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MELANIE CALABRESE
m11cala@siena.edu, (518)-522-1549
Siena College - 515 Loudon Road, Loudonville, NY 12211
Siena Marketing Major Graduating in May 2017 – Available for a marketing position starting in June 2017
EDUCATION
Double Diploma
Siena College, NY, USA
➢ BSc in Marketing
Digital Marketing: Social Media Campaign Analysis ; Google
Analytics Web Report
Consumer Behavior: Veggie Smiles - New Product Development
Marketing Research Methods: Does Culture Has an Impact on
Global Brands Perception? (project in process)
New Product Development, Marketing Management
Marketing GPA – Fall 2016: 3.43/4.00
2016 – 2017
CEFAM, Lyon, France
➢ French Master’s Degree in
Management of International
Organizations
International Marketing
Dean’s list Spring 2015
2013 - 2017
Expected
May 2017
PROFESSIONAL EXPERIENCE
Korda&Co, Paris, France References: Mr. Pascal Faure and Mr. Philippe Korda
Marketing Intern
- Conducted a competitive watch of the training and management consulting market and analyzed
the results which helped the company understanding the market’s strengths and opportunities for
the creation of a new venture
- Assisted the Digital Learning Project Manager in the conception and management of e-learning
contents for L’Oreal’s projects
- Participated in the implementation of marketing-based contents and presented the solutions during
Launch&Learn sessions as a highlight of the possible strategies to implement for the new venture
- Aided in writing the answer to an invitation to tender from Orange Business Company
- Assisted the Art Director in the establishment of a new brand image for the new venture
Veolia Environment, Lyon, France
Sales and Marketing Intern
- Contributed to the development of a mobile app focused on giving users information about wastes
management in their town
- Compiled internal secondary marketing data and organized them to facilitate the work of my
colleagues
- Compiled internal monthly sales data and edited business reporting to control current sales
activities and forecast upcoming ones
- Managed, coordinated and controlled answers to national invitations to tender
June 2016 –
November
2016
June 2014 –
August
2014
CERTIFICATIONS
Hubspot Inbound Methodology Certification
SKILLS
French (native tongue), English (fluent), Spanish (intermediate),
Italian (proficient understanding skills, basic speaking skills)
Microsoft Office suite (proficiency)
SPSS Software Qualtrics
ADDITIONAL EXPERIENCE
Les Paniers de Sylvie website, Lyon, France -- Community Manager and Webmaster
Auchan, Lyon, France – Cashier, Student part-time job
Charlestown, Lyon, France – Receptionist, Student part-time job
ACTIVITIES
Competitive Swimmer for 14 years – French National Level
Girl Scout - France
December
2016
2015 - 2016
2015 - 2016
December
2015

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Resume (EN)

  • 1. MELANIE CALABRESE m11cala@siena.edu, (518)-522-1549 Siena College - 515 Loudon Road, Loudonville, NY 12211 Siena Marketing Major Graduating in May 2017 – Available for a marketing position starting in June 2017 EDUCATION Double Diploma Siena College, NY, USA ➢ BSc in Marketing Digital Marketing: Social Media Campaign Analysis ; Google Analytics Web Report Consumer Behavior: Veggie Smiles - New Product Development Marketing Research Methods: Does Culture Has an Impact on Global Brands Perception? (project in process) New Product Development, Marketing Management Marketing GPA – Fall 2016: 3.43/4.00 2016 – 2017 CEFAM, Lyon, France ➢ French Master’s Degree in Management of International Organizations International Marketing Dean’s list Spring 2015 2013 - 2017 Expected May 2017 PROFESSIONAL EXPERIENCE Korda&Co, Paris, France References: Mr. Pascal Faure and Mr. Philippe Korda Marketing Intern - Conducted a competitive watch of the training and management consulting market and analyzed the results which helped the company understanding the market’s strengths and opportunities for the creation of a new venture - Assisted the Digital Learning Project Manager in the conception and management of e-learning contents for L’Oreal’s projects - Participated in the implementation of marketing-based contents and presented the solutions during Launch&Learn sessions as a highlight of the possible strategies to implement for the new venture - Aided in writing the answer to an invitation to tender from Orange Business Company - Assisted the Art Director in the establishment of a new brand image for the new venture Veolia Environment, Lyon, France Sales and Marketing Intern - Contributed to the development of a mobile app focused on giving users information about wastes management in their town - Compiled internal secondary marketing data and organized them to facilitate the work of my colleagues - Compiled internal monthly sales data and edited business reporting to control current sales activities and forecast upcoming ones - Managed, coordinated and controlled answers to national invitations to tender June 2016 – November 2016 June 2014 – August 2014 CERTIFICATIONS Hubspot Inbound Methodology Certification SKILLS French (native tongue), English (fluent), Spanish (intermediate), Italian (proficient understanding skills, basic speaking skills) Microsoft Office suite (proficiency) SPSS Software Qualtrics ADDITIONAL EXPERIENCE Les Paniers de Sylvie website, Lyon, France -- Community Manager and Webmaster Auchan, Lyon, France – Cashier, Student part-time job Charlestown, Lyon, France – Receptionist, Student part-time job ACTIVITIES Competitive Swimmer for 14 years – French National Level Girl Scout - France December 2016 2015 - 2016 2015 - 2016 December 2015