2. Using the two pictures that
are shown and any previous
knowledge you have, write
out your understanding of
communication.
3.
4.
5. Introduction to Communication:
The word communication is derived from
the latin word ‘communicare’.
Communicare means to:
Make common,
To share,
To transmit,
Or to impart.
6. Using the information on
the previous slide, rework
your first definition of the
term ‘Communication’ to
make it even more clear.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16. What does business communication relates to?
•Business communication differs from other types
of communication, not by its means of
communicating but by its objectives.
•What are the objectives of business
communication?
For the efficient operation of the business.
For the effective operation of the business.
55. There are several types of forms of communication that can be used by any
business.
All of these types of communication are influenced by the message, the sender
and the receiver.
56.
57.
58.
59.
60.
61.
62.
63.
64.
65.
66. When would it be appropriate
for a business to use one-way
rather than two-way
communication? 4 marks
67.
68.
69.
70.
71.
72.
73.
74.
75.
76. Make a list of information for which
a business would need to use a
method of communication which is
formal. 4 marks
77. Which is the most reliable, formal or informal
communication? State why. (6 marks)
Suggest the factors that would determine
whether the communication was formal or
informal. (5 marks)
84. State which types of communication are being used for each of the following:
Eg. A football coach addressing his players on the basics of kicking the ball-
Formal, one-way
Teacher discussing the general issues of education with a
group of parents,
A business advertising a radical programme of price cuts.
Two adults talking about their time together at school
A board meeting of a business discussing a report prepared by
the finance department.
Editor's Notes
Informal use channels established by the employees. This is often called the grapevine.