1. AHi-KONGRES 2014, KZN – FOTO GENEEM TYDENS GALA-DINEE OP 10 OKTOBER 2014
Links na Regs: Christo Botes (nuutverkose 1ste Visepresident), min. Lindiwe Zulu (Minister van Kleinsake); Theo Vorster (Galileo Capital); mev Vinitha Gordhan;
min Pravin Gordhan (Minister van Plaaslike Regering); mev Amanda Deysel; mnr Ben Deysel (uitgtrede AHi President), Merlyn van der Rheede; Christo van der
Rheede (AHi Uitvoerende Hoof); Deon Huysamer (Oudpresident), mnr Banie Claasen (ABSA) en prof Tommy du Plessis.Dit begin alles hier ®
Direkteur van die NWU-PBS
nou voorsitter van die AHi
NWU PBS considered
business schools in PMR
business school ranking
Oktober 2014

2. Inhoudsopgawe
Redakteur: Marilize Minné, e-pos marilize.minne@nwu.ac.za Tel: 018 299 1412
Direkteur van die NWU-PBS nou voorsitter van die AHi
Prof Leon serves on Vuselela TVET’s board
NWU PBS’s Raymond Parsons chairs WTO information session
Almal baat by volledige MBA-alumni-databasis
NWU PBS considered as one of SA’s top 5 business schools in PMR business school ranking
8ste IBC-konferensie oorskry verwagtinge
Reading and Comprehension Programme at Promosa Secondary School – Potchefstroom
Mej-aardekroon vir diploma-alumnus
Cancer issues enjoy attention
Só maak jy kliënte ’perfekte‘ kliënte
BRICS brands in global rankings, under the loop on Prestige Day 2014
MBA-studente doen voorleggings vir hul maatskappy-projekte tydens die winterstudieskool in Vanderbijlpark
Wêreldklasnavorsing op familie-ondernemings
Innovasie en entrepreneurskap moet saam loop
Synergy needed to grow community garden / Small steps to feed a community

3. INHOUDSOPGAWE/TABLE OF CONTENTS
Direkteur van die NWU-PBS nou
voorsitter van die AHi
Die direkteur van die NWU Potchefstroom Besigheidskool (NWU-PBS) op die NWU se
Potchefstroomkampus is verkies as voorsitter van die Afrikaanse Handelsinstituut (AHi).
Prof Tommy du Plessis sal vir die volgende jaar in hierdie hoedanigheid dien. “Dit is ’n geweldige
eer,” sê prof Tommy. Hy is die tweede NWU-personeellid in drie jaar om verkies te word as
voorsitter van die AHi. Hy volg naamlik in die voetspore van dr Theuns Eloff.
Hy sê sy verkiesing as voorsitter gee erkenning aan die NWU-PBS en die gehalte werk wat
by die Skool gedoen word. “Dit is duidelik dat die AHi heelwat vertroue in my het. Tydens
my inhuldiging as voorsitter was die boodskap duidelik dat ons moet seker maak dat die
kleinsakeomwenteling ‘n werklikheid word,” sê hy.
“Daar is baie wonderlike dinge wat op die sakefront in Suid-Afrika gebeur het sedert 1994, en dit
is belangrik om dit ook te erken. Ons moet positief wees en verandering dryf om tot voordeel te
wees van die ekonomie.”
Prof Tommy sê een van die beste maniere om dit te laat gebeur, is vir die AHi om met ander
instansies saam te werk om ekonomiese ontwikkeling uit te bou en ‘n gunstige klimaat te skep
Een van sy nuwe verantwoordelikhede sal wees om ’n werkbare besigheidsmodel vir die AHi en
die onderskeie sakekamers daar te stel. Dit behels dat sakekamers meer professioneel gemaak
word, vennootskappe tussen die ministerie en kleinsakeondernemings tot stand gebring
word, vennootskappe tussen sakekamers en munisipaliteite gefasiliteer word, en die Nasionale
Ontwikkelingsplan geïmplementeer word.
Hy sê sy verkiesing as voorsitter van die AHi is beslis een van die hoogtepunte van sy loopbaan.
“Ek sal my bes doen om die posisie waardig te wees.”
Prof Tommy du Plessis, direkteur van die
NWU Potchefstroom Besigheidskool, is
die nuwe voorsitter van die Afrikaanse
Handelsinstituut (AHi). Die AHi gebruik
deesdae die akroniem meer gereeld
aangesien hulle hulself geposisioneer het
as ‘n inklusiewe organisasie wat die breër
gemeenskap dien.

