Executive MPH Program
PBHL 600ES – Health Management and Leadership
Fall 2017
Salud Digna Assessment
NAME:________________________________________
Figure 1
1. Line D0 above represents consumer demand for Salud Digna’s optometry
services in her satellite clinics. A shift in market demand occurs when factor(s)
other than price affects quantity demanded. For Figure 1, describe a scenario
that could explain an outward shift in consumer demand for optometry
services provided by SD’s satellite clinics from D0 to D2.
__________________________________________________________
__________________________________________________________
__________________________________________________________
__________________________________________________________
2
Figure 2
2. Line S0 above represents the market supply for dialysis services in Mexico
A shift in market supply occurs when factor(s) other than price affects
quantity supplied. For Figure 2, describe the scenario presented in the Salud
Digna case that could explain an outward shift in the market supply of
dialysis services from S0 to S1.
__________________________________________________________
__________________________________________________________
__________________________________________________________
__________________________________________________________
3. Assuming that the theory of supply explains behavior, if Mexico Americano’s
costs for MRI scans drops because of reduced resource costs for equipment
and material in the market for MRI scans, will that lead Salud Digna to:
a. Increase the volume of MRI scans provided to its patients
b. Decrease the volume of MRI scans provided to its patients
c. Maintain the same level of MRI scans provided to its patients
d. Cannot be determined
3
Figure 3
4. In Figure 3 above, dotted lines show various price points and corresponding
demand for Pregnancy Tests among fertility aged Mexican women. Shade the
triangle(s) that would indicate shortage in the supply of pregnancy tests.
5. If in Figure 3, E correctly depicts a point of equilibrium price, quantity
demanded and quantity supplied, does it represent a model of perfect
competition:
a. YES
b. NO
c. Cannot be determined from this figure
6. Assuming that the theory of demand explains behavior, if a consumer has a
budget constraint does this mean that that he/she:
a. Has to balance indifference for goods that satisfy utility
b. Has limited ability to move to a higher equilibrium price if current prices
increase
c. Cannot increase quantity demanded without a positive change in income
d. All of the above
4
Figure 4
7. Figure 4 shows supply (S) and demand (D) for diabetes tests. If the graph
correctly depicts a competitive market for all patients, does point P represent:
a. Efficiency
b. Breakeven
c. Profit Maximizati ...
Executive MPH Program PBHL 600ES – Health Management a.docx
1. Executive MPH Program
PBHL 600ES – Health Management and Leadership
Fall 2017
Salud Digna Assessment
NAME:________________________________________
Figure 1
1. Line D0 above represents consumer demand for Salud
Digna’s optometry
services in her satellite clinics. A shift in market demand
occurs when factor(s)
other than price affects quantity demanded. For Figure 1,
describe a scenario
that could explain an outward shift in consumer demand for
optometry
services provided by SD’s satellite clinics from D0 to D2.
_____________________________________________________
4. 3
Figure 3
4. In Figure 3 above, dotted lines show various price points and
corresponding
demand for Pregnancy Tests among fertility aged Mexican
women. Shade the
triangle(s) that would indicate shortage in the supply of
pregnancy tests.
5. If in Figure 3, E correctly depicts a point of equilibrium
price, quantity
demanded and quantity supplied, does it represent a model of
perfect
competition:
a. YES
b. NO
c. Cannot be determined from this figure
6. Assuming that the theory of demand explains behavior, if a
consumer has a
budget constraint does this mean that that he/she:
5. a. Has to balance indifference for goods that satisfy utility
b. Has limited ability to move to a higher equilibrium price if
current prices
increase
c. Cannot increase quantity demanded without a positive change
in income
d. All of the above
4
Figure 4
7. Figure 4 shows supply (S) and demand (D) for diabetes tests.
If the graph
correctly depicts a competitive market for all patients, does
point P represent:
6. a. Efficiency
b. Breakeven
c. Profit Maximization
d. All of the above
Figure 5
8. Using Figure 5, if Salud Digna forgoes profit maximization
to meet consumer
demand for Pap tests, at what level of (Q) will it produce:
a. Q 1
b. Q 2
Demand for Pap Tests
5
Figure 6
7. 9. The hypothetical Price Elasticity of Demand (PED) for
screening exams relative
to the price of travel for rural Mexicans to a Salud Digna clinic
is 3.5; meaning
that for every 10% increase in the price of travel, the demand
for screening
exams decreases by 35%. Identify the Elasticity line in Figure
6 that describes
the PED of screening exams relative to travel costs.
___________________________
10. If the PED for an electrocardiogram performed in a hospital
is 4.1 and new
employees with the government who are required to get an EKG
must pay the
out-of-pocket difference not covered by public insurance; would
a new
employee most likely: (Circle the letter of your response)
a. Use Salud Digna outpatient EKG services as substitute for
hospital care
b. Use Salud Digna outpatient EKG services as a complement to
hospital care
c. Neither of the above
11. Match the Mexican health insurance plans to following
comparable US health
8. insurance programs: Federal Employees Health Benefits
Program, Tricare
(Department of Defense Military Health System), ACA
subsidized health
insurance.
