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Stéphanie	
  VOY	
  
LOOKING	
  FOR	
  HER	
  NEXT	
  CHALLENGE	
  IN	
  BRAND	
  MARKETING	
  
–	
  JULY	
  2016	
  
13,	
  Dogok-­‐ro	
  3-­‐gil,	
  Gangnam-­‐gu,	
  (06253)	
  Seoul,	
  South	
  Korea	
  
stephanie.voy@hotmail.fr	
  /	
  https://www.linkedin.com/in/stephanie-­‐voy	
  	
  	
  	
  	
  	
  	
  
+82-­‐10-­‐2783-­‐2910	
  
	
  
PROFESSIONAL	
  EXPERIENCE	
  
	
  
Pernod	
  Ricard	
  Korea	
  	
  
–	
  Seoul,	
  South	
  Korea	
  
Feb	
  2016	
  –	
  present	
  	
  
16	
  months	
  
CHAMPAGNE	
  BRAND	
  MANAGER	
  –	
  G.H.	
  Mumm,	
  Perrier-­‐Jouët	
  
 Strategic	
  planning	
  &	
  brand	
  development	
  
-­‐ Product	
  launching,	
  market	
  analysis,	
  RTM	
  planning	
  
-­‐ Creation	
  and	
  development	
  of	
  brand	
  platform	
  
-­‐ Development	
  of	
  on	
  &	
  off-­‐trade	
  sales	
  promotions	
  
-­‐ Development	
  of	
  digital	
  strategy	
  
 External	
  communication:	
  PR,	
  partnership	
  with	
  luxury	
  brands,	
  sponsoring	
  
(French	
  Gourmet	
  Festival,	
  FKCCI	
  Gala,	
  Opera	
  Gallery)	
  
 Collaboration	
  with	
  Sales,	
  Trade	
  Marketing	
  and	
  International	
  teams	
  
 Coordination	
  of	
  France-­‐Korea	
  Year	
  events:	
  So	
  French	
  Délices,	
  SIFFF,	
  etc.	
  
 Creation	
  of	
  Perrier-­‐Jouët	
  Iconic	
  Champagne	
  Bar	
  for	
  Paradise	
  City	
  Casino	
  
(2-­‐year	
  project/200,000	
  EUR)	
  and	
  Perrier-­‐Jouët	
  Exclusive	
  Bar	
  in	
  
Shinsegae	
  Duty	
  Free	
  shops	
  across	
  Korea	
  (3-­‐year	
  project/100,000	
  EUR)	
  
	
  
SPC	
  Group	
  (Leader	
  in	
  F&B)	
  
–	
  Seoul,	
  South	
  Korea	
  
Sept	
  2014	
  –	
  Nov	
  2015	
  	
  
15	
  months	
  
ASSISTANT	
  MARKETING	
  PROJECT	
  MANAGER	
  –	
  Dunkin	
  Donuts	
  Korea	
  
 On-­‐trade	
  sales	
  campaign:	
  development	
  of	
  promotional	
  offers,	
  seasonal	
  
marketing	
  projects	
  and	
  packaging	
  design	
  
 Product	
  development	
  with	
  R&D	
  team	
  
 Market	
  analysis:	
  competitors,	
  market	
  tours,	
  trends	
  analysis	
  
 Development	
  of	
  merchandising	
  items:	
  summer	
  tumbler	
  
 Featuring	
  in	
  a	
  Dunkin	
  Donuts	
  commercial	
  ‘Coolatta’	
  
	
  
Samsung	
  Electronics	
  France	
  	
  
–	
  Paris,	
  France	
  	
  
Jun	
  2012	
  –	
  Jan	
  2013	
  
8	
  months	
  
ASSISTANT	
  TRADE	
  MARKETING	
  IT	
  B2C	
  
 Development	
  of	
  promotional	
  offers	
  and	
  packaging	
  design	
  
-­‐ Development	
  of	
  promotion	
  plans	
  with	
  Sales	
  teams	
  
-­‐ Review	
  of	
  advertisement	
  requests	
  
 Inventory	
  and	
  sales	
  analysis	
  
 Coordination	
  of	
  Sales	
  teams	
  on	
  the	
  field	
  
 Organisation	
  of	
  B2C	
  events	
  
 Management	
  of	
  communication	
  tools	
  (newsletter	
  etc.)	
  
	
  
NGO	
  ORPAS	
  &	
  Fundação	
  
Amazonas	
  Sustentável	
  	
  
–	
  São	
  Paolo,	
  Brazil	
  
Jun	
  –	
  Aug	
  2011	
  
3	
  months	
  
ASSISTANT	
  PROJECT	
  MANAGER	
  IN	
  MARKETING	
  &	
  COMMUNICATION	
  
 Marketing	
  and	
  communication	
  through	
  digital	
  media	
  
 Organisation	
  of	
  fundraising	
  events	
  
 Partnership	
  projects	
  with	
  Coca-­‐Cola,	
  Samsung	
  
 Creation	
  of	
  communication	
  tools	
  (brochure,	
  newsletter,	
  etc.)	
  
