1.  Compare heart and MIS.
 Compare blood and information
 Meets the needs of normal and crisis conditions.
 1. Ensures data collection, processing, and
delivery
 2.Meets diverse needs through variety of systems.
Query sys, Analysis Sys, Modeling Sys, Operational
Sys.
 3.Meets the needs of all levels of mgmt.
 Finally role of info generation, communication,
problem identification, process of decision
making

2.  Introduction
 The CIO's Responsibilities
 Understand the Business
 Establish Systems Department Credibility
 Increase Technological Maturity
 Create a Vision of the Future
 Why develop a vision?
 Six Lessons about selling

3.  A. Introduction
› Information technology is partly responsible for
the PARADIGM shift (A change, a new model,)
from support to contributing to an organizations
profitability.
› For efficient data processing
› to understanding the goals and objectives of an
Organization
› to participate directly in the decision making
and strategy formulation
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4. › The role of the MIS Executive:
 Systems Planning
 Data Center Management & Operations
 Management of Remote Equipment
 Identification of Opportunities for New Systems
 Systems Analysis, Design, and Construction of
New Systems
 Distributed Systems: The migration of
equipment to user areas and control
(selection, purchase, and ownership).
Standards sometimes set by IS department.
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5. The role of the MIS Executive:
 Knowledge Users: Users take on increased responsibility. Identify
applications, and conduct systems analysis and design.
 Better Applications: More specific, user friendly, functional, lower
price, readily available, and self training. Results: less need for
programmers, IS head count and budget decrease as a result.
 Outsourcing: Other, external organizations taking over the
management and control of the data centers. Results:
 cost reductions
 head count reductions
 budget reductions.
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6. 6

7.  B. The CIO's Responsibilities
› 1. Understand the business: products, markets &
customers
› 2. Establish credibility of the systems
department: responsiveness to needs and
requests
› 3. Increase the technological maturity of the
organization: "Make it easier to take advantage
of computer and telecommunications
applications,” Spend money, keep up with
technology and applications
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8. › 4. Create a vision and sell it: Create a goal
for the use of IT within the Organization and
sell the goal to others (The Marketing of IT)
› 5. Implement a systems architecture that will
support the vision and the company in the
future. This is perhaps the most difficult
responsibility (the Tech, and the Paradigm
keep changing).
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9.  I). Understand the Business
› Environmental Scanning: Find out what is
happening in the market place
› Concentrate on the lines of the business
› Sponsor weekly briefings
› Attend industry meetings with line executives
› Read industry publications
› Hold informal listening sessions
› Become a partner with the line manager
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10. › 1. Environmental Scanning
 External
 industry background
 Pertinent government regulations
 History & framework
 Internal
 business goal and objectives
 major policies and practices
 The inputs, outputs and resources of the firm
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11. › 2. Concentrate on Lines of Business
› Treat inputs as a request from a customer and
outputs as an order going to a customer.
› Example: GM sells cars, parts and financing.
Each is a different line of the business, and each
would required different systems.
› support current operations
› use system to influence future ways of working
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12. › 3. Sponsor Weekly meetings
 IS departments need to understand the
business and the operating departments need
to understand the systems side.
 Meetings (Weekly, monthly, quarterly, as
needed) can help inform and communicate
to all members of the organization.
 This also help change the culture to one that is
open and accessible to change.
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13. › 4. Attend meetings with line managers: PC
EXPO
› 5. Read industry publications: PC Week,
CIO, etc
› 6. Hold informal listening sessions: Manage
by walking around
› 7. Become a partner with the line manager
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14.  II). Establish Systems Department
Credibility
 Typically may MIS organizations have not
 delivered the systems on time
 built the "best" systems
 provided timely maintenance or
enhancements
 controlled costs
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15. › IS/IT must become responsive to the needs
of the organization. How?
 By providing
 systems on time
 the "best" system
 provide for maintenance and enhancements
 controlling costs
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16.  III). Increase Technological Maturity
In a technologically mature organization
both the organization and the employees
are comfortable using and managing the
technology.
 Ease of use
 use in intended ways
 have a good attitude to it
 have control over it
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17. › To get comfortable:
 IS can train and educate
 provide flexible systems
 provide "Usable" systems
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18.  IV). Create a Vision of the Future
› Paradigm shift from reactive to proactive.
› Examples:
 order an elevator in one day
 design an build a house from a store
 reprice funds in an hour or less
› A vision is a statement of how someone believes the future
will be or how he/she wants the future to be.
 1. explore the present
 2. look at tends and make projections
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20.  V). Why develop a vision?
› 1. To set a direction. providing internal stability for a firm in an
unstable environment.
› 2. To help inspire people to take initiative
› Creating a Vision
 1. Explore the Present
 look at prior experiences: ask questions
 fiddle around: experiment
 get participation: Communication
 clarify the vision over time: feedback
 Listen
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21.  2. Scouting the future
 study trends
 look for shifts in trends
 How?
 look everywhere
 convergent thinking (consensus, reduction in
equivocality
 divergent thinking
 ability to map the future
 imagination and visioning
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22.  3. Ideas for the Future- Dooley Group
Conference
 Decline in growth of cities
 Holograms to replace travel
 Small is better than big
 Personalized products
 Portable and personal 2-way communication
 Small powerful batteries
 Manufacturing in outer space
 A power shift from a manufacturing base to a
KNOWLEDGE base
 Deterrence of the aging process.
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23.  VI). Implement an Information System
Architecture
› The IT infrastructure of an organization)
› Hardware, software, communications.
› Issues:
 IT should focus on simplifying organizations
 IT should flatten hierarchies
 IT should shift emphasis on competition to
simplification
 Link IT with business strategy
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24.  VII). Six Lessons about selling
› Selling is necessary to advance ideas
› Selling is how things get done in any enterprise
› 1. Understand your market place
 reduce uncertainty about the market place
 identify the need
 fill the need with a product
› 2. Listening is a Potent form of selling
› 3. Make your buyer successful
 living up to your commitments and making your
customers successful
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25. › 4. Keep your buyer informed: Customer care
› 5. Bring in a spokesman if Necessary
› 6. Personal relationships are the key
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