1. SSaannttoosshh UUppaaddhhyyaayy
E- Mail: santosh.upadhyay@yahoo.com ; Mobile: +91- 9818252220
MBA in Marketing with 16year experience in Lighting Industries
(Lighting electronics/ Luminaire for Product procurement, Development & Marketing)
Objective : Securing berth in a growth –oriented organization offering ample opportunities for
growth and to make the best of the resources at my disposal and to emerge as a successful engineer
With hard work, dedication High motivation, dynamism and integrity
PROFICIENCY MATRIX
Marketing Management: Gap analysis in the product range
with respect to competition to develop the new product. Pre
& Post marketing activities for successful launching of new
products like making the product specification, generation of
technical product literature for sales communication etc.
Product demonstration/ Application and training seminars to
internal sales people, Dealers, OEMs, End customers and
Specifies. Providing feedback to marketing department on
competition activity for similar product and providing
fighting guideline to marketing and sales with the help of
Bench marking results.
Material costing & New Product development: Depth
knowledge of material costing & Product development as per
business unit requirement.
Vendor Development: Selection of a strategic partner/Co
maker for new product development to full fill the market
requirement as per business unit requirement.
Bench Marking: Bench marking of competition product and
value engineering in the present product range in terms of
technical & commercial aspects.
Knowledge of production/ Process: Depth knowledge of
electronic manufacturing processes e.i. AI, MI, Soldering
mechanical Assembly of Luminaire, etc.
Strategic Planning: Effective strategy planning with co makers /
Supplier to achieve target product requirement as per sales
forecast.
Vendor Handling: Vendor handling for merchandising/ EMS /
ODM products.
Marketing Management
Material costing & New
Product development
Vendor Development
Bench Marking & Value
Engineering
Knowledge of production/
Process
Strategic Business Planning
Vendor Handling

2. Precisely a hard core person with following domain
o Procurement of material as per sales requirement.
o Responsible for Price finalization for finish product as well as component.
o Depth knowledge of material costing.
o Vendor selection for new product requirement
o Material Production planning with supplier, sub supplier to meet the target sales
forecast.
o Vendor handling for merchandising/ EMS / ODM products
o Product development as per business unit road map plan
o Bench marking of competition products in terms of pricing.
o Value engineering in present product portfolio in terms of technical & commercial
aspects.
o Product Demonstration/Application and technical training to sales /OEMs/ Dealers/
End customers etc.
1.PROFESSIONAL BACKGROUND
Since 21st April. 2015 with Orient Electric as a Sr. M anager Product M anagement
Job Profile:
 Procurement of material as per sales requirement.
 Product development as per business unit road map plan.
 Vendor selection for new products.
 Vendor handling for merchandising/ EMS / ODM products.
 Co-ordination with R&D to release the new product as per road map.
 Pricing strategy for new launch products.
 Product life cycle management.
 Product promotion & Technical training to sales.
 Value engineering in the present product portfolio
 Bench marking of competition products & Publishing the comparison report.
 Production planning with factories and outsource suppliers as per sales requirement.
2.PROFESSIONAL BACKGROUND
Since 15t h
Oct. 2014 to 15 April 2015 with Compact Lamps Pvt. Ltd, as a Sr. M anager Development
(Leaders in manufacturing of CFL lamps in India)
Job Profile: Business in-charge for LED products (Approx. 15cr /month Business)
 Coordination with customers for technical & commercial discussion.
 Co-ordination with R&D to release the new product as per customer requirement.
 Production planning for LED products.
 Support to R&D for Mechanical developmental.
 Product Approval from Customers.

