2. Masthead
Very Bold – Contrast on pink background against
white text.
Simple, easily recognisable
Very similar to competitors and other publications
Contrasting colours to background of masthead
Clean bold font
Not so busy
Layout mapped very simply
3. Sell Lines / Headline / Teaser Lines
“She bit my bits off”
“I’m proud I sleep with married men”
”My hubby became my child”
“Sick wife posed as a boy to abuse a child”
These sell lines are usually placed in the center or just off
center of the cover. They use bold text and colours which
contrast to grab passers by attention. In order to achieve this
normally ‘shocking’ one liners are published to attract the
audience.
4. Main Image / Mise en Scene / Repre. / Lighting
Lighting / Background:
The image used on the cover
is very bright, high key
lighting is used for a crisp
outcome. This contrasts
against the bright colours of
the background and the
masthead.
Proximities and Costume
The main image takes up a majority
of the page near enough to ½.
However apart from the face it is
covered by sell lines and other
imagery.
In terms of costume the model is
wearing simple clothing
complimentary of the other colours
used on the front cover. Across all
the images it suggests they are
targeting an older audience as
opposed a younger one .
Type of shot:
Mid shot, upper half of body.
Smiley inviting to consumer
Covered by sell lines and
other imagery
5. Main Image / Mise en Scene / Repre. / Lighting
C.A.G.E
Class: There isn’t a specific indicator as to what
‘class’ this magazine is aimed at however by
deducing the style of the sell lines it could be aimed
at more a working-class audience.
Age: In terms of age the magazine features older
people which suggests they are targeting an older
audience as opposed to a younger one.
Gender: The magazine is very female focused. The
main image is of a female as are all of these types
of magazines
Ethnicity: The main image is of a white women,
portrayed as a British women. There is near to no
diversity in the models used for these publications.
6. Evaluation
Near to all of these magazines have striking similarities. They all feature a main image of a
stereotypically white British woman with near to no diversity whatsoever.
This could be to attract a specific audience who may relate to the model featured?
In addition to this all the logos are also very similar as they tend to use a similar font and contrasting
colour scheme.
They all feature ‘shocking’ almost unbelievable sell lines to attract a specific audience, these are
complimented by a variety of competitions and mini advertisements.
8. Magazine Contents Page
Shown is a very simple contents page allowing
you to see which page the matching sell lines
story on the cover is.
It is split up into different categories such as
Competitions, On the Cover and Health.
Rhetorical Questions
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