1. RESUME
Personal Information:
Name : Sudhanshu Jain
Date of Birth : 29th
April, 1974
Marital Status : Married
Permanent Address : P-8 , Second Floor, South Extension -2
New Delhi - 49
Contact No. : +91-9958098766
E-mail Address : jain_su@rediffmail.com
Educational Background:
Degree University Specialization Year of
Passing
Division Percent/
(GPA)
B.Tech G.B. Pant Univ.,
Pantnagar
Agricultural Engg. 1996 1st
Honours 80%
(4.325)
12th
U.P. Board Science 1991 1st
Honours 75.2%
10th
U.P. Board Science 1989 1st
Honours 75.5%
Work Experience : Usha International Ltd. (An ISO 9000 certified Enterprise of
Shriram Group)
Duration : 03-08-1996 – To date (Was selected as a GET from Campus)
Designation : General Manager
Previous Assignment: Handling of pumps, diesel engine pumpsets as Regional sales
manager for North India based at Lucknow
Previous Job Profile:
• Target achievement/planning & forecasting.
• Current asset cycle management.
• Management of various distribution channels like dealer route, redistribution
route, institutional supplies etc.
• Sales staff recruitment, training and monitoring.
• Advertising and promotion.
• ISO compliance.
• Profit center handling
• Administration handling.
• Brand building through various promotional activities.

2. Current Assignment:
• National Sales Manager responsible for setting up new vertical of Farm
Equipment.
• Responsibility includes new product development process like Identification of
the products based on potential
• Preparing a business case for management approval
• Identification of vendors
• Detailed research on customer and product profiling, product life cycle ,
positioning , pricing , promotional inputs, competition mapping etc.
• Launch of the products in phased manner
• Design of Marketing inputs & promotional activities
• Development of team for handling of new identified products.
• Training of team and product approvals
• Target Achievement
Area of Operation : All India based at Gurgaon Corporate H Q.
Other Information:
• Was nominated as a company representative in 4 person core team to work
with E&Y engaged for GTM strategy change for core product groups of the
company like Fans, Appliances, Power Products, Rural Business & Modern
Retail. Scope of analysis was:
-Understanding the problem area by field visits to select geographies
across various product groups and locations.
-Formulating Hypothesis
-Validating Hypothesis by in-depth data analysis from field team/H O Team
& support functions.
-Deriving Solution Themes on Product wise basis and taking management
approvals
-Building Consensus with Product teams and Senior management for pilot
project in select locations and monitoring of same for desired results and
hypothesis validation.
-Replicating Pilot on all India basis.
• Have been nominated for various short term courses/workshops for skill
enhancement by the company ( MDP- MDI, Gurgaon, MDP- St.Stephens
College Delhi, MART- Rural Immersion Workshop.
• Was a member of core team for transition into SAP environment- SD Module.
• Was a member of Core Team for implementation of APO (Annual Planning
Optimizer) Process.

3. • Nineteen year experience including working as Incharge of various
department and managing sales force 10-12 professionals, profit center
handling etc
• Have experience of handling consumer durables in rural as well as urban
environment (in Eastern Uttar Pradesh and Delhi).
• Could successfully establish Usha Inverters/Usha Submersible Pumps,
gensets etc in the market.
• DOS, Windows OS, MS Office, Internet fundamentals.
• Proficiency of working in SAP environment.
Language Read Write Speak
English Good Good Good
Hindi Good Good Good
Extra-Curricular Activities:
• Was a member of University Badminton team.
• Was Counselor of Pantnagar chapter of Indian Society of Agricultural
Engineers.
• Recipient of merit scholarship during class 10th
and class 12th
.