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A
SUMMER TRAINING PROJECT
REPORT ON
“Home Textile Industry Analysis and Latest Innovations”
CONDUCTED AT
WELSPUN INDIA LIMITED, MUMBAI
Submitted in Partial fulfillment of Requirement for the Award of Degree of
“Master of Business Administration”
(Session 2014-2016)
Poornima University, Jaipur
Submitted to: Submitted by:
Mrs. Garima Sharma Saurabh Singhvi
Assistant Professor MBA III SEM
SOM & SOC Finance & Marketing
Poornima University Roll No.2014Mbxx1037
PREFACE
Project on textile industry in order to achieve and concrete result with theoretical concept the exposure
to real life situation existing in corporate world is needed. This project also gives the some important
information of textile industry those brands, different product, New business, New technologies,.
Because technologies also shape corporate destines.
Welspun India Limited undersigned aim of their seminar on contemporary issue as an integral
part of MBA program is to give presentation by the student of the issue the topic of project report
is “Home Textile Industry Analysis and Latest Innovations” This project include my sincere
efforts and I affirm the findings is the project are in depended and original to the best of my
knowledge and belief.
I sincerely hope that this report proves to be useful to the organization and also to its readers.
DECLARATION
I am student of MBA 2ndsemester, studying at Poornima University hereby declare that the
research project report on to“Home Textile Industry Analysis and Latest Innovations” UGC
in the partial fulfillment of degree of Master of Business Administration is my original work
conducted by me.
The information and data given in the report is authentic to the best of my knowledge.
Saurabh Singhvi
ACKNOWLEDGEMENTS
I would like to express my heartiest gratitude to give me this opportunity to work on this
project. I wish to thank Mr. HARISH VENKATESHWARAN (GENERAL
MANAGER) at Welspun India Limited (textile) Mumbai who has fully supported me
For Giving Me Permission To Commence This Project And Gain In-Depth Knowledge
For his professional guidance, valuable support and for his useful and constructive
Recommendation on this project it was because of his regular suggestions and queries
that I was able to have a better and much wider approach Regarding this Project.
Finally, yet Importantly, I would like to express my heartily thanks to Ms. GARIMA
SHARMA (Asst. Prof of PoornimaUniversity, Jaipur) for her constant guidance and
being Incredibly supportive which helped me In completing this Project work and all
faculty.
I take this opportunity to thanks MR HARIOM GURJAR SOM AND SOC (HOD) for
his support and encouragement, which help me in the completion of this report.
I extend my gratitude and thanks to Poornima University. I am also grateful to my family
member and well- wisher for providing me the continuo’s support to motivate me to
successfully complete my report.
my gratification and elation on the success of project would be incomplete without
mentioning the names of all the people who helped me with it and without whose
guidance and encouragement this wouldn’t have been successful. It had been an
enriching experience for me to undergo my summer training at Welspun India Limited.
which would not have possible without the goodwill and support of the people around. as
a student of Poornima University. I would like to express my sincere thanks to all those
who helped me during my SIP (summer Internship Programme).
as we know Industrial, and home textile industry analysis and Latest Innovation needs
hard work, keen insight and long Patience with scholarly vision based on content
operations hence it becomes a humble duty to express my sincere gratitude to
Mr. Harish Venkateswaran (General Manager – Group Finance & Strategy), Mr. Subir
sen (Senior Manager – Group Finance & strategy ) .
Above all I thank my family for his grace and blessings at each and every stage of the
Project.
Executive Summary
Home Textile Industry in India is among the world's top three suppliers of home textile products.
In the financial year 2014-15, the country exported US$2.5 billion worth of home textiles.
Almost 80 percent of overseas shipments are sent to the US and the EU. Export revenue in the
current fiscal year is expected to grow 15 percent to US$1.4 billion.
The country's large and diverse cotton textiles industry, its strength in embellished home textiles,
and strong R&D capability are the driving forces behind the home textile industry's growth.
India's home textile exports are dominated by bed linen, table linen and towels. These are also
the scope of this report. A number of companies profiled in this report also produce other home
textiles such as drapery, cushion
The industry currently faces numerous challenges such as stringent labor laws, competition from
other Asian countries, a fragmented textiles supply chain and poor export infrastructure, which
threaten to slow export growth.
The following are some of the trends we see in India's home textiles export industry:
Export prices of most home textiles from India are expected to remain stable in the next six to
12 months. Quotes of low-end and mid-range products might increase marginally.
Most suppliers are projecting high export growth rates in the next 12 months despite the
numerous impediments.
A large number of companies will expand or enhance their production facilities. Some of the
large makers are also vertically integrating their factories in efforts to have better control over
production.
India's niche in embellished home textiles will continue to give suppliers an edge over
competitors. Some companies will also increase R&D focus on improving fabric quality.
The US and the EU will remain the top export markets for India's home textile suppliers.
TABLE OF CONTENTS
CHAPTER - 1
1.1 Aims and Objectives of the Project
1.2 Scope of the Project
1.3 Selection of the Industry/ Organization
1.4 Duration & Location of Training
1.5 Training Program /Schedule
1.6 Synopsis of the Project Report
CHAPTER - 2
2.1 Introduction of the Industry & Company
2.2 Overview of the Organization
2.3 Vision, Mission
2.4 Background / Brief History of the Organization
2.5 Organizational Structure
2.6 Company Size, Revenues etc
2.7 Products/ Services
2.8 Competitors
CHAPTER - 3
3.1 Theoretical Framework
3.2 Background Theory
3.3 Review of the Existing Literature related to the project
3.4 Award and Recognization
CHAPTER - 4
4.1 Objectives of the Study Defined
4.2 Method of Research
4.3 Type of Research
4.4 Data Type
4.5 Data Collection Tools
4.6 Sampling Plan (containing method, size and unit)
4.7 Data Analysis Technique to be used
CHAPTER - 5
5.1 Data Analysis & Results
5.2 Interpretation of Result
5.3 Findings
5.4 Suggestions
5.5 Conclusion
5.6 Recommendations
5.7 Limitations of the Study
5.8 Scope for Future Work
6. References or Bibliography
CHAPTER – 1
Introduction of Welspun India
Limited
Welspun India Limited (WIL) is one of the leading home textile players in the world, with a
network across 32 countries. The Company offers the entire range of home textile products
providing a “one stop solution for Home Textiles” across the globe through its modern state-of-
the-art manufacturing facilities at Anjar and vapi in Gujarat, India. Supplier to 14 of the Top 30
global Retailers, the company has marquee clients like Wall- Mart, J C Penny, Target and
Macy’s to name a few. Its product range covers the entire gamut of bedding, bath and kitchen
textile like bed sheets, Pillow cases, comforters, quilts, and mattress pads, pillow, to bath rugs,
towels and bath robes. Majority of these products are presented and sold in the key markets like
USA, Canada, UK, Europe and Japan, Hongkong. About 95% of WIL’s production is exported
to various countries across the world.
India Textile Industry is one of the leading textile industries in the world. Though was
predominantly unorganized industry even a few years back, but the scenario started changing
after the economic liberalization of Indian economy in 1991. The opening up of economy gave
the much-needed thrust to the Indian textile industry, which has now successfully become one of
the largest in the world.
India textile industry largely depends upon the textile manufacturing and export. It also plays a
major role in the economy of the country. India earns about 27% of its total foreign exchange
through textile exports. Further, the textile industry of India also contributes nearly 14% of the
total industrial production of the country. It also contributes around 3% to the GDP of the
country. India textile industry is also the largest in the country in terms of employment
generation. It not only generates jobs in its own industry, but also opens up scopes for the other
ancillary sectors. India textile industry currently generates employment to more than 35 million
people. It is also estimated that, the industry will generate 12 million new jobs by the year 2014.
Various categories
Indian textile industry can be divided into several segments, some of which can be listed as
below:
 Cotton Textiles
 Silk Textiles
 Woolen Textiles
 Readymade Garments
 Hand-crafted Textiles
 Jute and Coir
India textile industry is one of the leading in the world. Currently it is estimated to be around
US$ 72 billion and is also projected to be around US$ 155 billion by the year 2014. The current
domestic market of textile in India is expected to be increased to US$ 80 billion by 2013 from
the current US$ 34.6 billion. The textile export of the country was around US$ 19.14 billion in
2009-2010, which saw a stiff rise to reach US$ 22.13 in 20010-2011 The share of exports is also
expected to increase from 5% to 8% within 2014. Following are area, production and
productivity of cotton in India during the last six decades:
Year
Area in lakh
hectares
Production in lakh bales of 170 kegs Yield kegs per hectare
2011 85.76 140.00 278
2012 87.30 158.00 308
2013 76.67 136.00 302
2014 76.30 179.00 399
2015 87.86 243.00 470
2016 86.77 244.00 478
2017 91.44 280.00 521
2018 94.39 315.00 567
2019 93.73 290.00 526
Though during the year 2018-19, the industry had to face adverse agro-climatic conditions, it
succeeded in producing 290 lakh bales of cotton comparing to 315 lakh bales last year, yet
managed to retain its position as world's second highest cotton producer.
The Indian textile industry contributes about 14 per cent to industrial production, 4 per cent to
the country's gross domestic product (GDP) and 17 per cent to the country’s export earnings,
according to the Annual Report 2014-15 of the Ministry of Textiles.
The industry provides direct employment to over 35 million people and is the second largest
provider of employment after agriculture.
According to the Ministry of Textiles, the total cloth production increased by 10.2 per cent
during September 2013 as compared to September 2012. The highest growth was observed in the
power loom sector (13.2 per cent), followed by hosiery sector (9.1 per cent). The total cloth
production during April-September 2010 has increased by 2.1 per cent compared to the same
period of the previous year.
As per the latest data released by the Directorate General of Commercial Intelligence and
Statistics (DGCI&S), Kolkata, the total textile exports during April-July 2011 (provisional) were
valued at US$ 7.58 billion as against US$ 7.21 billion during the corresponding period of the
previous year, registering an increase of 5.20 per cent in rupee terms. The share of textile exports
in total exports was 11.04 per cent during April-July 2010, according to the Ministry of Textiles.
As per the Index of Industrial Production (IIP) data released by the Central Statistical
Organization (CSO), cotton textiles has registered a growth of 8.2 per cent during April-
September 2010-11, while wool, silk and man-made fiber textiles have registered a growth of 2.2
per cent while textile products including wearing apparel have registered a growth of 3 per cent.
As per a Ministry of Textiles press release dated November 2, 2010, India has the potential to
increase its textile and apparel share in the world trade from the current level of 4.5 per cent to 8
per cent and reach US$ 80 billion by 2020.
1.1 Aims and Objectives of the Project
 Industrial Research on textile and infrastructure, by way of various sources and Reports.
 Main Focus is to collection current data like secondary - Innvoation textile.
 Recent changes in the global and domestic market in terms of supply and consumption.
 Tracking of any new government policy and amendments for particular industries
 And Industrial outlook and estimated growth.
 Then the data will included in the MD&A report largest textile Exporter in the world.
 New technology and innovation in textile industry.
 Other Project is print media and coverages the main objective is to find out the magnitude
of coverages of Welspun Group in various Publication, such as newspaper, magazines
and online.
 India textile Industry largely depends upon the textile manufacturing and export.
 Welspun India Limited earns about 27% of its total foreign exchange through textile
exports.
 Welspun India Mainly Focus on Textile Innovation like technology, Design, yarn, cotton
material of the goods quality products.
 Welspun India Limited Provides direct employment to over 35 million people and is
second largest provider of employment after agriculture.
 Welspun India Limited highly Appreciated and focus on Innovation fully integrated
home textile company Bed and Bath and provide one-stop-shop solution to customers
across the world.
1.2 Scope of the Project
WORLD TEXTILE MARKET
Currently, the global textile and apparel trade is estimated to be over US$ 450 billion3.The
global market for textile trade includes yarns, fabrics, apparel and non-apparel finished products.
Wels pun estimates that the global home textiles market is around US$ 22- 27 billion, accounting
for 5-6% of the total global textile market. The home textiles market includes:
1. Household textiles: Rugs, bed linen, table linen, bathroom and kitchen linen, etc.
2. Furnishing textiles: Curtains, bedspreads and other furnishing articles for home interiors, etc.
Post the expiry of the Agreement on Textiles and Clothing in 2005, India's share of textile
imports into the EU and the US has significantly increased. India is among the top3 leading
suppliers of bed and bath linen in the EU4. India along with China and Pakistan is amongst the
top 3 suppliers of textile globally.
Government Initiatives
According to the Ministry of Textiles, investment under the Technology Upgradation Fund
Schemes (TUFS) has been increasing steadily. During the year 2009-10, 1896 applications have
been sanctioned at a project cost of US$ 5.23 billion. The cumulative progress as on December
31, 2009, includes 27,477 applications sanctioned, which has triggered investment of US$ 45.5
billion and amount sanctioned under TUFS is US$ 18.9 billion of which US$ 16.4 billion has
been disbursed so far till the end of April, 2010. The Ministry of Textile has sanctioned a total of
US$ 133 million under TUFS during September 2010.Moreover, in May 2010, the Ministry of
Textiles informed a parliamentary panel that it proposes to allocate US$ 785.2 million for the
modernization of the textile industry.
Last Updated: December 2014
The Indian textile industry contributes about 14 per cent to industrial production, 4 per cent to
the country's gross domestic product (GDP) and 17 per cent to the country’s export earnings,
according to the Annual Report 2009-10 of the Ministry of Textiles.
The industry provides direct employment to over 35 million people and is the second largest
provider of employment after agriculture.
According to the Ministry of Textiles, the total cloth production increased by 10.2 per cent
during September 2010 as compared to September 2009. The highest growth was observed in the
powerloom sector (13.2 per cent), followed by hosiery sector (9.1 per cent). The total cloth
production during April-September 2010 has increased by 2.1 per cent compared to the same
period of the previous year.
As per the latest data released by the Directorate General of Commercial Intelligence and
Statistics (DGCI&S), Kolkata, the total textile exports during April-July 2010 (provisional) were
valued at US$ 7.58 billion as against US$ 7.21 billion during the corresponding period of the
previous year, registering an increase of 5.20 per cent in rupee terms. The share of textile exports
in total exports was 11.04 per cent during April-July 2010, according to the Ministry of Textiles.
As per the Index of Industrial Production (IIP) data released by the Central Statistical
Organization (CSO), cotton textiles has registered a growth of 8.2 per cent during April-
September 2010-11, while wool, silk and man-made fibre textiles have registered a growth of 2.2
per cent while textile products including wearing apparel have registered a growth of 3 per cent.
As per a Ministry of Textiles press release dated November 2, 2010, India has the potential to
increase its textile and apparel share in the world trade from the current level of 4.5 per cent to 8
per cent and reach US$ 80 billion by 2020. Wels pun India, the flagship company of Wels pun
group was incorporated in the year 1985. Wels pun India Ltd is the largest producer of Terry
Towel in Asia and one of the 10 leading in the world, possessing a state-of-the-art, fully
integrated terry towel unit at Vapi, Gujarat. The Company's Plant with state-of-the-art
technology, has got ISO 9002 accreditation. Being an environment friendly manufacturing
process company. it has been awarded the OKOTEX certification. The Company transferred the
Spinning division with its assets and liabilities to Wels pun Cotton Yarn Ltd. WIL continues to
manufacture terry towels, but the yarn spinning is carried out by the new company - Wels pun
Cotton Yarn Ltd Ltd (WCYL). The demerger involved equity swapping in the ratio of 7:3. For
every 10 shares of WIL, shareholders were issued seven shares of WIL and three shares of
WCYL. American Pima Cotton in the manufacture of premium quality towels and above same
was registered trademark user of 'Egyptian Cotton' & 'Supima'.
1.3 Selection of the Industry/Organization
 Selection of the company and industry
Poornima University (Department of Management) is the conscientious learning centre
where students at different levels prepare to meet the challenges and opportunities of the
21st century. It offers premier graduate program of Masters of Business Administration
(MBA) which requires the students to complete internship program. During the
internship, the students are required to prepare a project report on a topic relevant to the
work they were assigned during the internship.
An intern has to prepare project report during the internship period but the main objective
of the internship is to get the hands-on experience of the real world organization. It also
helps to develop the skills required to handle the day to day operation in an organization.
This will allow the students to be prepared for the upcoming corporate challenges by
experiencing real time working environment. Upon subsequent research to find the best
suitable organization to match both my major and area of interest, I selected the
Marketing Trainee of a company supremely known for its well defined quality services-
Welspun India Limited Lower Parel West, Mumbai
1.4 Duration and Location of the company
As my summer internship schedule was for sixty (60) days 8th June from 5th
August 2015 at Welspun India Limited the location of the company is Welspun
House Kamala City, Senapati Bapat Marg, Lower Parel West, and Mumbai-
400013 India.
Topic of Project is Home Textile Industry Analysis and Latest Innovation
Welspun India Limited.
Training schedule
Office timing: 9:30 am to 8.00 pm
Lunch timing: 2:00 pm to 2:30 pm
1.5 Training Program /Schedule
Home Textile Industry Analysis and Latest Innovation at Welspun India Limited, Mumbai
To Innovation on textile Industry Design, Cotton, Yarn and applied.
Project Included in Textile Incorporated in technology and new applied of Welspun India
Latest Innovation Analysis in Textile Industry Like this type of Project and site…
Kickstarters.com
Indiegogo.com
Angellist.com
Onevest.com
Fundable.com
Crowcube.com
Circleup.com
Crowdfunder.com
Welspunindia.com
Welspunsyntex.com
All Textile Project are observed and analysis by me and suitable and selected Relevant textile
Project of incorporate in bed sheet and pillow, carpet, rugs, bath robes, towels. Project are
modified by me and only accepting Relevant and incorporate project.
India Textile Industry is one of the leading textile industries in the world. Though was
predominantly unorganized industry even a few years back, but the scenario started changing
after the economic liberalization of Indian economy in 1991. The opening up of economy gave
the much-needed thrust to the Indian textile industry, which has now successfully become one of
the largest in the world.
India textile industry largely depends upon the textile manufacturing and export. It also plays a
major role in the economy of the country. India earns about 27% of its total foreign exchange
through textile exports. Further, the textile industry of India also contributes nearly 14% of the
total industrial production of the country. It also contributes around 3% to the GDP of the
country. India textile industry is also the largest in the country in terms of employment
generation. It not only generates jobs in its own industry, but also opens up scopes for the other
ancillary sectors. India textile industry currently generates employment to more than 35 million
people. It is also estimated that, the industry will generate 18 million new jobs by the year 2014
The Indian textile industry contributes about 15 per cent to industrial production, 4 per cent to
the country's gross domestic product (GDP) and 35 per cent to the country’s export earnings,
according to the Annual Report 2014-15 of the Ministry of Textiles.
Welspun is a public company. Which provided the yarn and iron pipes business.
Welspun India Ltd. (WIL) started its activities in 1985 as Welspun Winilon Silk Mills Pvt. Ltd, a
synthetic yarn business which went on to become Welspun Polyesters (India) Ltd. and finally,
Welspun India Limited emerged in the year 1995. Today, WIL is Asia's largest and the 2nd
largest Terry Towel producers in the World. Welspun’s facilities are located in India (Anjar and
Vapi at Gujarat), Mexico, Portugal and in UK. The Company recently demerged its Sales &
Marketing and Investment divisions to two separate Companies - Welspun Global Brands Ltd.
and Welspun Investments Ltd respectively.
WIL is Asia 's largest and amongst the top 2 Terry Towel producers in the World. Business is
spread across continents and a distribution network in 32 countries, like U.S.A. , U.K, Canada ,
Australia , Italy , Sweden and France . 94% of the total products are exported.
