The document contains predictions for trends in social business and technology in 2015 from various experts. Some of the key trends predicted include:
- Growth in content creation and sharing through crowdsourcing as well as high value analytics and the intersection of IoT and social media.
- Expansion of the collaborative economy where people share and create physical goods and services.
- Social business activities becoming predominantly mobile-driven.
- Emergence of social leaders who communicate through social technologies and personal branding.
- Increased focus on privacy, security and how brands address these issues.