2. The very first television
advert was made on the 22nd
September 1955.
It was 70 seconds long.
It was made by AB-Pathe and
advertised toothpaste.
3. • Shown in black and white.
• Much longer than todays adverts.
• The presenter of early adverts was
often a known face and would be
shown using the product that they
are advertising and describing the
reasons for choosing the product.
4. In 1950 television
advertisements were
dominated by soap powder
manufactures and food
advertising.
In 1960 there was little car
advertisements due to an
agreement between
manufactures. And virtually no
spirit advertisements for the
same reason.
In 1965 a report was sent to
ban cigarette advertising.
5. • In 1970 television
advertisements were
considerably different to when
they first started due to the
increasingly more realistic
pictures and colors.
• Also in the 1970’s the car
company Datsun came over
from Germany and broke the
agreement of not to advertise
6. Towards the end of the 1970
cooperate advertisement began to
appear.
In the 1980’s television
advertising changed again due to
new outlets such as channel 4
and breakfast television.
7. In the late 1980’s interactive adverts
were introduced.
In 1993 the first advert for an
undertakers was shown.
TV adverts were originally created to
cover the cost of making the
programmes on television.
