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Marketing plan
BunkBuddy
1.
Executive Summary
But want to keep out of trouble..
H e r e i s
BUNK BUDDY
To get you
“OUT OF TROUBLE”
Bunk Buddy keeps a record of your
attendance in various subjects.
By setting your minimum attendance
percentage criteria, the app will tell you the
Maximum number of times you can bunk a
subject maintaining a minimum attendance.
Tell you how many lectures you have to sit to
NOT to be in BLACK/Defaulter's List
Offers a premium feature that
alarms you before attendance to
make sure you’re “MENTALLYPRESENT”
during attendance.
2.
SituationalAnalysis
It is designed to keep bunkers "out of
trouble". This application DOES NOT
PROMOTE bunking.
1. College Students
2. Teachers
3.
Goals
To promote our application and studentsto higher classes :) and
Teachers :@
Attendancewon’t come in your way.
4.
Strategy
Reach out to as many bunkers as we can
Show the number of bunks available
5.
Tactics
PREMIUM FEATURES
alarms you before attendance to
make sure you’re “MENTALLY
PRESENT”
Oh remember me..Standingin nicedress staring at
the sunset with x%attendance :”))
DISTRIBUTORS
6.
Implementation
BUSINESS PROCESS AND
SCHEDULING
ECAP
Disclaimer
Created by Tanya Gidwani, RCOEM Nagpur, duringan
internshipon marketingmanagementby Prof. Sameer
Mathur

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Marketing Plan: Bunk Buddy