Offers a variety of Products like Towels in different sizes and qualities, Bed linen using state of
the art technology and the best quality of Egyptian cotton, Bath Rugs and Bath Robes. Launched
organic products utilizing the benefits of Soya, Seaweed, milk and Bamboo. In order to give
impetus to the market share, the Company has embarked upon direct marketing. The Company
has set up a wholly owned subsidiary in the name of Wels pun USA Inc. in New York to focus
on the US markets. It has started using Egyptian Cotton Yarn & American Pima Cotton in the
manufacture of premium quality towels and above same was registered trademark user of
'Egyptian Cotton' & 'Supima'. The company has started direct marketing by way of 100%
subsidiary in USA and has made grounds for tie-ups with the best in the market for floating the
products in the market. The company chalked out a expansion plan by setting up a 20 looms at
an capital outlay of Rs. 35 corers which is under implementation and out of which 11 looms have
been installed and production has commenced. With this expansion the capacity has been
enhanced to 10800 MTPA. Products are Towels, bedsheet, bath rugs, bath robes,carpet, bedding,
terry towels, curtains. Welspun India Limited (WIL) is one of the leading home textile players
in the world, with a network across 32 countries. The Company offers the entire range of home
textile products providing a “one stop solution for Home Textiles” across the globe through its
modern state-of-the-art manufacturing facilities at Anjar and vapi in Gujarat.
1.6 Synopsis of the Project Report
The Textile Sector in India ranks next to Agriculture. Textile is one of India’s oldest industries
and has a formidable presence in the national economy in as much as it contributes to about 16
per cent of manufacturing value-addition, accounts for around one-third of our gross export
earnings and provides gainful employment to millions of people. The textile industry occupies a
unique place in our country. One of the earliest to come into existence in India, it accounts for
14% of the total Industrial production, contributes to nearly 30% of the total exports and is the
second largest employment generator after agriculture Welspun India Limited.
Textile Industry is providing one of the most basic needs of people and the holds importance;
maintaining sustained growth for improving quality of life. It has a unique position as a self-
reliant industry, from the production of raw materials to the delivery of finished products, with
substantial value-addition at each stage of processing; it is a major contribution to the country's
economy. This paper deals with structure, growth and size of the Indian textile industry, role of
textile industry in economy, key advantages of the industry, textile industry export and global
scenario and strength, weakness, opportunities and treats of the Indian textile industry.
A textile is the largest single industry in India (and amongst the biggest in the world), accounting
for about 20% of the total industrial production. It provides direct employment to around 20
million people. Textile and clothing exports account for one-third of the total value of exports
from the country.
There are 1,227 textile mills with a spinning capacity of about 29 million spindles. While yarn is
mostly produced in the mills, fabrics are produced in the powerloom and handloom sectors as
well. The Indian textile industry continues to be predominantly based on cotton, with about 65%
of raw materials consumed being cotton. The yearly output of cotton cloth was about 12.8 billion
m (about 52 billion ft). The manufacture of jute products (1.1 million metric tons) ranks next in
importance to cotton weaving. Textile is one of India’s oldest industries and has a formidable
presence in the national economy inasmuch as it contributes to about 14 per cent of
manufacturing value-addition, accounts for around one-third of our gross export earnings and
provides gainful employment to millions of people. They include cotton and jute growers,
artisans and weavers who are engaged in the organised as well as decentralised and household
sectors spread across the entire country.
The Indian textile industry is one of the largest in the world with a massive raw material and
textiles manufacturing base. Our economy is largely dependent on the textile manufacturing and
trade in addition to other major industries. About 27% of the foreign exchange earnings are on
account of export of textiles and clothing alone. The textiles and clothing sector contributes
about 14% to the industrial production and 3% to the gross domestic product of the country.
Around 8% of the total excise revenue collection is contributed by the textile industry. So much
so, the textile industry accounts for as large as 21% of the total employment generated in the
economy.
Around 35 million people are directly employed in the textile manufacturing activities. Indirect
employment including the manpower engaged in agricultural based raw-material production like
cotton and related trade and handling could be stated to be around another 60 million.
CHAPTER – 2
About Industry and organization
2.1 Introduction of the Industry & Company
Welspun India Limited (WIL) is one of the leading home textile players in the world, with a
network across 32 countries. The Company offers the entire range of home textile products
providing a “one stop solution for Home Textiles” across the globe through its modern state-of-
the-art manufacturing facilities at Anjar and vapi in Gujarat, India. Supplier to 14 of the Top 30
global Retailers, the company has marquee clients like Wall- Mart, J C Penny, Target and
Macy’s to name a few. Its product range covers the entire gamut of bedding, bath and kitchen
textile like bed sheets, Pillow cases, comforters, quilts, and mattress pads, pillow, to bath rugs,
towels and bath robes. Majority of these products are presented and sold in the key markets like
USA, Canada, UK, Europe and Japan, Hongkong. About 95% of WIL’s production is exported
to various countries across the world.
India Textile Industry is one of the leading textile industries in the world. Though was
predominantly unorganized industry even a few years back, but the scenario started changing
after the economic liberalization of Indian economy in 1991. The opening up of economy gave
the much-needed thrust to the Indian textile industry, which has now successfully become one of
the largest in the world.
India textile industry largely depends upon the textile manufacturing and export. It also plays a
major role in the economy of the country. India earns about 27% of its total foreign exchange
through textile exports. Further, the textile industry of India also contributes nearly 14% of the
total industrial production of the country. It also contributes around 3% to the GDP of the
country. India textile industry is also the largest in the country in terms of employment
generation. It not only generates jobs in its own industry, but also opens up scopes for the other
ancillary sectors. India textile industry currently generates employment to more than 35 million
people. It is also estimated that, the industry will generate 12 million new jobs by the year 2014.
As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates,
registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within
the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other
business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the
fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more
than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders.
As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates,
registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within
the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other
business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the
fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more
than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders.
Through a vast global footprint, the company has leveraged many business association with a
marquee of esteemed clients, especially within the Oil & Gas and Retail sectors where most
companies are listed in the Fortune 100. Among the group’s subsidiaries are Welspun USA,
Welspun Tubular LLC, Welspun Middle East and Welspun UK.
In the Line Pipe sector, Welspun has to its credit some of the most prestigious projects including
the world’s deepest pipeline project in the Gulf of Mexico, U.S.A; heaviest pipeline project in
the Persian Gulf; highest LNG pipeline project in Peru and longest pipeline project from Canada
to the US.
While in the Home Textiles sector, Welspun is the largest integrated towel manufacturer in Asia,
a leading supplier to 14 of the top 30 US retailers, and a global supplier offering the entire range
of products within the segment.
Welspun’s manufacturing base sits in its core facilities at Anjar, Gujarat, while other units are
diversified in different parts of India with one plant each in USA and Saudi Arabia.
Behind this rapid rise to prominence is a story of vision, foresight, planning and excellence. It is
this willingness to face challenges that has made Welspun a recognized name as the one who
pushes boundaries only to emerge victorious as a innovative solution provider that dares to
commit.
Welspun is proactively involved in a highly developed CSR programme which focus on the three
‘E's - Education, Empowerment & Health and Environment. With an aim to give back to the
society, the company has driven an entire campaign to empower the underprivileged and
establishing a sustainable business model that takes care of the environment. The social activities
aren’t just limited to high profile projects, in fact every Welspunite is encouraged to contribute to
the community in any small way they can.
Welspun India Ltd. (WIL) a Welspun Group company, started its activities in 1985 as Welspun
Winilon Silk Mills Pvt. Ltd, a synthetic yarn business which went on to become Welspun
Polyesters (India) Ltd. and finally, Welspun India Limited emerged in the year 1995.
The company offers a variety of products like towels in different sizes and qualities, bed linen
using state of the art technology and the best quality of Egyptian cotton. Launched organic
products utilizing the benefits of Soya, Seaweed, milk and Bamboo.
WIL is Asia 's largest and amongst the top 4 Terry Towel producers in the World. Its business is
spread across continents and a distribution network in 32 countries, like USA, UK, Canada,
Australia, Italy, Sweden and France. 94% of the total products are exported
The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to
reach the leadership position in each segment / sector of its product / service. The company is
committed to satisfy its customers by providing such quality product / service, which gives
highest value for money. Welspun believes that employees are its most important asset through
which it can reach the top in each category of its product / service. Therefore, the company will
emphasize on their continuous improvement through up gradation of relevant knowledge and
training.
Welspun Terry Towels with the inexhaustible range and the claim to produce the softest towels,
are engineered to the requirements of the consumer. Highly absorbent and long lasting towels are
produced in a range of colors, which state to defy imagination.
Today WIL is a $400 million company with manufacturing facilities in the US, UK, India,
Mexico and Portugal, which is expected to become a $1 billion company by the year 2010.
Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel
producers in the World based in Mumbai, Maharashtra, India. It exports more than 94 per cent of
its towels to more than 34 countries. It exports more than 68 per cent of its production to the US,
23 per cent to Europe and the balance to Middle East, Australia, Mauritius.[6] It supplies to 12 out
of the top 20 retail chains in the world
It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun
Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester filament
yarns and texturised yarns. In 1995, the name changed from Welspun Polyster to Welspun Indial
Ltd
Gopi Ram Goenka, Founder of Welspun Group
Welspun India Ltd is one of the top three home textile manufacturers globally, a position we
have reached due to our willingness to embrace new technologies and develop innovative new
products. With a network across 32 countries, we offer the entire range of home textile products
to consumers from almost every corner of the world and are one of the trusted suppliers to many
of the top retailers in the US. Welspun India also owns leading brands like Christy, Hygrocotton
and others.
WELSPUN INDIA LIMITED, ANJAR GUJRAT
WELSPUN HOUSE LOWER PAREL WEST, MUMBAI
2.2 Overview of the Organization
Today Welspun City houses a state-of-the-art Line Pipe mill which is capable of producing
Spiral Arc Welded (SAW) Pipes – both Helical and Longitudinal pipes of the finest grades and
international standards. This is in addition to the ERW pipes which it manufactures.
The one-of-its-kind Textile Mill produces Terry Towels and Bed linen of the finest and the best
quality in the World. These products are mostly exported to the top retailers of the Globe which
includes most of the Fortune 100 Companies like Wal Mart, Target and J.C. Penny amongst
others.
Welspun City takes pride in housing one of the only three Plate-cum-coil mills of its kind in the
World. This mill with a capacity of producing plates up to 4.5 meters width and Coil up to 2.8
meters wide is all set to improve Wels pun operational capabilities
Welspun India ltd Shows Growth in Revenue, operating EBIDTA and PAT our Focus is on
Innovation and Strategic Partnership with clients to increase Market Share – B.K Goenka,
Chairman
Mr. B.K Goenka, Chairman, Welspun Group said “FY15 was a landmark year for us. The
continued efforts to consolidate our leadership position and improve profitability have started
delivering results, which is evident in our operating and financial performance. Our focus on
innovation as well as strategic partnership with our clients has helped us increase our market
share, one of our key focus areas in the coming year will be the domestic market through our
brands Spaces and Welhome.”
Welspun India Ltd, part of US$ 3 BILLION Welspun Group is among the top three home textile
manufacturers
In the world and the largest home textile company in Asia. With a distribution network in more
than 50 countries and manufacturing facilities in India, it is the largest exporter of home textile
products from India Supplier to 14 of Top 30 global retailers, the company has marquee clients
like Wal- Mart, JC Penney, Target and Macy’s to name a few.
“Best ever” Financial year for Welspun India Ltd ”
FY14: Revenue up 21%; Operational EBITDA UP 38%
Q4FY15: Revenue up 15%; operational EBITDA UP 56%
Dividend policy: 25% OF PAT; Rs. 10.5/sh total dividend for FY 15
Welspun India Ltd. (WIL), part of the US $3 BILLION Welspun Group today announced Q4 FY
and year FY 15 Results, showing strong growth in revenue, operating EBITDA and profit and
tax in comparison to the corresponding period last year.
The Company declared a final dividend of Rs. 7.50 per share, taking the total dividend for year
to Rs. 10.50 per share. The Company has also announced a Dividend Policy, under which
dividend payout ratio will be 25% of PAT, effective FY 16.
2.3 Vision, Mission
KEY MANAGEMENT
WELSPUN INDIA LTD.
1. Mr. B. K Goenka – Chairman
2. Mr. R.R Mandawewala – Managing Director
3. Ms. Dipali Goenka – Executive Director
4. Mr. Akhil Jindal – Director Group Finance & Strategy
WELSPUN PROJECT LTD.
1. Mr. B. K Goenka- Chairman
2. Mr. Deepak Chauhan –Presendent, Legal
3. Mr.Sandeep Garg – Managing Director
Units : - Vapi and Anjar
Type of company : - Public company
Type of Industry : - Textile Company
Main promoters : - B.K. Goenka, R.R. Mandawewala, and Dipali Goenka
Location : - International
Our Logo
Reasons for Selecting this Location:-
Located near two crucial ports, Kandla and Mundra on the Western coast of India; Kutch offers
several location advantages besides its abundant natural resources. Easily available cotton and
skilled manpower are a few to begin with. The two international ports and national highways are
connected with a well development bank and World Bank, Kutch is ready to emerge as an
industrial capital.
Mission Statement, Vision of Company:-
 Mission of company
We endeavor to reach the leadership position in each Segment / Sector of our Product /
Service.
We are committed to satisfy our customers by providing best quality and service, which gives the
highest value for money.
We believe that employees are our most important asset through which we can reach the top
In each category of our Product / Service. Therefore, we will emphasize on their continuous
improvement through upgrading relevant knowledge and training.
We commit ourselves to continuous growth, so as to fulfill the aspirations of our Customers,
Employees and Shareholders.
 Vision of Company
 Welspun India Limited envisions to become a fully integrated home textile Company
(Bed and Bath) – and provide one-stop-shop solution to customers across the World.
 Welspun is the leader in terms of embracing new technologies, product innovations,
market intelligence etc. and offering competitive end-to-end solutions to customers at
globally competitive prices with effective supply chain management. It aims to become
the preferred partner in Home Textiles for any global initiative. It targets Cost
Optimization and aims to also become the lowest cost producer of home textiles globally
Vision
We aim to…
Emerge as a global leader…
Preferred by every home serve…
With passion grow…. @ speed innovate…
With quality excel… with ethics delighting all stakeholders…
We are… WELSPUN
Our Motto
'Dare To Commit'
It is the vigour and commitment of all at Welspun that has brought it so far and helped to reach
the zenith of success in whichever business they are in. It is through this quality that the motto of
Welspun is ‘Dare to Commit’. Welspun doesn’t create products, it engineers satisfaction. Within
Welspun, quality of product and service is of paramount importance. Welspun's state-of-art
manufacturing facilities reaffirm world-class quality products and nothing less. Each and every
project is treated as an opportunity and every achievement as a platform to set new goals. This
strategy has enabled Welspun to have delighted customers in 50 Countries.
“We dare to commit and deliver on our promises.” The Indian textile industry is one of the
largest in the world with a massive raw material and textiles manufacturing base. Our economy
is largely dependent on the textile manufacturing and trade in addition to other major industries
The textiles and clothing sector contributes about 14% to the industrial production and 3% to the
gross domestic product of the country. Around 8% of the total excise revenue collection is
contributed by the textile industry. A textile is the largest single industry in India (and amongst
the biggest in the world), accounting for about 20% of the total industrial production.
2.4 Background / Brief History of the Organization
Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel
producers in the World based inMumbai, Maharashtra, India. It exports more than 94 per cent of
its towels to more than 34 countries. It exports more than 68 per cent of its production to the US,
23 per cent to Europe and the balance to Middle East, Australia, Mauritius. It supplies to 12 out
of the top 20 retail chains in the world.
It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun
Winilon Silk Mills Pvt. Ltd. atMumbai It was established to manufacture Polyester filament
yarns (PFY) and texturised yarns (PTY). In 1995, the name changed from Welspun Polyster to
Welspun India Ltd.
The company offers a variety of products like towels in different sizes and qualities, bed linen
using state of the art technology and the best quality of Egyptian cotton. Launched organic
products utilizing the benefits of Soya, Seaweed, milk and Bamboo.
WIL is Asia 's largest and amongst the top 4 Terry Towel producers in the World. Its business is
spread across continents and a distribution network in 32 countries, like USA, UK, Canada,
Australia, Italy, Sweden and France. 94% of the total products are exported.
Welspun Terry Towels with the inexhaustible range and the claim to produce the softest towels,
are engineered to the requirements of the consumer. Highly absorbent and long lasting towels are
produced in a range of colours, which state to defy imagination.
Today WIL is a $400 million company with manufacturing facilities in the US, UK, India,
Mexico and Portugal, which is expected to become a $ 3 billion company by the year 2014
The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to
reach the leadership position in each segment / sector of its product / service. The company is
committed to satisfy its customers by providing such quality product / service, which gives
highest value for money. Welspun believes that employees are its most important asset through
which it can reach the top in each category of its product / service. Therefore, the company will
emphasize on their continuous improvement through upgradation of relevant knowledge and
training. Welspun India envisions to become a fully integrated home textile company (Bed and
Bath) from cotton farming to retailing by the year 2014 with the largest market capital in India
and to be among the top three Home textile companies in the world.
2.5 Organizational Structure of Welspun
The Textile Sector in India ranks next to Agriculture. Textile is one of India’s oldest industries
and has a formidable presence in the national economy in as much as it contributes to about 14
per cent of manufacturing value-addition, accounts for around one-third of our gross export
earnings and provides gainful employment to millions of people. The textile industry occupies a
unique place in our country. One of the earliest to come into existence in India, it accounts for
14% of the total Industrial production, contributes to nearly 30% of the total exports and is the
second largest employment generator after agriculture.
Textile Industry is providing one of the most basic needs of people and the holds importance;
maintaining sustained growth for improving quality of life. It has a unique position as a self-
reliant industry, from the production of raw materials to the delivery of finished products, with
substantial value-addition at each stage of processing; it is a major contribution to the country's
economy. This paper deals with structure, growth and size of the Indian textile industry, role of
textile industry in economy, key advantages of the industry, textile industry export .
2.6 Company Size, Revenues etc
Welspun group under 20 companies of welspun Welspun India Limited is turn over is 6000
crore per year and whole group turn over is 21000 crore.
Welspun India envisions to become a fully integrated home textile company (Bed and Bath)
from cotton farming to retailing by the year 2014 with the largest market capital in India and to
be among the top three Home textile companies in the world.
As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates,
registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within
the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other
business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the
fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more
than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders.
Through a vast global footprint, the company has leveraged many business association with a
marquee of esteemed clients, especially within the Oil & Gas and Retail sectors where most
companies are listed in the Fortune 100. Among the group’s subsidiaries are Welspun USA,
Welspun Tubular LLC, Welspun Middle East and Welspun UK.
In the Line Pipe sector, Welspun has to its credit some of the most prestigious projects including
the world’s deepest pipeline project in the Gulf of Mexico, U.S.A; heaviest pipeline project in
the Persian Gulf; highest LNG pipeline project in Peru and longest pipeline project from Canada
to the US.
While in the Home Textiles sector, Welspun is the largest integrated towel manufacturer in Asia,
a leading supplier to 14 of the top 30 US retailers, and a global supplier offering the entire range
of products within the segment.
Welspun’s manufacturing base sits in its core facilities at Anjar, Gujarat, while other units are
diversified in different parts of India with one plant each in USA and Saudi Arabia.
Behind this rapid rise to prominence is a story of vision, foresight, planning and excellence. It is
this willingness to face challenges that has made Welspun a recognized name as the one who
pushes boundaries only to emerge victorious as a innovative solution provider that dares to
commit.
Welspun is proactively involved in a highly developed CSR programme which focus on the three
‘E's - Education, Empowerment & Health and Environment. With an aim to give back to the
society, the company has driven an entire campaign to empower the underprivileged and
establishing a sustainable business model that takes care of the environment. The social activities
aren’t just limited to high profile projects, in fact every Welspunite is encouraged to contribute to
the community in any small way they can.
Welspun Group turn over is 21000 tousand crore means us $ 3.5 billions doller.
