This report summarizes workforce data for LinkedIn, including: - The San Francisco Bay Area has the most employees (6,393), followed by Ireland and New York. - Senior Software Engineers and Software Engineers are the most common titles. - The median tenure is 2.5 years and median experience is 10.3 years. - Over the past year there were 1,776 departures and 3,464 hires, resulting in a net gain of 1,688 employees. - LinkedIn saw the most hires from Google, Oracle, and Microsoft and the most departures to Facebook. - The San Francisco Bay Area saw the largest net gain in employees over the past year.

1. Sample Company Report
Company Report
Created on: 9/4/2018
T A L E N T I N S I G H T S

2. TALENT INSIGHTS
Table of contents
How is this workforce distributed by location? 1
How is this workforce distributed by title? 3
How tenured is this workforce? 4
How experienced is this workforce? 5
How have hires and departures trended over time? 6
From what companies is LinkedIn winning and losing talent? 7
Where has LinkedIn won and lost talent over the last 12 months? 8
From what industries has LinkedIn won and lost talent from over the last 12 months? 10
What is attrition by function? 11
What is attrition by location? 12
What skills does this workforce have? 13
What schools is LinkedIn hiring talent from? 14
What degrees does this talent have? 15
What are the fields of study for this talent? 16

3. TALENT INSIGHTS
Company Report | Workforce composition
How is this workforce distributed by location?
This module summarizes the number of employees in a location and how this has changed over time.
Location (100) Employees 1y hires 1y growth % of employees
San Francisco Bay Area 6,393 1,608 18% 46%
Ireland 1,329 394 28% 10%
Greater New York City Area 925 227 15% 7%
Bengaluru Area, India 810 214 24% 6%
Greater Chicago Area 656 171 22% 5%
Greater Omaha Area 433 127 29% 3%
Singapore 388 99 12% 3%
London, United Kingdom 254 49 4% 2%
LOCATION
A member's location is determined by the
location the member has selected on their
LinkedIn profile.
EMPLOYEES
The number of professionals with an active
position at LinkedIn listed on their LinkedIn
profile. Professionals who have listed
themselves as part-time, freelance,
contractors, student employees/interns,
trainees, retail positions (worker, bagger,
greeter), or retired are excluded by default.
1Y HIRES
The number of professionals with a position
start date at LinkedIn within the past 12
months.
1Y GROWTH
The percentage change in number of
employees in this location compared to the
number of employees in this location one
year ago. Growth rates are not provided if
there were no employees in this location in
the prior year.
% OF EMPLOYEES
The number employees at LinkedIn in this
location divided by the total number of
employees at LinkedIn matching the search
criteria.
Locations with the most employees
San Francisco Bay Area 6,393
Ireland 1,329
Greater New York City Area 925
Fastest growing locations
Greater Detroit Area +256%
Shanghai City, China +82%
New Delhi Area, India +65%
Page 1

4. TALENT INSIGHTS
Location (100) Employees 1y hires 1y growth % of employees
Greater Los Angeles Area 232 29 -6% 2%
Sydney, Australia 230 51 7% 2%
Page 2

5. TALENT INSIGHTS
Company Report | Workforce composition
How is this workforce distributed by title?
This module summarizes the number of employees by title and how this has changed over time.
Titles (100) Employees 1y hires 1y growth % of employees
Senior Software Engineer 980 165 22% 7%
Software Engineer 915 381 28% 6%
Relationship Manager 492 160 24% 3%
Customer Success Manager 447 110 10% 3%
Account Executive 364 107 26% 3%
Enterprise Relationship Manager 323 61 17% 2%
Staff Software Engineer 317 33 21% 2%
Site Reliability Engineer 249 80 32% 2%
Client Solutions Manager 231 68 200% 2%
Enterprise Account Executive 186 23 10% 1%
TITLES
The job title listed on the currently active
position of a member's LinkedIn profile. We
convert the title a member enters into one
of approximately 25,000 standardized titles
on LinkedIn.
