Evergreen workshop deck based on some consulting work I did last semester.

1. Elements
Song Hia
BRAND

2. We want to
understand your
vision, mission, and
values to help inform
culture and strategy.

3. Culture Keeps You
Competitive
Culture Makes
Employees Better

4. “Ifyouhaveakind,human[organization],you
won’thavetopaysomuch.Anditattractsthebest
employees,anditattractsthemostattractive
clients.Itwillalsogiveyouahappiertimethrough
life.”-DavidOgilvy

5. “Engagedemployeesare50%morelikelytoexceed
expectations.Companieswithhighlyengaged
folksoutperformcompanieswiththemost
disengagedfolks-by54%inretention,89%in
customersatisfaction,and400%inrevenue
growth.”-HayGroup

6. “Cultureneverstopsworking…Theexactshapeof
yourculturewillspringfromyouandyourvision
ofthecompany.Overtime,itwilltakeonalifeits
own.Youarethegardener,layingtheseedsto
fosterandnourishgreatcultureandeliminatethe
weeds.”-RickWebb

7. Let’s Get Into It

8. Why Are You Doing This?
BRAND

9. Where Do You Want To Be In 3 Years?

10. What’s Your Mission?

11. What Are Your Values?

12. What’s Your Tone?

13. What Do You Oppose?

14. Who Are Your Competitors?

15. Who Is Your Audience?

16. Let’s take a closer
look.

17. Thanks.