The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to
reach the leadership position in each segment / sector of its product / service. The company is
committed to satisfy its customers by providing such quality product / service, which gives
highest value for money. Welspun believes that employees are its most important asset through
which it can reach the top in each category of its product / service. Therefore, the company will
emphasize on their continuous improvement through upgradation of relevant knowledge and
training. Welspun Terry Towels with the inexhaustible range and the claim to produce the softest
towels, are engineered to the requirements of the consumer. Highly absorbent and long lasting
towels are produced in a range of colours, which state to defy imagination.
Today WIL is a $400 million company with manufacturing facilities in the US, UK, India,
Mexico and Portugal, which is expected to become a $1 billion company by the year 2014.
Product range of the company includes:
 Bath –Embroidered Towels –Sublistatic –Stripes –Bathrobe
 Bed –Bed Linen
 Rug –Embroidered Towels –Sublistatic –Stripes
 Top of Bed –Embroidered Towels –Sublistatic
 Towels terry towels
 Bath rugs, bath robes.
 Bedding lilan.
 Cotton, yarn Desining.
2. 7 Products/ Services
 Product Profile : - Welspun Products
Welspun has a wide ranging portfolio of home textile products comprising terry towels, bed
sheets, bath robes, bath rugs, basic bedding and decorative bedding.
Terry Towel
Welspun manufactures terry towels in different shapes and sizes. Some of the towels are
intended for use in a particular setting, such as beach towels, or for a particular purpose, such as
kitchen towels and baby hood towels, or in sizes convenient for a special use, such as hand
towels, face towels and bath sheets. Being woven out of 100% cotton yarn, these fabrics acquire
significant hygroscopic property, which is a prime reason for using terry fabrics in home textiles
in general and towels and bath robes in particular.
Bed Sheets
Welspun manufactures bed sheets in different shapes and sizes based on different bed sizes and
mattress depth. Our bed sheets are made from cotton or various blends, such as polyester cotton,
cotton bamboo and cotton eucalyptus. The main reason for using blends is the cost and ease of
maintenance of the product by the consumer.
Bath Robes
Wels pun manufactures bath robes in different designs, shades and weights as per customer
requirements. It has the ability to make piece dyed, yarn dyed, jacquard and velour bath robes.
The bath robes are manufactured in different styles such as “kimono", "hood", "zipper", and
"shawl". Welspun specializes in the manufacture of a specific category of bath robes called
“wraps". It also provides embellishments, embroidery and prints as per customer requirements.
The fabric for our bath robes is similar to the fabric of our towels, which enables us to leverage
the product development and innovation undertaken in the production of terry towels.
Bath Rugs
Wels pun is able to make rugs of various designs using its multi-level cut loop machine to create
multiple fiber lengths within a rug. Our bath rugs are generally made of cotton, nylon or micro
fiber and can be latex-backed, depending on consumer preferences. Based on customer
requirements, we make rugs of different sizes and weights including reversible rugs.
Basic Bedding and Decorative Bedding
Our basic bedding products includes mattress pads, blown and garneted pillows and basic
comforters while our decorative bedding products includes comforters, bed skirts, shams,
decorative pillows and bolsters. Most of these products are made of polyester fiber fill wadding.
The fill we use for each product varies according to customer requirements. Since the decorative
products provide the look and feel to the bedroom, the products are design-oriented.
Value Added" Products
In addition to these products, Welspun also manufactures "value added" products such as "quick
dry towels" and "the perfect sheet". Welspun believes that these product offerings are examples
of how consumer research-driven innovation can enhance functionality in its product offerings.
Robes: -
Wil manufactures bath robes in different styles such as kimono, hood, zipper,shal, and wraps .
since the fabric for bath robes is similar ta that of towels, the company is able to leverage the
product development and innovation undertake in production of terry towels, in this segment.
BED : -
Bed Linen Products…
It includes bed sheet in different sizes, according to bed size and mattress depth. These are made
from cotton or from various blends, such as polyester cotton, cotton bamboo, cotton silk and
cotton Eucalyptus.
Flooring :Carpets : The company is a recent entrant in the carpet segment. The carpet
facility was completed in FY 14 and is expected to start generating revenues in FY 15. The
company will be initially focusing on decorative carpets and area rugs.
BEDDING Bed Sheets After establishing our presence in bath towels, we forayed into bed
sheets in 2004-05 with our sheeting facility at Anjar. We produce solid- color flat and fitted
sheets, damask stripes, intricate jacquards and woven dobby patterns across all thread counts in
cotton and blended yarn / fabric. We also have rotor and digital printing capabilities.
Utility Bedding
we manufacture pillow fillers, mattress pads and down-alternative filled comforters, also khow
as Utility Bedding at our Anjar facility. We boast unique patent-pending solution driven products
in this area. From this facility, we also produce fashion core comforters in solid and stripes that
coordinate with our sheets.
Fashion Bedding
Our trend savvy design studios design and develop unique printed and woven textured patterns
for the bedroom. Our utility and fashion bedding capacities produce a combined 1.8 mn units per
annum.
TOWELS
Welspun is leading supplier of bath towels in the USA. Every seventh towel sold in the US today
is made by Welspun. The product range includes wash cloths, face towels, hand towels, bath
towels, bath sheets and beach towels. From simple solid color towels to intricate yarn-dyed
jacquards, we boast an entire line of differentiated products. We have the capability to
manufacture towels using carded/combed cotton, ring spun, zero twist, low twist and newly
patented Hygrocotton yarns. Our innovation in towels begins with the actual yarn.
RUGS Bath Rug We added bath rug manufacturing facility with a capacity of 8 million pieces
in 2009. With machine tufting and hand tufting capabilities, we manufacture cotton, Nylon PET
and Polyester filament-based Drylon and Resilon yarn rugs and the bi-component fiber (BCF)
rugs called Kushlon. We are vertically integrated to manufacture our own dope dyed Drylon,
Resilon, Kushlon and Nylon yarns via our subsidiary, Welspun syntax Ltd.
Area Rug
Welspun recently launched a vertically integrated line of area and accent rugs. Using our
expertise in fiber extrusion and design innovation, our line boasts a diverse range of product and
styles. To further enhance our area and accent rug introduction, Welspun is using our consumer
research to develop best-in-class merchandising aids.
WIMBLEDON TOWELS
Every year Welspun produces over 100,00,00 towels for the Championships Wimbledon, the
majority of which are sold during the tournament the majority of which are sold during the
tournament fortnight. Christy, a Welspun brand has been the proud licensee of the towels for 28
years now.
The Championship towels are the fastest selling product during the tournament and have become
the iconic ‘must have’ product of the event.
Terry Towel
Bed Sheets
Bath Robes
Bath Rugs
Basic Bedding and Decorative Bedding
Current capacities of Welspun India : -
TERRY TOWELS . CAPACITY 45,000 MT/ Year
Location Anjar / vapi
Capacity utilization.. 99 %
BED LINEN PRODUCTS BED SHEETS –
Capacity : 55 Million mtr / year
Location : Anjar
Capacity Utilisation 89 %
BATH RUGES %CARPETS : Capacity : 12,000 MT/Year Location : vapiCapacity
utilization : 68 %
Welspun India Ltd. (WIL) is a fully integrated home textile manufacturer. It is one of the
largest global home textile players, with world class
manufacturing facilities in India. Besides, the company was ranked 1st in the Top 15 Supplier
Giants (USA) by Home Textiles Today Magazine, January 2013 Today, WIL holds an
undoubted global leader position owing to its' willingness to embrace new technologies and
develop innovative products. With a network across 32 countries, the company offers the entire
range of home textile products to consumers from almost every corner of the world and are one
of the trusted suppliers to many of the top retailers in the US and Europe. Welspun India also
owns leading brands like Christy, Hygro Comfort and others.
It has modern manufacturing facilities at Anjar and Vapi in Gujarat, India where it produces the
entire range of home textiles for bed & bath category. Welspun India Ltd. also owns the
following home textile brands.
VISION
We aim to
emerge as a global leader
preferred by every home
serve...with passion
grow....@speed
innovate.....with quality
excel...with ethics
Delighting all stakeholders.....
We are...WELSPUN
MISSION
We Endeavour to reach a leadership position in each Segment / Sector of our Product / Service.
We are committed to satisfy our customers by providing best quality and service, which gives the
highest value for money.
We believe that employees are our most important asset through which we can reach the top in
each category of our Product / Service. Therefore, we will emphasize on their continuous
improvement through upgrading relevant knowledge and training.
We commit ourselves to continuous growth, so as to fulfill the aspirations of our Customers,
Employees and Shareholders.
2.8 Competitors
Competitors of Welspun India limited :-
 Vardhaman Group
 Alok Industries Limited
 Raymond Industries
 Arvind mills Limited
 Bombay Dyeing
 Indo count
 Trident
 Wall mart
Welspun’s financial position and operations for the year ended March 31 2015. Amount are stated
in Indian Rupees unless otherwise indicated. The numbers for the year ending March 31, 2015 as
well as for the previous year are on a consolidated basis and regrouped and reclassified wherever
necessary .
WELSPUN INDIA LTD – BUSINESS OVERVIEW
Welspun India Limited (WIL) is the Global Leader in Home Textiles with global reach,
delivering to more than 50 countries. WIL supplies to 14 of the top 30 global retailers and has
been ranked 1st in the Top 15 suppliers Giants to the USA by Home Textiles Today Magazine
continuously for the last three years. With world class manufacturing facilities in Gujarat –India,
the company offers a wide range of home textile products in Bath, Bedding and Flooring
solutions to Its consumers from almost every corner of the world. Welspun has a strong presence
in key markets like USA, Canada, UK, and Europe and about 95% of its production is exported to
various countries across the world. The company owns brands such as Christy, Spaces and
Welhome which constitute around 11% of the sales. The company has a strong emphasis on
Innovation which is reflected in the number of patents and trademarks which it holds and had
applied for. More than 30% of the total revenues of WIL come from the Innovation products
developed by the company.
GLOBAL ECONOMICOVERVIEW
In 2014, global economic recovery remained tepid and divergent across economies, with most
emerging market economies experiencing slowdown. While advance economies remained
susceptible to the risk of deflation, inflationary pressures subsided in key emerging economies
giving leeway for easing monetary policy. Global commodity prices continued to decline.
Financial markets were buoyant but volatile in pricing policy developments in major economies.
Global economic activity appears to be stablising, but with markedly divergent growth profiles
between advanced and emerging economies, and between commodity exporters and importers.
The collapse of international commodity prices, especially of crude oil, seems to have reallocated
demand across economies.
Monetary policy stances across countries have been easing including unconventionally, and
market expectations on the timing of the US monetary policy normalization have been pushed
back. In response, there have been large movements in exchange rates and other assets prices.
Reflecting risk appetite and search for yield, long term yoelds have fallen to record lows amidst
heightened volatility in financial markets. For commodity exporters, however, risk spreads have
widened and currency depreciation have been sizable. Thus, even though financial asset prices,
the outlook for global growth remains moderate, held back by still-weak demand.
In the United states, growth has been firming up, aided by improving labour and housing market
conditions. The sharp appreciation in the US dollar in recent months could, however, dampen
prospects for exports. In the Euro area, economic condition remain weak although some pick-up
in Q4 of 2014 and the early months of 2015 is being observed, supported by lower crude prices
and the depreciation in the euro as well as increased bank lending. The contraction of activity in
Japan moderated in the final quarter of 2014, with mixed signals from higher frequency data in
the beginning of 2015 – consumer confidence and exports show improvement, but retail sales and
industrial production have contracted.
Gopi Ram Goenka, Founder of Welspun Group
Welspun India Ltd is one of the top three home textile manufacturers globally, a position we have
reached due to our willingness to embrace new technologies and develop innovative new
products. With a network across 32 countries, we offer the entire range of home textile products
to consumers from almost every corner of the world and are one of the trusted suppliers to many
of the top retailers in the US. Welspun India also owns leading brands like Christy, Hygrocotton
and others.
Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel
producers in the World based in Mumbai, Maharashtra, India.It exports more than 94 per cent of
its towels to more than 34 countries. It exports more than 68 per cent of its production to the US,
23 per cent to Europe and the balance to Middle East, Australia, Mauritius.[6] It supplies to 12 out
of the top 20 retail chains in the world
It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun
Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester filament
yarns and texturised yarns. In 1995, the name changed from Welspun Polyster to Welspun Indial
Ltd.
CHAPTER- 3
Review of Literature / Theoretical
Background
3.1 Theoretical Framework
Welspun India Ltd. (WIL) a Welspun Group company, started its activities in 1985 as
Welspun Winilon Silk Mills Pvt. Ltd, a synthetic yarn business which went on to become
Welspun Polyesters (India) Ltd. and finally, Welspun India Limited emerged in the year
1995.
The company offers a variety of products like towels in different sizes and qualities, bed
linen using state of the art technology and the best quality of Egyptian cotton. Launched
organic products utilizing the benefits of Soya, Seaweed, milk and Bamboo.
WIL is Asia 's largest and amongst the top 4 Terry Towel producers in the World. Its
business is spread across continents and a distribution network in 32 countries, like USA,
UK, Canada, Australia, Italy, Sweden and France. 94% of the total products are exported.
The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors
to reach the leadership position in each segment / sector of its product / service. The
company is committed to satisfy its customers by providing such quality product / service,
which gives highest value for money. Welspun believes that employees are its most
important asset through which it can reach the top in each category of its product / service.
Therefore, the company will emphasize on their continuous improvement through up
gradation of relevant knowledge and training.
Welspun Terry Towels with the inexhaustible range and the claim to produce the softest
towels, are engineered to the requirements of the consumer. Highly absorbent and long
lasting towels are produced in a range of colours, which state to defy imagination.
Today WIL is a $400 million company with manufacturing facilities in the US, UK, India,
Mexico and Portugal, which is expected to become a $1 billion company by the year 2014.
It was incorporated on 17 January 1985, as a Private Limited Company in the name of
Welspun Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester
filament yarns (PFY) and textures yarns (PTY). In 1995, the name changed from Welspun
Polyester to Welspun India Ltd.
Latest Innovation Analysis of Textile Industry these are various web
sites…
www.Kickstarters.com
www.Angellist.com
www.Onevest.com
www.Indiegogo.com
www.Crowcube.com
www.Fundable.com
www.Circleup.com
www.Crowfunder.com
www.Welspun India
www.Welspun Syntax
www.Wefunder.com
www.Equitynet.com
All Welspun textile Products Innovation Like Bed sheet, Pillow , Bed, towels, terry towels, bath
robes, bath towels, Linen bed, bath rugs.
3.2 Background Theory
Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry
Towel producers in the World based in Mumbai, Maharashtra, India.It exports more than 94
per cent of its towels to more than 34 countries. It exports more than 68 per cent of its
production to the US, 23 per cent to Europe and the balance to Middle East, Australia,
Mauritius.[6] It supplies to 12 out of the top 20 retail chains in the world
It was incorporated on 17 January 1985, as a Private Limited Company in the name of
Welspun Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester
filament yarns and texturised yarns. In 1995, the name changed from Welspun Polyster to
Welspun Indial Ltd
Gopi Ram Goenka, Founder of Welspun Group
Welspun India Ltd is one of the top three home textile manufacturers globally, a position we
have reached due to our willingness to embrace new technologies and develop innovative
new products. With a network across 32 countries, we offer the entire range of home textile
products to consumers from almost every corner of the world and are one of the trusted
suppliers to many of the top retailers in the US. Welspun India also owns leading brands like
Christy, Hygrocotton and others.
3.3 Review of the Literature
Bagchi (2013) critically examined the removal of quota between 1995-2005 in four phases is
not as beneficial as it is projected by developed world. The first two phases are composed of
goods which are not of high importance and already almost free. These two phases are not of
high importance. The other two phases are of high importance.
Chandra (2014) in his article wrote on challenges ahead of Indian textile and clothing
industry in post quota regime. It put special emphasis on production capabilities and
efficiencies as most essential elements to fight global competition. It suggests various
strategic decisions Indian textile manufacturers have to make to survive the competitiveness
in post quota regime.
Simpson and Shetty (2011) did a vast study on India’s textile industry. The purpose of study
is to analyze India’s textile and apparel industry, its structural problems, market access
barriers, and measurements taken by government of India to enhance the industry’s
competitiveness in the post – Multifibre Agreement (MFA) era. The study also assesses
India’s textile and apparel market potential and trade and investment opportunities for U.S.
firms as India steps into a more free and transparent trade regime. For the purpose of study
exploratory study is done in which in-depth interviews are done with various government
officials in Textile Export Promotion Council, Ministry of . 101 textile, Cotton Council of
India, Apparel Export Promotion Council (AEPC), Federation of Karnataka Chamber of
Commerce and Industry, Handloom Export Promotion Council, Madras Chamber of
Commerce and Industry, The South India Textile and Research Association, and almost all
top executives of India’s large textile mills. Verma (2013) in his article emphasized on the
impact on the Indian textile
Bagchi (2014-15) critically examined the removal of quota between 2014-15 in four phases is
not as beneficial as it is projected by developed world. The first two phases are composed of
goods which are not of high importance and already almost free. These two phases are not of
high importance. The other two phases are of high importance. Chandra (1998) in his article
wrote on challenges ahead of Indian textile and clothing industry in post quota regime. It put
special emphasis on production capabilities and efficiencies as most essential elements to fight
global competition. It suggests various strategic decisions Indian textile manufacturers have to
make to survive the competitiveness in post quota regime. Simpson and Shetty (2001) did a vast
study on India’s textile industry. The purpose of study is to analyze India’s textile and apparel
industry, its structural problems, market access barriers, and measurements taken by government
of India to enhance the industry’s competitiveness in the post – Multifibre Agreement (MFA)
era. The study also assesses India’s textile and apparel market potential and trade and investment
opportunities for U.S. firms as India steps into a more free and transparent trade regime. For the
purpose of study exploratory study is done in which in-depth interviews are done with various
government officials in Textile Export Promotion Council, Ministry of . 101 textile, Cotton
Council of India, Apparel Export Promotion Council (AEPC), Federation of Karnataka Chamber
of Commerce and Industry, Handloom Export Promotion Council, Madras Chamber of
Commerce and Industry, The South India Textile and Research Association, and almost all top
executives of India’s large textile mills. Verma (2011) in his article emphasized on the impact on
the Indian textile.
India is first in global jute production and shares 63% of global textile and garment market. India
is 2nd in global textile manufacturing and also 2nd in silk and cotton production. 100% FDI is
allowed via automatic route in textile sector. Rieter, Trutzschler, Soktas, Zambiati, Bilsar, Monti,
CMT, E-land, Nissinbo, Marks & Spencer, Zara, Promod, Benetton, Levi’s are the some of
foreign textile companies invested or working in India.
4.4 AWARDS & RECOGNITIONS
2015 Green Manufacturing Excellence Awards 2015- Welspun India Ltd, Anjar - Frost &
Sullivan
Partner Award of Excellence For Performance -Target
Best Product Quality Award For Egyptian Nanospun Towel- Asda George Home
Self Testing Certification – Asda
Best Supplier Award For Performance – Sheridan
2014 Environment Management Award – Golden Peacock
Green Manufacturing Excellence Award – Frost & Sullivan
Best Trade Exporter, Indian Export Award – Ecgc D&B
Global Citizen Award 2014 – Macy’s
5 Star vendor Award 2014 – Macy’s
Best Brand In Bed And Bath/ Furniture category 2013-14 - Shoppers stop
Supplier Award For The Year 2014 – Macy’s
Certified Women’s Business Enterprise Award – Weconnect International
Innovation Award For Year – J C Penney
Best Corporate Social Responsibility Practices – World CSR Congress
2013 Supplier of the year – TESCO
Largest Producer, Largest Exporter – Made Ups & Home Textiles TV 18 – Textile Conclave
2013 – Brand India
Special Gold Trophy for highest exports of cotton Textiles – Texprocil
Vendor of the Year – Sears / K-Mart
Partners in Business Transformation – Sears / K-Mart
Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel
producers in the World based inMumbai, Maharashtra, India.[1] It exports more than 94 per cent
of its towels to more than 34 countries. It exports more than 68 per cent of its production to the
US, 23 per cent to Europe and the balance to Middle East, Australia, Mauritius. It supplies to 12
out of the top 20 retail chains in the world.