EMPLOYEES
The number of professionals with an active
position at LinkedIn listed on their LinkedIn
profile. Professionals who have listed
themselves as part-time, freelance,
contractors, student employees/interns,
trainees, retail positions (worker, bagger,
greeter), or retired are excluded by default.
1Y HIRES
The number of professionals with a position
start date at LinkedIn within the past 12
months.
1Y GROWTH
The percentage change in number of
employees with this title compared to the
number of employees with this title one
year ago. Growth rates are not provided if
there were no employees with this title in
the prior year.
% OF EMPLOYEES
The number of LinkedIn employees with
this title divided by the total number of
employees at LinkedIn matching this search
criteria.
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6. TALENT INSIGHTS
Company Report | Workforce composition
How tenured is this workforce?
This module summarizes the tenure distribution of the current employees at this company.
COMPANY TENURE
The median tenure of the current
employees at this company. A professional's
tenure is determined by the start date of
the earliest position at this company listed
on their LinkedIn profile.
2.5 years
LinkedIn
High tenured functions
Entrepreneurship 4.3 yrs
Healthcare Services 4.1 yrs
Quality Assurance 4.0 yrs
Low tenured functions
Community and Social Services 1.3 yrs
Real Estate 1.7 yrs
Consulting 1.8 yrs
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7. TALENT INSIGHTS
Company Report | Workforce composition
How experienced is this workforce?
This module summarizes the distribution of years of experience for current employees at this company. Only
professionals who have listed start dates for their positions are included (~60% of professionals on LinkedIn).
COMPANY EXPERIENCE
The median years of experience of current
employees at this company. A professional's
years of experience is determined by the
total months spent working, aggregated
from all positions they have listed on
LinkedIn. (Displayed in years with 1 decimal
point - e.g. 3.4 years)10.3 years
LinkedIn
High experienced functions
Entrepreneurship 21.3 yrs
Purchasing 17.8 yrs
Education 15.5 yrs
Low experienced functions
Community and Social Services 6.3 yrs
Real Estate 8.7 yrs
Engineering 9.0 yrs
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8. TALENT INSIGHTS
Company Report | Talent flow
How have hires and departures trended over time?
This module summarizes the employee hires and departures for this company over the past year.
HIRES
The number of professionals who left their
previous company to join LinkedIn. A hire is
identified when a professional lists an end
date on the position at their previous
company (on their LinkedIn profile) and a
start date for a position at this company.
DEPARTURES
A ratio comparing the number of hires by
LinkedIn from this company to the number
of departures to this company. A positive
ratio indicates a net inflow of talent from
this company (i.e. LinkedIn hired that
number of people for every departure),
while a negative ratio indicates a net
outflow of talent.
NET CHANGE
The difference between the number of
professionals hired or lost between
LinkedIn and this company in the past year.
1,776
Departures
3,464
Hires
+1,688
Net change
Companies with the most hires
Google 71
Oracle 55
Microsoft 43
Companies with the most departures
Facebook 88
Google 63
Uber 19
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9. TALENT INSIGHTS
Company Report | Talent flow
From what companies is LinkedIn winning and losing talent?
This module summarizes the companies from which LinkedIn has hired talent from and lost talent to over the past year.
Company (100) Departures Hires Ratio Net change
Google 63 71 +1.1 +8
Facebook 88 38 -2.3 -50
Oracle 14 55 +3.9 +41
Microsoft 16 43 +2.7 +27
Amazon 8 34 +4.3 +26
Indeed.com 18 22 +1.2 +4
Apple 8 32 +4 +24
Salesforce 15 22 +1.5 +7
Uber 19 13 -1.5 -6
Gartner 9 20 +2.2 +11
COMPANY
Company is determined by the current
active position(s) a member has listed on
their LinkedIn profile.
DEPARTURES
The number of professionals who left
LinkedIn to join this company. A departure
is identified when a professional lists an end
date on the position at their previous
company (on their LinkedIn profile) and a
start date for a position at this company.
