This document provides information about Caféx, the first specialized trade fair for cafés and restaurants in the Middle East. Caféx is organized by Events Middle East and will take place from April 13-16, 2016 in Cairo, Egypt. The trade fair brings together exhibitors from various industries related to cafés and restaurants, including equipment, food and beverage, furniture, tobacco, and services. Caféx aims to connect Egyptian café and restaurant owners with suppliers and help grow the food service industry in Egypt and the region.

1. “The First Specialized Fair For Café & Restaurant
Equipment, Supplies, Furnishings & Services”
3rd Edition
13th – 16th April 2016
CICC – Halls 4-5
w w w . c a f e x - m e . c o m
The First Specialized Fair for Cafe & Restaurant
Equipment, Furnishings, Supplies and Services
16th – 19th April 2015

2. • Events Middle East “EME” a limited liability
company (Ltd) established in the Isle of Man
in the United Kingdom with a branch in
Cairo, Egypt.
• EME is a trade fair organizer introducing
innovative, dynamic and professional trade
fair events in the Middle East.
WHO WE ARE

4. • Caféx is the first specialized event for cafés and
restaurants in the Middle East that brings the entire
industry supply chain under one roof.
• Caféx is the channel to communicate with the Egyptian
Market if you are targeting café and restaurants in Egypt.
• Caféx is the market place to introduce & launch new
brands, maintain your existing clients and identify and
meet new clients.
• Caféx is the first Event in Africa to host the Shisha/
Hookah industry.
What Is Caféx ?

5. • The café & restaurant industry in Egypt is an ever-
booming market full of opportunity and growth. Caféx
provides you with a TOTAL SOLUTION trade fair to help
you compete in this fast-growing market.
• Caféx is aiming to be the HUB of the café & restaurant
industry in Egypt and the Region.
• The second session of Caféx showed promising
international presence especially in the tobacco sector;
with more than 10 international exhibitors and trade
visitors from : Saudi Arabia, Tunisia, Libya, UAE, Algeria
& Kuwait
Why Caféx ?

7. Exhibit Range
• Cafex 2015 was double the size from it’s previous
session with approximately 8,000 sqm & managed
to bring together 90 Exhibitors from various fields,
• Café & Restaurant Equipment
• Food & Beverage
• Furniture, Designs & Interiors
• Tobacco, Accessories & Supplies
• Services
Exhibitors

8. Exhibitors

9. Exhibitors

10. Visitors
As an exhibitor we will bring you all the potential & existing investors in
the café & restaurant business to be introduced to the latest in the
industry
Visitors profile :
• Café & Restaurant Owners
• Café & Restaurant investors
• Café & Restaurant executives
• Hotel Managers & Executives
• Traders/Agents/Distributers

11. Visitors
Caféx 2015 managed to bring an extremely targeted business
oriented audience; Where the full range of café & restaurant brands
attended the fair as well as key personals from all over the industry.
EME managed to bring in double the amount of visitors than the
previous session, creating various leads to all our exhibitors.

12. Cafés
25%
Restaurants
15%
Café/Restaurant/Fast
Food Chains
20%
Hotels/Touristic
Establishments
10%
Potential
Investors
30%
Visitor Analysis
0
2,000
4,000
6,000
8,000
10,000
12,000
Cafex
2015
Cafex
2014
No.
Of
Visitors

13. Exhibiting Spaces
Space In SQM Dimensions
108 6 X 18
96 8 X 12
48 4 X 12
36 3 X 9
32 3 X 8
24 4 X 6
16 4 X 4
12 4 X 3
Space In SQM Dimensions
160 8 X 20
128 8 X 16
96 8 X 12
64 4 X 16
48 4 X 12
12 4 X 3
9 9 X 9
HALL 1 HALL 2

14. Basic shell scheme for the fitted stand ( 12, 16 & 24 sqm)
!
!
!
/0122"/30141"/5678"9:;"1<=>??18">78::;"6;16"
(Kindly note that picture on this form is merely indicative)
"
!
Basic Shell Scheme Stand consists of:
Partition walls (Octanorm system) 2,50 m high
1 Table and 2 Chairs
Wall to wall carpet grey color
• Partition walls (Octanorm system) – 2,50 m high
• 1 Table and 2 Chairs
• Wall to wall carpet – grey color
• 1 Socket (220 volts / 50 Hz)
• 3 Spotlights (100 W each)
• 1 Ashtray and 1 Wastebasket
• 1 PVC Fascia panel in English – 40 cm high (30
cm net high).
• with red or dark blue background and the
Company name & stand no. written in white
capital letters (maximum 40 characters including
spaces).

15. THE CAFEX FORUM:
Lectures/workshops: Any exhibitor who had an industry related
topic to discuss or any issue to address was given a chance to
participate in the forum.
Non- Exhibiting Activities

16. The Egyptian Barista Championship:
• Egypt’s top baristas competed against each other for a chance
to win the title of best barista in Egypt
Non- Exhibiting Activities

17. • Print advertisements
• Outdoor Advertisements
• Direct Marketing
• Radio
• Digital Marketing & Social Media
• Media Coverage
Marketing
Caféx’s focused Marketing campaign tackles the most effective media
outlets ensuring the best possible results.

18.
Touristic Zone 4, Plot 366, 6th of October City -
Giza
Tel: +2 239120659
Mob: +2 0100 1152799/ +2 0122 8787111
www.cafex-me.com
info@events-me.com
Contact us