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Giant Popsicle Gone Wrong*
Managing Risk
PROJECT
MANAGEMENT
Prof. S S
Budhwar
DEFINITION
Introduction.
In the context of projects, risk is an uncertain
event or condition that, if it occurs, has a positive
or negative effect on project objectives.
A risk has a cause and, if it occurs, a
consequence. If either of these uncertain events
occurs, it will impact the cost, schedule, and
quality of the project.
Risks can be anticipated consequences, like
schedule slippages or cost overruns. Risks can be
beyond imagination like the 2008 financial
meltdown.
 Risk management attempts to recognize
and manage potential and unforeseen
trouble spots that may occur when the
project is implemented.
 Risk management identifies as many risk
events as possible (what can go wrong),
minimizes their impact (what can be done
about the event before the project begins),
manages responses to those events that do
materialize (contingency plans), and
provides contingency funds to cover risk
events that actually materialize.
RISK MANAGEMENT PROCESS
Figure 7.1 presents a graphic model of the risk management challenge.
 The chances of a risk event occurring (e.g.,
an error in time estimates, cost estimates, or
design technology) are greatest during the
early stages of a project.
 This is when uncertainty is highest and many
questions remain unanswered. As the
project progresses toward completion, risk
declines as the answers to critical issues
(Will the technology work? Is the timeline
feasible?) are resolved.
 The cost impact of a risk event, however,
increases over the life of the project.
THE APPROACH
 Risk management is a proactive approach
rather than reactive. It is a preventive
process designed to ensure that surprises
are reduced and that negative consequences
associated with undesirable events are
minimized.
 It also prepares the project manager to take
action when a time, cost, and/or technical
advantage is possible.
 Successful management of project risk gives the
project manager better control over the future
and can significantly improve chances of
reaching project objectives on time, within
budget, and meeting required technical
(functional) performance.
Sources of project risks.
Risk are of two types
1. External- Inflation, Market acceptance,
Exchange Rate and Government regulations.
These are referred to as threats.
These external risks are usually considered
before the decision to go ahead with the
project, these are excluded from the discussion
of the project risk. However the external risks are
extremely important and must be addressed.
COMPONENTS OF RISK
MANAGEMENT PROCESS
 The risk management process begins by
trying to generate a list of all the possible risks
that could affect the project.- Brain storming is
used to list the probable risk.
 Organizations use risk breakdown
structures (RBSs) in conjunction with
work breakdown structures (WBSs) to help
management teams identify and eventually
analyze risks.
Figure 7.3 provides a generic example of
a RBS. The focus at the beginning
should be on risks that can affect the whole
project as opposed to a specific section of
 Risk profile is another useful tool. A risk
profile is a list of questions that address
traditional areas of uncertainty on a project.
These questions have been developed and
refined
from previous, similar projects.
 Good risk profiles, like RBSs, are tailored to
the type of project in question. They are
organization specific. Risk profiles recognize
the unique strengths and weaknesses of the
firm.
 Finally, risk profiles address both technical and
management risks.
RISK RESPONSE DEVELOPMENT
When a risk event is identified and assessed, a
decision must be made concerning which response
is appropriate for the specific event. Responses to
risk can be classified as
Mitigating
 Avoiding,
Transferring
Retaining.
o Mitigating Risk
Reducing risk is usually the first alternative
considered.
There are basically two strategies for mitigating
risk:
(1) Reduce the likelihood that the event will occur
(2) Reduce the impact that the adverse event
would have on the project.
Most risk teams focus first on reducing the
likelihood of risk events since, if successful, this
may eliminate the need to consider the
potentially costly second strategy.
o Avoiding Risk
 Risk avoidance is changing the project plan to
eliminate the risk or condition.
 Although it is impossible to eliminate all risk
events, some specific risks may be avoided
before you launch the project. For example,
adopting proven technology instead of
experimental technology can eliminate
technical failure. Choosing an Indian supplier
as opposed to
an Chinese supplier would virtually eliminate
the chance that corona virus unrest would
disrupt the supply of critical materials.
o Transferring Risk
 Passing risk to another party is common; this
transfer does not change risk.
 Passing risk to another party almost always
results in paying a premium for this
exemption.
 Fixed price contracts are the classic example
of transferring risk from an owner to a
contractor.
 The contractor understands his or her firm will
pay for any risk event that materializes;
therefore, a monetary risk factor is added to the
contract bid price.
 Before deciding to risk, the owner should decide
which party can best control activities that would
lead to the risk occurring. Also, is the contractor
capable of absorbing the risk? Clearly
identifying and documenting responsibility for
absorbing risk is imperative.