4. INHOUDSOPGAWE/TABLE OF CONTENTS
Prof Leon serves on Vuselela TVET’s board
In September 2013, Prof Leon Jackson was approached by support staff from Vuselela College and
informed that he will be nominated to become an external additional member for the board (after
the terms of several external additional members expired). The minister of Higher Education, Dr Blade
Nzimande, earlier this year supported the nomination of Prof Leon.
FET Colleges are now also part of the tertiary higher education sector. Legislation requires that overview
function over the institutions should be maintained by a board that consists of both internal and external
members. Internal members represent internal stakeholders such as students, academic members of staff
as well as support staff. External members represent nominations by the minister and additional external
members who can be nominated by different external stakeholders such as employers.
board members by the Department of Higher Education at the beginning of October in Rustenburg.
Klerksdorp. During this meeting, Prof Leon was appointed chairperson of the planning- and resources
committee of the college. The different committees will start with their respective work roles later this year.
Part of Leon’s duties will be the development and implementation of an annual strategic plan, which will
include aspects such as the possible revision and reconsideration of the vision and mission, values and
teaching at primary and secondary schools as well as at universities, but not yet at colleges.” This is
therefore a new challenge that Prof Leon is looking forward to, especially in light of the role that colleges
Prof Leon Jackson.

5. INHOUDSOPGAWE/TABLE OF CONTENTS
NWU PBS’s Raymond
Parsons chairs WTO
information session
Professor Raymond Parsons of the NWU PBS chaired a one-hour
information session at the beginning of a full day programme on 17
September to mark the award of a World Trade Organisation (WTO) Chair
in International Trade to Professor Wilma Viviers, Leader of The TRADE
research entity in the Faculty of Economic and Management Sciences at
the NWU. This is one of only seven chairs awarder globally in 2014 by the
WTO and is held for a four-year period by the successful recipients.
Commenting on the session, Professor Parsons says it was a unique
opportunity for senior staff and researchers of the TRADE research
entity to engage with top representatives of the WTO on key questions
relating to world trade and investment. He added that ‘it also made for
quality time in which to exchange views on the role of the WTO in the
world economy, as well as on the value that the Chair will add to the
international trade research and teaching of the Faculty. The award of the
WTO Chair is a great honour for the University, the Faculty and Professor
Viviers’.
Mr David Shark - Deputy Director General: WTO and Prof Raymond
Parsons from the NWU Potchefstroom Business School.
Prof Wilma Viviers of the NWU was awarded a WTO Chair. She
is one of only seven recipients worldwide of such an honour this
year. Mr David Shark, the Deputy Director-General of the WTO,
Prof Dan Kgwadi, the NWU’s Vice-Chancellor and Mr Maarten
Smeets of the WTO congratulate her during the WTO Chair
launch at the NWU.

