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CHOOSING YOUR
UNIQUE PATH
FOR PASSIONATE ENTREPRENEURS
Presented by Dr. Silvia Mah @ San Diego Startup Week 2018
OVERVIEW
01. Design Thinking a New Idea
02. All About Me
02. All About My Market
03. Personal Board of Directors 
DESIGN THINKING
Strategic steps to take to get it all out of your head and onto paper
ALL ABOUT ME
Take a closer look at what you are good at
PERSONAL BRANDING =
ASSETS & ASPIRATIONS
View your personal brand like a trademark. Define it, know it, and promote it.
1. PERSONAL EXPERIENCES
Your story strongpoints - Travel? Struggle? Family?
2. PROFESSIONAL EXPERIENCES
Your unique abilities due to roles played at work, events, etc.
3. STRENGTHS
What you are really good at? CLAIM what is fantastic about you, no one else will
4. SKILLS (TACTICS)
List the stuff that helps the pedal meet the metal
5. PASSIONS
What gives you positive energy?
6. PERSONAL STYLE
Your unique style that makes you, YOU! Are you a consumate professional? curious? outgoing?
7. VALUES
Your core belief system. INTEGRITY, COURAGE, FLEXIBILITY, CREATIVITY, OPENNESS, FAMILY, JOY
8. GOALS
What do you want to accomplish?
Personal
Professional Biz Growth
Wellness
Champion
COMBINING IT ALL
PASSION
ABILITY
VALUE
FOLLOWUSON
www.facebook.com/heralabs
@heralabs
www.heralabs.com
FOLLOWUSON
www.facebook.com/heralabs
@heralabs
www.heralabs.com

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