It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun
Winilon Silk Mills Pvt. Ltd. atMumbai. It was established to manufacture Polyester filament
yarns (PFY) and texturised yarns (PTY). In 1995, the name changed from Welspun Polyster to
Welspun India Ltd.
The Textile industry in India traditionally, after agriculture, is the only industry that has
generated huge employment for both skilled and unskilled labor in textiles. The textile industry
continues to be the second largest employment generating sector in India. It offers direct
employment to over 35 million in the country.[1] The share of textiles in total exports was
11.04% during April–July 2010, as per the Ministry of Textiles. During 2009-2010, Indian
textiles industry was pegged at US$55 billion, 64% of which services domestic demand. In 2010,
there were 2,500 textile weaving factories and 4,135 textile finishing factories in all of
India. According to AT Kearney’s ‘Retail Apparel Index’, India is ranked as the fourth most
promising market for apparel retailers in 2009.
CHAPTER – 4
Objectives & Research
Methodology
4.1 Objectives of the Study Defined
 To identify the factors which influence the Job satisfaction
of employees.
 To observe the Human resource development in the Welspun
Textiles Limited at Corporate Office.
 To suggest measures to improve the Satisfaction level of
Employees.
 To main focus on Textile Innovation in technology, Design, yarn, materials, high quality
cotton material to applied in Welspun Textile.
 Industrial Research on textile and infrastructure, by way of various sources and Reports.
 Main Focus is to collection current data secondary and Innovation.
 Recent changes in the global and domestic market in terms of supply and consumption.
 Tracking of any new government policy and amendments for particular industries
And Industrial outlook and estimated growth.
 New technology and innovation are applied in textile industry.
 Other Project is print media and coverages the main objective is to find out the magnitude
of coverages of Welspun Group in various Publication, such as newspaper, magazines
and online.
4.2 Method of Research
RESEARCH DESIGN
In my research , Secondary research design have followed
DATA COLLECTION
Secondary data.
Secondary data is collected by websites textile Innovation
Sample Design and Size
Sample size is 100 employees
Sampling frame:
Sample frame = ALL Employees of different department at Corporate Office
Sampling technique
• Snowball Sampling.
• Convenience Sampling
Various Site to Innovatation Textile Industry
Kickstarters.com
Indiegogo.com
Angellist.com
Onevest.com
Fundable.com
Crowcube.com
Circleup.com
Crowdfunder.com
Welspunindia.com
Syntex.com
4.3 Type of Research
ResearchmethodologyRegarding the projects :-
 Secondary Research in textile Innovation
 New technology and innovation in textile industry.
 Collection of the data is site is kickstarters.com.
 Industrial Research on textile and infrastructure, by way of various sources and Reports.
 Main focus is to collect current data.
 Recent changes in the Global and Domestic market interms of supply and consumption.
 Tracking of any new government Policy and aments for Particular
 And Industrial outlook and Estimated Growth.
 Then the data will included in the MB& A Report.
 Other Project is print media and coverages the main objective is to find out the magnitute
of coverages of Welspun Group in various Publication, such as newspaper, magazines
and online.
4.4 Sampling Plan (containing method, size and unit)
ResearchAnalysis of the project : -
The Global Economic overview, indian Economic overview ,Global Textile Industry and Trade,
Global Home Textile Market, indian Textile industry and outlook of how an entity has
performed in the past, its Financial condition, and its future prospects. In so doing, the MD & A
attempt to provide investors with complete, fair and balance information to help them new
innovation and textile products and decide to invest in an entity.
The sectionof company act 1956, this section contains a description of the year gone by and
some of the key factors that influenced the business of the company in the year inthat year , as
well as a fair and unbiased overview of the company’s past, present and future.
Collection of the data in textile industry in welspun products are with different innovation
analysis like site of the products.. kickstarter.com,
Indiegogo.com , Angel list.com, one vest.com. are these site to help ful of the collection of the
secondry data collection.
Secondary data on incorporated in textile industry and applied them new kind of innovation
products in textile industry of welspun india ltd.
Estimated share of India in World Exports
Year World textile
Export ($
Billion)
India’s Export
($Billion)
2012 708 31
2013 743.4 35.7
2014 780.6 41.1
2015 819.6 47.3
2016 860.6 54.4
2017 903.6 62.6
2018 948.8 72.1
2019 996.2 83.0
2020 1046.0 95.5
2021 1098.3 109.9
2022 1153.3 126.5
2023 1210.9 145.6
Raw Material : welspun India Ltd textile is a country where abundant good quality surplus
cotton is available and it is the second largest producer & net exporter of cotton and yarn
exporter globally. Other major suppliers like China, Pakistan and Turkey have higher cotton
imports than exports. This puts India at an advantage against other major exporters in term of
raw material availability and costs.
The sectionof company act 1956, this section contains a description of the year gone by and
some of the key factors that influenced the business of the company in the year inthat year , as
well as a fair and unbiased overview of the company’s past, present and future.
Collection of the data in textile industry in welspun products are with different innovation
analysis like site of the products.. kickstarter.com, Indiegogo.com , Angel list.com, one vest.com.
are these site to help ful of the collection of the secondry data collection.
Current capacity of welspun india limited…
WIL Products Unit
Current
Capacity
Production -
FY15
Spindles Nos
Yarn MT 50,000
Towels MT 50,000 50,852
Sheets mn Mtrs 60 58
Rugs MT 15,000 8,755
4.5 Data Analysis Technique to be used
Welspun India Ltd
Textile and Apparel Exporter
1.81% 1.61% 1.85%
2.87%
2.58%
3.31%
3.60%
4.67%
37.07%
24.77%
15.86%
Pakistan
Indonesia
Korea
Vietnam
USA
Bangladesh
Turkey
India
China
Euripean
Others
Textile & Apparel Importers
The Textile and clothing trade is expected to grow at a rate of 5% per annum over the next
decade and is expected to breach the US $ 1.3 trillion mark by the CY 2023 as shown in Figure.
Value through Brands
1.80%
3.34%
1.66%
5.27%
0.79%
0.16%
1.58% 1.41%
1.23%
0.81%
0.51%
14.67%
27.53%
39.22%
Canada
china
Russia
Japan
Indonesia
Pakistan
Korea
Vietnam
Turkey
Bangladesh
India
USA
European
others
CHAPTER – 5
DataAnalysis,Results&
Interpretation
5.1 Data Analysis & Results
INDIAN TEXTILE INDUSTRY: The Indian Textile Industry India ranked as the third largest
exporter, trailing European Union and China. In the global exports market of clothing, India
ranked as the fifth largest exporter, trailing Bangladesh, Hong kong, EU and China. India
accounts for 22% of the world’s installed capacity of spindleage and is one of the largest
exporters of yarn international market. It has second highest spindleage in the world after China,
highest loomage (including handlooms) in the world and contributes about 61% to the world
loomage.
Table : Growth of Textile Sector
Year Growth rate (%)
2006-07 10.1
2007-08 11.7
2008-09 7.5
2009-10 -5.7
2010-11 5.8
2011-12 -3.6
2012-13 7.3
2013-14 8.5
The Indian textile and apparel industry with a 5% global share of trade is at an inflection point,
driven by value addition and the domestic market present size, US$58 bn. India is the second –
highest cotton producer with a 22% global share, driven by strong backward linkages in
agriculture. This sector contributes about 14 per cent to industrial production, 4 per cent to the
gross domestic product GDP, and 17 per cent to the country’s export earnings. It provides direct
employment to over 35 million people. The textile sector is the second largest provider of
employment after agriculture and it plays a very vital role in the Industrial output, employment
generation and the export earning of the country.
5.2 Interpretation of Result
Global Home Textile Scenario
Market Size
 Home textile market at US$45 bn
 Bath towel and Bed linen constitute ~60%
Key Consumers
 US , Europe and Japan are the largest consumers
 Global demand split between US, Europe and Rest of the World
Key Producers
 India , Pakistan and China are the largest producers
 Account for 85% of cotton home textile trade to US
 Global market share: China 35%; India 11%
 India’s market share is higher in cotton home textiles
 Gained foothold in LatAm, Central America and Ireland
 Global Ecommerce – Tie-up with major portals in US, UK and India
Structural Changes in favour of India
 Largest producer and 2nd largest exporter of cotton
 Exporter of yarn
 Competitive costs
 Robust ecosystem for textiles
 Democracy with stable government
 Better environmental and labor law compliance
 Major importer of cotton and yarn
 Yuan appreciation
 Losing export Competitiveness
 Wage inflation
 Rising power costs
 Stricter environmental compliance
 Focus on domestic consumption
 Yarn capacity closures
 Cotton Importer
 Energy issues
 Geopolitical issues
 Compliance issues
5.3 Recommendations
Key Developments in FY 15
 No.1 Home Textile exporter to the US for the third consecutive year
 Increased vertical integration for yarn and fabric to ~70%
 Launched a major campaign for ‘Spaces’ in India
 Launched Brand ‘Spun” globally
 Launched ‘Christy’ stores in China
 Gained traction in hospitality business globally
 Innovative products accounted for 31% of the revenue
 Commissioned India’s ‘largest spinning facility under one roof’ at Anjar
 Launched ‘Hygro’ branding campaign in the US
 Gained foothold in LatAm, Central America and Ireland
 Global Ecommerce – Tie-up with major portals in US, UK and India.
Global Client Recognitions in 2014-15
The Textile and clothing trade is expected to grow at a rate of 5% per annum over the next
decade and is expected to breach the US $ 1.3 trillion mark by the CY 2023 as shown in Figure
4.
Value through Brands
INDIAN TEXTILE INDUSTRY:
The Indian Textile Industry India ranked as the third largest exporter, trailing European Union
and China. In the global exports market of clothing, India ranked as the fifth largest exporter,
trailing Bangladesh, Hong kong, EU and China. India accounts for 22% of the world’s installed
capacity of spindleage and is one of the largest exporters of yarn international market. It has
second highest spindleage in the world after China, highest loomage (including handlooms) in
the world and contributes about 61% to the world loomage.
Table : Growth of Textile Sector
Year Growth rate (%)
2006-07 10.1
2007-08 11.7
2008-09 7.5
2009-10 -5.7
2010-11 5.8
2011-12 -3.6
2012-13 7.3
2013-14 8.5
The Indian textile and apparel industry with a 5% global share of trade is at an inflection point,
driven by value addition and the domestic market present size, US$58 bn. India is the second –
highest cotton producer with a 22% global share, driven by strong backward linkages in
agriculture. This sector contributes about 14 per cent to industrial production, 4 per cent to the
gross domestic product GDP, and 17 per cent to the country’s export earnings. It provides direct
employment to over 35 million people. The textile sector is the second largest provider of
employment after agriculture and it plays a very vital role in the Industrial output, employment
generation and the export earning of the country.
Global Home Textile Scenario
Market Size
 Home textile market at US$45 bn
 Bath towel and Bed linen constitute ~60%
Key Consumers
 US , Europe and Japan are the largest consumers
 Global demand split between US, Europe and Rest of the World
Key Producers
 India , Pakistan and China are the largest producers
 Account for 85% of cotton home textile trade to US
 Global market share: China 35%; India 11%
 India’s market share is higher in cotton home textiles
Structural Changes in favour of India
 Largest producer and 2nd largest exporter of cotton
 Exporter of yarn
 Competitive costs
 Robust ecosystem for textiles
 Democracy with stable government
 Better environmental and labor law compliance
 Major importer of cotton and yarn
 Yuan appreciation
 Losing export Competitiveness
 Wage inflation
 Rising power costs
 Stricter environmental compliance
 Focus on domestic consumption
 Yarn capacity closures
 Cotton Importer
 Energy issues
 Geopolitical issues
 Compliance issues
Key Developments in FY 15
 No.1 Home Textile exporter to the US for the third consecutive year
 Increased vertical integration for yarn and fabric to ~70%
 Launched a major campaign for ‘Spaces’ in India
 Launched Brand ‘Spun” globally
 Launched ‘Christy’ stores in China
 Gained traction in hospitality business globally
 Innovative products accounted for 31% of the revenue
 Commissioned India’s ‘largest spinning facility under one roof’ at Anjar
 Launched ‘Hygro’ branding campaign in the US
 Gained foothold in LatAm, Central America and Ireland
 Global Ecommerce – Tie-up with major portals in US, UK and India
Global Client Recognitions in 2014-15

 Target Partner Award of Excellence for performance in 2014
 Macy’s 5 Star Vendor Award for performance in 2014
 Sheridan – Best Supplier Award for performance in 2014
 ASDA Self Testing Certification, April 2015
 Kohl’s Self Testing Certification
 JCPenney –Innovation Award for year 2013
 Texprocil : Highest Global Exports – Special Gold 2013-14
 ECGC D&B - Best Trader Exporter, Indian Exporter Award’14
 ASDA George Home
Best Product Quality award for Egyptian Nanospun Towel
 Green Manufacturing Excellence Award Green Believers Award 2014 by Frost &
Sullivan
 Macy’s Global Citizen Award for CSR for 2014.
 Golden Peacock : Environment Management Award 2014
 World CSR Congress - Global CSR Excellence & Leadership
 Best Corporate Social Responsibility Practices 2013
Leadership: Focus and Excellence
 A differentiated End-to-end Solutions Provider in Home Textiles
 Widest product range in the Home Textiles segment
Bath Bedding Flooring
Towels Sheets Carpets
Bath robes TOB Rugs
Basic and Fashion Bedding
 Uniquely positioned for cross-selling due to Customer reach, Competitive manufacturing
and Global delivery model empowering higher wallet share
 Strong track record of customer satisfaction and repeat business from them; 80% revenue
from replenishment
Wide product range in Home textiles
Welspun Project on Financial overview
Key financial highlights of FY15
Achieved highest annual sales and profitability in the Company’s history.
Crossed Rs. 50 bn milestone for revenue and Rs. 5 bnmilestone for PAT
Operating EBITDA margin at 24.0%; PAT margin at 10.2%
Long Term Credit Rating improved two notches to AA- by FITCH
Positive free cash flows after meeting capex requirements
Tighter working capital control reduces cash conversion cycle to 59 days from 67 days.
Income Statement – Strong improvement
Consistent improvement in financial performance
5.4 BRANDS OF WELSPUN INDIA LTD.
BRANDS OF WELSPUN INDIA LTD.
 Mass premium brand with presence in India and Middle East
 Footprint of over 200 shop-in-shop outlets and distribution
 Mass brand presence via mass retailers; also growing via distributor network
 Largest terry towel brand in the UK with growing presence in China and the Middle East
 Present in over 40 retailers within UK
 Also present in USA and seeing aggressive growth in e-commerce
 Mass brand in the UK with a focus on bedding
 Growing aggressively in affordable fashion
 Suppliers of the Wimbledon towels
 A souvenir that even the star tennis players covet
 License holder of the Rugby World Cup 2015 towels
 Licensed the Amy Butler range of home products for the US business with a special
focus on e-commerce
 Launched own brand of luxury linen in the US via e-commerce partners
 Licensed the Annie Phillip brand for floor coverings in US, UK and India
Branding our Innovation
Launching nation-wide campaign in the US to introduce patented Hygrocotton technology to
consumers.
First ever such campaign in textiles in the past 15 years
Value through Brands
 Strong growth expected in the branded category, especially in India
 Expansion of Christy into geographies such as USA, China and Middle East
 Increased penetration of Spaces and Welhome through shop-in-shop and e-commerce
 Very low capex and risk
 India – Growth of branded products at ~40% CAGR over a period of 2 years
 Global – Growth of branded products currently at ~11% of consolidated sales
 Latest Innovation Analysis in Textile Industry Like this type of Project and site…
 Kickstarters.com
 Indiegogo.com
 Angellist.com
 Onevest.com
 Fundable.com
 Crowcube.com
 Circleup.com
 Crowdfunder.com
5.5 SUGGESTIONS AND FINDINGS
 Company needs to revise the pay scale of the employees.
 Timely and adequate increments should be there for the employees.
 Organization should provide better Housing, Retirement benefits, Educational
Assistance, Leave, Health, transportation facilities.
 Employee motivation should be encouraged.
 Interpersonal relations should be more developed. Superior subordinate relations
should be fine and hierarchy should be shortened
 Time to time profile changes for the employees
 There should be job rotation for the employees in all dept , so the employees can
know all other activities
 Increase staff level salary taking into consideration current inflation.
5.5 CONCLUSION
Wels pun is Asia 's largest and amongst the top 2 Terry Towel producers in the World.
I am happy to witness the participation of key international players like Wels pun who have
contributed handsomely to bring Anjar back to its full glory.
A promise that extends well beyond economic and commercial growth and includes social
development too.
This is the technology with incorporated and applicable in Pillow and bed sheet.
We maintain our leadership position through our quality and innovation, which is reflected in our
No: 1 Ranking in the US for the third year in a row. One of our key focus areas was branding our
products and innovations.
We launched a major campaign for “ Spaces” in India and for “Hygro in US.
We also Launched “ Christy” stores in China.
We also launched “spun” brand globally on the CSR front
Innovation in Home textile Industry New Latest Technology Like Alarm with spray smail.
Textile Innovation Analysis of new kind of Electronic with battery in incorporated in Pillow and
bed sheet.
Welspun has evolved a customer-centric FMCG approach to the textile industry.
Taking up activities right from consumer research and product development to promoting and
communicating the products to the end consumer.
The core of this model is the end customer who is the final consumer of its
products.
This approach has helped the company develop new products.
Which fulfill the gaps in the customer offering.
This has helped the company gain strategic vendor ststus with its customers i.e the retailers.
Fast Quick response time (speed market), Affordable Best cost structures for different price
levels, Sustainability caring for the environment and the community, Tech-oriented Technology
leveraged across products, Processes and Supply chain.
India Largest textile Manufacturing company in towel, and bed sheet.
India’s Biggest Towel Plan in Anjar, Gujarat of Welspun India Limited.
Welspun Syntax Limited in textile Industry.
Weaving Towels in 1993 the terry towel facility was set up at vapi, Gujarat Legend has it that no
one could be believe such superior quality towels could be made outside of Turkey.
Welspun created Hygrocotton a breakthrough innovation that uses hollow core cotton to make
fabric ultra-soft and ultra absorbent. The fabric plumps up with every and can regulate body
temperature when in contact with skin . This amazing yarn is used to make towels, sheets.
Welspun’s products are packed in innovative patent-pending packaging that reduces space
requirements by 33% during shipment vis-à-vis traditional packaging.
In the project of textile we innovate the Analysis of Industry and most Relevant products are
suitable to select them and apply in textile Industry with different kind of technology.
5.6 Limitations of the Study
 Time
 Authenticity of feedback
 Attitude and behaviour
 Limited knowledge
 Innovation
 Observation and Analysis
5.7 Scope for Future Work
Welspun India envisions to become a fully integrated home textile company (Bed and Bath)
from cotton farming to retailing by the year 2010 with the largest market capital in India and to
be among the top three Home textile companies in the world.
As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates,
registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within
the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other
business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the
fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more
than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders.
Through a vast global footprint, the company has leveraged many business association with a
marquee of esteemed clients, especially within the Oil & Gas and Retail sectors where most
companies are listed in the Fortune 100. Among the group’s subsidiaries are Welspun USA,
Welspun Tubular LLC, Welspun Middle East and Welspun UK.
In the Line Pipe sector, Welspun has to its credit some of the most prestigious projects including
the world’s deepest pipeline project in the Gulf of Mexico, U.S.A; heaviest pipeline project in
the Persian Gulf; highest LNG pipeline project in Peru and longest pipeline project from Canada
to the US.
