Tractors and Farm Equipment Limited (TAFE) is a major Indian tractor manufacturer with over 25% of the domestic market share. It has been partnered with AGCO and the Massey Ferguson brand for over 55 years. TAFE manufactures tractors under four brands - Massey Ferguson, TAFE, IMT, and Eicher - and has diversified into other agricultural machinery, engines, components and other business areas. It has grown from one tractor model in 1961 to a large mass manufacturer with a wide product range.
2. HISTORY
Tractors and Farm Equipment Limited (TAFE) is an Indian tractor manufacturer incorporated in 1960 at
Chennai, The third-largest tractor manufacturer in the world and the second largest in India by volumes, TAFE
wields about 25% market share of the Indian tractor industry with a sale of over 150,000 tractors (domestic
and international) annually.
TAFE has had a partnership with AGCO Corporation and the Massey Ferguson brand for over 55 years. TAFE
has a distribution network of over 1000 dealers which sells its four tractor brands – Massey Ferguson,
TAFE, IMT and Eicher. Besides tractors, TAFE and its subsidiaries have business interests in areas such as farm-
machinery, diesel engines and gensets, engineering plastics, gears and transmission components, batteries,
hydraulic pumps and cylinders, passenger vehicle franchises and plantations.
From just one tractor model in 1961, TAFE today is a mass-manufacturer with an extensive product range.
3. MASSEY FERGUSON
Massey Ferguson - a world-renowned premium brand offering a wide variety of tractors and farm machinery
is an icon in itself and has been reshaping the agricultural landscape of the world since over a century now.
Recognized for its experience, innovation and superior build quality, this eminent global tractor brand offers
one of the most comprehensive and versatile range of agricultural and utility tractors in the industry.
Our range of premium and technologically advanced Massey Ferguson brand of tractors serve every farmer
and every new mechanization need. Crafted with the finesse of TAFE, the Massey Ferguson tractors are built
to last.
PRODUCTS
6. EICHER TRACTORS
The EICHER brand of tractors are one of the oldest names in the industry, and with the all new and
refreshing EICHER ‘E’ symbol, are a household name in India, and a respected mark of trust in various parts
of the world. A reputed brand in the agricultural vista, EICHER tractors are renowned for their high value for
money proposition, providing cost-effective and proficient products packed with some of the finest global
technology. Synonymous with ruggedness and reliability, EICHER tractors are efficient, economical and offer
an Ummeed Se Zyada, (translated means “it exceeds expectations”) experience.
Blended with precision technology and the promise of TAFE, there is an EICHER tractor for everything and a
tractor for all.
PRODUCTS
9. Harvesters are one of the most valuable pieces of machinery used by farmers globally. Performing a
combination of functions, harvesters are impressive, not only because of the amount of time and physical
effort they save, but also because of the minimal residue they leave behind.
HARVESTERS
10. IMPLEMENTS
TAFE has been collaborating with world technology leaders to establish its Applications Business Unit (ABU) to
efficiently answer the emerging needs of the global farming community. Offering a range of implements and
accessories for various agricultural applications like land preparation, planting, harvesting, post harvest
handling, around the farm operations and storage, the TAFE ABU has perhaps the most sophisticated and
comprehensive assortment of implements that cater to almost every farm mechanization need of every
farmer.