#IBMRetailMcr - Customer driven change - Big Data and the need for speed - Marcel Borlin, Tesco
•
1 like•800 views
Marcel Borlin, CIO, Commercial Systems at Tesco discusses Customer Driven Change is driving the need for big data delivered at speed at the IBM Driving the Best in Retail Innovation event - 23rd Sept 2014, The Lowry, Manchester
Recommended
Recommended
More Related Content
What's hot
What's hot (18)
Similar to #IBMRetailMcr - Customer driven change - Big Data and the need for speed - Marcel Borlin, Tesco
Similar to #IBMRetailMcr - Customer driven change - Big Data and the need for speed - Marcel Borlin, Tesco (20)
Recently uploaded
Recently uploaded (11)
#IBMRetailMcr - Customer driven change - Big Data and the need for speed - Marcel Borlin, Tesco
- 1. Marcel Borlin CIO Commercial Systems Tesco 1 @marcelborlin
- 2. Customer-driven change: Big data and the need for speed Marcel Borlin | CIO- Commercial Systems © 2013 Tesco. Proprietary and Confidential 26 September 2014
- 3. © 2013 Tesco. Proprietary and Confidential 3 26 September 2014
- 4. © 2013 Tesco. Proprietary and Confidential 4 26 September 2014
- 5. 3 © 2013 Tesco. Proprietary and Confidential 5 26 September 2014
- 6. © 2013 Tesco. Proprietary and Confidential 6 26 September 2014
- 7. © 2013 Tesco. Proprietary and Confidential 7 26 September 2014
- 8. © 2013 Tesco. Proprietary and Confidential 8 26 September 2014
- 9. Over 75 million shopping trips a week Over 500,000 colleagues around the world Over 6,500 stores Food delivered to half a million homes a week Over 40 million customers using loyalty schemes, such as Clubcard Suppliers in over 70 countries This year, over 3 billion cases of goods distributed to our stores worldwide © 2013 Tesco. Proprietary and Confidential 9 26 September 2014
- 10. Past Future What happened? Reporting Dashboards What is happening? What is likely to happen? Why did it happen? Real-time Analytics What is it happening? Predictive Analytics What should I do about it? Forensics & Data Mining Real-time Data Mining Prescriptive Analytics © 2013 Tesco. Proprietary and Confidential 10 26 September 2014
- 11. 10% 2.4% 0% Analytics Event Processing Business Rules Optimisation Recommendations Manage © 2013 Tesco. Proprietary and Confidential 11 26 September 2014 Exceptions I T P
- 12. © 2013 Tesco. Proprietary and Confidential 12 26 September 2014
- 13. © 2013 Tesco. Proprietary and Confidential 13 26 September 2014
Editor's Notes
- http://www.afsug.com/library/documents/saphila2014_presentations/Day1/BALLROOM_A/Nexus%20of%20Forces,%202014%20Unleashing%20the%20Power%20of%20Digitalization%20-%20Cassio%20Dreyfuss.pdf
- Notes for Marcel: Have reformatted the slide but kept the old one too, so please delete whichever is least preferable.
- Notes for Marcel: again a duplicated slide (please delete whichever is preferable)
- Lowry Tech Team: Please play the IBM/Tesco Aristo Video