HIRES
The number of professionals who left their
previous company to join LinkedIn. A hire is
identified when a professional lists an end
date on the position at their previous
company (on their LinkedIn profile) and a
start date for a position at this company.
RATIO
A ratio comparing the number of hires by
LinkedIn from this company to the number
of departures to this company. A positive
ratio indicates a net inflow of talent from
this company (i.e. LinkedIn hired that
number of people for every departure),
while a negative ratio indicates a net
outflow of talent.
NET CHANGE
The difference between the number of
professionals hired or lost between
LinkedIn and this company in the past year.
Page 7

10. TALENT INSIGHTS
Company Report | Talent flow
Where has LinkedIn won and lost talent over the last 12
months?
This module summarizes locations where this company has hired and lost talent over the past year. A member's location
is determined by the location the member has selected on their LinkedIn profile. The top 20 locations based on hires and
departures volume are displayed on the map.
Location (140) Departures Hires Ratio Net change
San Francisco Bay Area 703 1474 +2.1 +771
Ireland 129 358 +2.8 +229
Greater New York City Area 108 209 +1.9 +101
Bengaluru Area, India 65 198 +3 +133
Greater Chicago Area 51 168 +3.3 +117
Greater Omaha Area 37 121 +3.3 +84
Singapore 56 94 +1.7 +38
LOCATION
A member's location is determined by the
location the member has selected on their
LinkedIn profile.
DEPARTURES
The number of professionals in this location
that departed LinkedIn in the past year. A
departure is identified when a professional
lists an end date on the position at their
previous company (on their LinkedIn
profile) and a start date for a position at this
company.
HIRES
The number of professionals who were
hired by LinkedIn in this location in the past
year. A hire is identified when a professional
lists an end date on the position at their
previous company (on their LinkedIn
profile) and a start date for a position at this
company.
RATIO
A ratio comparing the number of
professionals hired or lost by LinkedIn in
this location in the past year. Net gains are
expressed as positive ratios, while net
losses are expressed as negative ratios.
NET CHANGE
The difference between the number of hire
and departures for LinkedIn in this location.
Net winning talent in
San Francisco Bay Area 771
Ireland 229
Bengaluru Area, India 133
Net losing talent in
Greater Los Angeles Area -12
Austin, Texas Area -10
Greater Denver Area -8
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11. TALENT INSIGHTS
Location (140) Departures Hires Ratio Net change
São Paulo Area, Brazil 23 62 +2.7 +39
London, United Kingdom 38 46 +1.2 +8
Sydney, Australia 35 49 +1.4 +14
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12. TALENT INSIGHTS
Company Report | Talent flow
From what industries has LinkedIn won and lost talent from
over the last 12 months?
This module summarizes the industries from which LinkedIn has hired and lost talent over the past year. A member's
industry is determined by the industry the member has selected on their LinkedIn profile.
Industry (105) Departures Hires Ratio Net change
Internet 436 721 +1.7 +285
Computer Software 246 388 +1.6 +142
Information Technology & Services 112 382 +3.4 +270
Marketing & Advertising 41 162 +4 +121
Higher Education 24 143 +6 +119
Financial Services 26 125 +4.8 +99
Staffing & Recruiting 9 103 +11.4 +94
Management Consulting 20 71 +3.6 +51
Consumer Electronics 12 51 +4.3 +39
Retail 4 49 +12.3 +45
INDUSTRY
A member's industry is determined by the
industry the member has selected on their
LinkedIn profile.
DEPARTURES
The number of departures from LinkedIn in
the past year that joined a company in this
industry.
HIRES
The number of hires to LinkedIn in the past
year from a company in this industry.
RATIO
A ratio comparing the number of
professionals hired or lost by LinkedIn in
this location. Net gains are expressed as
positive ratios, while net losses are
expressed as negative ratios.
NET CHANGE
The difference between the number of
LinkedIn hires from and departures to this
industry in the past year.
