Unit-IV; Professional Sales Representative (PSR).pptx
Film poster anlaysis
1. The title “DRIVE” is written in
a font that looks to be
written with a paint brush to
go with the cartoonised
nature of the picture
There is a Cannes film awards in the top right corner as a
way to promote the film to a more sophisticated audience.
The art style of the main
character is cartoonish and
appears to be hand-drawn
being made up of lines which
are drawn in a way to
connote the fast pace of the
film
The name of the main actor,
Ryan Gosling, is written in a
simplistic font compared to
the main title, meaning that
the focus should be on the
image and the title rather
than the actor
The black, blue and red
colour scheme is very
eye-catching for the
audience. The black
connotes the archetypal
night-time settings of the
neo-noir genre. The fact
that the main character,
Driver, is drawn being
made up of the black,
blue and red colour
connotes how he is nice
and pure, through the
blue, but also has a very
dark side that is
portrayed through the
use of the red and the
black