12. Leadership: developing self (using CPD Framework) – AUA Development Conference 2014 12
Introduction to stakeholders
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Leadership: developing self (using CPD Framework) – AUA Development Conference 2014
Activity 3 – scenario – ‘Chigley 2016’
• Chigley University is to host a major international higher education
conference in 2016.
• Over 800 delegates are expected to attend the 3-day event arriving
from all parts of the UK, Europe and beyond.
• Chigley’s Conference Centre will be the main venue for the event. It is
situated in the main University Campus at the east end of the city
centre neighbouring the large residential area of Trumpton.
• The conference will take place during the Easter vacation in April 2016.
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Leadership: developing self (using CPD Framework) – AUA Development Conference 2014
Activity 3 – scenario – ‘Chigley 2016’
Working in your groups can you identify which
stakeholder groups you’ll need to consider when
planning this event?
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Leadership: developing self (using CPD Framework) – AUA Development Conference 2014
Activity 3 – scenario – ‘Chigley 2016’
• Conference organisers
(planning committee?)
• Conference delegates
• Conference media
companies
• Conference staff
• Higher Education
press (reporting on
event)
• Local residents (likely
to have issues around
increased traffic
congestion, parking,
noise, etc)
• Local business owners
• Local hoteliers/
B&B owners
• Local leisure facilities
• Local catering
companies/
restaurants, etc.
• Local and wider
tourist industry
• Local bus companies
• Local airport staff
• Local taxi firms
• Local and national
politicians (profile -
spotlight on area,
University, sector,
country)
• Police (potential for
increase in crime, noise
and other issues, lost
and found - people
unfamiliar with area
needing advice, etc.)
• Parking company
(park and ride service,
etc)
• Promotion companies
(conference print, etc)
• Rail companies
• Staff (university
generally and also
conference service staff
- cleaners and other
estates-related staff)
• Students (if they’re still
around - also can be
involved as support for
conference)
• University
PR/Marketing
• University Senior
Management
• University IT staff
(provision of wireless
and other technology-related
services)
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Leadership: developing self (using CPD Framework) – AUA Development Conference 2014
Activity 4 - Action Planner
Rudyard Kipling. Image source: BBC Image by Jisc infoNet CC BY NC ND 2.0
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Action Planner Feedback
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Image by Jisc infoNet CC BY NC ND 2.0
18. Leadership: developing self (using CPD Framework) – AUA Development Conference 2014 18
Our journey through today’s session…
19. Leadership: developing self (using CPD Framework) – AUA Development Conference 2014
Feedback
19
Image: CC BY-NC-ND 2.0 Jisc infoNet
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Image by Janette Hillicks
Leadership: developing self (using CPD Framework) – AUA Development Conference 2014
Links...
http://bit.ly/links-aua-development-event
Editor's Notes
Links – of tools, techniques and additional information related to today’s session that you may find useful.
We hope that you’ve enjoyed today’s session, it’s been lovely to work with you and hear your thoughts on leadership and change. We’re staying for tonight’s Annual Lecture so we’re sure we’ll see some of you there.
Thanks again.