This document discusses building loyalty through creating great products and teams. It argues that developing a great product is the best loyalty program for customers, and that companies should focus on inspiring loyalty in employees in order to earn customer loyalty. It also advocates that engineering teams should empower individual contributors to choose their own managers and projects, both within and outside the organization, in order to drive adoption and growth over mere efficiency.

1. LOYALTY From the Inside Out
Aman Bhutani - Expedia Engineering

2. A great product is the best loyalty program

3. Building a great product is hard

4. Great teams build great products

5. Loyalty is an attribute commonly found
in team members on great teams

6. Would customers be loyal
to a company or product
that does not inspire loyalty
in its employees?

7. Can Expedia Engineering hire anyone?

8. We don’t calibrate team members;
we calibrate the minds of managers
so they make better decisions

9. Senior ICs can choose the manager they
report to and the problem they work on;
inside or outside our organization

10. Let adoption drive policy; invest in growth not only efficiency

11. One Team

13. THANK YOU
Aman Bhutani - Expedia Engineering