER)
PHOTOS
E-COMMERCE
29. Roundtable use of social media
WEBSITE
RINDGE (TOWN)
STODDARD (TOWN)
SULLIVAN (TOWN)
SURRY (TOWN)
SWANZEY (TOWN)
TEMPLE (TOWN)
TROY (TOWN)
WALPOLE
WASHINGTON
WESTMORELAND
WINCHESTER
NETWORKING
BLOGGING
VIDEO
(OTHER)
PHOTOS
E-COMMERCE
30.
31. Feeling overwhelmed?
Try one new thing …
“No matter how
many mistakes you
make or how slow
you progress, you
are still way ahead
of everyone who
isn’t trying.”
Tony Robbins
32. 10 Steps You Can Take
1.
2.
3.
4.
5.
Download this presentation from Slideshare:
http://tinyurl.com/m3javl2
Visit the bookmarks on Delicious:
https://delicious.com/groverscorners
Check out the books on goodreads:
https://www.goodreads.com/list/user_vote/3216095
Proof your Roundtable profile on hsccnh.org:
http://hsccnh.org/roundtable-forum/
Join the Family History Technology group on LinkedIn:
https://www.linkedin.com
33. 10 Steps You Can Take
6. Find photos of your town on Flickr:
http://www.flickr.com/photos/keenepubliclibrary/sets/
7. Purchase something from the Society’s museum store:
http://hsccnh.org/museum-store/
8. Update or create your Google+ page:
https://plus.google.com/up/search
9. Search for local cemeteries on Find A Grave:
http://www.findagrave.com
10. Report back at the next Roundtable Forum (6/19/14)
34. Social Media
for Historians
the future of history
Download this presentation from: http://tinyurl.com/m3javl2
Roundtable Forum
Historical Society of Cheshire County
Keene, New Hampshire
Tracy Messer
February 20, 2014
Rick Swanson
Editor's Notes
Click on hypertext link to download this presentation from SlideShareUse key to advance to next slideSir Winston Churchill once observed, "The farther backward you can look, the farther forward you are likely to see.” In that spirit, we’d like to show you how historians have been using “social media” in the past, present, and into the future.Our presentation is divided into three parts. Rick will begin by unveiling the Society’s new website and describing five ways it’s using social media. Next, I’ll take you on a virtual tour showing you best practices of social media used by other historical organizations. Finally, we’ll take a closer look at the local historical societies here in the Monadnock Region and engage in a group discussion about how we all can expand our use of social media technologies.But first, let’s consider the question …
Use key to advance to next slideWhat is “Social Media”? (Tracy)The answer can be overwhelming. To most historians, these icons look as strange and cryptic as … hieroglyphics.Over the past year I’ve attended workshops on social media offered by the New England Regional Genealogical Consortium, the Association of Personal Historians, and the Monadnock Writers’ Group. In one presentation, the dynamic young president of the NH Writers’ Project, John Herman, simplified the matter by defining “social media” as “content distributed through social interaction.” It serves to help people navigate an ocean of web content.In this presentation, I’ll show you examples of how local historical society’s can use social media in three different ways: 1) for cultivating relationships; 2) for sharing collections; and 3) for generating revenue.
Use key to advance to next slideWhat is “Social Media”? (Tracy)The answer can be overwhelming. To most historians, these icons look as strange and cryptic as … hieroglyphics.Over the past year I’ve attended workshops on social media offered by the New England Regional Genealogical Consortium, the Association of Personal Historians, and the Monadnock Writers’ Group. In one presentation, the dynamic young president of the NH Writers’ Project, John Herman, simplified the matter by defining “social media” as “content distributed through social interaction.” It serves to help people navigate an ocean of web content.In this presentation, I’ll show you examples of how local historical society’s can use social media in three different ways: 1) for cultivating relationships; 2) for sharing collections; and 3) for generating revenue.
Use key to advance to next slideWhat is “Social Media”? (Tracy)The answer can be overwhelming. To most historians, these icons look as strange and cryptic as … hieroglyphics.Over the past year I’ve attended workshops on social media offered by the New England Regional Genealogical Consortium, the Association of Personal Historians, and the Monadnock Writers’ Group. In one presentation, the dynamic young president of the NH Writers’ Project, John Herman, simplified the matter by defining “social media” as “content distributed through social interaction.” It serves to help people navigate an ocean of web content.In this presentation, I’ll show you examples of how local historical society’s can use social media in three different ways: 1) for cultivating relationships; 2) for sharing collections; and 3) for generating revenue.
