2. What are film trailers?
The main thing that I understand about film trailers is that they
are a preview of the film but it is just a teaser which hopes to
entice the customer in. The film teaser will contain all of the
best bits and all of the famous characters.
Why are they made?
They are made to make the public aware of the new film that is
to be released soon. Trailers are the thing that the public
usually hear about the new film. Without the trailers the public
wouldn’t know exactly what they were to see as they would only
know what was put online etc.
Who are they for?
The film trailers are for the public. They will be seen by
everyone who has a TV. The main people who will be interested
in them will be the people that are interested in the main actors
and the film critics, plus the public who are the ones they
mainly aim at as they are the ones who will in the end pay for
the film
3. How do they work?
They work to gain our interest. They are made to have a unique
part to them. Film trailers aim to be different to any other in the
media so they must find a way to do this.
Where do we see them?
Film trailers start of by being shown in cinemas as this is where
the real film will be shown, but they are also shown on TV and
then online. By having many places to be shown it is gaining
more public interest. In some cases they are advertised on
posters in magazines.
When are they released?
Film trailers are produced before the film is finished being
edited. The trailer must be advertised at a specific time as the
timing is very important. There needs to be plenty of time for it
to be out before the film is released to create excitement as it
will make more people want to see it and this is a main aim of
all films.
4. Conclusion:
The marketing package signifies the genre of the film as it is
always clear when the film is being advertised due to the
special effects that have been used and included. It is also
apparent when you hear the background music as the
beat/tone of it defines the genre as if it was loud and fast paced
it would be apparent that it was an action film where as if it was
soft and flowing then it would be a romantic film. Battleship
seems to be an action film just be the background music. I think
that it shows what the genre of the film is due to many
contributing factors such as the emotion and facial expressions
and costume that is worn. The trailers only give snippets of
what the film will contain as they want to keep the suspense
going. The trailers show what the film will be about but by only
showing bits of allows us to create an idea but have to wait to
see if its true when the film comes out.
7. Since the day that word came about of the film it has been largely
publicised in and around the media industry. There has been a trailer
which was leaked for all of the public to see which is shown in cinemas,
online and on TV. The way in which they have marketed their film is due
to the people who are in it as some of them aren't even famous for
acting so this is seen as a career move for them and by doing this they
are also bringing in their fans which will create more audience and more
feedback. The film cost a lot of money to make and produce but this will
all be paid back due to the amount of people who will go and see the
film. They leaked the trailer when the film was on in the final editing
stages of production this meant that the audience would have time to
think about going to see the film and have just enough time to
remember about it as there is no point in advertising it early. The genre
of the film is shown throughout the trailer as at the start it seems like a
mystery but this has been done to just create tension and then to plunge
us into the storyline.