6. INHOUDSOPGAWE/TABLE OF CONTENTS
Almal baat by volledige MBA-alumni-
databasis
Die NWU-PBS se MBA-alumni-databasis is al vir ’n geruime tyd minder
aktief en -volledig as wat ons sou verkies. Die hoofrede kan toegeskryf
word aan die feit dat MBA-gegradueerdes gereeld van werk wissel weens
werkpromosies en geleenthede wat opduik. Nog ’n rede vir die onaktiewe
ledetal is die nalatigheid van alumni om hul besonderhede by te hou en ons
te kontak.
Die NWU-PBS het in middel 2014, ’n massa-poging van stapel gestuur om
hierdie databasis “up and running” vir die groot feesvieringe vir die 50ste
bestaan van die MBA te kry. Prof Tommy du Plessis wil graag elke alumnus by
hierdie 50ste bestaanvieringe betrek.
Harde werk, goeie insette en sinergie het goeie vrugte afgewerp. ’n Komitee is
saamgestel, bestaande uit NWU-PBS-kollegas (wat ook hul MBA by die NWU-
PBS verwerf het), en ander kollegas: Prof Stephan van der Merwe, prof Leon
Jackson, prof Tommy du Plessis, me Marita Heyns, mnr Johan Jordaan, mnr
Johan Coetzee, me Marilize Minné (Skakelbeampte) en me Leanie van Ronge
(administratief), mnr Frik Prinsloo (Alumnikantoor) en me Yolandi Haasbroek
(Alumnikantoor). Hierdie poging was ’n samewerkingsooreenkoms tussen die
NWU-PBS en die NWU-alumnikantoor.
Die MBA-databasis het in Mei vanjaar oor ’n skamele ledetal van 780 aktiewe
bereik.
Dit was ’n redelik ingewikkelde proses wat stadig begin het, maar mettertyd
momentum behaal het. Die onderskeie jaartalle, waarvan daar 50 in totaal is, is
aan sekere lede van die komitee gestuur waar hulle verantwoordelik was vir die
skakeling met die lede. Hulle het meeste van die lede telefonies gekontak om hul
besonderhede op te dateer. Die volledige lyste is weer terugbesorg en alumni is in
jaargroepverband deur middel van ’n massa-e-pos genader om hul besonderhede
te kontroleer en te verfyn, sou daar enige veranderinge wees. Alumni is ook gevra
om die e-pos aan lede met wie hulle steeds kontak het, te versprei.
Daar was ongelukkig ook ’n paar kinkels in die kabel! Daar is 2 000 lede
van wie ons geen kontakbesonderhede het nie. Die een rede wat ’n
bydraende faktor kan wees, is die feit dat daar op daardie stadium nog geen
e-posfasiliteite of selfone was nie. Hierdie 2 000 lede val ook onder van die
oudste alumni wat hul MBA in die 1980’s en 1990’s verwerf het. Ons poog
steeds om hierdie lede deur middel van ander kanale op te spoor.
Goeie samewerking en terugvoering van ons alumni het groot sukses tot gevolg
gehad en ons spog vandag met 2 000 aktiewe lede wat deurentyd nuusbriewe
en ander vorme van kommunikasie van hul alma mater, die NWU-PBS, sal
ontvang. Baie dankie aan almal wat ’n bydrae gelewer het om hierdie projek so
suksesvol te maak!

7. INHOUDSOPGAWE/TABLE OF CONTENTS
The AMBA-accredited NWU Potchefstroom Business School
country that offer MBAs and other business degrees.
to leaders and managers who intend to broaden their
knowledge and expand their skills set. Programmes include a
PhD in Business Administration, MBA, Post-graduate Diploma
in Management and a range of short learning programmes in
NWU PBS
in PMR business school ranking
BUSINESS SCHOOLS
SA’s TOP 5
considered as one of

8. INHOUDSOPGAWE/TABLE OF CONTENTS
8ste IBC-konferensie oorskry verwagtinge
Die agtste Internasionale Besigheidskonferensie (IBC)
word as die beste tot dusver (weens die hoë kwaliteit en
gehalte daarvan) beskou. Vanjaar se konferensie is op 20-21
Augustus in die pragtige Namibiese kusdorpie, Swakopmund
aangebied.
Die NWU Potchefstroom Besigheidskool, wat ’n primêre rol
in die organisering en aanbieding van dié konferensie vertolk,
is nie verniet ’n internasionaal geakkrediteerde sakeskool
nie, maar leef beslis op daarna. Prof Christo Bisschoff van
die NWU-PBS, tesame met prof Kobus Jonker van NMMU,
beklee die portefeulje van medevoorsitter vir die IBC-
konferensie. As organiseerders is dit vir die komitee belangrik
om ’n internasionale platform te skep vir die aanbieding,
Die volgende lede sal vanaf 2015 op die raad dien: Prof Geoffrey Bick (UCT); Prof Edward
Ramkumese (TUT); Prof Eileen Mazibuku (NMMU), Prof Kobus Jonker (NMMU); Prof Christo
Bisschoff (NWU-PBS); Prof Mornay Roberts-Lombaard (UJ); Prof Johan v Zyl (UOFS); Prof
Stephan v d Merwe (NWU-PBS); Dr Cobus Oosthuizen (Millpark Business School).