Accept Risk
In some cases a conscious decision is made to
accept the risk of an event occurring.
Some risks are so large it is not feasible to
consider transferring or reducing the event (e.g.,
an earthquake or flood). The project owner
assumes the risk because the chance of such an
event occurring is slim. In other cases risks
identified in the budget reserve can simply be
absorbed if they materialize. The risk is retained
by developing a contingency plan to implement if
the risk materializes. In a few cases a risk event
can be ignored and a cost overrun accepted
should the risk event occur.
Contingency Planning
A contingency plan is an alternative plan that will
be used if a possible foreseen risk event becomes a
reality. The contingency plan represents actions that
will reduce or mitigate the negative impact of the
risk event.
A key distinction between a risk response and a
contingency plan is that a response is part of the
actual implementation plan and action is taken
before the risk can materialize, while a contingency
plan is not part of the initial implementation plan and
only goes into effect after the risk is recognized.
Risk response matrices such as the one shown in
Figure 7.8 are useful for summarizing how the
project team plans to manage risks that have been
identified.
Some of the most common methods for handling
risk are discussed here.
Technical Risks
Technical risks are problematic; they can often be
the kind that cause the project to be shut down.
What if the system or process does not work?
Contingency or backup plans are made for those
possibilities that are foreseen.
Schedule Risks
Often organizations will defer the threat of a
project coming in late until it surfaces. Here
contingency funds are set aside to expedite or
“crash” the project to get it back on track.
Crashing, or reducing project duration, is
accomplished by shortening (compressing)
one or more activities on the critical path. This
comes with additional costs and risk.
Cost Risks
Projects of long duration need some contingency
for price changes—which are usually upward. The
important point to remember when reviewing price
is to avoid the trap of using one lump sum to cover
price risks. For example, if inflation has been
running about 3%, some managers add 3%
percent for all resources used in the project.
This lump-sum approach does not address exactly
where price protection is needed and fails to
provide for tracking and control.
On cost sensitive projects, price risks should be
evaluated item by item. Some purchases and
contracts will not change over the life of the project.
Those that may change should be identified and
estimates made of the magnitude of change. This
approach ensures control of the contingency
funds as the project is implemented.
Funding Risks
What if the funding for the project is cut by 25%
or completion projections indicate that costs will
greatly exceed available funds? What are the
chances of the project being canceled before
completion? Seasoned project managers
recognize that a complete risk assessment must
include an evaluation of funding supply.
Opportunity Management
An opportunity is an event that can have a
positive impact on project objectives. For
example, unusually favorable weather can
accelerate construction work, or a drop in fuel
prices may create savings that could be
used to add value to a project. Essentially the
same process that is used to manage negative
risks is applied to positive risks. Opportunities are
identified, assessed in terms of likelihood and
impact, responses are determined, and even
contingency plans and funds can be established
to take advantage of the opportunity if it occurs. :
The major exception between managing negative
risks and opportunity is in the responses. The
project management profession has identified
four different types of response to an opportunity.
Exploit. This tactic seeks to eliminate the
uncertainty associated with an opportunity to
ensure that it definitely happens. Examples
include assigning your best personnel to a critical
burst activity to reduce the time to completion or
revising a design to enable a component to be
purchased rather than developed internally.
Share. This strategy involves allocating some
or all of the ownership of an opportunity to
another party who is best able to capture the
opportunity for the benefit of the project.
Examples include establishing continuous
improvement incentives for external
contractors or joint ventures.
Enhance. Enhance is the opposite of
mitigation in that action is taken to increase
the probability and/or the positive impact of
an opportunity. Examples include choosing
site location based on favorable weather
patterns or choosing raw materials that are
likely to decline in price.
Accept. Accepting an opportunity is being
willing to take advantage of it if it occurs, but
not taking action to pursue it.
While it is only natural to focus on negative
risks, it is sound practice to engage in
active opportunity management as well.
Risk Management at
the
Top of the World*
Alaska Expedition*
You are sitting around the fire at a lodge in
Dillingham, Alaska, discussing a fishing expedition
you are planning with your colleagues at Great
Alaska Adventures (GAA).
Earlier in the day you received a fax from the
president of BlueNote, Inc. The president wants to
reward her top management team by taking them
on an all-expense-paid fly-fishing adventure in
Alaska. She would like GAA to organize and lead
the expedition.
You have just finished a preliminary scope
statement for the project (see below). You are now
brainstorming potential risks associated with the
project.
1. Brainstorm potential risks associated with this
project. Try to come up with at least
five different risks.
