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Audience Theory To add a new post to our blog To understand how advertisers target audiences.
On the next slide… ,[object Object],[object Object],[object Object]
These people are concerned with developing their full potential – being the best they can be-22-50 group this applies to.- house mortgage going down, high tax and safety of your child  These people need to competence, self- confidence and respect from others-12-18 year olds They need to have friends and be accepted by others-the age group would be 10-18 years old- clubs  They need to be safe and secure-all ages-Police, road safety and parents. They need food and water-this would appeal to all age groups. Healthy eating. Maslow’s Hierarchy
Who is the audience social grouping media grouping and needs? People are intresterd in fast and the are in top cities jobs. The age group is 25-40. self actualisation. They also want respect for others. People with class, not very into fast movements, with children and safety. its more for woman, than men.
Create your own example of contrasting audience. Write about it in a similar way . Colourful, attractive and it catches.
Blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ANALYSING ADVERTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Audience theory task1

  • 1. Audience Theory To add a new post to our blog To understand how advertisers target audiences.
  • 2.
  • 3. These people are concerned with developing their full potential – being the best they can be-22-50 group this applies to.- house mortgage going down, high tax and safety of your child These people need to competence, self- confidence and respect from others-12-18 year olds They need to have friends and be accepted by others-the age group would be 10-18 years old- clubs They need to be safe and secure-all ages-Police, road safety and parents. They need food and water-this would appeal to all age groups. Healthy eating. Maslow’s Hierarchy
  • 4. Who is the audience social grouping media grouping and needs? People are intresterd in fast and the are in top cities jobs. The age group is 25-40. self actualisation. They also want respect for others. People with class, not very into fast movements, with children and safety. its more for woman, than men.
  • 5. Create your own example of contrasting audience. Write about it in a similar way . Colourful, attractive and it catches.
  • 6.
  • 7.