9. INHOUDSOPGAWE/TABLE OF CONTENTS
bespreking en debatvoering oor diverse akademiese en
professionele benaderings wat tydens die konferensie na vore
kom, veral met betrekking tot die ewige kompleksiteit van die
besigheidsomgewing.
Altesaam 165 referate is vir vanjaar se konferensie ingedien.
Referate is deur middel van ’n dubbelblinde, eweknie-
geëvalueerde oorsigmetode gekeur en 100 referate is aanvaar.
’n Totaal van 95 referate is aangebied en die konferensie is
Amerika, Duitsland, Poland, Namibië, Kenia en Botswana
verteenwoordig.
Prof Raymond Parsons van die NWU-PBS het vanjaar tydens sy
openingstoespraak die sake-uitdagings in ’n wêreld na Pikkety
aangespreek. Prof Deon Nel van die Universiteit van Pretoria
was die hoofspreker vir die geleentheid.
’n Totaal van 14 referate is deur die beoordelaars genomineer
vir die Wen Referaat-toekennings. Dié referate is weer
beoordeel waarna ’n kortlys van vyf referate opgetrek
is en daarna verder uitgedun is om die uiteindelike
kategoriewenners aan te wys. Die wenners is deur drie
Aardt Smit van die Universiteit van die Vrystaat en mede-
outeur, Dr Neneh Ngek van Kameroen, het die eerste plek
losgeslaan. Die tweede plek het aan me Jasmine Goliath,
prof Shelley Farrington en me Shelley Saunders van NMMU
behoort. Marita Heyns van die NWU-PBS en Greg Roberts, ’n
MBA-student aan die NWU-PBS, het die derde plek behaal.
Kontantpryse is aan die wenners toegeken.
Die Skool vir Mensehulpbronwetenskappe aan die EBW-
fakulteit van die NWU het ook ’n goeie teenwoordigheid by
die konferensie gehad en verskeie hoë kwaliteit referate is
gelewer.
’n Nuwe onafhanklike adviesraad is gedurende die agtste
IBC-konferensie, ter bevordering van etiese en progressiewe
funksionering van die kongres (in samewerking met die
bestuur), saamgestel.

10. Fred Botha (Promosa Secondary School), Andrè Conradie
School Principal), Prof Leon Jackson (NWU Potchefstroom
Business School) and Shonisani Mahumele (HR Manager RDM).
Fred Botha (Promosa Secondary School) and Prof Leon Jackson
(NWU Potchefstroom Business School).
INHOUDSOPGAWE/TABLE OF CONTENTS
Reading and Comprehension
Programme at Promosa Secondary
School – Potchefstroom
The local media reported very negatively on the matriculation results of Promosa
Secondary School for 2013. It even got the attention of the North West Provincial
Legislature’s Portfolio Committee on Education. In the past (1980/1990s), this school
had outstanding results and could even boast a 100% pass rate on more than one
occasion.
Prof Leon Jackson, a lecturer at the North-West University’s Potchefstroom Business
School (NWU PBS) and former learner and teacher at Promosa Secondary School,
as a corporate social responsibility project. A need assessment process to determine
the extent of the problem was facilitated and it was decided to mobilise funding to
facilitate training and development solutions.
their scholastic performance. Compared to many of the schools in Potchefstroom,
Promosa Secondary School unfortunately lacks facilities such as a reading laboratory
or even a library. However, no child should be disadvantaged in life through the lack of
facilities.” says Prof Jackson.
It was for this reason that the NWU PBS decided to take the matter up with the
school. The school was advised to solve this problem by assessing the extent of the
reading and comprehension problem and it was decided to request the Tina Cowley
Reading Centre in Potchefstroom to do the assessment. This assessment showed that
an overwhelming majority of the learners had a backlog as far as reading ability and
comprehension were concerned.
According to one of the therapists of Tina Cowley in Potchefstroom, the needs
achieve well below average results. This refers to the ability to read with speed and a
comprehension of what was read. When compared with classmates, this physiological
condition, if addressed correctly, can be overcome.

