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1. CREATING THE PERFECT
ORGANIZATIONAL STRATEGY

2. TABLE OF CONTENTS
Develop/Improve Your Core Competency
Questions to Consider Before Formulating
Strategy
Organizational Strategy
• Efficient Business Activities
• Strong Processes
o Top-Down Process Alignment
o Business Process Maturity Model
o Follow Kaizen Continuous Improvement
Model
o Leverage Business Process Automation
• Engaged Employees
o Improve The Employee Journey
o Building the Best Organizational Culture
• Effective & Efficient Infrastructure
o Infrastructure Spending Analysis
• Committed Partners
Identify the Purpose of Your Organization
Strengthen the Elements of the
Organization
Analyze Your Value Chain: Primary &
Support Activities
Multiply Your Profits
Analyze Your Core Competency
2

3. IDENTIFY THE PURPOSE OF YOUR
ORGANIZATION
Edwards Deming
The aim proposed here for any organization is for everybody to gain- stockholders,
employees, suppliers, customers, community, the environment- over the long term.
Why your organization exists?
How you do it?
What are the distribution, sales, marketing strategies you adopt to achieve
your purpose.
What do you do?
What are the products and services you offer?
- The Golden Circle by Simon Sinek
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4. STRENGTHEN THE ELEMENTS OF THE ORGANIZATION
Culture
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Processes
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Structure
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Technology
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Systems
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Strategy
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People
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5. ANALYZE YOUR VALUE CHAIN: PRIMARY & SUPPORT ACTIVITIES
SupportActivitiesPrimaryActivities
Firm Infrastructure
Human Resource Management
Technology Development
Procurement
Management, Finance, Legal, Planning
Professional development, Employee relations, Performance
appraisals, Recruiting, Competitive wages, Training programs
Integrated supply chain system, Real-time sales information
Real-time inventory, Communication with suppliers, Purchase
supplies and materials
Inbound Logistics
• Real-time inbound
inventory data
• Location of
distribution facilities
• Trucks
• Material Handling
• Warehouse
Operations
• Standardized model
• Access to real-time
sales & inventory
system
Outbound Logistics
• Order processing
• Full delivery trucks
Marketing & Sales
• Pricing
• Communication
• Promotion
• Product based on
community needs
• Low prices
After Sales Service
• Delivery
• Installation
• Repair
• Greeters
• Customer service
focus
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6. MULTIPLY YOUR PROFITS
SupportActivitiesPrimaryActivities
Firm Infrastructure
Human Resource Management
Technology Development
Procurement
Management, Finance, Legal, Planning
Professional development, Employee relations, Performance
appraisals, Recruiting, Competitive wages, Training programs
Integrated supply chain system, Real-time sales information
Real-time inventory, Communication with suppliers, Purchase
supplies and materials
Inbound
Logistics
• Real-time inbound
inventory data
• Location of
distribution
facilities
• Trucks
• Material Handling
• Warehouse
Operations
• Standardized
model
• Access to real-
time sales &
inventory system
Outbound
Logistics
• Order processing
• Full delivery
trucks
Marketing &
Sales
• Pricing
• Communication
• Promotion
• Product based on
community needs
• Low prices
After Sales
Service
• Delivery
• Installation
• Repair
• Greeters
• Customer service
focus
1. Improve Value Chain 2. Strengthen Your Business Model
Markets
How to
Sell
Where to
Sell
What to
Sell
Marketing
Strategy
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7. ANALYZE YOUR CORE COMPETENCY
Strong Brand/
Customer Loyalty
• Award for “Restaurant of the Year” in
Northwest
• Featured in all US Food Magazines for
must-visit places to eat
Identifying where to
Locate new Stores
• Proprietary software built to analyze data
on attractiveness of new locations
• Find attractive places to serve urban &
suburban populations
Strong Relationships
with Existing Franchise Partners
• Employee training & certifications
• Assistance with site selection & marketing
• High satisfaction with concept & support
received
Diverse
Menu
• Lots of variety, new international cuisines
• Options for all meals & times of day
• High quality food at affordable price
Red
Easy for Competitors to develop
Yellow
Possible for competitors to develop
Green
Very Difficult for competitors to develop
Core
Competencies
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8. DEVELOP/IMPROVE YOUR CORE
COMPETENCY
If you already have a
core competency
You have no core
competencies but
have identified
potential ones
You have not identified
any existing or
potential core
competencies
Situation
Identify how to develop & improve each competency.
Identify which core competency it makes sense to invest in & develop.
Try again. But this time:
• Involve people from other teams in core competency discovery
• Involve customers, take their feedback
• Consider using a third-party research agency
Action
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9. QUESTIONS TO CONSIDER BEFORE
FORMULATING STRATEGY
What is your Business Mission?
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Who is Your Target Customer?
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What Product/ Service You Offer?
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What is Your Go-To-Market Strategy?
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What are Your Functional Processes?
