Renaud Irminger, Director, SITA Lab Air Transport IT Summit 2013 - www.sitasummit.aero

1. EMERGING MOBILE
TECHNOLOGY IN
TRAVEL
Renaud Irminger
Director,
SITA Lab

2. SITA LAB:
DRIVING CO-
INNOVATION IN THE
AIR TRANSPORT
INDUSTRY

3. MOBILE INNOVATION
AND APIs
The key to rapid development

4. SITA LAB &
MOBILE
2008
(Pre-Android App)
Ever since

5. WHAT SITA LAB HAS LEARNED
• To do all the projects we want with limited engineering
resources, we need to be super efficient
• A platform was needed to allow engineers – wherever
they are – to develop whatever project inspired them
• Mobile apps
• Tablet apps
• Browser apps
• Google Glass…

6. SITA LAB SOLUTION IS DEVELOPER.AERO
• A developer portal
• Provides API access,
documentation,
monitoring, reporting, etc.
• SITA Lab engineers use
this for our internal product
but we also extend access
to external teams

7. APPLICATION PROGRAMMING INTERFACE
Definition
“A particular set of
rules and specifications that a software program
can follow to access and make use of the services and
resources provided by another particular software
program that implements that API
Powering mobile
applications
innovation today:
Open Web API using
Representational
State Transfer (REST)

8. MINIMAL TIME TO FIRST LINE OF CODE
• Example // BagTrac API
• Start using test baggage
tracking API right now
• Incorporate into your project
without ever having to engage
with SITA Sales or Product
Managers
• Everything you need is there!

9. API KEY LEARNINGS
• SITA LAB engineers like many in the industry work on many
projects involving mobile, social, big data and future tech
• APIs are the way to make raw data, content and services
available to spur (mobile) innovation
• APIs can be most easily consumed and mashed up by app
developers
• We encourage you to adopt a similar approach
with data and processes to be shared with
the community

10. MOBILE WALLETS
AND NFC
How to embrace mobile wallets?
Does NFC offer benefits to ATI?

11. WALLETS AND NFC: USAGE FOR ATI?
WALLET
NFC Standard Secure
Full
Basic
FF $cashmiles$

12. Now NFC
NFC USE CASES VIP AIRPORT CARD
TOULOUSE CASE STUDY
Security Lounge
Parking

13. OS INNOVATION IS GOOD
Lock-screen
“relevance”
notification
Notifications: gate changes,
flight delay
BUT NOT ENOUGH

14. NFC BOARDING PASS STANDARD
ENABLING “TAP n FLY”

15. OH NO THERE ARE A LOT OF WALLETS
Apple Passbook
Samsung Wallet
Google Wallet & Google Now
Wallet for Windows Phone 8
BlackBerry Wallet
+ Many planned launches
2013 Air Transport IT Summit15
AND THEY CHANGE SDKs ONCE PER YEAR!
OH NO! THAT IS A LOT OF INTEGRATION

16. INTRODUCING BOARDING PASS API
Available now via developer.aero!
Check-In
Web, Mobile, Cute,
Kiosk, Automatic
SITA
Mobile
Boarding
Pass API
• Customizable branding elements
• IATA and TSA compliant
• Supports Apple Passbook and Samsung Wallet, roadmap to support Wallet for Windows Phone,
Google Wallet+Now and NFC
Boarding passes
any way how you
want and your
passengers want
delivered
Email Embedded + link
SMS + link
Push notifications
Wallet push
NFC push
Mobile Web
Others FB, WhatsApp

17. SITA LAB CONCLUSION FOR WALLETS
AND NFC
• Mobile wallets is more than payment and offer
interesting convenience for passengers
• Due to the numbers and fast changing wallets, it is a
challenge for airlines and airports to keep up
• Wallets with NFC could enable ultimate ease with:
“TAP n FLY” boarding
• Moving beyond 2D boarding pass into NFC require
the industry to agree on a standard, SITA is
proposing one

18. WHERE IS MOBILE
GOING NEXT?

19. TECHNOLOGY EVOLUTION: MOBILE FORM
FACTORS
Brain implants
Eye implant
Artificial retina/lense
Wearable computing

20. BACK TO REALITY:
WEARABLE COMPUTING TODAY
Images c http://blog.jetblue.com/index.php/2013/03/21/tech-thursdays-google-glass/
Also for workforceNot only for passengers

21. VISIT SITA LAB IN DEMO AREA
FOR MORE INFORMATION…

22. DISCLAIMER
Any use, republication or redistribution of this content is
expressly prohibited without the prior written consent of
the Author. Permission to copy and reproduce content
may be granted by the author, at their discretion, and
by request only.
Source: presentation of Reanaud Irminger, SITA
at the 2013 SITA Air Transport IT Summit, Brussels.
2013 Air Transport IT Summit