SEDENA _________________________
Seguro Popular _________________________
ISSSTE _________________________
https://en.wikipedia.org/wiki/United_States_Department_of_Def
ense
https://en.wikipedia.org/wiki/Military_Health_System
6
12. Using Exhibits 3 and 4 below, for 2008, calculate the Total
Profit Margin, Debt
Financing Percentage, Current Ratio and Days Cash on Hand.
SHOW ALL WORK
Permission granted from Harvard Business Publishing to post
Salud Digna financial statements
Green = Operating Revenues Red = Operating Expenses
Blue = Non-operating Gains
9. 7
8
13. The data below compares the financial ratios of Quest
Diagnostics (the
world’s largest, for-profit, medical diagnostics firm) to the US
medical diagnostics
industry average. In the Salud Digna case, the organization
needed to decide
between remaining as an NGO or converting to for-profit
corporation.
Using the data, compare these ratios to the financial ratios you
calculated for
Salud Digna and present an argument in 100-150 words for
whether Salud Digna
should stay an NGO or convert to a for-profit entity.
10. Quest Diagnostics
US Industry
Average
Total Profit Margin 11.0% 6.2%
Debt Financing Percentage 36% 33%
Current Ratio 1.47 1.74
9
14. In 2006, Salud Digna demonstrated a profit margin of -
2.20%. If we were to
use a benchmark of 3.1% (half of the US Industry Average) and
revenues of
11. $2,284,326, what level of expenses would Salud Digna have
needed to meet in
2006 in order to achieve a Total Profit Margin of 3.1%?
SHOW ALL WORK
10
15. In 2012, Salud Digna was approved by the International
Development Bank
for a $7 million social impact bond issuance to finance the
development of new
clinics in Mexico. If an investor purchased $10,000 in these
bonds at a coupon
rate of 7.5% earned semi-annually, what will be the bond
proceeds for this
investor at the end of 10 years when the bond matures?
SHOW ALL WORK
12. Due Date: Sunday of Unit 6
Total Points: 100
Overview:
As you continue your career exploration, this assignment will
allow you to explore the career that you have
worked on the past two weeks and perform a deep dive into the
finding an actual position and salary. You
will need to use either of the 2 salary websites and the job
search website to complete this task.
Instructions:
1. You will not complete a paper for this assignment. You will
put your work directly into the
Submission box found in the assignment link.
13. Using Indeed.com and either Salary.com or Glassdoor.com to
perform some research, please address
the following questions for the assignment:
1. Explore Indeed.com and find an actual position in your home
state. This should be the
same position you have been exploring for the past several
weeks.
a. What is the name of the company or organization?
b. What state is it in?
c. Estimated salary if available?
2. Then go to either Salary.com or Glassdoor.com and perform a
search for the position,
state, and determine their salary listing. If there was no listing
in the position on Indeed.com
compare Salary.com and Glassdoor.com
a. Is this salary lower or higher than the job posting?
b. Do any of these salaries coincide with your work from the
Occupational Outlook
Handbook from your Career Exploration paper?
CTC101 – College Success Seminar
Job Market Research Assignment
Be sure to read the criteria, by which your paper/project will be
evaluated, before you write, and
14. again after you write.
Evaluation Rubric for Job Market Research Assignment
Novice 0-59% Fair 60-69% Competent 70-79% Proficient 80-
89% Superior 90-100%
CONNECTION
&
DISCLOSURE
Grade Weight:
90%
Student
demonstrates no
self-examination;
provides no
analysis or
connection to
course materials,
outside
experiences, and
does not answer
all questions
Student
demonstrates a
superficial self-
examination that
provides minimal
analysis, lacks in
15. connection to
course materials,
outside
experiences, and
answers a few
questions
thoroughly
Student
demonstrates a
guarded self-
examination that
provides little
detail in analysis,
which loosely
connects to
course materials,
outside
experiences, and
answers most
questions
thoroughly
Student
demonstrates a
cautious self-
examination that
provides a detailed
analysis that
somewhat
connects to course
materials, outside
experiences, and
answers all
questions
16. Student
demonstrates a
candid self-
examination that
provides an in-depth
analysis connecting
to course materials,
outside experiences,
and answers all
questions thoroughly
WRITING
MECHANICS
Grade Weight:
10%
Writing contains
severe errors
which make work
unreadable or hard
to follow. There
are ten or more
errors in
punctuation and/or
capitalization; Font
incorrect and not
double spaced
Writing contains
multiple incorrect
sentence
structures. There
are four or more
17. errors in
punctuation
and/or
capitalization;
Font incorrect
and/or not double
spaced
Writing contains
structural
weaknesses and
grammatical
errors. There are
three or four
errors in
punctuation
and/or
capitalization;
Font incorrect or
not double
spaced
Sentence structure
is generally
correct. Some
awkward
sentences do
appear. There are
one or two errors
in punctuation
and/or
capitalization;
Paper uses 12pt.
Times New Roman
double spaced