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10. ORGANIZATIONAL STRATEGY
Committed Partners
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Effective & Efficient Infrastructure
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audience's attention.
Engaged Employees
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audience's attention.
Strong Processes
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audience's attention.
Efficient Business Activities
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audience's attention.
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11. 1. EFFICIENT BUSINESS ACTIVITIES
HR
• Find new talents (engineers, scientists)
• Monitor local labour regulations
• Watch specialized schools & universities to find out what
they’re up to
• Monitor competition career pages to understand their
recruitment strategy
Marketing/ Communications
• Image & e-reputation, PR
• Crises Management
• KOLs (influencers), topic, discussions identification
IT
• Follow news on specialized blogs related to IT threats
Manufacturing
• Optimize manufacturing (processes, machines, etc)
Business Development
• Provide your sales force with counter-arguments
• Detect new sales opportunities
• Nurture your sales pitch
• Anticipate customer needs
• Identify new growth areas
R&D
• Capture market latest advancements in the technologies
(Patents evolution, scientific research)
• Protect your intangible assets (i.e patents expiration)
• Identify new technology start-ups to offer new services
Purchasing
• Identify suppliers’ economic stability
• Monitor suppliers’ websites (newsroom, pressroom,
financial reports & updates)
• Anticipate costs’ variations
• Improve inventory management
Innovation/ Strategy
• Capture market latest technologies advancements
(patents evolution, scientific research)
• Identify market opportunities & threats
• Anticipate new market trends
• Accelerate decision making
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12. 2. STRONG PROCESSES
Streamline Processes
to anticipate demand & deliver satisfaction
Enabling Technologies
Quality Processes
(Sales, Finance, Operations, etc.)
Culture
Suppliers
Demand
Partners
Delivery
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13. TOP-DOWN PROCESS ALIGNMENT
SupportActivitiesPrimaryActivities
Firm Infrastructure
Human resource management
Technology Development
Procurement
Management, Finance, Legal, Planning
Professional development, Employee relations, Performance
appraisals, Recruiting, Competitive wages, Training programs
Integrated supply chain system, Real-time sales information
Real-time inventory, Communication with suppliers, Purchase
supplies and materials
Inbound Logistics
• Real-time inbound
inventory data
• Location of
distribution facilities
• Trucks
• Material Handling
• Warehouse
Operations
• Standardized model
• Access to real-time
sales & inventory
system
Outbound Logistics
• Order processing
• Full delivery trucks
Marketing & Sales
• Pricing
• Communication
• Promotion
• Product based on
community needs
• Low prices
After Sales Service
• Delivery
• Installation
• Repair
• Greeters
• Customer service
focus
Top Management
Team Members
ValueChain
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14. BUSINESS PROCESS MATURITY MODEL
1
Maturity Level
Initial
2
Maturity Level
Managed
3
Maturity Level
Standardised
4
Maturity Level
Predictable
Motivate people to
overcome problems & just
“get the job done”
Productivity growth
Effective automation
Economy of scale
Build disciplined work unit
management to stabilise
work & control commitments
Repeatable practices
Reduced rework
Satisfied commitments
Develop standard processes,
measures, & training for
product & service offerings
Productivity growth
Effective automation
Economy of scale
Manage process & results
quantitatively & exploit
benefits of standardisation
Stable processes
Reuse/ Knowledge mgt.
Predictable results
Implement continues
proactive improvements to
achieve business goals
Planned innovations
Change management
Capable processes
5
Maturity Level
Innovating
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15. FOLLOW KAIZEN CONTINUOUS IMPROVEMENT MODEL
Kaizen
Document Reality
• Map process/ Process Flow Chart
• Data Collection
• Pareto
• Check Sheets
Identify Waste
• Fishbone Diagram
• Affinity Diagram
• Is/ is not
Develop Countermeasures
• Action
• DOE
• Comparative Analysis
• FMEA (no new problems)
Verify Change
Celebrate Successes
• Document Success
• Communicate Improvement
• Generate more interest in Kaizen
Establish Standard
• 5 S
• SPC
• Cost of Quality
Measure Kaizen Results
• SPC
• Cost of Quality
Validation Permanent Change
DoStudy
PlanAct
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16. LEVERAGE BUSINESS PROCESS AUTOMATION
Business Operations Automation enables companies to replace repetitive – based work by deploying automated
processes reduce waste & increase efficiency
Cloud &
Mobility
Email
IntegrationWorkflows
Design
Tools
Forms
Business
Process
Automation
Intelligent Business Process Automation
Identify
Model/
Blueprint
Execute
Integrate
Manage
Content
Management
Chat/ Voice Bot
ML/ Cognitive
Analytics
Intelligently Automate Efficiently Operate
On-Cloud Hybrid On-Premise
Human Workforce Digital Workforce
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17. 3. ENGAGED
EMPLOYEES
Build emotional connection across
the journey
Move beyond paycheck loyalty to
actual engagement and brand loyalty
Help them achieve full potential by
creating engagement strategies at
each step of the journey
Recruit
Hire
Onboard
Learning &
Development
Progression &
Performance
3.1- Improve the
Employee Journey
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01
02
03
04
05
17