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13. TALENT INSIGHTS
Company Report | Attrition
What is attrition by function?
This module summarizes the attrition rate by function for LinkedIn.
Function (25) Attrition 1y change % of employees
Engineering 9% -6pp 26%
Sales 14% -5pp 23%
Information Technology 15% -12pp 6%
Support 11% -7pp 6%
Business Development 15% -8pp 5%
Human Resources 19% -6pp 5%
Marketing 22% -4pp 5%
Media and Communication 17% -8pp 4%
Operations 17% -7pp 4%
Program and Project Management 14% -6pp 3%
FUNCTION
Function is based on the standardized title
listed on a member's profile prior to
departing LinkedIn. We convert the title a
member enters into one of approximately
25,000 standardized titles on LinkedIn, then
map that title to one of 26 standardized
functions.
ATTRITION
The number LinkedIn employees in this
function divided by the total number of
employees at LinkedIn with a standardized
function.
1Y CHANGE
The current attrition rate minus the attrition
rate one year ago, represented as a
percentage point (pp) difference. A positive
number indicates an increase in attrition
rate, while a negative number indicates a
decrease in attrition rate.
% OF EMPLOYEES
Function is based on the standardized title
listed on a member's profile prior to
departing LinkedIn. We convert the title a
member enters into one of approximately
25,000 standardized titles on LinkedIn, then
map that title to one of 26 standardized
functions.
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14. TALENT INSIGHTS
Company Report | Attrition
What is attrition by location?
This module summarizes the attrition rate by location for LinkedIn.
Function (69) Attrition 1y change % of employees
San Francisco Bay Area 12% -6pp 47%
Ireland 11% -4pp 10%
Greater New York City Area 13% -5pp 7%
Bengaluru Area, India 9% -5pp 6%
Greater Chicago Area 9% -7pp 5%
Greater Omaha Area 10% -4pp 3%
Singapore 16% -5pp 3%
London, United Kingdom 16% -8pp 2%
Greater Los Angeles Area 17% -8pp 2%
Sydney, Australia 16% -11pp 2%
LOCATION
A member's location is determined by the
location the member has selected on their
LinkedIn profile.
ATTRITION
The number of professionals within this
location who departed LinkedIn in the past
12 months divided by the average number
of employees within this location during this
period. A professional is considered to have
departed their previous company if they
have added a position with a new company
on their LinkedIn profile and provided an
end date for the position at their previous
company.
1Y CHANGE
The current attrition rate minus the attrition
rate one year ago, represented as a
percentage point (pp) difference. A positive
number indicates an increase in attrition
rate, while a negative number indicates a
decrease in attrition rate.
% OF EMPLOYEES
The number of employees at LinkedIn in
this location divided by the total number of
employees at LinkedIn with a location
selected on their LinkedIn profile.
High attrition locations
Austin, Texas Area 59%
Greater San Diego Area 53%
Greater Seattle Area 48%
Low attrition locations
Buffalo/Niagara, New York Area 2%
Austria 4%
Milan Area, Italy 6%
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15. TALENT INSIGHTS
Company Report | Skill inventory
What skills does this workforce have?
This module summarizes the most common and fastest skills at LinkedIn and how this compares to your own company.
Skills (100) Employees 1y hires 1y growth % of employees
LinkedIn 8,072 1,706 16% 58%
Analytical Skills 5,097 1,420 18% 37%
Recruiting 4,247 925 10% 30%
Customer Relationship Management (CRM) 3,703 838 10% 27%
Analytics 3,420 880 15% 25%
Digital Marketing 3,208 829 15% 23%
Finance 3,153 825 15% 23%
Java 3,141 802 22% 23%
Software Development 3,040 746 19% 22%
Salesforce.com 3,038 628 6% 22%
SKILLS
A professional's skills are determined by the
skills listed in the skills section of their
LinkedIn profile.