Use key to advance to next slideAs John assured us, “Technological advances are not inherently amazing. What is amazing is how you use them.”
Use key to advance to next slideOld home page. Unveil new home page on next slide. (Rick)
Use key to advance to next slideOr, click anywhere on this screen for hypertext link to HSCC websiteNew home page, launched FEB 2014. Highlight redesign objectives (front end and back end), blog, and calendar of events. (Rick)
Click on any icon for hypertext link to that website, orUse key to advance to next slideOverview slide for HSCC website redesign and five different ways HSCC is using social media: 1) social networking (Facebook), 2) video sharing (YouTube), 3) photo sharing (flickr), 4) e-commerce: museum store, join & support (BluePay), and 5) mass mailing (Constant Contact).(Rick)
Use key to advance to next slideThis screenshot illustrates how a mass email would look if sent as a standard text message, in contrast to the next slide with the benefit of Constant Contact. (Rick)
Click anywhere on this screen for hypertext link to YouTube clip: http://www.youtube.com/watch?v=SlLk6EAMbIMUse key to advance to next slide1:16 minute Constant Contactvideo about social campaigns. (Rick)
Use key to advance through the four imagesClick on any icon for internal link to jump to related slideWatch 4:04 video, “A Conference Call in Real Life”: http://twentytwowords.com/what-if-the-annoyances-of-conference-calls-happened-in-real-life-meetings-painfully-accurateand-hilarious/
Use key to advance through the four imagesClick on any icon for external link to related websitesWatch 4:04 video, “A Conference Call in Real Life”: http://twentytwowords.com/what-if-the-annoyances-of-conference-calls-happened-in-real-life-meetings-painfully-accurateand-hilarious/
Use key to advance through the four imagesClick on any icon for external link to related websitesWatch 4:04 video, “A Conference Call in Real Life”: http://twentytwowords.com/what-if-the-annoyances-of-conference-calls-happened-in-real-life-meetings-painfully-accurateand-hilarious/
Use key to advance through the four imagesClick on any icon for external link to related websitesWatch 4:04 video, “A Conference Call in Real Life”: http://twentytwowords.com/what-if-the-annoyances-of-conference-calls-happened-in-real-life-meetings-painfully-accurateand-hilarious/
Use key to advance through the four imagesClick on any icon for external link to related websitesWatch 4:04 video, “A Conference Call in Real Life”: http://twentytwowords.com/what-if-the-annoyances-of-conference-calls-happened-in-real-life-meetings-painfully-accurateand-hilarious/
Use key to advance through the six imagesClick on any icon for external link to related websites
Use key to advance through the six imagesClick on any icon for external link to related websites
Use key to advance through the six imagesClick on any icon for external link to related websites
Use key to advance through the six imagesClick on any icon for external link to related websites
Use key to advance through the six imagesClick on any icon for external link to related websites
Use key to advance through the six imagesClick on any icon for external link to related websites
Use key to advance through the six imagesClick on any icon for external link to related websites
Use key to advance through the threeimagesClick on any icon for external link to related websites
Use header to navigate from one section to anotherUse key to advance through three images to next slide (Roundtable)Click on any icon for internal link to jump to related slide
Use key to advance through the threeimagesClick on any icon for external link to related websites
Use key to advance to next slideClick on any icon for external link to related websites
Click on a town name to visit that historical society’s website.Click on any icon for external link to related websiteUse key to advance to next slide (Hinsdale to Richmond )Online tours and group discussions about how we can all expand and enhance our uses of social media. Which examples seemed the most useful? Which examples seemed the most intriguing?(Tracy)
Click on a town name to visit that historical society’s website.Click on any icon for external link to related websiteUse key to advance to next slide (Rindge to Winchester)Online tours and group discussions about how we can all expand and enhance our uses of social media. Which examples seemed the most useful? Which examples seemed the most intriguing? (Tracy)
Click on a town name to visit that historical society’s website.Click on any icon for external link to related websiteUse key to advance to next slide (hootsuite)Online tours and group discussions about how we can all expand and enhance our uses of social media. Which examples seemed the most useful? Which examples seemed the most intriguing? (Tracy)
Click anywhere on screen for external link to: http://www.youtube.com/watch?v=rWWiolprHkQUse key to advance to next slide (Feeling overwhelmed?)3:39 hootsuite video.(Tracy)
Use key to advance to next slide (10 Steps you can take, #1-5)
Use key to advance to next slide (10 Steps you can take, #6-10)Download social media policy and strategy from MN Historical Society website.
Use key to advance to last slide (Social Media for Historians title slide)Download social media policy and strategy from MN Historical Society website.