While in the Home Textiles sector, Welspun is the largest integrated towel manufacturer in Asia,
a leading supplier to 14 of the top 30 US retailers, and a global supplier offering the entire range
of products within the segment.
Welspun’s manufacturing base sits in its core facilities at Anjar, Gujarat, while other units are
diversified in different parts of India with one plant each in USA and Saudi Arabia.
Behind this rapid rise to prominence is a story of vision, foresight, planning and excellence. It is
this willingness to face challenges that has made Welspun a recognized name as the one who
pushes boundaries only to emerge victorious as a innovative solution provider that dares to
commit.
Welspun is proactively involved in a highly developed CSR programme which focus on the three
‘E's - Education, Empowerment & Health and Environment. With an aim to give back to the
society, the company has driven an entire campaign to empower the underprivileged and
establishing a sustainable business model that takes care of the environment. The social activities
aren’t just limited to high profile projects, in fact every Welspunite is encouraged to contribute to
the community in any small way they can.
Like Latest Textile Innovation of Project made by me : -
ProjectName Short Description Remarks Source
Hand made Moroccan
Berber Pillow Clutch
I designedacute clutch
that can alsobe used
as a beautiful ethnic
decorative pillow.Two
inone. colorful
It can be incorporate in
Pillow andbedsheet.
Kickstarter.com
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
Saurabh internship report welspun
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Saurabh internship report welspun

  • 1. A SUMMER TRAINING PROJECT REPORT ON “Home Textile Industry Analysis and Latest Innovations” CONDUCTED AT WELSPUN INDIA LIMITED, MUMBAI Submitted in Partial fulfillment of Requirement for the Award of Degree of “Master of Business Administration” (Session 2014-2016) Poornima University, Jaipur Submitted to: Submitted by: Mrs. Garima Sharma Saurabh Singhvi Assistant Professor MBA III SEM SOM & SOC Finance & Marketing Poornima University Roll No.2014Mbxx1037
  • 2. PREFACE Project on textile industry in order to achieve and concrete result with theoretical concept the exposure to real life situation existing in corporate world is needed. This project also gives the some important information of textile industry those brands, different product, New business, New technologies,. Because technologies also shape corporate destines. Welspun India Limited undersigned aim of their seminar on contemporary issue as an integral part of MBA program is to give presentation by the student of the issue the topic of project report is “Home Textile Industry Analysis and Latest Innovations” This project include my sincere efforts and I affirm the findings is the project are in depended and original to the best of my knowledge and belief. I sincerely hope that this report proves to be useful to the organization and also to its readers.
  • 3. DECLARATION I am student of MBA 2ndsemester, studying at Poornima University hereby declare that the research project report on to“Home Textile Industry Analysis and Latest Innovations” UGC in the partial fulfillment of degree of Master of Business Administration is my original work conducted by me. The information and data given in the report is authentic to the best of my knowledge. Saurabh Singhvi
  • 4. ACKNOWLEDGEMENTS I would like to express my heartiest gratitude to give me this opportunity to work on this project. I wish to thank Mr. HARISH VENKATESHWARAN (GENERAL MANAGER) at Welspun India Limited (textile) Mumbai who has fully supported me For Giving Me Permission To Commence This Project And Gain In-Depth Knowledge For his professional guidance, valuable support and for his useful and constructive Recommendation on this project it was because of his regular suggestions and queries that I was able to have a better and much wider approach Regarding this Project. Finally, yet Importantly, I would like to express my heartily thanks to Ms. GARIMA SHARMA (Asst. Prof of PoornimaUniversity, Jaipur) for her constant guidance and being Incredibly supportive which helped me In completing this Project work and all faculty. I take this opportunity to thanks MR HARIOM GURJAR SOM AND SOC (HOD) for his support and encouragement, which help me in the completion of this report. I extend my gratitude and thanks to Poornima University. I am also grateful to my family member and well- wisher for providing me the continuo’s support to motivate me to successfully complete my report. my gratification and elation on the success of project would be incomplete without mentioning the names of all the people who helped me with it and without whose guidance and encouragement this wouldn’t have been successful. It had been an enriching experience for me to undergo my summer training at Welspun India Limited.
  • 5. which would not have possible without the goodwill and support of the people around. as a student of Poornima University. I would like to express my sincere thanks to all those who helped me during my SIP (summer Internship Programme). as we know Industrial, and home textile industry analysis and Latest Innovation needs hard work, keen insight and long Patience with scholarly vision based on content operations hence it becomes a humble duty to express my sincere gratitude to Mr. Harish Venkateswaran (General Manager – Group Finance & Strategy), Mr. Subir sen (Senior Manager – Group Finance & strategy ) . Above all I thank my family for his grace and blessings at each and every stage of the Project.
  • 6. Executive Summary Home Textile Industry in India is among the world's top three suppliers of home textile products. In the financial year 2014-15, the country exported US$2.5 billion worth of home textiles. Almost 80 percent of overseas shipments are sent to the US and the EU. Export revenue in the current fiscal year is expected to grow 15 percent to US$1.4 billion. The country's large and diverse cotton textiles industry, its strength in embellished home textiles, and strong R&D capability are the driving forces behind the home textile industry's growth. India's home textile exports are dominated by bed linen, table linen and towels. These are also the scope of this report. A number of companies profiled in this report also produce other home textiles such as drapery, cushion The industry currently faces numerous challenges such as stringent labor laws, competition from other Asian countries, a fragmented textiles supply chain and poor export infrastructure, which threaten to slow export growth. The following are some of the trends we see in India's home textiles export industry: Export prices of most home textiles from India are expected to remain stable in the next six to 12 months. Quotes of low-end and mid-range products might increase marginally. Most suppliers are projecting high export growth rates in the next 12 months despite the numerous impediments. A large number of companies will expand or enhance their production facilities. Some of the large makers are also vertically integrating their factories in efforts to have better control over production. India's niche in embellished home textiles will continue to give suppliers an edge over competitors. Some companies will also increase R&D focus on improving fabric quality. The US and the EU will remain the top export markets for India's home textile suppliers.
  • 7. TABLE OF CONTENTS CHAPTER - 1 1.1 Aims and Objectives of the Project 1.2 Scope of the Project 1.3 Selection of the Industry/ Organization 1.4 Duration & Location of Training 1.5 Training Program /Schedule 1.6 Synopsis of the Project Report CHAPTER - 2 2.1 Introduction of the Industry & Company 2.2 Overview of the Organization 2.3 Vision, Mission 2.4 Background / Brief History of the Organization 2.5 Organizational Structure 2.6 Company Size, Revenues etc 2.7 Products/ Services 2.8 Competitors CHAPTER - 3 3.1 Theoretical Framework 3.2 Background Theory 3.3 Review of the Existing Literature related to the project 3.4 Award and Recognization CHAPTER - 4 4.1 Objectives of the Study Defined 4.2 Method of Research 4.3 Type of Research 4.4 Data Type 4.5 Data Collection Tools 4.6 Sampling Plan (containing method, size and unit) 4.7 Data Analysis Technique to be used
  • 8. CHAPTER - 5 5.1 Data Analysis & Results 5.2 Interpretation of Result 5.3 Findings 5.4 Suggestions 5.5 Conclusion 5.6 Recommendations 5.7 Limitations of the Study 5.8 Scope for Future Work 6. References or Bibliography
  • 9. CHAPTER – 1 Introduction of Welspun India Limited
  • 10. Welspun India Limited (WIL) is one of the leading home textile players in the world, with a network across 32 countries. The Company offers the entire range of home textile products providing a “one stop solution for Home Textiles” across the globe through its modern state-of- the-art manufacturing facilities at Anjar and vapi in Gujarat, India. Supplier to 14 of the Top 30 global Retailers, the company has marquee clients like Wall- Mart, J C Penny, Target and Macy’s to name a few. Its product range covers the entire gamut of bedding, bath and kitchen textile like bed sheets, Pillow cases, comforters, quilts, and mattress pads, pillow, to bath rugs, towels and bath robes. Majority of these products are presented and sold in the key markets like USA, Canada, UK, Europe and Japan, Hongkong. About 95% of WIL’s production is exported to various countries across the world. India Textile Industry is one of the leading textile industries in the world. Though was predominantly unorganized industry even a few years back, but the scenario started changing after the economic liberalization of Indian economy in 1991. The opening up of economy gave the much-needed thrust to the Indian textile industry, which has now successfully become one of the largest in the world. India textile industry largely depends upon the textile manufacturing and export. It also plays a major role in the economy of the country. India earns about 27% of its total foreign exchange through textile exports. Further, the textile industry of India also contributes nearly 14% of the total industrial production of the country. It also contributes around 3% to the GDP of the country. India textile industry is also the largest in the country in terms of employment generation. It not only generates jobs in its own industry, but also opens up scopes for the other ancillary sectors. India textile industry currently generates employment to more than 35 million people. It is also estimated that, the industry will generate 12 million new jobs by the year 2014. Various categories Indian textile industry can be divided into several segments, some of which can be listed as below:
  • 11.  Cotton Textiles  Silk Textiles  Woolen Textiles  Readymade Garments  Hand-crafted Textiles  Jute and Coir India textile industry is one of the leading in the world. Currently it is estimated to be around US$ 72 billion and is also projected to be around US$ 155 billion by the year 2014. The current domestic market of textile in India is expected to be increased to US$ 80 billion by 2013 from the current US$ 34.6 billion. The textile export of the country was around US$ 19.14 billion in 2009-2010, which saw a stiff rise to reach US$ 22.13 in 20010-2011 The share of exports is also expected to increase from 5% to 8% within 2014. Following are area, production and productivity of cotton in India during the last six decades: Year Area in lakh hectares Production in lakh bales of 170 kegs Yield kegs per hectare 2011 85.76 140.00 278 2012 87.30 158.00 308 2013 76.67 136.00 302 2014 76.30 179.00 399 2015 87.86 243.00 470 2016 86.77 244.00 478 2017 91.44 280.00 521 2018 94.39 315.00 567
  • 12. 2019 93.73 290.00 526 Though during the year 2018-19, the industry had to face adverse agro-climatic conditions, it succeeded in producing 290 lakh bales of cotton comparing to 315 lakh bales last year, yet managed to retain its position as world's second highest cotton producer. The Indian textile industry contributes about 14 per cent to industrial production, 4 per cent to the country's gross domestic product (GDP) and 17 per cent to the country’s export earnings, according to the Annual Report 2014-15 of the Ministry of Textiles. The industry provides direct employment to over 35 million people and is the second largest provider of employment after agriculture. According to the Ministry of Textiles, the total cloth production increased by 10.2 per cent during September 2013 as compared to September 2012. The highest growth was observed in the power loom sector (13.2 per cent), followed by hosiery sector (9.1 per cent). The total cloth production during April-September 2010 has increased by 2.1 per cent compared to the same period of the previous year. As per the latest data released by the Directorate General of Commercial Intelligence and Statistics (DGCI&S), Kolkata, the total textile exports during April-July 2011 (provisional) were valued at US$ 7.58 billion as against US$ 7.21 billion during the corresponding period of the previous year, registering an increase of 5.20 per cent in rupee terms. The share of textile exports in total exports was 11.04 per cent during April-July 2010, according to the Ministry of Textiles. As per the Index of Industrial Production (IIP) data released by the Central Statistical Organization (CSO), cotton textiles has registered a growth of 8.2 per cent during April- September 2010-11, while wool, silk and man-made fiber textiles have registered a growth of 2.2 per cent while textile products including wearing apparel have registered a growth of 3 per cent. As per a Ministry of Textiles press release dated November 2, 2010, India has the potential to increase its textile and apparel share in the world trade from the current level of 4.5 per cent to 8 per cent and reach US$ 80 billion by 2020.
  • 13. 1.1 Aims and Objectives of the Project  Industrial Research on textile and infrastructure, by way of various sources and Reports.  Main Focus is to collection current data like secondary - Innvoation textile.  Recent changes in the global and domestic market in terms of supply and consumption.  Tracking of any new government policy and amendments for particular industries  And Industrial outlook and estimated growth.  Then the data will included in the MD&A report largest textile Exporter in the world.  New technology and innovation in textile industry.  Other Project is print media and coverages the main objective is to find out the magnitude of coverages of Welspun Group in various Publication, such as newspaper, magazines and online.  India textile Industry largely depends upon the textile manufacturing and export.  Welspun India Limited earns about 27% of its total foreign exchange through textile exports.  Welspun India Mainly Focus on Textile Innovation like technology, Design, yarn, cotton material of the goods quality products.  Welspun India Limited Provides direct employment to over 35 million people and is second largest provider of employment after agriculture.  Welspun India Limited highly Appreciated and focus on Innovation fully integrated home textile company Bed and Bath and provide one-stop-shop solution to customers across the world.
  • 14. 1.2 Scope of the Project WORLD TEXTILE MARKET Currently, the global textile and apparel trade is estimated to be over US$ 450 billion3.The global market for textile trade includes yarns, fabrics, apparel and non-apparel finished products. Wels pun estimates that the global home textiles market is around US$ 22- 27 billion, accounting for 5-6% of the total global textile market. The home textiles market includes: 1. Household textiles: Rugs, bed linen, table linen, bathroom and kitchen linen, etc. 2. Furnishing textiles: Curtains, bedspreads and other furnishing articles for home interiors, etc. Post the expiry of the Agreement on Textiles and Clothing in 2005, India's share of textile imports into the EU and the US has significantly increased. India is among the top3 leading suppliers of bed and bath linen in the EU4. India along with China and Pakistan is amongst the top 3 suppliers of textile globally. Government Initiatives According to the Ministry of Textiles, investment under the Technology Upgradation Fund Schemes (TUFS) has been increasing steadily. During the year 2009-10, 1896 applications have been sanctioned at a project cost of US$ 5.23 billion. The cumulative progress as on December 31, 2009, includes 27,477 applications sanctioned, which has triggered investment of US$ 45.5 billion and amount sanctioned under TUFS is US$ 18.9 billion of which US$ 16.4 billion has been disbursed so far till the end of April, 2010. The Ministry of Textile has sanctioned a total of US$ 133 million under TUFS during September 2010.Moreover, in May 2010, the Ministry of Textiles informed a parliamentary panel that it proposes to allocate US$ 785.2 million for the modernization of the textile industry. Last Updated: December 2014 The Indian textile industry contributes about 14 per cent to industrial production, 4 per cent to the country's gross domestic product (GDP) and 17 per cent to the country’s export earnings, according to the Annual Report 2009-10 of the Ministry of Textiles. The industry provides direct employment to over 35 million people and is the second largest provider of employment after agriculture.
  • 15. According to the Ministry of Textiles, the total cloth production increased by 10.2 per cent during September 2010 as compared to September 2009. The highest growth was observed in the powerloom sector (13.2 per cent), followed by hosiery sector (9.1 per cent). The total cloth production during April-September 2010 has increased by 2.1 per cent compared to the same period of the previous year. As per the latest data released by the Directorate General of Commercial Intelligence and Statistics (DGCI&S), Kolkata, the total textile exports during April-July 2010 (provisional) were valued at US$ 7.58 billion as against US$ 7.21 billion during the corresponding period of the previous year, registering an increase of 5.20 per cent in rupee terms. The share of textile exports in total exports was 11.04 per cent during April-July 2010, according to the Ministry of Textiles. As per the Index of Industrial Production (IIP) data released by the Central Statistical Organization (CSO), cotton textiles has registered a growth of 8.2 per cent during April- September 2010-11, while wool, silk and man-made fibre textiles have registered a growth of 2.2 per cent while textile products including wearing apparel have registered a growth of 3 per cent. As per a Ministry of Textiles press release dated November 2, 2010, India has the potential to increase its textile and apparel share in the world trade from the current level of 4.5 per cent to 8 per cent and reach US$ 80 billion by 2020. Wels pun India, the flagship company of Wels pun group was incorporated in the year 1985. Wels pun India Ltd is the largest producer of Terry Towel in Asia and one of the 10 leading in the world, possessing a state-of-the-art, fully integrated terry towel unit at Vapi, Gujarat. The Company's Plant with state-of-the-art technology, has got ISO 9002 accreditation. Being an environment friendly manufacturing process company. it has been awarded the OKOTEX certification. The Company transferred the Spinning division with its assets and liabilities to Wels pun Cotton Yarn Ltd. WIL continues to manufacture terry towels, but the yarn spinning is carried out by the new company - Wels pun Cotton Yarn Ltd Ltd (WCYL). The demerger involved equity swapping in the ratio of 7:3. For every 10 shares of WIL, shareholders were issued seven shares of WIL and three shares of WCYL. American Pima Cotton in the manufacture of premium quality towels and above same was registered trademark user of 'Egyptian Cotton' & 'Supima'.