3. 2.PROFESSIONAL BACKGROUND
Since 23 April 2007 to 30th
Sep 2014 with OSRAM India Pvt. Ltd., as a Sr. M anager M arketing / Development
(Leaders in innovative Lighting electronics, Lamps and Luminaires )
JOB Profile at OSRAM
 Development in charge for Conventional Control gears (CCG)
 Development in charge for all type of Luminaire (Indoor, Out Door, Consumer, Conventional & LED Lum).
 Development in charge for all type of Control gears (Electronic & Conventional)
 Product application specialist for all traditional products.
 L4L (Development in charge) for LED retrofit products ( LED lamps & LED Tube)
 Product manager / Product portfolio manager Control gears (ECG + CCG)
Major Projects:
 Development of LED retrofit Lamps ( 0.5, 3W, 5W& 7W)
 Development of LED Tube light & Battens.
 Project in charge for out sourcing of CFLi products for cost cutting (Got 20% saving).
 Development of HID Magnetic Ballast for CWG 2010 City beautification project.
Activities details:
 Product launch as per product road map.
 Pricing strategy for new launch products.
 Product promotion & Technical training to sales.
 Development of products as per business unit road map.
 Value engineering of the present product portfolio
 Bench marking of competition products.
 Design Release Approval of New Product and Smooth Transfer of technology to
Manufacturing / Co-maker/Vendor floor.
 Co-ordination for sample approval from GERMANY /CHINA OR third party NABL
Approved lab.
 Looking after the Vendor selection & approval respective product.
 Improvement in Process Quality of contract manufacturer of Electronic and
Electromagnetic Ballast)
 Engineering support for testing of product.
3. From :2006-2007 with G.S.Lighting Pvt.Ltd. as a Asst. manager Quality/Development
Company is dealing in manufacturing in the field of all types of lighting fixture & control gears etc. for Havells India
Pvt.Ltd.
 Looking after Process Quality Control & Incoming Quality Control
 Coordinating for sample approval
 Monitoring Control Plans & WIs of respective areas
 Looking after the product development
 Sub Vendor development for component supply
 Internal Quality Audits on daily basis
 Monitoring Corrective & Preventive action
 To work at supplier end to improve Quality
 Responsible for ISO related documents
 Analysis of problem at IQC & Process QC to search out root cause

4. 4 From :2005-2006 with M /s R.R.Luminaire Nalagarh (H.P.) M anager Quality/Development
Company is dealing in manufacturing in the field of all types of lighting fixture & control gears etc. for Philips India
Pvt.Ltd.
 Looking after Process Quality Control
 Incoming Quality Control
 Coordinating for sample approval with M/s Philips India
 Monitoring Control Plans & WIs of respective areas
 New Product Sample development as per Philips requirement
 Internal Quality Audits as per ISO requirement
5 From : 2000 to 2005 with M /s Kumar Industries Delhi as a Quality Engineer/Lab Incharge
Company is dealing in manufacturing in the field of lighting, switch gear, Home appliances ( Geyser,
Fan, Electric Iron etc.)
 Looking after the third party inspection BIS, DGS&D, RITES and CLW etc.
 Testing of finish product/ Row material from NABL approved third party
lab.
 Product sample development as per customer requirement.
 Coordinating for sample approval from concern dept. i.e RITES, CLW, and
RCF etc.
 Sub Vendor development for component supply.
 To work at supplier end to improve Quality.
 Incoming Quality Control
 Looking after Process Quality Control
 Internal Quality Audits on daily basis
 Monitoring Corrective & Preventive action
 Responsible for ISO related documents
 Analysis of problem at IQC & Process QC to search out root cause.
Extra Achievements
 Training on testing as per IEC standard from I & E Shenzhen China.
 Home appliance testing training from BIS Central laboratory Gzb.
 Energy Audit training from Hong Kong.
 Development of Copper ballast as per PWD requirement for CWG Game and
got the 2/3 order of total supply .
 Good command on testing of Luminaire, Ballast & Home appliance as per IS
as well as per IEC specification.
Personal Detail
M BA in Marketing in 2010 Sikkim Manipal Uni. Manipal
Diploma in Electrical Engineering in 2000 U.P. Technical Board Allahabad (76.3%)
Bachelor of Science in 1997 Dr. B.R. Ambedkar Uni. Agra (U.P)(65%)
Date of Birth: 10 January 1976
Current CTC: 18.0 Lacs
Expected CTC: 23.0 Lacs
Address: E-1/6 Budh Vihar, Phase-I, New Delhi 110086
Place: New Delhi
Date: 10.6.2016 Santosh Upadhyay