11. INHOUDSOPGAWE/TABLE OF CONTENTS
In addition to the results of the needs assessment, it became clear
that, notwithstanding the enthusiasm by learners and teachers, the
reading therapy unless they are subsidised in one way or the other.
insurmountable.
Statistically, it can boost learners with an average percentage
increase in their scholastic performance ranging from 8% to as
high as 40% after completing a comprehensive and continued
reading therapy programme” says du Plessis.
After contacting one of the NWU PBS’s MBA alumni, mr André
Conradie, production manager at Rheinmetall, it seemed that this
company saw this as an opportunity to make a major investment in
the well-being of a community that, over the years, has proved to
be an important provider of human capital.
It was then decided by Rheinmetall, as well as the NWU
Potchefstroom Business School, to support Promosa Secondary
School with a project where all the matriculants of 2014 at this
institution will receive intensive reading therapy by two therapists
of the Tina Cowley Reading Centre – Potchefstroom.
“It is common knowledge that many employees at Rheinmetall
are from the Promosa area and the company hopes that this
involvement would reinforce the message of a caring employer to
their workers and community” says mr André Conradie.
Mr Conradie added to this by stating that the sponsorship of
Rheinmetall to the Promosa Secondary School should be seen as
an investment in the future, as they could be expected to source
future employees from this area.
“By becoming involved with this community project, Rheinmetall
will make a major contribution to the educational needs of
Promosa and surrounding communities” says Prof Leon Jackson of
the Potchefstroom Business School.

12. INHOUDSOPGAWE/TABLE OF CONTENTS
Mej-aardekroon vir
diploma-alumnus
Ilze Saunders, ’n diploma-alumnus aan die NWU-PBS, is aangewys as Miss Earth
South Africa 2014. Sy het dié titel tydens ’n glansgeleentheid wat deur Tsogo
Sun by die Palazzo Hotel in Johannesburg gehou is, verower.
Ilze is 23 jaar oud en het ’n BA-graad in Kommunikasie en het later haar
Nagraadse Diploma in Bestuur aan die NWU-PBS voltooi. Sy studeer tans verder
aan die Noordwes-Universiteit.
Haar behoefte om mense te help en om ’n positiewe verskil te maak, was deel
van haar motivering om deel te neem. “My lewe is verryk deur die geleentheid om
hoop en verandering in mense se lewens te bewerkstellig. Dit is ’n ervaring wat ek
nooit sal vergeet nie. Dit het my ook in staat gestel om praktiese projekte op die
been te bring wat mense se lewens positief beïnvloed. Nou gaan die werk voort
en ek is opgewonde daaroor,” sê Ilze.
Sy sal Suid-Afrika by die internasionale Miss Earth-kompetisie, wat op
betrokke by hul gemeenskappe, verskeie skole en ondersteun die organisasie se
nasionale projekte wat onder meer op volhoubare energie fokus.
Honderde inskrywings is ontvang en die organisasie het 60 jong vroue in die
Saunders sal nou met die departemente van Omgewingsake en Toerisme
saamwerk. Gedurende Erfenismaand sal sy ’n sterk boodskap rakende
renosterstropery uitdra.
Die nuwe Miss Earth South Africa sal ook fokus op volhoubare en ekotoerisme as
onderwerp vir die internasionale kompetisie.
Miss Earth South Africa aankondiging saam Edna Malewa (Minister
of Environmental Affairs) en Catherine Constandinidies (Miss Earth
SA National Director).
Ilzé Saunders - Miss Earth South Africa.

13. INHOUDSOPGAWE/TABLE OF CONTENTS
Cancer issues enjoy attention
The fourth successful cancer symposium was this year presented by
CANSA, the NWU Potchefstroom Business School and Wilmedpark
Oncology from Klerksdorp.
This year’s topic dealt with head- and neck cancers and a great deal
of insightful information was offered by the different speakers. A
dermatologist, plastic surgeon and oncologist highlighted the medical
aspects, while information with regard to diet, nutritional as well as
speech problems, including the emotional aspects and the radiation
A very interesting aspect was touched on by a genetic consultation
councillor, namely the possibility of the genetics of cancer genes.
As with all cancers, early diagnosis and the early treatment thereof
are important. In the treatment of head and neck cancers, a multi-
professional team is essential and therefore the symposium followed a
holistic approach in order to discuss the inputs of all those involved.
A word of gratitude is expressed towards everyone who was involved
in making this year’s symposium a great success as well as towards
everyone who attended.