  • 16. 1.3 Selection of the Industry/Organization  Selection of the company and industry Poornima University (Department of Management) is the conscientious learning centre where students at different levels prepare to meet the challenges and opportunities of the 21st century. It offers premier graduate program of Masters of Business Administration (MBA) which requires the students to complete internship program. During the internship, the students are required to prepare a project report on a topic relevant to the work they were assigned during the internship. An intern has to prepare project report during the internship period but the main objective of the internship is to get the hands-on experience of the real world organization. It also helps to develop the skills required to handle the day to day operation in an organization. This will allow the students to be prepared for the upcoming corporate challenges by experiencing real time working environment. Upon subsequent research to find the best suitable organization to match both my major and area of interest, I selected the Marketing Trainee of a company supremely known for its well defined quality services- Welspun India Limited Lower Parel West, Mumbai
  • 17. 1.4 Duration and Location of the company As my summer internship schedule was for sixty (60) days 8th June from 5th August 2015 at Welspun India Limited the location of the company is Welspun House Kamala City, Senapati Bapat Marg, Lower Parel West, and Mumbai- 400013 India. Topic of Project is Home Textile Industry Analysis and Latest Innovation Welspun India Limited. Training schedule Office timing: 9:30 am to 8.00 pm Lunch timing: 2:00 pm to 2:30 pm
  • 18. 1.5 Training Program /Schedule Home Textile Industry Analysis and Latest Innovation at Welspun India Limited, Mumbai To Innovation on textile Industry Design, Cotton, Yarn and applied. Project Included in Textile Incorporated in technology and new applied of Welspun India Latest Innovation Analysis in Textile Industry Like this type of Project and site… Kickstarters.com Indiegogo.com Angellist.com Onevest.com Fundable.com Crowcube.com Circleup.com Crowdfunder.com Welspunindia.com Welspunsyntex.com All Textile Project are observed and analysis by me and suitable and selected Relevant textile Project of incorporate in bed sheet and pillow, carpet, rugs, bath robes, towels. Project are modified by me and only accepting Relevant and incorporate project. India Textile Industry is one of the leading textile industries in the world. Though was predominantly unorganized industry even a few years back, but the scenario started changing after the economic liberalization of Indian economy in 1991. The opening up of economy gave the much-needed thrust to the Indian textile industry, which has now successfully become one of the largest in the world. India textile industry largely depends upon the textile manufacturing and export. It also plays a major role in the economy of the country. India earns about 27% of its total foreign exchange through textile exports. Further, the textile industry of India also contributes nearly 14% of the total industrial production of the country. It also contributes around 3% to the GDP of the country. India textile industry is also the largest in the country in terms of employment generation. It not only generates jobs in its own industry, but also opens up scopes for the other
  • 19. ancillary sectors. India textile industry currently generates employment to more than 35 million people. It is also estimated that, the industry will generate 18 million new jobs by the year 2014 The Indian textile industry contributes about 15 per cent to industrial production, 4 per cent to the country's gross domestic product (GDP) and 35 per cent to the country’s export earnings, according to the Annual Report 2014-15 of the Ministry of Textiles. Welspun is a public company. Which provided the yarn and iron pipes business. Welspun India Ltd. (WIL) started its activities in 1985 as Welspun Winilon Silk Mills Pvt. Ltd, a synthetic yarn business which went on to become Welspun Polyesters (India) Ltd. and finally, Welspun India Limited emerged in the year 1995. Today, WIL is Asia's largest and the 2nd largest Terry Towel producers in the World. Welspun’s facilities are located in India (Anjar and Vapi at Gujarat), Mexico, Portugal and in UK. The Company recently demerged its Sales & Marketing and Investment divisions to two separate Companies - Welspun Global Brands Ltd. and Welspun Investments Ltd respectively. WIL is Asia 's largest and amongst the top 2 Terry Towel producers in the World. Business is spread across continents and a distribution network in 32 countries, like U.S.A. , U.K, Canada , Australia , Italy , Sweden and France . 94% of the total products are exported. Offers a variety of Products like Towels in different sizes and qualities, Bed linen using state of the art technology and the best quality of Egyptian cotton, Bath Rugs and Bath Robes. Launched organic products utilizing the benefits of Soya, Seaweed, milk and Bamboo. In order to give impetus to the market share, the Company has embarked upon direct marketing. The Company has set up a wholly owned subsidiary in the name of Wels pun USA Inc. in New York to focus on the US markets. It has started using Egyptian Cotton Yarn & American Pima Cotton in the manufacture of premium quality towels and above same was registered trademark user of 'Egyptian Cotton' & 'Supima'. The company has started direct marketing by way of 100% subsidiary in USA and has made grounds for tie-ups with the best in the market for floating the products in the market. The company chalked out a expansion plan by setting up a 20 looms at an capital outlay of Rs. 35 corers which is under implementation and out of which 11 looms have been installed and production has commenced. With this expansion the capacity has been enhanced to 10800 MTPA. Products are Towels, bedsheet, bath rugs, bath robes,carpet, bedding, terry towels, curtains. Welspun India Limited (WIL) is one of the leading home textile players
  • 20. in the world, with a network across 32 countries. The Company offers the entire range of home textile products providing a “one stop solution for Home Textiles” across the globe through its modern state-of-the-art manufacturing facilities at Anjar and vapi in Gujarat. 1.6 Synopsis of the Project Report The Textile Sector in India ranks next to Agriculture. Textile is one of India’s oldest industries and has a formidable presence in the national economy in as much as it contributes to about 16 per cent of manufacturing value-addition, accounts for around one-third of our gross export earnings and provides gainful employment to millions of people. The textile industry occupies a unique place in our country. One of the earliest to come into existence in India, it accounts for 14% of the total Industrial production, contributes to nearly 30% of the total exports and is the second largest employment generator after agriculture Welspun India Limited. Textile Industry is providing one of the most basic needs of people and the holds importance; maintaining sustained growth for improving quality of life. It has a unique position as a self- reliant industry, from the production of raw materials to the delivery of finished products, with substantial value-addition at each stage of processing; it is a major contribution to the country's economy. This paper deals with structure, growth and size of the Indian textile industry, role of textile industry in economy, key advantages of the industry, textile industry export and global scenario and strength, weakness, opportunities and treats of the Indian textile industry. A textile is the largest single industry in India (and amongst the biggest in the world), accounting for about 20% of the total industrial production. It provides direct employment to around 20 million people. Textile and clothing exports account for one-third of the total value of exports from the country. There are 1,227 textile mills with a spinning capacity of about 29 million spindles. While yarn is mostly produced in the mills, fabrics are produced in the powerloom and handloom sectors as well. The Indian textile industry continues to be predominantly based on cotton, with about 65% of raw materials consumed being cotton. The yearly output of cotton cloth was about 12.8 billion
  • 21. m (about 52 billion ft). The manufacture of jute products (1.1 million metric tons) ranks next in importance to cotton weaving. Textile is one of India’s oldest industries and has a formidable presence in the national economy inasmuch as it contributes to about 14 per cent of manufacturing value-addition, accounts for around one-third of our gross export earnings and provides gainful employment to millions of people. They include cotton and jute growers, artisans and weavers who are engaged in the organised as well as decentralised and household sectors spread across the entire country. The Indian textile industry is one of the largest in the world with a massive raw material and textiles manufacturing base. Our economy is largely dependent on the textile manufacturing and trade in addition to other major industries. About 27% of the foreign exchange earnings are on account of export of textiles and clothing alone. The textiles and clothing sector contributes about 14% to the industrial production and 3% to the gross domestic product of the country. Around 8% of the total excise revenue collection is contributed by the textile industry. So much so, the textile industry accounts for as large as 21% of the total employment generated in the economy. Around 35 million people are directly employed in the textile manufacturing activities. Indirect employment including the manpower engaged in agricultural based raw-material production like cotton and related trade and handling could be stated to be around another 60 million.
  • 22. CHAPTER – 2 About Industry and organization
  • 23. 2.1 Introduction of the Industry & Company Welspun India Limited (WIL) is one of the leading home textile players in the world, with a network across 32 countries. The Company offers the entire range of home textile products providing a “one stop solution for Home Textiles” across the globe through its modern state-of- the-art manufacturing facilities at Anjar and vapi in Gujarat, India. Supplier to 14 of the Top 30 global Retailers, the company has marquee clients like Wall- Mart, J C Penny, Target and Macy’s to name a few. Its product range covers the entire gamut of bedding, bath and kitchen textile like bed sheets, Pillow cases, comforters, quilts, and mattress pads, pillow, to bath rugs, towels and bath robes. Majority of these products are presented and sold in the key markets like USA, Canada, UK, Europe and Japan, Hongkong. About 95% of WIL’s production is exported to various countries across the world. India Textile Industry is one of the leading textile industries in the world. Though was predominantly unorganized industry even a few years back, but the scenario started changing after the economic liberalization of Indian economy in 1991. The opening up of economy gave the much-needed thrust to the Indian textile industry, which has now successfully become one of the largest in the world. India textile industry largely depends upon the textile manufacturing and export. It also plays a major role in the economy of the country. India earns about 27% of its total foreign exchange through textile exports. Further, the textile industry of India also contributes nearly 14% of the total industrial production of the country. It also contributes around 3% to the GDP of the country. India textile industry is also the largest in the country in terms of employment generation. It not only generates jobs in its own industry, but also opens up scopes for the other ancillary sectors. India textile industry currently generates employment to more than 35 million people. It is also estimated that, the industry will generate 12 million new jobs by the year 2014. As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates, registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the
  • 24. fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders. As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates, registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders. Through a vast global footprint, the company has leveraged many business association with a marquee of esteemed clients, especially within the Oil & Gas and Retail sectors where most companies are listed in the Fortune 100. Among the group’s subsidiaries are Welspun USA, Welspun Tubular LLC, Welspun Middle East and Welspun UK. In the Line Pipe sector, Welspun has to its credit some of the most prestigious projects including the world’s deepest pipeline project in the Gulf of Mexico, U.S.A; heaviest pipeline project in the Persian Gulf; highest LNG pipeline project in Peru and longest pipeline project from Canada to the US. While in the Home Textiles sector, Welspun is the largest integrated towel manufacturer in Asia, a leading supplier to 14 of the top 30 US retailers, and a global supplier offering the entire range of products within the segment. Welspun’s manufacturing base sits in its core facilities at Anjar, Gujarat, while other units are diversified in different parts of India with one plant each in USA and Saudi Arabia. Behind this rapid rise to prominence is a story of vision, foresight, planning and excellence. It is this willingness to face challenges that has made Welspun a recognized name as the one who pushes boundaries only to emerge victorious as a innovative solution provider that dares to commit. Welspun is proactively involved in a highly developed CSR programme which focus on the three ‘E's - Education, Empowerment & Health and Environment. With an aim to give back to the
  • 25. society, the company has driven an entire campaign to empower the underprivileged and establishing a sustainable business model that takes care of the environment. The social activities aren’t just limited to high profile projects, in fact every Welspunite is encouraged to contribute to the community in any small way they can. Welspun India Ltd. (WIL) a Welspun Group company, started its activities in 1985 as Welspun Winilon Silk Mills Pvt. Ltd, a synthetic yarn business which went on to become Welspun Polyesters (India) Ltd. and finally, Welspun India Limited emerged in the year 1995. The company offers a variety of products like towels in different sizes and qualities, bed linen using state of the art technology and the best quality of Egyptian cotton. Launched organic products utilizing the benefits of Soya, Seaweed, milk and Bamboo. WIL is Asia 's largest and amongst the top 4 Terry Towel producers in the World. Its business is spread across continents and a distribution network in 32 countries, like USA, UK, Canada, Australia, Italy, Sweden and France. 94% of the total products are exported The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to reach the leadership position in each segment / sector of its product / service. The company is committed to satisfy its customers by providing such quality product / service, which gives highest value for money. Welspun believes that employees are its most important asset through which it can reach the top in each category of its product / service. Therefore, the company will emphasize on their continuous improvement through up gradation of relevant knowledge and training. Welspun Terry Towels with the inexhaustible range and the claim to produce the softest towels, are engineered to the requirements of the consumer. Highly absorbent and long lasting towels are produced in a range of colors, which state to defy imagination. Today WIL is a $400 million company with manufacturing facilities in the US, UK, India, Mexico and Portugal, which is expected to become a $1 billion company by the year 2010. Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel producers in the World based in Mumbai, Maharashtra, India. It exports more than 94 per cent of
  • 26. its towels to more than 34 countries. It exports more than 68 per cent of its production to the US, 23 per cent to Europe and the balance to Middle East, Australia, Mauritius.[6] It supplies to 12 out of the top 20 retail chains in the world It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester filament yarns and texturised yarns. In 1995, the name changed from Welspun Polyster to Welspun Indial Ltd Gopi Ram Goenka, Founder of Welspun Group Welspun India Ltd is one of the top three home textile manufacturers globally, a position we have reached due to our willingness to embrace new technologies and develop innovative new products. With a network across 32 countries, we offer the entire range of home textile products to consumers from almost every corner of the world and are one of the trusted suppliers to many of the top retailers in the US. Welspun India also owns leading brands like Christy, Hygrocotton and others. WELSPUN INDIA LIMITED, ANJAR GUJRAT WELSPUN HOUSE LOWER PAREL WEST, MUMBAI
  • 27. 2.2 Overview of the Organization Today Welspun City houses a state-of-the-art Line Pipe mill which is capable of producing Spiral Arc Welded (SAW) Pipes – both Helical and Longitudinal pipes of the finest grades and international standards. This is in addition to the ERW pipes which it manufactures. The one-of-its-kind Textile Mill produces Terry Towels and Bed linen of the finest and the best quality in the World. These products are mostly exported to the top retailers of the Globe which includes most of the Fortune 100 Companies like Wal Mart, Target and J.C. Penny amongst others. Welspun City takes pride in housing one of the only three Plate-cum-coil mills of its kind in the World. This mill with a capacity of producing plates up to 4.5 meters width and Coil up to 2.8 meters wide is all set to improve Wels pun operational capabilities Welspun India ltd Shows Growth in Revenue, operating EBIDTA and PAT our Focus is on Innovation and Strategic Partnership with clients to increase Market Share – B.K Goenka, Chairman Mr. B.K Goenka, Chairman, Welspun Group said “FY15 was a landmark year for us. The continued efforts to consolidate our leadership position and improve profitability have started delivering results, which is evident in our operating and financial performance. Our focus on innovation as well as strategic partnership with our clients has helped us increase our market share, one of our key focus areas in the coming year will be the domestic market through our brands Spaces and Welhome.” Welspun India Ltd, part of US$ 3 BILLION Welspun Group is among the top three home textile manufacturers In the world and the largest home textile company in Asia. With a distribution network in more than 50 countries and manufacturing facilities in India, it is the largest exporter of home textile products from India Supplier to 14 of Top 30 global retailers, the company has marquee clients like Wal- Mart, JC Penney, Target and Macy’s to name a few. “Best ever” Financial year for Welspun India Ltd ” FY14: Revenue up 21%; Operational EBITDA UP 38% Q4FY15: Revenue up 15%; operational EBITDA UP 56%
  • 28. Dividend policy: 25% OF PAT; Rs. 10.5/sh total dividend for FY 15 Welspun India Ltd. (WIL), part of the US $3 BILLION Welspun Group today announced Q4 FY and year FY 15 Results, showing strong growth in revenue, operating EBITDA and profit and tax in comparison to the corresponding period last year. The Company declared a final dividend of Rs. 7.50 per share, taking the total dividend for year to Rs. 10.50 per share. The Company has also announced a Dividend Policy, under which dividend payout ratio will be 25% of PAT, effective FY 16. 2.3 Vision, Mission KEY MANAGEMENT WELSPUN INDIA LTD. 1. Mr. B. K Goenka – Chairman 2. Mr. R.R Mandawewala – Managing Director 3. Ms. Dipali Goenka – Executive Director 4. Mr. Akhil Jindal – Director Group Finance & Strategy WELSPUN PROJECT LTD. 1. Mr. B. K Goenka- Chairman 2. Mr. Deepak Chauhan –Presendent, Legal 3. Mr.Sandeep Garg – Managing Director Units : - Vapi and Anjar Type of company : - Public company Type of Industry : - Textile Company Main promoters : - B.K. Goenka, R.R. Mandawewala, and Dipali Goenka Location : - International
  • 29. Our Logo Reasons for Selecting this Location:- Located near two crucial ports, Kandla and Mundra on the Western coast of India; Kutch offers several location advantages besides its abundant natural resources. Easily available cotton and skilled manpower are a few to begin with. The two international ports and national highways are connected with a well development bank and World Bank, Kutch is ready to emerge as an industrial capital. Mission Statement, Vision of Company:-  Mission of company We endeavor to reach the leadership position in each Segment / Sector of our Product / Service. We are committed to satisfy our customers by providing best quality and service, which gives the highest value for money. We believe that employees are our most important asset through which we can reach the top In each category of our Product / Service. Therefore, we will emphasize on their continuous improvement through upgrading relevant knowledge and training. We commit ourselves to continuous growth, so as to fulfill the aspirations of our Customers, Employees and Shareholders.  Vision of Company  Welspun India Limited envisions to become a fully integrated home textile Company (Bed and Bath) – and provide one-stop-shop solution to customers across the World.
  • 30.  Welspun is the leader in terms of embracing new technologies, product innovations, market intelligence etc. and offering competitive end-to-end solutions to customers at globally competitive prices with effective supply chain management. It aims to become the preferred partner in Home Textiles for any global initiative. It targets Cost Optimization and aims to also become the lowest cost producer of home textiles globally Vision We aim to… Emerge as a global leader… Preferred by every home serve… With passion grow…. @ speed innovate… With quality excel… with ethics delighting all stakeholders… We are… WELSPUN Our Motto 'Dare To Commit' It is the vigour and commitment of all at Welspun that has brought it so far and helped to reach the zenith of success in whichever business they are in. It is through this quality that the motto of Welspun is ‘Dare to Commit’. Welspun doesn’t create products, it engineers satisfaction. Within Welspun, quality of product and service is of paramount importance. Welspun's state-of-art manufacturing facilities reaffirm world-class quality products and nothing less. Each and every project is treated as an opportunity and every achievement as a platform to set new goals. This strategy has enabled Welspun to have delighted customers in 50 Countries. “We dare to commit and deliver on our promises.” The Indian textile industry is one of the largest in the world with a massive raw material and textiles manufacturing base. Our economy is largely dependent on the textile manufacturing and trade in addition to other major industries The textiles and clothing sector contributes about 14% to the industrial production and 3% to the gross domestic product of the country. Around 8% of the total excise revenue collection is contributed by the textile industry. A textile is the largest single industry in India (and amongst the biggest in the world), accounting for about 20% of the total industrial production.
  • 31. 2.4 Background / Brief History of the Organization Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel producers in the World based inMumbai, Maharashtra, India. It exports more than 94 per cent of its towels to more than 34 countries. It exports more than 68 per cent of its production to the US, 23 per cent to Europe and the balance to Middle East, Australia, Mauritius. It supplies to 12 out of the top 20 retail chains in the world. It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun Winilon Silk Mills Pvt. Ltd. atMumbai It was established to manufacture Polyester filament yarns (PFY) and texturised yarns (PTY). In 1995, the name changed from Welspun Polyster to Welspun India Ltd. The company offers a variety of products like towels in different sizes and qualities, bed linen using state of the art technology and the best quality of Egyptian cotton. Launched organic products utilizing the benefits of Soya, Seaweed, milk and Bamboo. WIL is Asia 's largest and amongst the top 4 Terry Towel producers in the World. Its business is spread across continents and a distribution network in 32 countries, like USA, UK, Canada, Australia, Italy, Sweden and France. 94% of the total products are exported. Welspun Terry Towels with the inexhaustible range and the claim to produce the softest towels, are engineered to the requirements of the consumer. Highly absorbent and long lasting towels are produced in a range of colours, which state to defy imagination. Today WIL is a $400 million company with manufacturing facilities in the US, UK, India, Mexico and Portugal, which is expected to become a $ 3 billion company by the year 2014 The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to reach the leadership position in each segment / sector of its product / service. The company is committed to satisfy its customers by providing such quality product / service, which gives highest value for money. Welspun believes that employees are its most important asset through which it can reach the top in each category of its product / service. Therefore, the company will emphasize on their continuous improvement through upgradation of relevant knowledge and training. Welspun India envisions to become a fully integrated home textile company (Bed and Bath) from cotton farming to retailing by the year 2014 with the largest market capital in India and to be among the top three Home textile companies in the world.
  • 32. 2.5 Organizational Structure of Welspun The Textile Sector in India ranks next to Agriculture. Textile is one of India’s oldest industries and has a formidable presence in the national economy in as much as it contributes to about 14 per cent of manufacturing value-addition, accounts for around one-third of our gross export earnings and provides gainful employment to millions of people. The textile industry occupies a unique place in our country. One of the earliest to come into existence in India, it accounts for 14% of the total Industrial production, contributes to nearly 30% of the total exports and is the second largest employment generator after agriculture. Textile Industry is providing one of the most basic needs of people and the holds importance; maintaining sustained growth for improving quality of life. It has a unique position as a self- reliant industry, from the production of raw materials to the delivery of finished products, with substantial value-addition at each stage of processing; it is a major contribution to the country's economy. This paper deals with structure, growth and size of the Indian textile industry, role of textile industry in economy, key advantages of the industry, textile industry export .
  • 33. 2.6 Company Size, Revenues etc Welspun group under 20 companies of welspun Welspun India Limited is turn over is 6000 crore per year and whole group turn over is 21000 crore. Welspun India envisions to become a fully integrated home textile company (Bed and Bath) from cotton farming to retailing by the year 2014 with the largest market capital in India and to be among the top three Home textile companies in the world. As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates, registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders. Through a vast global footprint, the company has leveraged many business association with a marquee of esteemed clients, especially within the Oil & Gas and Retail sectors where most companies are listed in the Fortune 100. Among the group’s subsidiaries are Welspun USA, Welspun Tubular LLC, Welspun Middle East and Welspun UK. In the Line Pipe sector, Welspun has to its credit some of the most prestigious projects including the world’s deepest pipeline project in the Gulf of Mexico, U.S.A; heaviest pipeline project in the Persian Gulf; highest LNG pipeline project in Peru and longest pipeline project from Canada to the US. While in the Home Textiles sector, Welspun is the largest integrated towel manufacturer in Asia, a leading supplier to 14 of the top 30 US retailers, and a global supplier offering the entire range of products within the segment. Welspun’s manufacturing base sits in its core facilities at Anjar, Gujarat, while other units are diversified in different parts of India with one plant each in USA and Saudi Arabia.
