This document summarizes a study on investors' awareness of Demat accounts and online trading in Bangalore. It provides profiles of the investors surveyed including their age, occupation, income levels, and which brokers they use. It examines investors' understanding and opinions of Demat accounts, online trading, and the benefits and risks of each. Key findings are that most investors are aware of Demat accounts but have difficulties analyzing market information, high brokerage fees, and ensuring trades are completed safely. Suggestions to improve online trading for investors include reducing fees, providing timely information, and educating investors.
1. A study on investor’s awareness
of Demat account & online
trading
2. COMPANY PROFILE
• BMA Wealth Creators Limited
• BMA is a purely finance based company
• to carry on business of stock and share broker
on NSE &BSE
• The Company also provides
– depository services
– mutual fund
– IPO distribution to its clients
3. • The Company is a depositary participant with the
NSDL & CDSL for settlement of dematerialized
shares.
• It performs clearing services for all securities
and commodities transactions
• Its subsidiaries include
– India bulls Commodities Limited
– India Ethanol And Sugar Limited
– Devata Trade link Limited
4. Vision:
To provide integrated financial services building
investor wealth and confidence.
Mission :
To be a premier financial supermarket providing
integrated investment services.
5. STATEMENT OF PROBLEM
The present day situation the investors in securities
require the knowledge about Demat account and the
online trading technique. In general the modern
technology simplifies the methods of trading the
securities. Online trading and Demat are the two
emerging concepts in stock market.
6. OBJECTIVES OF THE STUDY
• To study the understanding level of investors about
the Demat and online trading.
• To study the procedures of opening Demat account
• To identify the investors’ opinion concerning the
benefits of Demat and online trading.
• To analyze the role share brokers in Demat and online
trading.
7. GENERAL PROFILES OF INVESTORS IN
BANGALORE
• Age wise classification of investor
• Occupation wise classification of investor
• Annual income wise classification of investor
• Marital status wise classification of investor
• Brokers wise classification of investor
Sl.No Age No. of Respondents % of Respondents
1 18-25 23 46
2 26-30 12 24
3 31-35 10 20
4 36 and above 5 10
TOTAL 50 100
Sl.No Occupation No. of Respondents % of Respondents
1 Business 19 38
2 Private sector 13 26
3 Profession 7 14
4 Others 11 22
Total 50 100
Sl.No Annual Income (Rs.) No of respondents % of Respondents
1 Below 2,00,000 23 46
2 2,00,000-3,00,000 11 22
3 3,00,001-4,50,000 12 24
4 Above 4,50,000 4 8
Total 50 100
Sl.No Martial status No of respondents %of Respondents
1 Married 32 64
2 Un- married 18 36
Total 50 100
Sl.No Name of the
Sub- broker
No of Respondents % of Respondents
1 Share khan 21 42
2 BMA Wealth creators 9 18
3 Religare 7 14
4 Others 13 26
Total 50 100
8. Investors’ opinion concerning the Demat and
online trading
• Awareness about Dematerialization account
• Source of awareness of Demat account
• Frequency of trade
• Investors’ experience in investment
• Reasons for prefer online trading
• Investors’ preference on stock
• Investors’ understandability of the market fluctuations in the
stock market
• Investors term of investment in on line trading
• Investors’ opinion about the Risk minimization and on line
trading
• Amount of investment in online trading
Sl.No Awareness about
Dematerialization
account(Demat)
No of Respondents % of Respondents
1 Yes 39 78
2 No 11 22
Total 50 100
Sl.No Awareness No of Respondents % of Respondents
1 Media 9 18
2 Financial advisor 21 42
3 Friends &relatives 12 24
4 DP 8 16
Total 50 100
Sl.No Frequency of trade No of respondents % of Respondents
1 Daily 16 32
2 Weekly 11 22
3 Fortnightly 12 24
4 Monthly 11 22
Total 50 100
Sl.No prefer online
trading
No of respondents % of Respondents
1 Safety 16 32
2 Reliability 12 24
3 speed &
technology
19 38
4 Others 3 6
Total 50 100
Sl.No Type of securities No of respondents % of Respondents
1 Shares 11 22
2 Debentures 13 26
3 Mutual funds 15 30
4 Bonds 7 14
5 Others 4 8
Total 50 100
Sl.No Market
fluctuations
information
No of respondents % of Respondents
1 Internet 7 14
2 Tele calling 23 46
3 SMS to mobile 11 22
4 frequent E-mails 9 18
Total 50 50
Sl.No Term of period No of respondents % of Respondents
1 Short term 11 22
2 Medium term 17 34
3 Long term 22 44
Total 50 100
Sl.No Can risk minimize No of respondents % of Respondents
1 Yes 41 82
2 No 9 18
Total 50 100
Sl.No Investment (Rs.) No of respondents % of Respondents
1 Below 1,00,000 19 38
2 1,00,000 –
2,00,000
7 14
3 200,001 – 3,00,000 13 26
4 Above 3,00,000 11 22
Total 50 100
Sl.No previous experience
in investment
No of respondents % of Respondents
1 Good 13 26
2 Very good 20 40
3 Average 11 22
4 satisfactory 6 12
Total 50 100
9. Problems of investors with online trading
• knowledge of analyzing the information given by the
Sub brokers
• Brokerage expenses
• Safety dealing in the online trading
• Getting money after trade
• Knowledge of on line trading
• Getting information
• Care taking of sub brokers
Sl.No Ability to analyze
the information
No of
Respondents
% of the
respondents
1 Able 20 40
2 Unable 30 60
Total 50 100
Sl.No Brokerage
expenses
Is fair enough
No of respondents % of respondents
1 Yes 13 26
2 No 37 74
Total 50 100
Sl.No Safety Dealing No of
respondents
% of respondents
1 Yes 24 48
2 No 26 52
Total 50 100
Sl.No Getting Money
after Trade
No of respondents % of respondents
1 Yes 14 28
2 No 36 72
Total 50 100
Sl.No Knowledge of
on line trading
No of respondents % of respondents
1 Yes 17 34
2 no 33 66
Total 50 100
Sl.No Getting
Information
No of respondents % of respondents
1 Yes 20 40
2 No 30 60
Total 50 100
Sl.No Care Taking Of
Sub Brokers
No of respondents % of respondents
1 Yes 15 30
2 No 35 70
Total 50 100
10. SUGGESTIONS
• Improve the technology and given to the speed service to
investors.
• Sub brokers to conduct the seminars for online trading to give
précised information to investors
• The sub brokers should reduce the brokerage expenses.
• The sub brokers should give the information to the investors
on time.
• Develop a brand name for the services, which is quickly
secure and reliable.
• Target the new hidden customers, for whom the net can bring
out convenience and comfort like NRI, women, young
executives, professionals etc.