EMPLOYEES
The number of professionals with an active
position at LinkedIn listed on their LinkedIn
profile. Professionals who have listed
themselves as part-time, freelance,
contractors, student employees/interns,
trainees, retail positions (worker, bagger,
greeter), or retired are excluded by default.
1Y HIRES
The number of professionals with a position
start date at LinkedIn within the past 12
months.
1Y GROWTH
The percentage change in number of
employees with this skill compared to the
number of employees who had this skill one
year ago. Growth rates are not provided if
there were no employees with this skill in
the prior year.
% OF EMPLOYEES
The number employees at LinkedIn with
this skill divided by the total number of
employees at LinkedIn matching the search
criteria.
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16. TALENT INSIGHTS
Company Report | Education
What schools is LinkedIn hiring talent from?
This module summarizes the most common schools attended by employees at LinkedIn.
Schools (100) Employees 1y hires 1y growth % of employees
University of California, Berkeley 459 140 26% 4%
Stanford University 334 71 14% 3%
San Jose State University 300 91 16% 2%
Carnegie Mellon University 212 60 20% 2%
University of Southern California 189 57 29% 1%
University of California, Los Angeles 179 49 12% 1%
University of California, Davis 177 53 14% 1%
University of Illinois at Urbana-Champaign 157 37 17% 1%
UC Santa Barbara 156 24 -1% 1%
University College Dublin 152 33 19% 1%
SCHOOLS
The schools a professional has attended are
listed in the education section of their
LinkedIn profile.
EMPLOYEES
The number of professionals with an active
position at LinkedIn listed on their LinkedIn
profile. Professionals who have listed
themselves as part-time, freelance,
contractors, student employees/interns,
trainees, retail positions (worker, bagger,
greeter), or retired are excluded by default.
1Y HIRES
The number of professionals with a position
start date at LinkedIn within the past 12
months.
1Y GROWTH
The percentage change in number of
employees from this school compared to
the number of employees from this school
one year ago. Growth rates are not
provided if there were no employees from
this school in the prior year.
% OF EMPLOYEES
The number of employees at LinkedIn who
attended this school divided by the total
number of employees at LinkedIn who have
listed a standardized school on their profile.
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17. TALENT INSIGHTS
Company Report | Education
What degrees does this talent have?
This module summarizes the degrees attained by employees at LinkedIn.
LinkedIn Industry Your company
Master of Business Administration 13% 11% 13%
Master's Degree 28% 28% 28%
Associate's Degree 1% 3% 1%
Bachelor's Degree 53% 54% 53%
Doctorate 5% 3% 5%
Page 15

18. TALENT INSIGHTS
Company Report | Education
What are the fields of study for this talent?
This module summarizes the most common fields of study for these professionals.
Fields of study (100) Employees 1y hires 1y growth % of employees
Computer Science 3,102 769 20% 25%
Marketing 1,531 403 17% 12%
Business Administration and Management, General 1,278 371 17% 10%
Economics 977 290 18% 8%
Computer Engineering 771 216 23% 6%
Electrical and Electronics Engineering 596 155 19% 5%
Psychology 545 150 16% 4%
Communication, General 517 133 18% 4%
Finance, General 489 149 18% 4%
Business/Commerce, General 469 126 19% 4%
FIELDS OF STUDY
The field(s) of study a member has listed in
the education section of their LinkedIn
profile.
EMPLOYEES
The number of professionals with an active
position at LinkedIn listed on their LinkedIn
profile. Professionals who have listed
themselves as part-time, freelance,
contractors, student employees/interns,
trainees, retail positions (worker, bagger,
greeter), or retired are excluded by default.
1Y HIRES
The number of professionals with a position
start date at LinkedIn within the past 12
months.
1Y GROWTH
The percentage change in number of
employees with this field of study compared
to the number of employees who had this
field of study one year ago. Growth rates
are not provided if there were no
employees with this field of study in the
prior year.
% OF EMPLOYEES
The number of employees at LinkedIn with
this field of study divided by the total
number of employees at LinkedIn who have
listed a field of study on their profile.
Page 16