Robin Samora
Discover what it takes to turn prospects and loyal customers into raving fans, who can’t get enough of you
Increase your visibility, credibility and on and offline reputation with PR and marketing tips that help you outshine the competition
Test drive new promotional tools that are free and easy to use and cut creative time in half
Grab a list of the best PR tips every business owner or professional should have to get noticed, break through the clutter and sell more products and services
7. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Ready, Set Go!
Online Media
Social Media
Traditional Media
Create Your Own Media
16. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 7: Flaunt Your Expertise
Answer questions on Quora.com
Sign up for HelpAReporter.com
Your competitors may be on these sites
17. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 8: Pitch Your Own Ideas
Comment on journalist’s work
Explain your story idea
Offer an “extra” carrot
A Pie chart
A short video
Industry definitions
FAQ
18. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 9: Reach Out to a Podcaster
Pitch yourself to podcasters as
a Guest Expert
Discuss tips from your blog
iTunes podcast directory
http://tinyurl.com/iTunesPodcastDirectory
19. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 10: Guest Blog to Gain Authority
Get in front of new audiences
Find the right blogs (how)?
Enlighten and entertain in the post
Promote your offer in the Author
Resource Box
21. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 12: Get Noticed on YouTube
Welcome video and mention blog
Link from video descriptions
5000 characters (keywords)
22. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 13: Start Your Own Radio Show
Attract top influencers
Get in front of new audiences
Economical to produce
Ideal for mobile
23. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 14: Speak Speak Speak
Find your target market
Join Toastmasters
Build your email list
Let them like, know & trust you
25. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Step 15: Promote Your Book Worldwide
Create an Amazon Author Central
profile
Use Goodreads Author Marketing
Program
26. RobinSamora.com
PR, Promotions & Branding
RobinSamora.com
PR, Promotions & Branding
Content, Content, Content
Video, audio, text, infographics
Write, share, comment, publish
Get out of your comfort zone