2. Use a risk assessment form similar to Figure
7.6 to analyze identified risks.
3. Develop a risk response matrix similar to Figure

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Risk management

  • 1. Giant Popsicle Gone Wrong* Managing Risk PROJECT MANAGEMENT Prof. S S Budhwar
  • 2. DEFINITION Introduction. In the context of projects, risk is an uncertain event or condition that, if it occurs, has a positive or negative effect on project objectives. A risk has a cause and, if it occurs, a consequence. If either of these uncertain events occurs, it will impact the cost, schedule, and quality of the project. Risks can be anticipated consequences, like schedule slippages or cost overruns. Risks can be beyond imagination like the 2008 financial meltdown.
  • 3.  Risk management attempts to recognize and manage potential and unforeseen trouble spots that may occur when the project is implemented.  Risk management identifies as many risk events as possible (what can go wrong), minimizes their impact (what can be done about the event before the project begins), manages responses to those events that do materialize (contingency plans), and provides contingency funds to cover risk events that actually materialize.
  • 4. RISK MANAGEMENT PROCESS Figure 7.1 presents a graphic model of the risk management challenge.
  • 5.  The chances of a risk event occurring (e.g., an error in time estimates, cost estimates, or design technology) are greatest during the early stages of a project.  This is when uncertainty is highest and many questions remain unanswered. As the project progresses toward completion, risk declines as the answers to critical issues (Will the technology work? Is the timeline feasible?) are resolved.  The cost impact of a risk event, however, increases over the life of the project.
  • 6. THE APPROACH  Risk management is a proactive approach rather than reactive. It is a preventive process designed to ensure that surprises are reduced and that negative consequences associated with undesirable events are minimized.  It also prepares the project manager to take action when a time, cost, and/or technical advantage is possible.
  • 7.  Successful management of project risk gives the project manager better control over the future and can significantly improve chances of reaching project objectives on time, within budget, and meeting required technical (functional) performance.
  • 8. Sources of project risks. Risk are of two types 1. External- Inflation, Market acceptance, Exchange Rate and Government regulations. These are referred to as threats. These external risks are usually considered before the decision to go ahead with the project, these are excluded from the discussion of the project risk. However the external risks are extremely important and must be addressed.
  • 10.  The risk management process begins by trying to generate a list of all the possible risks that could affect the project.- Brain storming is used to list the probable risk.  Organizations use risk breakdown structures (RBSs) in conjunction with work breakdown structures (WBSs) to help management teams identify and eventually analyze risks. Figure 7.3 provides a generic example of a RBS. The focus at the beginning should be on risks that can affect the whole project as opposed to a specific section of
  • 11.
  • 12.  Risk profile is another useful tool. A risk profile is a list of questions that address traditional areas of uncertainty on a project. These questions have been developed and refined from previous, similar projects.  Good risk profiles, like RBSs, are tailored to the type of project in question. They are organization specific. Risk profiles recognize the unique strengths and weaknesses of the firm.  Finally, risk profiles address both technical and management risks.
  • 13.
  • 14. RISK RESPONSE DEVELOPMENT When a risk event is identified and assessed, a decision must be made concerning which response is appropriate for the specific event. Responses to risk can be classified as Mitigating  Avoiding, Transferring Retaining.
  • 15. o Mitigating Risk Reducing risk is usually the first alternative considered. There are basically two strategies for mitigating risk: (1) Reduce the likelihood that the event will occur (2) Reduce the impact that the adverse event would have on the project. Most risk teams focus first on reducing the likelihood of risk events since, if successful, this may eliminate the need to consider the potentially costly second strategy.
  • 16. o Avoiding Risk  Risk avoidance is changing the project plan to eliminate the risk or condition.  Although it is impossible to eliminate all risk events, some specific risks may be avoided before you launch the project. For example, adopting proven technology instead of experimental technology can eliminate technical failure. Choosing an Indian supplier as opposed to an Chinese supplier would virtually eliminate the chance that corona virus unrest would disrupt the supply of critical materials.
  • 17. o Transferring Risk  Passing risk to another party is common; this transfer does not change risk.  Passing risk to another party almost always results in paying a premium for this exemption.  Fixed price contracts are the classic example of transferring risk from an owner to a contractor.
  • 18.  The contractor understands his or her firm will pay for any risk event that materializes; therefore, a monetary risk factor is added to the contract bid price.  Before deciding to risk, the owner should decide which party can best control activities that would lead to the risk occurring. Also, is the contractor capable of absorbing the risk? Clearly identifying and documenting responsibility for absorbing risk is imperative.