14. INHOUDSOPGAWE/TABLE OF CONTENTS
Só maak jy kliënte ’perfekte‘ kliënte
Hoe verseker jy dat jou bestaande kliënte die ’perfekte‘ kliënte vir
jou sakeonderneming is?
Dit was een van die vrae wat Marcel Klaassen, uitvoerende hoof
van Groei: Sake-bankdienste by FNB, bespreek het tydens die
MBA-studieskool wat in Julie vanjaar by Quest in Vanderbijlpark
aangebied is. Die dag is deur die NWU Potchefstroom
Besigheidskool georganiseer, waar sakelui en studente meer oor
hedendaagse saketendense te hore kon kom.
Klaassen, wat reeds met verskeie sake-suksesse op sy kerfstok
kan spog, het onder meer gesê dat dit tans noodsaakliker
as ooit is dat sakelui hul kliënte moet ken en hul behoeftes
moet verstaan.
Dit behels nie net dat jy moet seker maak jy het al hul
besonderhede, soos hul name, telefoonnommers en
e-posadresse nie, maar doen ook ’n deeglike kliënte-
evaluasie: jy moet byvoorbeeld weet aan watter van jou
produkte hulle ’n behoefte het en hoeveel geld hulle kan of
wil bestee.
Nie alle kliënte is altyd ideale kliënte nie. In sommige
gevalle kan ’n kliënt wat nie veel by jou bestee nie, soveel
persoonlike aandag eis dat dit uiteindelik onbillike druk op ’n
onderneming en sy personeel plaas. Ondernemings moet dus
nie net na ’n groei in kliëntetalle mik nie, maar eerder sorg
dat die ‘regte’ kliënte gelok word, is sy raad.
* Prof Deon Nel van die Departement Bemarkingsbestuur
aan die Universiteit van Pretoria het in sy praatjie oor die
groei van BRICS-handelsmerke genoem dat ontluikendemark-
handelsmerke soos Petrobras, Sberbank, Airtel,
Sinopec en MTN tans veral goed vaar.
Een van die interessante waarnemings wat
bespreek is, is die konsekwentheid van tegnologie-
industriehandelsmerke wat beter presteer as
globale industrieë soos kleinhandel, outomobiel en
Onder die hoëvlakteenwoordiges by die NWU Potchefstroom Besigheidskool se MBA-studieskool was
(voor) prof Tommy du Plessis (direkteur van die NWU Potchefstroom Besigheidskool) en agter van
links: prof Ronnie Lotriet (MBA-programbestuurder by die NWU-PBS), Gert-Jan Scholtz (gasspreker)
en prof Deon Nel (gasspreker).
Marcel Klaassen (uitvoerende hoof van
Groei: Sake-bankdienste by FNB-SA).

15. INHOUDSOPGAWE/TABLE OF CONTENTS
BRICS brands in global rankings, under the
loop on Prestige Day 2014
Professor Deon Nel of the Department of Marketing Management at the
University of Pretoria was invited to speak at the Prestige Day of the NWU
Potchefstroom Business School’s MBA Study School on Wednesday, 23 July 2014.
He was asked to address the “The growth of BRICS brands in global rankings”.
Prof Nel said “several emerging market brands were persistently listed in global
brand value rankings, showing a steady increase in overall US dollar over the
past nine years.” An analysis of USA-based brands within the technology sector,
with brands such as Apple, Google, Microsoft and IBM, showed outstanding
brand value growth. Prof Nel discussed how regional, emerging brands secured
persistent positions among entrenched top global brands. Examples of strong
emerging market brands are Petrobras, Sberbank, Airtel, Sinopec and MTN.
Many others, such as Brahma and Skol in Brazil; MTS and Lukoil in Russia;
Tata, Infosys and Wipro in India; and Haier, Huawei and Tencent in China are
building a presence alongside global mega-brands. One of the interesting
observations that was discussed is the consistency of technology industry brands
institutions, and many others raise the question: What is the proportion of
performance across global regions?
MBA-studente doen voorleggings vir
hul maatskappy-projekte tydens die
winterstudieskool in Vanderbijlpark

