Smartko konferencia= The Art of pitching

1. The Art of (Startup) Pitching
or learning how to deliver the right message from startups

2. A CENTRE OF
EXCELLENCE
FOR DIGITAL DESIGN
AND ENGINEERING.
2
Supporting start ups, scale ups and corporate innovation
centres in the financial services industry.

3. 3
Vacuum Labs location Project location
30+CLIENTS
7+YEARS IN BUSINESS
100+EMPLOYEES
10COUNTRIES
4COUNTRY OFFICES
THE TECH
BEHIND FINTECH

4. 4
A PITCH IS AN INTEGRAL
WAY HOW STARTUPS
FUNDRAISE

5. 5
EXAMPLE OF A GOOD
PITCH
(SHORT GREAT VIDEO)
HTTPS://YOUTU.BE/V6NM-W6S_6W
BIZIMPLY
HTTPS://YOUTU.BE/8MFKE0_CVG8

6. 6
NO MATTER WHAT SOPHISTICATED STUFF OR
BULLSH** I SAY,
THERE IS NO ABSOLUTE TRUTH IN MY
(OR ANYONE ELSE‘S) WORDS.
DISCLAIMER

7. 7
PITCHING IS AN ART,
NOT SCIENCE!
Ultimately, you learn by doing it.
(failing is part of the process)

8. THE GUTS OF A
PITCHWHO?
WHY?
WHAT?
HOW?
WHAT IS THE
“MAGIC“?
WHERE?
WHEN?
HOW MUCH?
WHAT ELSE?
Team
Problem
Solution / Idea
Business Model
Technology / Insights
Market / Customers
Time Line
Financials
Backup Slides

9. SLIDES
9
MINUTES

10. THE MAGICAL TRIO
USP’S
What your startup does
better than anybody else
on the market?
INSIGHTS
What do you know that
everybody else is wrong
about?
Market / Timing /
Technology / Psychology
AHA
MOMENTS
How did you connect the
dots to make something
unique and of real value?

11. DEAR FRIEND,
SORRY FOR SENDING YOU
A LONG LETTER, I DIDN’T HAVE
FOR A SHORT ONE.
- MARK TWAIN

12. 12
(GATHERED BY YEARS OF LISTENING TO AWFUL
PITCHES)
FOR BOOSTING YOUR PITCH

13. IT’S ALL ABOUT
THE AUDIENCE
13

14. LOUD & CLEAR
(DON’T FORGET TO BREATHE)
14

15. TWO’S A CROWD
15

16. GET TO THE POINT
16

17. MAKE SURE TO
HAVE AN AHA MOMENT
17

18. IF YOU’VE BUILD IT,
SHOW IT!
18

19. BORROW
CREDIBILITY
19

20. TELL ME WHAT
YOU WANT
20

21. DON’T MAKE ME
READ A LOT
21

22. INTENTION != INTERPRETATION
(MIND THE GAP)
22

23. LISTEN, IMPROVE,
REHEARSE & REPEAT
23

24. AN ICEBREAKER
IS NOT ENOUGH!
24

25. 25
NO MATTER WHAT SOPHISTICATED STUFF OR
BULLSH** I SAY,
THERE IS NO ABSOLUTE TRUTH IN MY
(OR ANYONE ELSE‘S) WORDS.
DISCLAIMER

26. MATEJ FTACNIK
CXO/Partner
matej.ftacnik@vacuumlabs.com
+421 911 278 426
LET’S MAKE
HISTORY
TOGETHER.