1. AN INTELLIGENT
VIRTUAL PERSONAL
SHOPPING ASSISTANT
—FOR EVERYONE
FLUID EXPERT
PERSONAL SHOPPERSM
THE
WORLD’S FIRST
ARTIFICIALLY
INTELLIGENT
COMMERCE
PLATFORM™
Fluid creates software and immersive, interactive digital
commerce experiences that help the world’s premier
retailers and brands drive revenue and stay top-of-trend
in their categories. In keeping with our commitment to
groundbreaking innovation for digital commerce, we are
the first to apply cognitive computing to retail to help
guide shoppers to the products that best fit their needs.
Meet Fluid Expert Personal Shopper (XPS)SM
Leveraging cognitive computing and natural
language processing, XPS delivers a highly
personalized, engaging experience for shoppers
that saves them time and helps them discover
precisely the products and services that best suit
their unique, exact requirements. Instead of combing
through pages of products using traditional search
or navigation-style shopping, they receive a guided
shopping experience from a digital product and
brand expert that is focused on fulfilling their specific
needs, 24/7/365.
USE CASE
—THE NORTH FACE
In the examples shown here, XPS is engaging
an online shopper in a dialogue about color
preferences for coats.
Fluid XPS is a dialogue-based product and service
recommendation platform, developed by Fluid and powered by
IBM’s Watson™ cognitive computing technology. XPS has the
ability to radically improve on traditional search and navigation-
style eCommerce by giving shoppers the ability to engage in
natural, personalized dialogue with a digital guide equipped
with the knowledge of a top product expert.
XPS scales the knowledge of in-
store experts to online properties
by digesting millions of data points
around a category or product and using
that knowledge to deliver product
recommendations that are super-fast,
consistent, and spot-on accurate.
XPS asks
and answers
questions in
a natural,
intuitive way
that is similar to
a conversation
with a traditional
in-store expert.

2. AN A.I.-DRIVEN RETAIL
SOLUTION THAT IS
REVOLUTIONARY
—AND EVOLUTIONARY
TALK WITH XPS
— AND THEN
TALK TO US
The best way to understand what it’s
like to have a conversation with XPS is
to try it for yourself.
When you’re ready to transform the
online shopping experience for your
customers, contact us at
hello@fluid.com.
WHY FLUID?
At Fluid, everything we do comes down to one thing: turning
shoppers into buyers. For over 15 years, we’ve been creating
commerce experiences and software that transform how
people shop. Through a fusion of strategy, design, and
technology, we are continually breaking ground in the digital
space, while never losing our focus on doing what makes sense
for our customers and helps them to drive revenue.
Learn more at www.fluid.com.
As one of IBM’s Commerce Partners, Fluid is the first to
apply Watson to shopping.
TRUSTED PARTNERS
IN REVOLUTIONARY
TECHNOLOGY
“This is what positive market disruption
looks like. It’s a key example of how a
new era of cognitive applications will
revolutionize how decisions are made
by consumers and businesses alike.”
Mike Rhodin
Senior Vice President
IBM Watson Group
XPS is designed to continually evolve. As it
absorbs learnings from real interactions with
shoppers and other inputs, it will become
even more adept at surfacing the most
relevant product offerings for your customers,
improving their shopping experience.
APPLICATIONS
XPS has applications for any branch of
eCommerce, across any industry. With XPS,
retailers can scale product and brand expertise
to digital properties faster, more efficiently,
and more effectively than ever before.