16. INHOUDSOPGAWE/TABLE OF CONTENTS
Wêreldklasnavorsing op familie-
ondernemings
Prof Stéphan van der Merwe het onlangs die 14th Annual International
Family Enterprise Research Academy (IFERA) World Family Business
Conference bygewoon. Die kongres is die jaarlikse vakkongres op familie-
ondernemingnavorsing en het vanaf 24 tot 26 Junie in Lappeenranta,
Finland plaasgevind. Dit is die vierde jaar dat prof Stephan dié
kongres bywoon en hy beskou dit as ’n ideale geleentheid om met
wêreldklasnavorsers op die gebied van familie-ondernemings te netwerk.
orientation on the perceived future continuity of small and medium-sized
family businesses” gelewer. Volgens hom was dit weereens waardevol om
die vakkongres by te woon.
Stéphan het tydens die besoek aan Finland sy kamera in Lappeenranta
verloor. ’n Finse vrou, Tuula, het dit opgetel en deur die foto’s gekyk om
die eienaar van die kamera te probeer opspoor. Van die foto’s is tydens
vanjaar se Comrades Marathon geneem, en sy het na ’n internet-soektog
met die Comrades Marathon Assosiasie geskakel. Die Assosiasie het haar
gehelp en hulle kon twee atlete wat in die klere van Bert’s Bricks Atletiekklub
na sy vrou Lien verwys wie haar selfoonnommer vir hom gestuur het. Om ’n
lang storie kort te maak, Stephan het sy kamera ongeskonde teruggevind.
Dit is volgens hom ’n wonderlike storie en dit gee mens meer vertroue in die
eerlikheid van mense.
Prof Stéphan van der Merwe by die 14de jaarlikse IFERA-
kongres in Lappeenranta, Finland.

17. INHOUDSOPGAWE/TABLE OF CONTENTS
Innovasie en entrepreneurskap moet saam loop
Johan Jordaan van die NWU-PBS het die geleentheid gehad om die Triple Helix
(THRIP)-kongres in Tomsk in Siberië, Rusland van 11 tot 13 September by te
woon. Doret Potgieter, wat haar MBA-skripsie onder studieleiding van Johan
Jordaan voltooi het, se skripsie het gehandel oor die beperkinge in die bedryf van
THRIP (Technology and Human Resources for Innovation Programme) in Suid-
Afrika. Triple Helix is ’n wêreldwye model wat innovasie bevorder. Johan het ’n
referaat uit die skripsie gaan aanbied, getiteld: Constraints experienced during
Triple Helix implementation in SA.
Die groot dryf agter die besoek van Johan was om met instansies oorsee kontak te
maak waar die Triple Helix model glad werk, veral in ontwikkelende lande. Johan
het tydens die kongres nuwe insigte gekry, soos om op plaaslike regeringsvlak in
plaas van op nasionale regeringsvlak te fokus en ook om die gemeenskap betrokke
te kry om tot ’n mate die rol van die regering in Triple Helix oor te neem. Lande
soos Indonesië het sukses behaal in terme van gemeenskapsbetrokkenheid.
Johan Jordaan saam met Prof Henry Etzkowitz van Stanford Universiteit, die
vader van die Triple Helix model.
Uitdagings in die bestuur van THRIP in SA
Die grootste uitdaging wat THRIP in die gesig staar, is die verskille in stelsels
tussen die rolspelers wat oponthoude tot gevolg het en sodoende projekte
kniehalter. Die volgende kwessie is dat die aantal THRIP-aansoeke in SA
sedert 1995 met 25% gekrimp het. Volgens Johan en Doret, wat werksaam
is by die innovasie-steunkantoor, moet hierdie proses geoptimeer word om
innovasie te stimuleer. Die volgende waarskynlike navorsingstap sal wees
om die praktyke landwyd te vergelyk tussen die verskillende universiteite en
daaruit ’n beste praktyk voor te stel en aan al die universiteite te ‘verkoop’.