18. 3. ENGAGED EMPLOYEES
3.2- Building the Best Organizational Culture
Values
Norms
Environment
Compensation
& Benefits
• We believe & practice customer comes first
• We are ethical in our dealings
• We are eco-conscious
• We value teamwork
• We encourage innovative ideas
• We practice inclusion
• We build globally, we live locally
• We do the right thing Period
• We persevere
• We are customer obsessed
• We act like owners
• We make big bold bets
• We celebrate differences
• We value ideas over hierarchy
• Workstation – Ample space
• Delicious coffee & creative coffee mugs
• Inspiring artwork on walls
• Lots of whiteboards
• Leather couches
• Tall Ceilings
• Natural lights, colored lamps
Compensation
• Profit Share
• Market Orientation
• Bonus Payments
• Global Programs & Evaluation
Benefits
• Flexible working hours
• Health maintenance
• Retirement provision
• Recognition & Allowances
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19. 4. EFFECTIVE & EFFICIENT
INFRASTRUCTURE
Are you
an IT Star or Laggard?
IT Support of core
business processes
• Functionality
• Availability
• Utilization Rate
• IT Cost as a share of sales (adjusted by industry segment)
• IT Project management (meeting deadlines & budget)
Efficiency of IT
EffectivenessofIT
Big IT
Spenders
IT
Stars
Cautious IT
Spenders
IT
Laggards
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20. INFRASTRUCTURE SPENDING ANALYSIS
Text Here 400 500 600
Text Here 300 500 800
Text Here 100 200 600
Text Here 500 600 800
Infrastructure
Last Year Spending TargetThis Year
Text Here 400 500 600
Text Here 300 500 800
Text Here 100 200 600
Text Here 500 600 800
$ $$
IT Infrastructure
Physical Infrastructure
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21. 5. COMMITTED PARTNERS
Outline Your Requirement for
Outsourcing Business Activity
01
Request for
Proposal
02
Evaluate Request
for Proposal
03
Finalize the
Partners
04
Roll Out the
Implementation Plan
05
Measure Partner
Performance
06
Partner Strategy
Steps to Follow
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22. Creating the Perfect Organizational Strategy Icons Slide
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23. Additional Slides
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24. Agenda This slide is 100% editable. Adapt it to your needs and
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Agenda
01
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Agenda
03
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Agenda
04
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25. CompanyIntroduction
Values Client
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Target Audience
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Creative
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26. Our Vision Mission Values
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Vision
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Mission
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Values
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27. Our Goal
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Goal 01
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Goal 02
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Goal 03
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28. Name Here
Designation
Name Here
Designation
Name Here
Designation
Name Here
Designation
Name Here
Designation
Name Here
Designation
Name Here
Designation
Organization Chart
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29. Comparison
Male User85%
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85%
Female User62%
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62%
29

30. Bar Chart
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select “Edit Data”.
Product 01
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Product 02
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
2018
2019
2020
Product 01
Product 02
30

31. Pie Chart
50%
30%
20%
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and select “Edit Data”.
Product 01
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and select “Edit Data”.
Product 03
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Product 02
31

32. Dashboard
25%
0%
50%
100% 50%
0%
50%
100%
75%
0%
50%
100%
Low
32
Medium High

33. Linear Diagram
33
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34. Circular Diagram
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35. Roadmap
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2017
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2018
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2020
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36. Timeline
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2016 2017 2018 2019 2020
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