  • 34. Behind this rapid rise to prominence is a story of vision, foresight, planning and excellence. It is this willingness to face challenges that has made Welspun a recognized name as the one who pushes boundaries only to emerge victorious as a innovative solution provider that dares to commit. Welspun is proactively involved in a highly developed CSR programme which focus on the three ‘E's - Education, Empowerment & Health and Environment. With an aim to give back to the society, the company has driven an entire campaign to empower the underprivileged and establishing a sustainable business model that takes care of the environment. The social activities aren’t just limited to high profile projects, in fact every Welspunite is encouraged to contribute to the community in any small way they can. Welspun Group turn over is 21000 tousand crore means us $ 3.5 billions doller. The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to reach the leadership position in each segment / sector of its product / service. The company is committed to satisfy its customers by providing such quality product / service, which gives highest value for money. Welspun believes that employees are its most important asset through which it can reach the top in each category of its product / service. Therefore, the company will emphasize on their continuous improvement through upgradation of relevant knowledge and training. Welspun Terry Towels with the inexhaustible range and the claim to produce the softest towels, are engineered to the requirements of the consumer. Highly absorbent and long lasting towels are produced in a range of colours, which state to defy imagination. Today WIL is a $400 million company with manufacturing facilities in the US, UK, India, Mexico and Portugal, which is expected to become a $1 billion company by the year 2014. Product range of the company includes:  Bath –Embroidered Towels –Sublistatic –Stripes –Bathrobe  Bed –Bed Linen  Rug –Embroidered Towels –Sublistatic –Stripes  Top of Bed –Embroidered Towels –Sublistatic  Towels terry towels  Bath rugs, bath robes.  Bedding lilan.  Cotton, yarn Desining.
  • 35. 2. 7 Products/ Services  Product Profile : - Welspun Products Welspun has a wide ranging portfolio of home textile products comprising terry towels, bed sheets, bath robes, bath rugs, basic bedding and decorative bedding. Terry Towel Welspun manufactures terry towels in different shapes and sizes. Some of the towels are intended for use in a particular setting, such as beach towels, or for a particular purpose, such as kitchen towels and baby hood towels, or in sizes convenient for a special use, such as hand towels, face towels and bath sheets. Being woven out of 100% cotton yarn, these fabrics acquire significant hygroscopic property, which is a prime reason for using terry fabrics in home textiles in general and towels and bath robes in particular. Bed Sheets Welspun manufactures bed sheets in different shapes and sizes based on different bed sizes and mattress depth. Our bed sheets are made from cotton or various blends, such as polyester cotton, cotton bamboo and cotton eucalyptus. The main reason for using blends is the cost and ease of maintenance of the product by the consumer. Bath Robes Wels pun manufactures bath robes in different designs, shades and weights as per customer requirements. It has the ability to make piece dyed, yarn dyed, jacquard and velour bath robes. The bath robes are manufactured in different styles such as “kimono", "hood", "zipper", and "shawl". Welspun specializes in the manufacture of a specific category of bath robes called “wraps". It also provides embellishments, embroidery and prints as per customer requirements. The fabric for our bath robes is similar to the fabric of our towels, which enables us to leverage the product development and innovation undertaken in the production of terry towels.
  • 36. Bath Rugs Wels pun is able to make rugs of various designs using its multi-level cut loop machine to create multiple fiber lengths within a rug. Our bath rugs are generally made of cotton, nylon or micro fiber and can be latex-backed, depending on consumer preferences. Based on customer requirements, we make rugs of different sizes and weights including reversible rugs. Basic Bedding and Decorative Bedding Our basic bedding products includes mattress pads, blown and garneted pillows and basic comforters while our decorative bedding products includes comforters, bed skirts, shams, decorative pillows and bolsters. Most of these products are made of polyester fiber fill wadding. The fill we use for each product varies according to customer requirements. Since the decorative products provide the look and feel to the bedroom, the products are design-oriented. Value Added" Products In addition to these products, Welspun also manufactures "value added" products such as "quick dry towels" and "the perfect sheet". Welspun believes that these product offerings are examples of how consumer research-driven innovation can enhance functionality in its product offerings. Robes: - Wil manufactures bath robes in different styles such as kimono, hood, zipper,shal, and wraps . since the fabric for bath robes is similar ta that of towels, the company is able to leverage the product development and innovation undertake in production of terry towels, in this segment. BED : - Bed Linen Products… It includes bed sheet in different sizes, according to bed size and mattress depth. These are made from cotton or from various blends, such as polyester cotton, cotton bamboo, cotton silk and cotton Eucalyptus.
  • 37. Flooring :Carpets : The company is a recent entrant in the carpet segment. The carpet facility was completed in FY 14 and is expected to start generating revenues in FY 15. The company will be initially focusing on decorative carpets and area rugs. BEDDING Bed Sheets After establishing our presence in bath towels, we forayed into bed sheets in 2004-05 with our sheeting facility at Anjar. We produce solid- color flat and fitted sheets, damask stripes, intricate jacquards and woven dobby patterns across all thread counts in cotton and blended yarn / fabric. We also have rotor and digital printing capabilities. Utility Bedding we manufacture pillow fillers, mattress pads and down-alternative filled comforters, also khow as Utility Bedding at our Anjar facility. We boast unique patent-pending solution driven products in this area. From this facility, we also produce fashion core comforters in solid and stripes that coordinate with our sheets. Fashion Bedding Our trend savvy design studios design and develop unique printed and woven textured patterns for the bedroom. Our utility and fashion bedding capacities produce a combined 1.8 mn units per annum. TOWELS Welspun is leading supplier of bath towels in the USA. Every seventh towel sold in the US today is made by Welspun. The product range includes wash cloths, face towels, hand towels, bath towels, bath sheets and beach towels. From simple solid color towels to intricate yarn-dyed jacquards, we boast an entire line of differentiated products. We have the capability to manufacture towels using carded/combed cotton, ring spun, zero twist, low twist and newly patented Hygrocotton yarns. Our innovation in towels begins with the actual yarn. RUGS Bath Rug We added bath rug manufacturing facility with a capacity of 8 million pieces in 2009. With machine tufting and hand tufting capabilities, we manufacture cotton, Nylon PET
  • 38. and Polyester filament-based Drylon and Resilon yarn rugs and the bi-component fiber (BCF) rugs called Kushlon. We are vertically integrated to manufacture our own dope dyed Drylon, Resilon, Kushlon and Nylon yarns via our subsidiary, Welspun syntax Ltd. Area Rug Welspun recently launched a vertically integrated line of area and accent rugs. Using our expertise in fiber extrusion and design innovation, our line boasts a diverse range of product and styles. To further enhance our area and accent rug introduction, Welspun is using our consumer research to develop best-in-class merchandising aids. WIMBLEDON TOWELS Every year Welspun produces over 100,00,00 towels for the Championships Wimbledon, the majority of which are sold during the tournament the majority of which are sold during the tournament fortnight. Christy, a Welspun brand has been the proud licensee of the towels for 28 years now. The Championship towels are the fastest selling product during the tournament and have become the iconic ‘must have’ product of the event.
  • 40. Bath Rugs Basic Bedding and Decorative Bedding Current capacities of Welspun India : - TERRY TOWELS . CAPACITY 45,000 MT/ Year Location Anjar / vapi Capacity utilization.. 99 % BED LINEN PRODUCTS BED SHEETS – Capacity : 55 Million mtr / year Location : Anjar Capacity Utilisation 89 %
  • 41. BATH RUGES %CARPETS : Capacity : 12,000 MT/Year Location : vapiCapacity utilization : 68 % Welspun India Ltd. (WIL) is a fully integrated home textile manufacturer. It is one of the largest global home textile players, with world class manufacturing facilities in India. Besides, the company was ranked 1st in the Top 15 Supplier Giants (USA) by Home Textiles Today Magazine, January 2013 Today, WIL holds an undoubted global leader position owing to its' willingness to embrace new technologies and develop innovative products. With a network across 32 countries, the company offers the entire range of home textile products to consumers from almost every corner of the world and are one of the trusted suppliers to many of the top retailers in the US and Europe. Welspun India also owns leading brands like Christy, Hygro Comfort and others. It has modern manufacturing facilities at Anjar and Vapi in Gujarat, India where it produces the entire range of home textiles for bed & bath category. Welspun India Ltd. also owns the following home textile brands. VISION We aim to emerge as a global leader preferred by every home serve...with passion grow....@speed innovate.....with quality excel...with ethics Delighting all stakeholders..... We are...WELSPUN MISSION We Endeavour to reach a leadership position in each Segment / Sector of our Product / Service. We are committed to satisfy our customers by providing best quality and service, which gives the
  • 42. highest value for money. We believe that employees are our most important asset through which we can reach the top in each category of our Product / Service. Therefore, we will emphasize on their continuous improvement through upgrading relevant knowledge and training. We commit ourselves to continuous growth, so as to fulfill the aspirations of our Customers, Employees and Shareholders. 2.8 Competitors Competitors of Welspun India limited :-  Vardhaman Group  Alok Industries Limited  Raymond Industries  Arvind mills Limited  Bombay Dyeing  Indo count  Trident  Wall mart Welspun’s financial position and operations for the year ended March 31 2015. Amount are stated in Indian Rupees unless otherwise indicated. The numbers for the year ending March 31, 2015 as well as for the previous year are on a consolidated basis and regrouped and reclassified wherever necessary . WELSPUN INDIA LTD – BUSINESS OVERVIEW Welspun India Limited (WIL) is the Global Leader in Home Textiles with global reach, delivering to more than 50 countries. WIL supplies to 14 of the top 30 global retailers and has been ranked 1st in the Top 15 suppliers Giants to the USA by Home Textiles Today Magazine continuously for the last three years. With world class manufacturing facilities in Gujarat –India,
  • 43. the company offers a wide range of home textile products in Bath, Bedding and Flooring solutions to Its consumers from almost every corner of the world. Welspun has a strong presence in key markets like USA, Canada, UK, and Europe and about 95% of its production is exported to various countries across the world. The company owns brands such as Christy, Spaces and Welhome which constitute around 11% of the sales. The company has a strong emphasis on Innovation which is reflected in the number of patents and trademarks which it holds and had applied for. More than 30% of the total revenues of WIL come from the Innovation products developed by the company. GLOBAL ECONOMICOVERVIEW In 2014, global economic recovery remained tepid and divergent across economies, with most emerging market economies experiencing slowdown. While advance economies remained susceptible to the risk of deflation, inflationary pressures subsided in key emerging economies giving leeway for easing monetary policy. Global commodity prices continued to decline. Financial markets were buoyant but volatile in pricing policy developments in major economies. Global economic activity appears to be stablising, but with markedly divergent growth profiles between advanced and emerging economies, and between commodity exporters and importers. The collapse of international commodity prices, especially of crude oil, seems to have reallocated demand across economies. Monetary policy stances across countries have been easing including unconventionally, and market expectations on the timing of the US monetary policy normalization have been pushed back. In response, there have been large movements in exchange rates and other assets prices. Reflecting risk appetite and search for yield, long term yoelds have fallen to record lows amidst heightened volatility in financial markets. For commodity exporters, however, risk spreads have widened and currency depreciation have been sizable. Thus, even though financial asset prices, the outlook for global growth remains moderate, held back by still-weak demand. In the United states, growth has been firming up, aided by improving labour and housing market conditions. The sharp appreciation in the US dollar in recent months could, however, dampen prospects for exports. In the Euro area, economic condition remain weak although some pick-up
  • 44. in Q4 of 2014 and the early months of 2015 is being observed, supported by lower crude prices and the depreciation in the euro as well as increased bank lending. The contraction of activity in Japan moderated in the final quarter of 2014, with mixed signals from higher frequency data in the beginning of 2015 – consumer confidence and exports show improvement, but retail sales and industrial production have contracted. Gopi Ram Goenka, Founder of Welspun Group Welspun India Ltd is one of the top three home textile manufacturers globally, a position we have reached due to our willingness to embrace new technologies and develop innovative new products. With a network across 32 countries, we offer the entire range of home textile products to consumers from almost every corner of the world and are one of the trusted suppliers to many of the top retailers in the US. Welspun India also owns leading brands like Christy, Hygrocotton and others. Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel producers in the World based in Mumbai, Maharashtra, India.It exports more than 94 per cent of its towels to more than 34 countries. It exports more than 68 per cent of its production to the US, 23 per cent to Europe and the balance to Middle East, Australia, Mauritius.[6] It supplies to 12 out of the top 20 retail chains in the world It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester filament yarns and texturised yarns. In 1995, the name changed from Welspun Polyster to Welspun Indial Ltd.
  • 45. CHAPTER- 3 Review of Literature / Theoretical Background
  • 46. 3.1 Theoretical Framework Welspun India Ltd. (WIL) a Welspun Group company, started its activities in 1985 as Welspun Winilon Silk Mills Pvt. Ltd, a synthetic yarn business which went on to become Welspun Polyesters (India) Ltd. and finally, Welspun India Limited emerged in the year 1995. The company offers a variety of products like towels in different sizes and qualities, bed linen using state of the art technology and the best quality of Egyptian cotton. Launched organic products utilizing the benefits of Soya, Seaweed, milk and Bamboo. WIL is Asia 's largest and amongst the top 4 Terry Towel producers in the World. Its business is spread across continents and a distribution network in 32 countries, like USA, UK, Canada, Australia, Italy, Sweden and France. 94% of the total products are exported. The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to reach the leadership position in each segment / sector of its product / service. The company is committed to satisfy its customers by providing such quality product / service, which gives highest value for money. Welspun believes that employees are its most important asset through which it can reach the top in each category of its product / service. Therefore, the company will emphasize on their continuous improvement through up gradation of relevant knowledge and training. Welspun Terry Towels with the inexhaustible range and the claim to produce the softest towels, are engineered to the requirements of the consumer. Highly absorbent and long lasting towels are produced in a range of colours, which state to defy imagination. Today WIL is a $400 million company with manufacturing facilities in the US, UK, India, Mexico and Portugal, which is expected to become a $1 billion company by the year 2014.
  • 47. It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester filament yarns (PFY) and textures yarns (PTY). In 1995, the name changed from Welspun Polyester to Welspun India Ltd. Latest Innovation Analysis of Textile Industry these are various web sites… www.Kickstarters.com www.Angellist.com www.Onevest.com www.Indiegogo.com www.Crowcube.com www.Fundable.com www.Circleup.com www.Crowfunder.com www.Welspun India www.Welspun Syntax www.Wefunder.com www.Equitynet.com All Welspun textile Products Innovation Like Bed sheet, Pillow , Bed, towels, terry towels, bath robes, bath towels, Linen bed, bath rugs. 3.2 Background Theory Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel producers in the World based in Mumbai, Maharashtra, India.It exports more than 94 per cent of its towels to more than 34 countries. It exports more than 68 per cent of its production to the US, 23 per cent to Europe and the balance to Middle East, Australia, Mauritius.[6] It supplies to 12 out of the top 20 retail chains in the world It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun Winilon Silk Mills Pvt. Ltd. at Mumbai. It was established to manufacture Polyester
  • 48. filament yarns and texturised yarns. In 1995, the name changed from Welspun Polyster to Welspun Indial Ltd Gopi Ram Goenka, Founder of Welspun Group Welspun India Ltd is one of the top three home textile manufacturers globally, a position we have reached due to our willingness to embrace new technologies and develop innovative new products. With a network across 32 countries, we offer the entire range of home textile products to consumers from almost every corner of the world and are one of the trusted suppliers to many of the top retailers in the US. Welspun India also owns leading brands like Christy, Hygrocotton and others. 3.3 Review of the Literature Bagchi (2013) critically examined the removal of quota between 1995-2005 in four phases is not as beneficial as it is projected by developed world. The first two phases are composed of goods which are not of high importance and already almost free. These two phases are not of high importance. The other two phases are of high importance. Chandra (2014) in his article wrote on challenges ahead of Indian textile and clothing industry in post quota regime. It put special emphasis on production capabilities and efficiencies as most essential elements to fight global competition. It suggests various strategic decisions Indian textile manufacturers have to make to survive the competitiveness in post quota regime. Simpson and Shetty (2011) did a vast study on India’s textile industry. The purpose of study is to analyze India’s textile and apparel industry, its structural problems, market access barriers, and measurements taken by government of India to enhance the industry’s competitiveness in the post – Multifibre Agreement (MFA) era. The study also assesses India’s textile and apparel market potential and trade and investment opportunities for U.S.
  • 49. firms as India steps into a more free and transparent trade regime. For the purpose of study exploratory study is done in which in-depth interviews are done with various government officials in Textile Export Promotion Council, Ministry of . 101 textile, Cotton Council of India, Apparel Export Promotion Council (AEPC), Federation of Karnataka Chamber of Commerce and Industry, Handloom Export Promotion Council, Madras Chamber of Commerce and Industry, The South India Textile and Research Association, and almost all top executives of India’s large textile mills. Verma (2013) in his article emphasized on the impact on the Indian textile Bagchi (2014-15) critically examined the removal of quota between 2014-15 in four phases is not as beneficial as it is projected by developed world. The first two phases are composed of goods which are not of high importance and already almost free. These two phases are not of high importance. The other two phases are of high importance. Chandra (1998) in his article wrote on challenges ahead of Indian textile and clothing industry in post quota regime. It put special emphasis on production capabilities and efficiencies as most essential elements to fight global competition. It suggests various strategic decisions Indian textile manufacturers have to make to survive the competitiveness in post quota regime. Simpson and Shetty (2001) did a vast study on India’s textile industry. The purpose of study is to analyze India’s textile and apparel industry, its structural problems, market access barriers, and measurements taken by government of India to enhance the industry’s competitiveness in the post – Multifibre Agreement (MFA) era. The study also assesses India’s textile and apparel market potential and trade and investment opportunities for U.S. firms as India steps into a more free and transparent trade regime. For the purpose of study exploratory study is done in which in-depth interviews are done with various government officials in Textile Export Promotion Council, Ministry of . 101 textile, Cotton Council of India, Apparel Export Promotion Council (AEPC), Federation of Karnataka Chamber of Commerce and Industry, Handloom Export Promotion Council, Madras Chamber of Commerce and Industry, The South India Textile and Research Association, and almost all top executives of India’s large textile mills. Verma (2011) in his article emphasized on the impact on the Indian textile.
  • 50. India is first in global jute production and shares 63% of global textile and garment market. India is 2nd in global textile manufacturing and also 2nd in silk and cotton production. 100% FDI is allowed via automatic route in textile sector. Rieter, Trutzschler, Soktas, Zambiati, Bilsar, Monti, CMT, E-land, Nissinbo, Marks & Spencer, Zara, Promod, Benetton, Levi’s are the some of foreign textile companies invested or working in India. 4.4 AWARDS & RECOGNITIONS 2015 Green Manufacturing Excellence Awards 2015- Welspun India Ltd, Anjar - Frost & Sullivan Partner Award of Excellence For Performance -Target Best Product Quality Award For Egyptian Nanospun Towel- Asda George Home Self Testing Certification – Asda Best Supplier Award For Performance – Sheridan 2014 Environment Management Award – Golden Peacock Green Manufacturing Excellence Award – Frost & Sullivan Best Trade Exporter, Indian Export Award – Ecgc D&B Global Citizen Award 2014 – Macy’s 5 Star vendor Award 2014 – Macy’s Best Brand In Bed And Bath/ Furniture category 2013-14 - Shoppers stop Supplier Award For The Year 2014 – Macy’s
  • 51. Certified Women’s Business Enterprise Award – Weconnect International Innovation Award For Year – J C Penney Best Corporate Social Responsibility Practices – World CSR Congress 2013 Supplier of the year – TESCO Largest Producer, Largest Exporter – Made Ups & Home Textiles TV 18 – Textile Conclave 2013 – Brand India Special Gold Trophy for highest exports of cotton Textiles – Texprocil Vendor of the Year – Sears / K-Mart Partners in Business Transformation – Sears / K-Mart Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel producers in the World based inMumbai, Maharashtra, India.[1] It exports more than 94 per cent of its towels to more than 34 countries. It exports more than 68 per cent of its production to the US, 23 per cent to Europe and the balance to Middle East, Australia, Mauritius. It supplies to 12 out of the top 20 retail chains in the world. It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun Winilon Silk Mills Pvt. Ltd. atMumbai. It was established to manufacture Polyester filament yarns (PFY) and texturised yarns (PTY). In 1995, the name changed from Welspun Polyster to Welspun India Ltd. The Textile industry in India traditionally, after agriculture, is the only industry that has generated huge employment for both skilled and unskilled labor in textiles. The textile industry continues to be the second largest employment generating sector in India. It offers direct employment to over 35 million in the country.[1] The share of textiles in total exports was 11.04% during April–July 2010, as per the Ministry of Textiles. During 2009-2010, Indian textiles industry was pegged at US$55 billion, 64% of which services domestic demand. In 2010,
  • 52. there were 2,500 textile weaving factories and 4,135 textile finishing factories in all of India. According to AT Kearney’s ‘Retail Apparel Index’, India is ranked as the fourth most promising market for apparel retailers in 2009. CHAPTER – 4 Objectives & Research Methodology
  • 53. 4.1 Objectives of the Study Defined  To identify the factors which influence the Job satisfaction of employees.  To observe the Human resource development in the Welspun Textiles Limited at Corporate Office.  To suggest measures to improve the Satisfaction level of Employees.  To main focus on Textile Innovation in technology, Design, yarn, materials, high quality cotton material to applied in Welspun Textile.  Industrial Research on textile and infrastructure, by way of various sources and Reports.  Main Focus is to collection current data secondary and Innovation.  Recent changes in the global and domestic market in terms of supply and consumption.  Tracking of any new government policy and amendments for particular industries And Industrial outlook and estimated growth.  New technology and innovation are applied in textile industry.  Other Project is print media and coverages the main objective is to find out the magnitude of coverages of Welspun Group in various Publication, such as newspaper, magazines and online.