18. INHOUDSOPGAWE/TABLE OF CONTENTS
Interessante leerpunte uit die kongres:
• Wanneer dit by innovasiebestuur kom, is dit in Sjina en Rusland baie meer
regeringsgedrewe en meer gestruktureerd as in die ander ontwikkelende lande.
• Daar is ’n sterk verband tussen innovasie en entrepreneurskap. Indien die
NWU waarlik sy merk wil maak, sal die fokus sterk op die verband tussen
entrepreneurskap en innovasie moet val. Dit kan in die praktyk tipies vergestalt
as entrepreneurskapsmodules as deel van alle kursusse oor alle fakulteite.
Tweedens kan dit by Ekonomiese- en Bestuurswetenskappe impliseer dat
Besigheidskool.
Wat Johan opgeval het tydens die besoek aan Rusland:
• Daar is ’n groot dryf by universiteite wêreldwyd om meer entrepreneuries te
word. Skolkovo is byvoorbeeld ’n universiteit, wat deur Massachusetts Institute
Hierdie universiteit is baie goed verteenwoordig tydens die kongres.
• Johan het ’n baie interessante gesprek met die stigter van Triple Helix, Henry
Etzkowitz, gehad. Henry is afkomstig van Stanford Universiteit in Amerika.
• Die hoeveelheid belangstelling van mense wat graag gesamentlike navorsing
met SA wil doen oor innovasie en entrepreneurskap was opvallend.
• Die internasionale mobiliteit van akademici het Johan opgeval. Byna ’n kwart
van die deelnemers by die kongres is betrokke by universiteite wat nie van hul
oorspronklike land van herkoms is nie.
• Rusland is ’n skoon land met dissipline en daar is ’n opvallende
wetsgehoorsaamheid.
• Die publieke vervoerstelsel is baie goed ontwikkel en werk ook op presiese
tydskedules.
• Daar is min oorgewig mense in Rusland, waarskynlik omdat die Russiese
Die Tomsk State University (gestig in 1878) se hoofgebou, waar ‘n groot deel van
die konferensie aangebied is. Ivan Pavlov (Nobelpryswenner met die hond) het
onder andere hier klasgegee.

19. INHOUDSOPGAWE/TABLE OF CONTENTS
Synergy needed to grow community garden /
Small steps to feed a community
Our group is called Sinergie (in English Synergy), which refers to the fact that
individuals working together achieve more than they would on their own. Our
group members are Theo Greyling (group leader), Alta Fourie, DM de Villiers, Anjonet
Jordaan and Jan Erasmus. Working together as a team when the individual members
are spread across three provinces (Gauteng, Northwest and Free State) is no easy task.
Group assignments such as Operational Management’s community project-based
assignment posed a particular challenge to a group such as ours.
Luckily we have very dedicated group members that assist each other from afar.
One of our group members did the ground work with Thusanang for us and
was instrumental in getting all the information needed for this project, as well
as played a pivotal role in helping Thusanang by providing them the tools and
business knowledge.
At the outset the assignment seemed simple and perhaps easier than the usual big
side that your group can help and provide with advice to better its operations.
The Thusanang community project is situated behind the larger Thusong
Service Centre near Vanderbijlpark, which is a one-stop service centre providing
information and services to communities. The aim of the Thusanang project is to
project members, and then whatever is left is sold to the surrounding community.
Some of the community members who work in Thusanang’s vegetable gardens
and kitchen.

20. INHOUDSOPGAWE/TABLE OF CONTENTS
The nature of the community project forced our group to really consider ideas that
made, we soon realised that they would be doomed to failure unless we work with
the people at the level and the ability they are at.
The production enterprise is a vegetable and fruit producing operation. They have two
greenhouse tunnels, two self-constructed shade net tunnels, peach and apricot trees,
tunnels are equipped with a drip irrigation system to water the plants; water is supplied
to these tunnels via a swimming pool pump, pumping water from a 10000-litre water
tank. The other vegetable garden beds and shade netted tunnels get their water supply
from a borehole on the premises and are watered by using hosepipes and water
buckets. The water tank is also supplied with water from the borehole.
Both male and female members work the land and soil, while some female members
arrange and package some of the fruit and vegetables to sell, they have also started
processing some of the produce into jams and pickled dishes to prolong its useful life
and sell in winter when the garden is quite unproductive.
Though hard lessons were learned along the way by the members of Sinergie about
the feasibility of ideas in practice, great lessons were learned that already impacts on
the way we function in our various places of work at present.
We recognise that only small changes have as yet come from our inputs at
Thusanang and that some of these inputs will take some time before they show
another MBA group will choose Thusanang as their community project to help and
further assist them – the human aspect makes changes often slow and requires a
patient and on-going involvement from those who choose to help.