  • 19. Accept Risk In some cases a conscious decision is made to accept the risk of an event occurring. Some risks are so large it is not feasible to consider transferring or reducing the event (e.g., an earthquake or flood). The project owner assumes the risk because the chance of such an event occurring is slim. In other cases risks identified in the budget reserve can simply be absorbed if they materialize. The risk is retained by developing a contingency plan to implement if the risk materializes. In a few cases a risk event can be ignored and a cost overrun accepted should the risk event occur.
  • 20. Contingency Planning A contingency plan is an alternative plan that will be used if a possible foreseen risk event becomes a reality. The contingency plan represents actions that will reduce or mitigate the negative impact of the risk event. A key distinction between a risk response and a contingency plan is that a response is part of the actual implementation plan and action is taken before the risk can materialize, while a contingency plan is not part of the initial implementation plan and only goes into effect after the risk is recognized.
  • 21. Risk response matrices such as the one shown in Figure 7.8 are useful for summarizing how the project team plans to manage risks that have been identified.
  • 22. Some of the most common methods for handling risk are discussed here. Technical Risks Technical risks are problematic; they can often be the kind that cause the project to be shut down. What if the system or process does not work? Contingency or backup plans are made for those possibilities that are foreseen.
  • 23. Schedule Risks Often organizations will defer the threat of a project coming in late until it surfaces. Here contingency funds are set aside to expedite or “crash” the project to get it back on track. Crashing, or reducing project duration, is accomplished by shortening (compressing) one or more activities on the critical path. This comes with additional costs and risk.
  • 24. Cost Risks Projects of long duration need some contingency for price changes—which are usually upward. The important point to remember when reviewing price is to avoid the trap of using one lump sum to cover price risks. For example, if inflation has been running about 3%, some managers add 3% percent for all resources used in the project. This lump-sum approach does not address exactly where price protection is needed and fails to provide for tracking and control. On cost sensitive projects, price risks should be evaluated item by item. Some purchases and contracts will not change over the life of the project.
  • 25. Those that may change should be identified and estimates made of the magnitude of change. This approach ensures control of the contingency funds as the project is implemented. Funding Risks What if the funding for the project is cut by 25% or completion projections indicate that costs will greatly exceed available funds? What are the chances of the project being canceled before completion? Seasoned project managers recognize that a complete risk assessment must include an evaluation of funding supply.
  • 26. Opportunity Management An opportunity is an event that can have a positive impact on project objectives. For example, unusually favorable weather can accelerate construction work, or a drop in fuel prices may create savings that could be used to add value to a project. Essentially the same process that is used to manage negative risks is applied to positive risks. Opportunities are identified, assessed in terms of likelihood and impact, responses are determined, and even contingency plans and funds can be established to take advantage of the opportunity if it occurs. :
  • 27. The major exception between managing negative risks and opportunity is in the responses. The project management profession has identified four different types of response to an opportunity. Exploit. This tactic seeks to eliminate the uncertainty associated with an opportunity to ensure that it definitely happens. Examples include assigning your best personnel to a critical burst activity to reduce the time to completion or revising a design to enable a component to be purchased rather than developed internally.
  • 28. Share. This strategy involves allocating some or all of the ownership of an opportunity to another party who is best able to capture the opportunity for the benefit of the project. Examples include establishing continuous improvement incentives for external contractors or joint ventures. Enhance. Enhance is the opposite of mitigation in that action is taken to increase the probability and/or the positive impact of an opportunity. Examples include choosing site location based on favorable weather patterns or choosing raw materials that are likely to decline in price.
  • 29. Accept. Accepting an opportunity is being willing to take advantage of it if it occurs, but not taking action to pursue it. While it is only natural to focus on negative risks, it is sound practice to engage in active opportunity management as well.
  • 30. Risk Management at the Top of the World* Alaska Expedition* You are sitting around the fire at a lodge in Dillingham, Alaska, discussing a fishing expedition you are planning with your colleagues at Great Alaska Adventures (GAA). Earlier in the day you received a fax from the president of BlueNote, Inc. The president wants to reward her top management team by taking them on an all-expense-paid fly-fishing adventure in Alaska. She would like GAA to organize and lead the expedition. You have just finished a preliminary scope statement for the project (see below). You are now brainstorming potential risks associated with the project. 1. Brainstorm potential risks associated with this project. Try to come up with at least five different risks. 2. Use a risk assessment form similar to Figure 7.6 to analyze identified risks. 3. Develop a risk response matrix similar to Figure