  • 54. 4.2 Method of Research RESEARCH DESIGN In my research , Secondary research design have followed DATA COLLECTION Secondary data. Secondary data is collected by websites textile Innovation Sample Design and Size Sample size is 100 employees Sampling frame: Sample frame = ALL Employees of different department at Corporate Office Sampling technique • Snowball Sampling. • Convenience Sampling Various Site to Innovatation Textile Industry Kickstarters.com Indiegogo.com Angellist.com Onevest.com Fundable.com Crowcube.com Circleup.com Crowdfunder.com Welspunindia.com Syntex.com
  • 55. 4.3 Type of Research ResearchmethodologyRegarding the projects :-  Secondary Research in textile Innovation  New technology and innovation in textile industry.  Collection of the data is site is kickstarters.com.  Industrial Research on textile and infrastructure, by way of various sources and Reports.  Main focus is to collect current data.  Recent changes in the Global and Domestic market interms of supply and consumption.  Tracking of any new government Policy and aments for Particular  And Industrial outlook and Estimated Growth.  Then the data will included in the MB& A Report.  Other Project is print media and coverages the main objective is to find out the magnitute of coverages of Welspun Group in various Publication, such as newspaper, magazines and online. 4.4 Sampling Plan (containing method, size and unit) ResearchAnalysis of the project : - The Global Economic overview, indian Economic overview ,Global Textile Industry and Trade, Global Home Textile Market, indian Textile industry and outlook of how an entity has performed in the past, its Financial condition, and its future prospects. In so doing, the MD & A attempt to provide investors with complete, fair and balance information to help them new innovation and textile products and decide to invest in an entity. The sectionof company act 1956, this section contains a description of the year gone by and some of the key factors that influenced the business of the company in the year inthat year , as well as a fair and unbiased overview of the company’s past, present and future. Collection of the data in textile industry in welspun products are with different innovation analysis like site of the products.. kickstarter.com, Indiegogo.com , Angel list.com, one vest.com. are these site to help ful of the collection of the secondry data collection.
  • 56. Secondary data on incorporated in textile industry and applied them new kind of innovation products in textile industry of welspun india ltd. Estimated share of India in World Exports Year World textile Export ($ Billion) India’s Export ($Billion) 2012 708 31 2013 743.4 35.7 2014 780.6 41.1 2015 819.6 47.3 2016 860.6 54.4 2017 903.6 62.6 2018 948.8 72.1 2019 996.2 83.0 2020 1046.0 95.5 2021 1098.3 109.9 2022 1153.3 126.5 2023 1210.9 145.6 Raw Material : welspun India Ltd textile is a country where abundant good quality surplus cotton is available and it is the second largest producer & net exporter of cotton and yarn exporter globally. Other major suppliers like China, Pakistan and Turkey have higher cotton imports than exports. This puts India at an advantage against other major exporters in term of raw material availability and costs. The sectionof company act 1956, this section contains a description of the year gone by and some of the key factors that influenced the business of the company in the year inthat year , as well as a fair and unbiased overview of the company’s past, present and future. Collection of the data in textile industry in welspun products are with different innovation analysis like site of the products.. kickstarter.com, Indiegogo.com , Angel list.com, one vest.com. are these site to help ful of the collection of the secondry data collection.
  • 57. Current capacity of welspun india limited… WIL Products Unit Current Capacity Production - FY15 Spindles Nos Yarn MT 50,000 Towels MT 50,000 50,852 Sheets mn Mtrs 60 58 Rugs MT 15,000 8,755 4.5 Data Analysis Technique to be used Welspun India Ltd Textile and Apparel Exporter 1.81% 1.61% 1.85% 2.87% 2.58% 3.31% 3.60% 4.67% 37.07% 24.77% 15.86% Pakistan Indonesia Korea Vietnam USA Bangladesh Turkey India China Euripean Others
  • 58. Textile & Apparel Importers The Textile and clothing trade is expected to grow at a rate of 5% per annum over the next decade and is expected to breach the US $ 1.3 trillion mark by the CY 2023 as shown in Figure. Value through Brands 1.80% 3.34% 1.66% 5.27% 0.79% 0.16% 1.58% 1.41% 1.23% 0.81% 0.51% 14.67% 27.53% 39.22% Canada china Russia Japan Indonesia Pakistan Korea Vietnam Turkey Bangladesh India USA European others
  • 60. 5.1 Data Analysis & Results INDIAN TEXTILE INDUSTRY: The Indian Textile Industry India ranked as the third largest exporter, trailing European Union and China. In the global exports market of clothing, India ranked as the fifth largest exporter, trailing Bangladesh, Hong kong, EU and China. India accounts for 22% of the world’s installed capacity of spindleage and is one of the largest exporters of yarn international market. It has second highest spindleage in the world after China, highest loomage (including handlooms) in the world and contributes about 61% to the world loomage. Table : Growth of Textile Sector Year Growth rate (%) 2006-07 10.1 2007-08 11.7 2008-09 7.5 2009-10 -5.7 2010-11 5.8 2011-12 -3.6 2012-13 7.3 2013-14 8.5 The Indian textile and apparel industry with a 5% global share of trade is at an inflection point, driven by value addition and the domestic market present size, US$58 bn. India is the second –
  • 61. highest cotton producer with a 22% global share, driven by strong backward linkages in agriculture. This sector contributes about 14 per cent to industrial production, 4 per cent to the gross domestic product GDP, and 17 per cent to the country’s export earnings. It provides direct employment to over 35 million people. The textile sector is the second largest provider of employment after agriculture and it plays a very vital role in the Industrial output, employment generation and the export earning of the country. 5.2 Interpretation of Result
  • 62. Global Home Textile Scenario Market Size  Home textile market at US$45 bn  Bath towel and Bed linen constitute ~60% Key Consumers  US , Europe and Japan are the largest consumers  Global demand split between US, Europe and Rest of the World Key Producers  India , Pakistan and China are the largest producers  Account for 85% of cotton home textile trade to US  Global market share: China 35%; India 11%  India’s market share is higher in cotton home textiles  Gained foothold in LatAm, Central America and Ireland  Global Ecommerce – Tie-up with major portals in US, UK and India
  • 63. Structural Changes in favour of India  Largest producer and 2nd largest exporter of cotton  Exporter of yarn  Competitive costs  Robust ecosystem for textiles  Democracy with stable government  Better environmental and labor law compliance  Major importer of cotton and yarn  Yuan appreciation  Losing export Competitiveness  Wage inflation  Rising power costs
  • 64.  Stricter environmental compliance  Focus on domestic consumption  Yarn capacity closures  Cotton Importer  Energy issues  Geopolitical issues  Compliance issues 5.3 Recommendations Key Developments in FY 15  No.1 Home Textile exporter to the US for the third consecutive year  Increased vertical integration for yarn and fabric to ~70%  Launched a major campaign for ‘Spaces’ in India  Launched Brand ‘Spun” globally  Launched ‘Christy’ stores in China  Gained traction in hospitality business globally  Innovative products accounted for 31% of the revenue  Commissioned India’s ‘largest spinning facility under one roof’ at Anjar  Launched ‘Hygro’ branding campaign in the US  Gained foothold in LatAm, Central America and Ireland  Global Ecommerce – Tie-up with major portals in US, UK and India. Global Client Recognitions in 2014-15 The Textile and clothing trade is expected to grow at a rate of 5% per annum over the next decade and is expected to breach the US $ 1.3 trillion mark by the CY 2023 as shown in Figure 4.
  • 65. Value through Brands INDIAN TEXTILE INDUSTRY: The Indian Textile Industry India ranked as the third largest exporter, trailing European Union and China. In the global exports market of clothing, India ranked as the fifth largest exporter,
  • 66. trailing Bangladesh, Hong kong, EU and China. India accounts for 22% of the world’s installed capacity of spindleage and is one of the largest exporters of yarn international market. It has second highest spindleage in the world after China, highest loomage (including handlooms) in the world and contributes about 61% to the world loomage. Table : Growth of Textile Sector Year Growth rate (%) 2006-07 10.1 2007-08 11.7 2008-09 7.5 2009-10 -5.7 2010-11 5.8 2011-12 -3.6 2012-13 7.3 2013-14 8.5 The Indian textile and apparel industry with a 5% global share of trade is at an inflection point, driven by value addition and the domestic market present size, US$58 bn. India is the second – highest cotton producer with a 22% global share, driven by strong backward linkages in agriculture. This sector contributes about 14 per cent to industrial production, 4 per cent to the gross domestic product GDP, and 17 per cent to the country’s export earnings. It provides direct employment to over 35 million people. The textile sector is the second largest provider of employment after agriculture and it plays a very vital role in the Industrial output, employment generation and the export earning of the country.
  • 68. Market Size  Home textile market at US$45 bn  Bath towel and Bed linen constitute ~60% Key Consumers  US , Europe and Japan are the largest consumers  Global demand split between US, Europe and Rest of the World Key Producers  India , Pakistan and China are the largest producers  Account for 85% of cotton home textile trade to US  Global market share: China 35%; India 11%  India’s market share is higher in cotton home textiles
  • 69. Structural Changes in favour of India  Largest producer and 2nd largest exporter of cotton  Exporter of yarn  Competitive costs  Robust ecosystem for textiles  Democracy with stable government  Better environmental and labor law compliance  Major importer of cotton and yarn  Yuan appreciation
  • 70.  Losing export Competitiveness  Wage inflation  Rising power costs  Stricter environmental compliance  Focus on domestic consumption  Yarn capacity closures  Cotton Importer  Energy issues  Geopolitical issues  Compliance issues Key Developments in FY 15  No.1 Home Textile exporter to the US for the third consecutive year  Increased vertical integration for yarn and fabric to ~70%  Launched a major campaign for ‘Spaces’ in India  Launched Brand ‘Spun” globally  Launched ‘Christy’ stores in China  Gained traction in hospitality business globally  Innovative products accounted for 31% of the revenue  Commissioned India’s ‘largest spinning facility under one roof’ at Anjar  Launched ‘Hygro’ branding campaign in the US  Gained foothold in LatAm, Central America and Ireland  Global Ecommerce – Tie-up with major portals in US, UK and India Global Client Recognitions in 2014-15
  • 71.   Target Partner Award of Excellence for performance in 2014  Macy’s 5 Star Vendor Award for performance in 2014  Sheridan – Best Supplier Award for performance in 2014  ASDA Self Testing Certification, April 2015  Kohl’s Self Testing Certification  JCPenney –Innovation Award for year 2013  Texprocil : Highest Global Exports – Special Gold 2013-14  ECGC D&B - Best Trader Exporter, Indian Exporter Award’14  ASDA George Home Best Product Quality award for Egyptian Nanospun Towel
  • 72.  Green Manufacturing Excellence Award Green Believers Award 2014 by Frost & Sullivan  Macy’s Global Citizen Award for CSR for 2014.  Golden Peacock : Environment Management Award 2014  World CSR Congress - Global CSR Excellence & Leadership  Best Corporate Social Responsibility Practices 2013 Leadership: Focus and Excellence  A differentiated End-to-end Solutions Provider in Home Textiles  Widest product range in the Home Textiles segment Bath Bedding Flooring Towels Sheets Carpets Bath robes TOB Rugs Basic and Fashion Bedding
  • 73.  Uniquely positioned for cross-selling due to Customer reach, Competitive manufacturing and Global delivery model empowering higher wallet share  Strong track record of customer satisfaction and repeat business from them; 80% revenue from replenishment Wide product range in Home textiles
  • 74. Welspun Project on Financial overview
  • 75. Key financial highlights of FY15 Achieved highest annual sales and profitability in the Company’s history. Crossed Rs. 50 bn milestone for revenue and Rs. 5 bnmilestone for PAT Operating EBITDA margin at 24.0%; PAT margin at 10.2% Long Term Credit Rating improved two notches to AA- by FITCH Positive free cash flows after meeting capex requirements Tighter working capital control reduces cash conversion cycle to 59 days from 67 days. Income Statement – Strong improvement Consistent improvement in financial performance
  • 76.
  • 77.
  • 78. 5.4 BRANDS OF WELSPUN INDIA LTD. BRANDS OF WELSPUN INDIA LTD.  Mass premium brand with presence in India and Middle East  Footprint of over 200 shop-in-shop outlets and distribution  Mass brand presence via mass retailers; also growing via distributor network  Largest terry towel brand in the UK with growing presence in China and the Middle East  Present in over 40 retailers within UK  Also present in USA and seeing aggressive growth in e-commerce  Mass brand in the UK with a focus on bedding  Growing aggressively in affordable fashion
  • 79.  Suppliers of the Wimbledon towels  A souvenir that even the star tennis players covet  License holder of the Rugby World Cup 2015 towels  Licensed the Amy Butler range of home products for the US business with a special focus on e-commerce  Launched own brand of luxury linen in the US via e-commerce partners  Licensed the Annie Phillip brand for floor coverings in US, UK and India
  • 80. Branding our Innovation Launching nation-wide campaign in the US to introduce patented Hygrocotton technology to consumers. First ever such campaign in textiles in the past 15 years Value through Brands  Strong growth expected in the branded category, especially in India  Expansion of Christy into geographies such as USA, China and Middle East  Increased penetration of Spaces and Welhome through shop-in-shop and e-commerce  Very low capex and risk  India – Growth of branded products at ~40% CAGR over a period of 2 years  Global – Growth of branded products currently at ~11% of consolidated sales  Latest Innovation Analysis in Textile Industry Like this type of Project and site…  Kickstarters.com  Indiegogo.com  Angellist.com  Onevest.com  Fundable.com  Crowcube.com  Circleup.com  Crowdfunder.com
  • 81. 5.5 SUGGESTIONS AND FINDINGS  Company needs to revise the pay scale of the employees.  Timely and adequate increments should be there for the employees.  Organization should provide better Housing, Retirement benefits, Educational Assistance, Leave, Health, transportation facilities.  Employee motivation should be encouraged.  Interpersonal relations should be more developed. Superior subordinate relations should be fine and hierarchy should be shortened  Time to time profile changes for the employees  There should be job rotation for the employees in all dept , so the employees can know all other activities  Increase staff level salary taking into consideration current inflation. 5.5 CONCLUSION Wels pun is Asia 's largest and amongst the top 2 Terry Towel producers in the World. I am happy to witness the participation of key international players like Wels pun who have contributed handsomely to bring Anjar back to its full glory. A promise that extends well beyond economic and commercial growth and includes social development too. This is the technology with incorporated and applicable in Pillow and bed sheet. We maintain our leadership position through our quality and innovation, which is reflected in our No: 1 Ranking in the US for the third year in a row. One of our key focus areas was branding our products and innovations. We launched a major campaign for “ Spaces” in India and for “Hygro in US. We also Launched “ Christy” stores in China. We also launched “spun” brand globally on the CSR front Innovation in Home textile Industry New Latest Technology Like Alarm with spray smail. Textile Innovation Analysis of new kind of Electronic with battery in incorporated in Pillow and bed sheet.
  • 82. Welspun has evolved a customer-centric FMCG approach to the textile industry. Taking up activities right from consumer research and product development to promoting and communicating the products to the end consumer. The core of this model is the end customer who is the final consumer of its products. This approach has helped the company develop new products. Which fulfill the gaps in the customer offering. This has helped the company gain strategic vendor ststus with its customers i.e the retailers. Fast Quick response time (speed market), Affordable Best cost structures for different price levels, Sustainability caring for the environment and the community, Tech-oriented Technology leveraged across products, Processes and Supply chain. India Largest textile Manufacturing company in towel, and bed sheet. India’s Biggest Towel Plan in Anjar, Gujarat of Welspun India Limited. Welspun Syntax Limited in textile Industry. Weaving Towels in 1993 the terry towel facility was set up at vapi, Gujarat Legend has it that no one could be believe such superior quality towels could be made outside of Turkey. Welspun created Hygrocotton a breakthrough innovation that uses hollow core cotton to make fabric ultra-soft and ultra absorbent. The fabric plumps up with every and can regulate body temperature when in contact with skin . This amazing yarn is used to make towels, sheets. Welspun’s products are packed in innovative patent-pending packaging that reduces space requirements by 33% during shipment vis-à-vis traditional packaging.
  • 83. In the project of textile we innovate the Analysis of Industry and most Relevant products are suitable to select them and apply in textile Industry with different kind of technology. 5.6 Limitations of the Study  Time  Authenticity of feedback  Attitude and behaviour  Limited knowledge  Innovation  Observation and Analysis 5.7 Scope for Future Work Welspun India envisions to become a fully integrated home textile company (Bed and Bath) from cotton farming to retailing by the year 2010 with the largest market capital in India and to be among the top three Home textile companies in the world. As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates, registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders. Through a vast global footprint, the company has leveraged many business association with a marquee of esteemed clients, especially within the Oil & Gas and Retail sectors where most companies are listed in the Fortune 100. Among the group’s subsidiaries are Welspun USA, Welspun Tubular LLC, Welspun Middle East and Welspun UK.
  • 84. In the Line Pipe sector, Welspun has to its credit some of the most prestigious projects including the world’s deepest pipeline project in the Gulf of Mexico, U.S.A; heaviest pipeline project in the Persian Gulf; highest LNG pipeline project in Peru and longest pipeline project from Canada to the US. While in the Home Textiles sector, Welspun is the largest integrated towel manufacturer in Asia, a leading supplier to 14 of the top 30 US retailers, and a global supplier offering the entire range of products within the segment. Welspun’s manufacturing base sits in its core facilities at Anjar, Gujarat, while other units are diversified in different parts of India with one plant each in USA and Saudi Arabia. Behind this rapid rise to prominence is a story of vision, foresight, planning and excellence. It is this willingness to face challenges that has made Welspun a recognized name as the one who pushes boundaries only to emerge victorious as a innovative solution provider that dares to commit. Welspun is proactively involved in a highly developed CSR programme which focus on the three ‘E's - Education, Empowerment & Health and Environment. With an aim to give back to the society, the company has driven an entire campaign to empower the underprivileged and establishing a sustainable business model that takes care of the environment. The social activities aren’t just limited to high profile projects, in fact every Welspunite is encouraged to contribute to the community in any small way they can. Like Latest Textile Innovation of Project made by me : - ProjectName Short Description Remarks Source Hand made Moroccan Berber Pillow Clutch I designedacute clutch that can alsobe used as a beautiful ethnic decorative pillow.Two inone. colorful It can be incorporate in Pillow andbedsheet. Kickstarter.com