 Education	
  and	
  training	
  on	
  environmental	
  awareness	
  
	
  
EDUCATION	
  
	
  
2013	
   Sungkyunkwan	
  University,	
  Seoul	
  –	
  MBA	
  exchange	
  programme	
  
2010	
  -­‐	
  2013	
   Kedge	
  Business	
  School/BEM	
  Bordeaux	
  –	
  B.A.	
  &	
  M.A.	
  in	
  Marketing	
  and	
  Management	
  
2007	
  –	
  2010	
   IPECOM,	
  Paris	
  –	
  Preparatory	
  class	
  in	
  Business	
  Studies	
  
	
  
OTHER	
  	
  
	
  
Language	
   French:	
  native	
  /	
  English	
  :	
  fluent	
  /	
  Spanish:	
  high	
  proficiency	
  /	
  Portuguese:	
  intermediary	
  
IT	
  
Interest	
  	
  
Microsoft	
  Office	
  suite,	
  Access,	
  SNS	
  
Wine,	
  love	
  making	
  desserts,	
  Diving	
  (PADI	
  Advanced	
  level),	
  Citizen	
  of	
  the	
  world	
  	
  (+30	
  visited	
  
countries)	
  
Charity	
  	
   Fundraising	
  for	
  “Defeat	
  lysosomal	
  illnesses”	
  in	
  order	
  to	
  finance	
  medical	
  research	
  
Fundraising	
  and	
  Communication	
  Director,	
  AIESEC	
  Bordeaux	
  	
  

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Brand Marketing Professional Seeking New Challenge

  • 1.   Stéphanie  VOY   LOOKING  FOR  HER  NEXT  CHALLENGE  IN  BRAND  MARKETING   –  JULY  2016   13,  Dogok-­‐ro  3-­‐gil,  Gangnam-­‐gu,  (06253)  Seoul,  South  Korea   stephanie.voy@hotmail.fr  /  https://www.linkedin.com/in/stephanie-­‐voy               +82-­‐10-­‐2783-­‐2910     PROFESSIONAL  EXPERIENCE     Pernod  Ricard  Korea     –  Seoul,  South  Korea   Feb  2016  –  present     16  months   CHAMPAGNE  BRAND  MANAGER  –  G.H.  Mumm,  Perrier-­‐Jouët    Strategic  planning  &  brand  development   -­‐ Product  launching,  market  analysis,  RTM  planning   -­‐ Creation  and  development  of  brand  platform   -­‐ Development  of  on  &  off-­‐trade  sales  promotions   -­‐ Development  of  digital  strategy    External  communication:  PR,  partnership  with  luxury  brands,  sponsoring   (French  Gourmet  Festival,  FKCCI  Gala,  Opera  Gallery)    Collaboration  with  Sales,  Trade  Marketing  and  International  teams    Coordination  of  France-­‐Korea  Year  events:  So  French  Délices,  SIFFF,  etc.    Creation  of  Perrier-­‐Jouët  Iconic  Champagne  Bar  for  Paradise  City  Casino   (2-­‐year  project/200,000  EUR)  and  Perrier-­‐Jouët  Exclusive  Bar  in   Shinsegae  Duty  Free  shops  across  Korea  (3-­‐year  project/100,000  EUR)     SPC  Group  (Leader  in  F&B)   –  Seoul,  South  Korea   Sept  2014  –  Nov  2015     15  months   ASSISTANT  MARKETING  PROJECT  MANAGER  –  Dunkin  Donuts  Korea    On-­‐trade  sales  campaign:  development  of  promotional  offers,  seasonal   marketing  projects  and  packaging  design    Product  development  with  R&D  team    Market  analysis:  competitors,  market  tours,  trends  analysis    Development  of  merchandising  items:  summer  tumbler    Featuring  in  a  Dunkin  Donuts  commercial  ‘Coolatta’     Samsung  Electronics  France     –  Paris,  France     Jun  2012  –  Jan  2013   8  months   ASSISTANT  TRADE  MARKETING  IT  B2C    Development  of  promotional  offers  and  packaging  design   -­‐ Development  of  promotion  plans  with  Sales  teams   -­‐ Review  of  advertisement  requests    Inventory  and  sales  analysis    Coordination  of  Sales  teams  on  the  field    Organisation  of  B2C  events    Management  of  communication  tools  (newsletter  etc.)     NGO  ORPAS  &  Fundação   Amazonas  Sustentável     –  São  Paolo,  Brazil   Jun  –  Aug  2011   3  months   ASSISTANT  PROJECT  MANAGER  IN  MARKETING  &  COMMUNICATION    Marketing  and  communication  through  digital  media    Organisation  of  fundraising  events    Partnership  projects  with  Coca-­‐Cola,  Samsung    Creation  of  communication  tools  (brochure,  newsletter,  etc.)    Education  and  training  on  environmental  awareness     EDUCATION     2013   Sungkyunkwan  University,  Seoul  –  MBA  exchange  programme   2010  -­‐  2013   Kedge  Business  School/BEM  Bordeaux  –  B.A.  &  M.A.  in  Marketing  and  Management   2007  –  2010   IPECOM,  Paris  –  Preparatory  class  in  Business  Studies     OTHER       Language   French:  native  /  English  :  fluent  /  Spanish:  high  proficiency  /  Portuguese:  intermediary   IT   Interest     Microsoft  Office  suite,  Access,  SNS   Wine,  love  making  desserts,  Diving  (PADI  Advanced  level),  Citizen  of  the  world    (+30  visited   countries)   Charity     Fundraising  for  “Defeat  lysosomal  illnesses”  in  order  to  finance  medical  research   Fundraising  and  Communication  Director,  AIESEC  Bordeaux