2. P U R P O S E
• The purpose of my magazine is to reach
out to my specific primary target
audience of white women and teenagers
aged 18-30 also trying to reach my
secondary target audience of women
aged up to 50. My magazines purpose
is to give the latest honest reviews on
coming new movies and also to
interview key rom-com characters and
give my audience a safe space to relate
to.
3. F O R M
• The form of my magazine will be either a
paper copy or there is also an option to
subscribe online. my magazine will have
a glossy finish, my magazine will have
approximately 100 pages, filled with
interviews, ratings, all romcom films and
advertisements to support small brands
and also larger brands, I will make sure
that my adverts within the magazine
creates to the magazine. The website I
plan on creating will make sure to stand
out with its colour scheme and fonts,
within my website I will also have an online
copy of the magazine for subscribers to
read. The online copy of my magazine will
consist of video interviews and more
photos.
4. G E N R E
• My magazine genre is going to be rom-
com, I have chosen this genre as
personally it is my favrourte movie genre
so when creating my magazine I hope to
be able to reach the target audience of
young adults to middle aged women, I
find that women of this ages will be able
to find most enjoyment in a rom com
movie. This genre links to north London
as within north London they have a wide
variety of people within my target
audience and rom coms are a widely
watched genre of movies.
5. C O N T E N T
• The double page spread content within
my magazine will be the latest rom com
movies and their honest ratings, along
with interviews from popular rom com
actors and actresses.
6. TA R G E T
A U D I E N C E
• The primary target audience of my
magazine is white women aged 18-30,
this is because mostly women are into
rom-com movies, my secondary target
audience is black women and
homosexual men aged 30-50 as they
also enjoy this type of movie genre.
7. R E S O U R C E S
A N D
P E R S O N N E L
• To produce my magazine I need to hire a
model, for the cover photos of my magazine and
photos that I will be including inside
the magazine, I will also need a photographer
for this so they are able to professionally take
the pictures in the correct way, I will also need to
resource camera equipment and green screens
for the photos along with having someone to
use photoshop to edit the photos. For my
magazine I will need a journalist and an editor,
the journalist will write down all of the
information that I need included within my
magazine and an editor to check over all the
work done by the journalist, the journalists will
need computers and a resource like word to
wrote up all of their columns, my magazine
company will also need a printer so we can print
our magazines and check over some of the work
before publishing it.
8. U S P
• The unique selling point of my magazine
will be its coupons and discount codes
for popular websites online,
my magazine will also brand popular
actors from my genres clothing from the
movies that viewers may be nitrated in
purchasing, along wot these voltes they
will have discount codes, from the
discount codes my magazine company
will earn money from the company.
9. M A R K E T I N G
• I will identify influential north London tiktokers
such as Ella Green and LouLou Kraitt, I will send
them free copies of my magazine and ask if they
want to be seen in it or make a brand deal with
me. With these local north London celebrities I
am able to have a cheaper way of good
promotion between these local celebrities they
have over half a million followers, all within the
ages of my target audience. I will also use
advertisement campaigns on popular websites
that are related to my magazine content such as
pretty little thing because my target audience will
relate to the clothes being sold on there, as well
as ads on other social medias such as
Instagram and Snapchat.
10. D I S T R I B U T I O N
• I will be distributing my magazine in
corner shops and supermarkets, this
is because these places are daily places
for people to go to and spend money. I
will also be distributing my magazine in
popular north London cinemas such
as vue, cineworld, odeon and everyman,
I will distribute my magazine with buy a
magazine you have a 1 in 5 chance of
getting a free ticket of your choice at any
of the cinemas above.
12. C O L O U R
S C H E M E
• The colour scheme of my magazine is
very warm tones, such as dark reds,
warm orange tones and dark pink
tones seeing as it is a valentines day
special magazine release.
13. R E V E N U E
S T R E A M S
• For my magazine I have promoted two
main revenue streams, one being a well
known revenue stream such as Netflix
and another being a north London
based revenue stream called NORTH
LONDON WATCHERS, both these
revenue streams have the movie within
my magazine to be watch on them.
